Full-time actor

Chapter 467 [32] The possibility of acquiring Marvel!
In the noisy celebration party bar, countless bunny girls were twisting and turning.

Chen Yu was holding a cup of Coke, looking a little out of place, sitting there thinking about the first scene of "The Embalmer" the day after tomorrow.

buzzing-

The cell phone in his trouser pocket suddenly vibrated.

Chen Yu took it out, looked at the name on the caller ID, and hurried to the open space outside the bar. Then he picked up the phone. It was so late, wouldn't these old beauties think they would disturb others?

It was already 11 o'clock in the evening, and this guy Kevin Feige actually called.

"Chan, I'm sorry to bother you so late!"

Feiqi still knew that it was not good to call so late, so he said apologetically as soon as the call was answered.

"Kevin, what's going on?"

Chen Yu didn't waste any time and asked.

Unfortunately, God's calculations are not as good as those of others, and Avi and another major shareholder, Isaac Perlmutter, jointly attacked him.

This guy thought of another "dirty trick" - filing for bankruptcy so that he could make his own decision to reorganize Marvel without the consent of shareholders.

"It's not convenient for me to reveal this!"

Feiqi was talking there, Chen Yu took a sip of the Coke in his hand, narrowed his eyes and said, "What plan?"

From 1993 to 1996, the prices of comics and card collections began to plummet, and the market collapsed. After that, Marvel suffered a heavy blow again and could only maintain itself by selling and selling. At this time, Perelman aimed at the movie market, but Marvel The mess owes a lot of debt.

Of course Chen Yu accepted it.

He can just buy it all.

"I can only say that I will try my best, but it may not succeed; but the premise is that you have to invest in our amazing new film!"

"If any of our shareholders wants to sell their shares, would you be willing to accept it?"

The Water Margin card idea of ​​Little Raccoon Instant Noodles was copied from this case to China.

Chen Yu took a look at Marvel's stock market value in the past few days and could only describe it as appalling. The total value was a pitiful US$2.54 million.

At that time, this marketing was an unprecedented success in the United States, but when this thing was not famous, it was a capital bubble.

That's it, it's still profitable.

But he still paused and said: "Of course I am willing, but the premise is, who will be willing to transfer the shares in their hands?"

Although he said that, he thought of Marvel Entertainment. Oh, Disney has not acquired it yet, so the official name has not changed to Marvel in Chinese, but is called Marvel Entertainment.

Avi Arad, the current president of Marvel Entertainment, will clear his account and leave at the end of the year.

"Haha, of course it's no problem!"

After being kicked out in the end, Avi got 10% of Marvel Entertainment's shares, and Isaac Perlmutter held the highest 30%. He is currently the largest shareholder of Marvel Entertainment and the largest shareholder of Marvel Entertainment. Entertainment's current CEO.

A few years ago, when Surprise went bankrupt, its total market value was 8000 million. It was at this time that it was acquired by capital expert Ronald Perelman for US$8250 million!
This guy bought, bought, bought shares of the toy company ToyBiz, and at the same time acquired the card company Panini Stickers and the comic direct sales channel Heroes World, spending a total of 7 million. After that, he launched a crazy marketing campaign, buying comics and getting cards. Make limited editions.

"You mentioned investing in Marvel, can I give you another plan?"

Chen Yu can still spend 2 million US dollars. The total investment in "Iron Man" is 1.4 million, and the remaining 6000 million is more than enough to buy shares. Of course, Marvel will definitely produce some when filming "Iron Man", which will be even more profitable. There's floating space.

Therefore, even if Chen Yu joins Marvel Entertainment, he can buy 6000% of the shares for 23 million US dollars; not to mention, Marvel Studios is only a subsidiary of Marvel Entertainment. If Chen Yu just wants to acquire shares of Marvel Studios, Then the price is even lower.

In recent years, Avi has continuously repurchased the shares of other people in the company, and his shareholding has reached 20%. The second largest shareholder of Marvel Entertainment is Wall Street investor Carl Icahn, who will be a billionaire in the future. , ranked among the top 50 in global assets!

It is said that the prototype of "The Wolf of Wall Street" is him, and he is known as the "Wolf King of Wall Street"!
Of course he doesn't have that much money at the moment, but as a creditor representative, he owns 25% of Marvel Entertainment's shares!
But he's Isaac Perlmutter's biggest supporter, and the two seem to be wearing the same pants, so Marvel Entertainment seems pretty solid.

The two people currently jointly dominate Marvel Entertainment, and Avi can only rely on them. Fortunately, Avi still has some power in Marvel Studios, but now, he will also be forced into the palace by Kevin Feige.

"Wait for my news!"

Kevin Feige was talking there, the two chatted for a while, and Chen Yu hung up the phone.

He did not return to the bar immediately, but after thinking for a while, he dialed the mobile phone number of CAA President Richard. This guy was obviously not asleep at this time.

Sure enough, a cheerful voice came from the other end of the phone: "Hey, Chan, aren't you celebrating?"

Lao Mouzi won the Oscar for Best Director, of course he knew it.

"Why didn't you come, Richard?"

Chen Yu asked nonsense, and Richard shrugged: "You know, I have a hard time dealing with this guy Weinstein. Zhang has not cooperated with our CAA for a long time. It's this guy's fault. He wants to eat All movies after the next one!”

"hehe!"

Of course, Chen Yu knew the sex monster Weinstein was: "Our Chinese films are almost monopolized by this guy!"

"Hey……"

Speaking of this, Richard was obviously angry.

The whole of Hollywood is basically aware of Weinstein's domineering nature, and he was later disliked by the Chinese because his business dealings were very unethical.

"So Chan, you must not let this guy act as your agent for your future movies!"

"He's an asshole!"

"You're right. In fact, I have heard that several Japanese and Korean movies seem to have been deceived!"

"Yes!"

When Richard talked about this, he was a little gushing: "Harvey often deals with you Asian filmmakers. One of his common tricks is to eat movies at high prices!"

For example, how much does one of your films cost, $800 million?
Okay, North American copyright, then I’ll buy it!
Then as soon as this guy announced the deal to buy the film, everyone who bought the film gave up because everyone knew Harvey bought it.

But, you only have to pay a deposit of US$20 for this product, and then after there are no other buyers, after a while, he says I don’t want it anymore and I am willing to sacrifice the US$20. What if you are a filmmaker?
Most people will definitely say, Damn, other buyers have left, can you make it cheaper?

He would say okay, okay, let’s do it, $100 million, is it a deal?

"This is Harvey. Ask your Asian producers, how many people have ever regarded him as a savior?"

Later, if you mention Harvey again, they will say, oh, this liar!

It's just so realistic.

It's not unreasonable for him to be rejected by everyone. There are so many producers in Hollywood who have unspoken rules. Why was he exposed and became world-famous? It was because he looked too ugly, which offended many people in the industry.

Lao Mouzi and Brother Kaizi were tricked by him in later generations.

"Chan, you called me to tell me about this, right?"

Richard made a lot of complaints there, and Chen Yu hurriedly said: "Of course not. Did you help me with the matter I asked you to consult the day before yesterday?"

"Oh, you said Amazing Entertainment, this is easy, do you want to eat it?"

Although CAA is a world-renowned agency, in fact, his most successful move was helping Sony enter Hollywood.

In October 1989, under the operation of former CAA CEO Ovitz, Sony successfully acquired Columbia Pictures Entertainment, one of the top eight film studios in Hollywood, for US$10 billion.

After that, a bigger business came to the door. Japan's Panasonic Electric was also interested in entering Hollywood and had tens of billions of dollars in disposable funds.

Ovitz recommended to Panasonic MCA, one of the top five record companies in the world at the time, which was the parent company of Universal Music, which Sony had failed to acquire.

In order to complete this transaction, Ovitz traveled secretly and frequently between Japan and the United States. In order to reduce unnecessary complications, he even carefully planned the time when he called his company and friends.

A year later, this transaction, which seemed completely impossible to outsiders, was completed.

In September 1990, Panasonic announced the acquisition of MCA Records for US$9 billion. Ovitz's work this year was not in vain. After the transaction was completed, he personally received a compensation of US$65.9 million.

These two transactions also established Ovitz's status as a "super promoter" in Hollywood.

So CAA seems to be a brokerage company, but in fact it is a commission company. As long as you give it money, it can do anything for you, including acquiring Hollywood companies, as long as it is within the scope of CAA's business.

This is their ancestral craft.

Richard might not always personally take action on Marvel's current little Karami, so it was only after Chen Yu called him that he asked for help.

"Yes, I want to eat this company!"

Chen Yu and Richard had nothing to hide. Richard was shocked when he heard this. He had asked people to investigate before. Chen Yu's net worth should be tens of millions of yuan. It seems that there are several companies in China. , but it is impossible to spend so much money...

Obviously, there was something he seemed to have overlooked.

But it doesn't matter. It will only make Richard value Chen Yu more. It only shows that their CAA business capabilities need to be strengthened. In the office in China, Luo Yi is just incompetent.

"Do you want to eat it all, or do you just want to have control over the surprise?"

"The latter is easier!"

Richard obviously also knows Marvel well. Chen Yu mused: "I know the three main shareholders of Marvel Entertainment at present. I will take care of Avi, who is the other Carl Icahn. Do you have any idea?"

"Karl? Hahaha!"

Richard suddenly laughed there: "Man, you really don't understand Americans!"

"He is an old friend of mine. Don't worry, this is the easiest one to get. These guys on Wall Street are short-term opportunists. Money can change their beliefs!"

Richard is Turkish, so there is no pressure on him at all to talk about old America.

"That might be enough. Avi's 20%, plus Carl's 25%, you can also buy 6% of the circulating shares——"

"If it doesn't work, you can still eat Perelman's share. He was kicked out of Surprise, but he was not completely abandoned. He still holds about 10% of the shares. This guy is also a bastard who sees money. !”

Richard's words shocked Chen Yu.

He never thought that it would be so easy to acquire Marvel?
Doesn't that mean that once Avi is forced into the palace and this guy abandons all his shares, that's when he joins Marvel?

"Then it's a waste of money for me to invest!"

"Just buy Marvel and then use the mortgage to make "Iron Man"!"

It is definitely better to use Merrill Lynch's money to make "Iron Man" than to use his own money. When thinking of this, Chen Yu felt a little relaxed.

This América, for a reborn player, is indeed full of opportunities!
"If you do it well, you can even buy a Bada for fun?"

In his previous life, there were five major Hollywood studios, three major studios, and eight major studios. Many of them were sold, bought, bought, and bought. He couldn't afford the big five, but the three major studios could still give it a try.

"Oh, and Lions Gate!"

Known as the ninth largest film studio in Hollywood in the future, it seems that later generations have also been sniped by Carl Icahn, and were almost taken over by him in a hostile takeover. The same goes for MGM... In the United States, as long as you have money, there is indeed something Do whatever you want.

Once a film company invests too much and makes a bad movie, it is likely to face being sniped.

This is why the eight major film companies that have been in business for a century have been shuffled again and again. He has no guarantee that any movie he makes will make money, unless... he is reborn like Chen Yu.

"Charlie, wait for my call!"

"You can contact Carl and Perelman for me first and ask them about their prices, so I can have an idea!"

Chen Yu was thinking about it. The only variable at the moment is Kevin Feige. This guy doesn't know when he will take action... According to his current strength in Marvel Studios, the board of directors must be very supportive of him letting go. of.

But, this is actually a risky move. Marvel Entertainment CEO Perlmutter supports him, but Carl, the Wolf of Wall Street, who wears the same pants as him, may not necessarily think so, and he will definitely be worried.

At that time, the stock price was definitely a good time to buy.

Thinking of this, Chen Yu felt that it was time to have a good chat with Kevin Feige, his future right-hand man.

(End of this chapter)