Jin Yuanyuan's best match life

Chapter 107 New socks can’t be sold at all

The new office of Jinya Ya Socks Factory has been renovated. It still has an open office room and a large exhibition area, including a new media live broadcast area. Similar to before, it is extremely bright and simple, and more in line with the modern trend aesthetic.

Jin Yuanyuan was very satisfied and walked around the room several times. Liu Xiangyue was also very happy and even invited a photographer friend to help take pictures.

"Yuanyuan, this set of photos is for the decoration company as a sample. He said that he can also send us a set of lighting lamps and a one-year warranty." Liu Xiangyue was packing up with a smile. She bought herself a long desk to use as an office and drinking room. The tea place was found at a second-hand market with Zhao Zhuoran before, but we had never found a place to put it. Now that we have this office, we can just put it here.

Jin Yuanyuan couldn't help complaining about her, "It's really a waste of money, she's so rich!"

"It's okay." Liu Xiangyue is very satisfied with this desk. In the pictures taken, it actually has the harmonious beauty of a blend of Chinese style and modernity. Whether it is a Chinese tea set or a Western wine glass, they are all very harmonious. "Yuanyuan, sometimes I feel that you don't look like the only girl from Jiangsu, Zhejiang and Shanghai. You don't have the air of luxury. These LV bags are all old models. Let's go buy a new one?"

"No, just use it." Jin Yuanyuan quite likes this big bag of hers, mainly because it can hold things. She put those sock samples in it. It's so bulging that she feels particularly satisfied.

"Okay, let's talk about the price of these socks." Liu Xiangyue and Jin Yuanyuan have worked together for these days, and they also know a lot about Jin Yuanyuan's preferences and temperament, so they stopped talking and started talking about work matters. .

"I've seen socks sold in many clothing chain stores. A pack of five pairs costs 80 yuan. Let's price them like this." Liu Xiangyue took out photos of related brands for Jin Yuanyuan's reference.

"They are brands, we can't." Jin Yuanyuan shook her head, "LV bags are expensive, but they are famous. It's the same as socks, if LV socks cost 1,000 yuan, some people will buy them. Even if the quality is the same as ours, Or its foundry can’t sell it so expensively.”

"But our quality is good, but the cost is also quite high. The bamboo fiber thread you and Dong Xiaoran made is really not cheap." Liu Xiangyue was calculating the cost again.

"Well, that's why I've always wanted to keep the cost down." Jin Yuanyuan touched the finished product and was very satisfied. "I went to look at the socks in those girls' collection stores a few days ago. They cost 9 yuan for 9 pairs. Although the quality is very average, little girls don't necessarily need to be very good to wear them. People only care about quantity, not quality."

"We put quality first." Liu Xiangyue also likes the appearance of the new socks. They made high-end bamboo fiber socks in Morandi colors, with seven pairs of them every week.

"However, our prices have to come down a bit. At least after the discount, a pair will cost ten yuan."

When the two of them were seriously discussing the price, Cao Xiaoyu came back from outside and sat in front of the long table. After taking a big sip of tea, he said: "You are all right, but I suggest making it 22 yuan a pair, five yuan." A pack of two, with a 11% discount, this kind of promotion makes people feel that it is a very good deal. This is equivalent to yuan a pair, which is not bad.”

Liu Xiangyue took out her calculator and calculated it seriously and then looked at Cao Xiaoyu: "Xiaoyu, why didn't you go to the mathematics department of Tsinghua University? This calculation is simply too good. If I see such a promotion, I will definitely I want to buy it, and I feel like I’m getting a huge advantage.”

"Hehe, routines, all routines." Cao Xiaoyu felt a little embarrassed by the praise. "Okay, let's try it first." Jin Yuanyuan didn't know the effect, so she just said she would give it a try. But obviously, because the price is too expensive, it cannot be sold. Even when she launched a new media live broadcast, she only sold the cheap stock socks.

She and Jin Jiya also jointly launched a live broadcast, and they sold only the cheapest socks, but no one bought the new products.

Liu Xiangyue was a little anxious and asked Jin Yuanyuan to talk more about the features of this new sock, but Jin Yuanyuan felt that she had said too much and if it couldn't be sold, it must be other problems.

Jin Jiya was not involved in this new sock, but seeing that the two people were obviously going to quarrel, she stayed and sat in the office with Cao Xiaoyu, listening to their respective arguments.

Jin Yuanyuan hopes that the price can still be reduced. At least the silk threads can be cheaper, used less, and not so dense. But Liu Xiangyue believes that if it is done well, it will appear to be of high quality and high-end.

This matter is a bit subtle, just like the two people's consumption views. Jin Yuanyuan feels that the quality can be good, but there is no need to go too far. But Liu Xiangyue felt that she must be the best in everything and be able to do it.

The atmosphere in Jin Yaya's office was not very good in the middle of the night.

As the elder sister, Jin Jiya asked Cao Xiaoyu to order dinner for everyone, saying that there was no need to rush the matter and that they could just chat while eating. But Jin Yuanyuan still said straightforwardly: "Hasn't this matter been discussed a long time ago? To achieve quick results, it is to make affordable products in a short time. On Jin Yaya's platform, 11 yuan for a pair of socks is expensive, so The audience must be people who like five pairs at 9 yuan, who is willing to buy such an expensive one?"

Liu Xiangyue was unhappy again and said directly: "So Jin Yaya's quality has never been up to par, and it can only be a third-rate small business!"

Jin Yuanyuan didn't like this sentence very much, and she immediately stood up angrily and asked: "Jin Yaya is just a third-rate sock knitting factory, but her annual income is 10 million, what's the matter? She's not tall or noble, she's just So, what’s wrong?”

"Jin Yuanyuan!" Before Liu Xiangyue could speak, Jin Jiya shouted first, "We are here to solve the problem, don't make any noise."

"Yuanyuan." Cao Xiaoyu just came in with a lunch box and called her, "Don't be anxious. Selling products is never that easy. There is a process. Let's eat first."

Liu Xiangyue looked at Jin Yuanyuan, because everyone had already mentioned Jin Yuanyuan, so she just paused and then said: "I take back my words first, but you can't deny that the reason why Jin Yaya is not doing well at present is because of its Limitations. We have also inspected other sock factories and seen their management experience. Now, we have tried our best to get as close to the hardware as possible, but the positioning of products and sales was not particularly clear before. Now, we need to Before making changes, we must at least remove those low-end products first to improve Jin Yaya’s image.”

"That won't work!" This time Jin Yuanyuan and Cao Xiaoyu said in unison, expressing their disagreement.

(End of this chapter)