Go back in time and be a chaebol

Chapter 426 Opening the door to American imperialism (Third update, please subscribe)

"Ma, you are indeed a very good salesman. It reminds me of many excellent salesmen. They are like this. They always create sales opportunities in unexpected ways."

Tom spoke in admiration.

"Thank you. I appreciate the compliment."

Ma Zhihao then asked:

"Sir, are you interested in my product? Do you think this cordless electric shaver will have a market in the United States?"

Tom did not answer immediately, but frowned and thought. After all, cordless electric shavers are a new thing.

"Sir, you should know that for those of us who often go out, it can be used anytime and anywhere, avoiding the possibility of us bringing messy beards to see clients. This thing is still very useful to many people. From the market, do you want to consider purchasing a batch?"

Ma Zhihao asked.

Tom has personal experience of not having time to shave due to certain special circumstances.

Tom also understands that there is still a market for this kind of thing, and Americans still cherish their own image. And with the company’s sales channels, this electric shaver should not be difficult to sell. It might even be very popular.

"This price is still too high. For $12, I can buy two ordinary electric shavers!"

The reason why he asked this question couldn't be simpler: as long as the patent belongs to this company, other manufacturers in the United States or other countries cannot copy it.

Tom looked as if he was about to back out. Another person who inquired said directly.

Although he said this, the man showed no intention of backing down. Apparently it was just a counteroffer.

"Are you sure his patent belongs to your company?"

Ma Zhihao said, took out a battery from the bag, handed it to Tom's hand, and then said:

"Sir, the price is not high, and it is very reasonable."

And this also means they are likely to earn higher profits.

That’s their real trump card, and their trump card isn’t just for cordless electric shavers. It's this rechargeable battery. According to the company's registration, this battery alone has more than 50 patents.

In an instant, Ma Zhihao's heart was relieved. He knew that the deal had been concluded!

The most important thing is that their cordless electric shaver has entered the US market!

"15 dollars? So expensive!"

"How much does this thing cost?"

Ma Zhihao immediately replied:

"This electric shaver, a complete set including a spare blade and a charging socket, costs $15."

Seeing that someone had beaten him to it, Tom also asked for the price again, but this time, he was asking for the price of the electric shaver.

Tom shook his head:

Another person just looked at this cordless electric shaver with interest.

"Please see, this is our patented product, the only rechargeable battery in the world. With ordinary AA batteries, it can't even be used for one shave, and the battery is exhausted. But with our battery, it can Use it five or six times. If you use two AA batteries every day, how many batteries will you need in a year? So my quotation is definitely very reasonable."

"Other electric shavers are only five or six dollars."

Just when Tom was hesitating, someone came over and asked.

Ma Zhihao said quickly:

"15 US dollars was the price we quoted at the exhibition. For customers like you who are really interested in purchasing, our price is certainly not that high. It's 12 US dollars."

another salesman asked bluntly.

"Of course, we have applied for a patent in the United States! Its patent is protected by law."

Taking a deep breath and looking at the buyers around him, Ma Zhihao said,

"The most important thing is that this cordless electric shaver is a brand-new product that has never appeared in the U.S. market before. This means that you will have the right to price it. Since there is no Other products can be compared. You can sell them for $20 or even more! Just imagine, this novel product may double, triple, or even triple the profit! Even in the pre-war moonshine era, there was no Such a high profit, right?”

The best way to do business with Americans is to make money. As long as money is involved, everything is easy. And Ma Zhihao's last words just hit the point of excitement for Tom and others.

In this era, the profits of the retail industry are probably only 100 to % at most. If a certain product can bring % profit, no retailer can resist such temptation.

However, this does not prevent them from continuing to lower the price, but Ma Zhihao still insists on his offer. Since the other party has shown interest, only a fool will make concessions now. Finally, Tom sighed softly and said.

"You are such a great salesman! But the price is still too high. I think eleven dollars is a very appropriate price."

Seeing that the time was almost up, Ma Zhihao continued to add:

"The price can't be any lower. But for customers who purchase in large quantities, we have additional discounts. If you purchase more than...5 pieces at a time, we will give you an additional % discount on the original basis!"

A 5% discount is already considered a very large discount in the retail industry. The retail industry is inherently an industry of small profits but quick turnover. Any retailer is willing to re-select a supplier for a 5% discount.

When he heard that there was still a 5% discount, Tom finally made a decision.

"You convinced me!"

Tom took out a business card, handed it to Ma Zhihao, and then said: "Formal introduction, my name is Tom Husted, and I am a buyer for the American Sears Company."

Sears is definitely the largest privately held retail company in the United States and the world. Its founder, Richard Sears, began experimenting with mail-order goods in 1884 and specialized in mail-order business. By 1900, it ranked first in the U.S. retail sales rankings. It entered the department store business in 25 and has successively opened more than 300 department stores.

Meeting such a big customer as soon as you get started is almost like prying open the door to the American market. After all, this is a large retailer with a sales network all over the United States.

"Hello, Mr. Tom! My name is Ma Zhihao. Nice to meet you."

Ma Zhihao also took out his newly printed English business card and handed it to Tom. At the same time, an invitation was sent to him.

"Sir, if you have time, you can go to Nanyang's booth to have a look. There are many very novel products there."

“Like this cordless electric shaver?”

"Maybe even more original than that!"

……

No matter how novel a product is, someone must know about it. Soon, under the leadership of Ma Zhihao, Tom and the buyers from several other companies came to the exhibition area. Seeing that customers finally came to the door, Zuo Xiaohan stepped forward directly. asked.

"Mr. Ma, what are they doing?"

"Chief, they are the buyers I invited from outside. This is Mr. Tom Husted of Sears Company. They are very interested in our company's products..."

Before he could finish speaking, Song Yunchu had already walked over and asked when he saw Ma Zhihao.

"Chief Ma, where's your beard?"

Only then did they notice that the carefully groomed mustache on Ma Zhihao's lips had disappeared.

"I just did a live demonstration in the dining area. No, I finally attracted customers..."

Hearing this, everyone was stunned. How could they attract customers through this method?

"This is a good advertisement! It seems that we are too conservative. The smell of wine is not afraid of the deep alleys, but no matter what, we must let others know first!"

After praising him, Zuo Xiaohan, who was afraid of neglecting the merchants, turned around and asked Tom:

"Mr. Husted, are you interested in our cordless electric shaver?"

"Yes."

Tom looked at the products here - there were washing machines, toasters, telephones, desk lamps... There seemed to be nothing new.

They are all very common products.

"Mr. Husted, how many cordless electric shavers do you plan to purchase?"

Zuo Xiaohan asked next.

"I plan to purchase 100,000 pieces."

Tom spoke.

"One hundred thousand pieces!"

Zuo Xiaohan took a breath of air, and he even wondered if his ears had heard it wrong.

One piece costs 12 US dollars, and 120 pieces is equivalent to million US dollars!

Originally, in his opinion, being able to sell a million dollars in Chicago this time was considered a great achievement, but he never thought that a small electric shaver not only achieved zero breakthrough, but also earned hundreds of dollars. Ten thousand U.S. dollars.

What shocked him even more was what came next, when Tom continued:

"At the same time, I will also sign an intention contract for 30 pieces, which will be determined based on market sales."

When the other buyers who followed heard this, they all cursed in their hearts.

"Tom, the profiteer!"

Why are you so scolded? Because... One hundred thousand plus three hundred thousand means that the production capacity of this factory is completely covered. Sears wants to monopolize the market rhythm!

We absolutely cannot let him get what he wants!

Another buyer who had been following him said straightforwardly.

"Ma, I also want to purchase 10 pieces, and my discount is only 3%!"

Wow, someone actually increased the price!

Although the discount is only reduced, it is still hundreds of thousands of dollars!

"Can your supply be guaranteed?"

Zuo Xiaohan asked quickly.

"No problem, no problem..."

Thinking of selling 200,000 electric shavers in one go and earning more than millions of dollars, Song Yunchu instantly turned into a dog-licking look, looked at Tom expectantly, and said:

"Mr. Tom, can we sign the contract now?"

Faced with such a financial sponsor, no matter how you lick him, it is the right thing to do.

(End of this chapter)