Reborn since 1993

Chapter 619 My rules are rules!

Zhang Xiaocheng could imagine how much infamy he would bear once he, in the name of the chairman of the Inland Lighter Import and Export Association, ordered the domestic lighter industry to reduce or even suspend accepting overseas lighter orders.

Even the overseas lighter industry is likely to undergo tremendous changes. Without domestic production of cheap lighters for those overseas lighter manufacturers, the price of overseas lighters will inevitably increase.

"If you want to wear the crown, you must bear its weight. Torch Group has been established, and you, Lao Zhang, have become the president of the Inland Lighter Import and Export Association. There are some things you must do!"

"Sooner or later, Torch Group will have to fight with Japan, South Korea, Europe, and the American lighter manufacturers. Unless they want to be suppressed forever and can only do OEM for them with no way out, this battle is inevitable!"

Li Dongling looked at Zhang Xiaocheng and said, someone must take the blame. If he doesn't, he will have to continue working for lighter manufacturers like Bic and be targeted by them in various ways.

Whether to endure the infamy for a while, or to be a dog for the rest of your life and eat the leftovers left by others, it depends on Zhang Xiaocheng's choice.

"call!"

Zhang Xiaocheng, who had served in the army and was always indecisive, nodded heavily to Li Dongling and said, "I'll do it now!"

……

Huang Guangze, the deputy general manager of Xinhai Lighter Company, came to the production workshop and said to the production supervisor who was staring at the lighter assembly, "This batch of Carle goods is to be shipped to Belgium. We must keep a close eye on it and there must be no problems!"

As one of the earliest lighter manufacturers to move to the Torch Group Industrial Park, Xinhai is also one of the first companies to reap the benefits.

Xinhai Company is also using the entire lighter industry chain established by Torch Group, and its production costs have been greatly reduced compared to before.

Like Xinhai Company, there are many other lighter manufacturers that have moved to the Torch Industrial Park. They are all companies that know the times, but for those lighter manufacturers who "do not know the times", life has been really difficult in recent years.

Xinhai is one of the earliest manufacturers to transform. Although it still sells disposable lighters, its most profitable products are still metal retro lighters.

In France, Xinhai made a "Carlai" brand lighter, and then produced metal lighters under the name of a foreign brand. Relying on its cost advantage, Carlai sold quite well in the domestic metal lighter market and became quite famous.

Xinhai has also received many orders in overseas markets. In the first half of this year, Xinhai's net profit exceeded 20 million yuan, which has exceeded the revenue in its peak period.

After finishing his busy work in the workshop and returning to the office, Huang Guangze just took a few sips of water when he saw Huang Xinhai walking in with a sullen face.

Seeing this, Huang Guangze, who was very familiar with his cousins, immediately stood up and asked, "Brother, what happened?"

Huang Guang knew that Huang Xinhai was called over to attend a meeting of the Lighter Import and Export Association, whose headquarters was in the Torch Industrial Park, but he didn't know why Huang Xinhai had such an expression.

"The sky has changed!"

Huang Xinhai poured a large glass of water and drank it all in one gulp, regardless of whether it was hot or cold, and then spoke.

"What's happening on Zhang Xiaocheng's end?" Huang Guangze asked nervously.

Now Torch Group is undoubtedly the dominant player in domestic lighters. Torch Group supplies more than 80% of the domestic lighter market and has absolute pricing power.

In addition, the Import and Export Lighter Association is also controlled by the Torch Group. Domestic lighter companies, whether they like it or not, are subject to the Torch Group as long as they are still in this industry.

“Zhang Xiaocheng and the board of directors of the Lighter Import and Export Association want to adjust the prices of domestic lighter companies that manufacture overseas lighter orders.

The Council believes that the current domestic orders for lighters are seriously inconsistent with market prices.

It is unreasonable to claim that China has sacrificed the environment, resources, energy, and labor costs, and finally outsourced production to foreign manufacturers for free. Domestic lighter manufacturers are required to reduce or stop accepting overseas orders! "

Huang Guangze was also a little dumbfounded when he heard this. He was well aware of the serious internal competition in the domestic lighter industry, but overseas orders were related to the life and death of many lighter manufacturers and also to the jobs of many people. He didn't expect that Zhang Xiaocheng would really dare to touch this.

"Is Zhang Xiaocheng crazy?!" Huang Guangze muttered to himself.

Huang Xinhai shook his head and told the news he had found out, "I heard that the anti-dumping litigation lawyer team formed by Torch Group hit a wall in old Europe. I guess this is a counterattack there!"

When Huang Guangze heard this, he couldn't help but think of a saying: When the gods fight, the fish in the pond suffer. The fight between Torch Group and the overseas lighter manufacturers such as BAK has shaken the entire domestic lighter industry.

However, with Torch Group's current status and power in the country, using these methods seems reasonable, because Torch Group really has the ability to do these things...

"However, Zhang Xiaocheng just mentioned that in two weeks, the Lighter Import and Export Association will initially purchase a batch of lighters from domestic lighter companies for overseas sales, but there was no specific information!" Huang Xinhai said with a frown. He really couldn't figure out what Zhang Xiaocheng was up to.

"But speaking of it, if the domestic companies that produce lighters for overseas companies raise their prices, it will be a good thing for us. Xinhai's metal lighters will have more advantages overseas!"

Huang Xinhai said that it is obvious that overseas lighter companies, such as Nippon Benz's Donghai Lighter, have had their production lines dismantled long ago, and have mainly relied on domestic OEMs in recent years.

But before, domestic OEM factories were too competitive. As long as Donghai gave an order, a large number of domestic manufacturers would scramble to produce lighters for Donghai, allowing Japan Benz to get the goods at a very low price, and then ship them back to Japan Benz to sell at a high price. After that, they would ban domestic lighters from entering the Japanese Benz market on the grounds that domestic lighters were unsafe.

Once China stops manufacturing for Nippon Benzene, the lighters will be out of stock or sold at a higher price, which will give Xinhai lighters an opportunity to enter the Nippon Benzene market.

Hearing Huang Xinhai's words, Huang Guangze also showed an excited look, "Brother, this is indeed an opportunity for us. Do you want to increase production capacity?"

Xinhai has its own brand and sales channels overseas and does not rely on OEM for a living. The changes in the Lighter Import and Export Association have little impact on Xinhai.

Huang Xinhai thought for a moment and nodded to Huang Guangze. This was indeed an opportunity for Xinhai Company. As long as they seized it, they might be able to get a big piece of meat!
"The Inland Lighter Manufacturers Association Board of Directors voted to approve the industry's OEM guidelines, which have now been sent to the Customs Department, Commerce Department, Foreign Exchange Department and other relevant departments for approval.

In order to avoid excessive malicious competition, the Inland Lighter Import and Export Association advocates the healthy and orderly development of the domestic lighter industry, promotes the lowest price standard for OEM in the industry, and formulates the total annual order volume of OEM in the industry..."

When Zhang Xiaocheng, as the president of the Lighter Import and Export Association, signed and approved this "Industry Advocacy Letter", it immediately caused an uproar in the domestic lighter association.

Especially for those companies that supply foreign lighter manufacturers, "the sky is falling".

"The Torch Group is too overbearing!"

"You're meddling too much!"

"What price should we take the order at? It still needs the approval of the Lighter Import and Export Association."

"What the hell is this Lighter Import and Export Association? It's Torch Group and that guy named Zhang who have the final say!"

"If we are not allowed to take orders, what will we eat? We will starve. There are so many mouths to feed in the factory. Who will feed them?"

In a hotel in Tongzhou, a group of factory owners who mainly do OEM for overseas lighter brands gathered together to discuss.

But when they sat together, apart from cursing the Torch Group for "not doing its job" and making trouble, they couldn't come up with any good solutions.

"It's hard to say. This time, it's a solution. We fought too hard in the previous price war. We only make hard-earned money from the wages of our employees when we do OEM for those foreign manufacturers!"

After cursing for a while, a voice was heard from out of nowhere. A man in his forties spoke. Although he had a sad look on his face, he also looked expectant.

"Old Liu, I heard that you built a new factory in the Torch Group Industrial Park. Why are you showing your loyalty before you even move in?"

As soon as the boss of the lighter manufacturer surnamed Liu finished speaking, a sarcastic voice was heard.

"Mr. Song, you are slandering me!"

After seeing who was talking, Boss Liu stood up with a flushed face and said, "I'm just telling the truth. If you feel that you can beat Torch Group and the Lighter Import and Export Association, then go ahead!"

After saying that, Boss Liu turned away, not wanting to argue with this bunch of nagging people who usually only know how to bully others and fight price wars with their own people, but become weak at the knees when it comes to overseas companies, and would rather lose money than snatch an order from their peers.

Watching Boss Liu leave, everyone else fell silent, including the man surnamed Song who had been acting sarcastic just now. He didn't know what to say at this moment.

Although what Boss Liu said was impolite, it was true. No matter how much they cursed, what could they do to Torch Group?
When the Torch Group was founded, many major domestic lighter manufacturers also made a fuss for a while. Finally, after the Torch Group appeared on the News Broadcast and a number of departments and units expressed their support for the Torch Group, the major lighter manufacturers that had shipped tens of millions of units over the years also stopped their operations in disgrace and finally moved into the Torch Group Industrial Park one after another.

Now it is the turn of these companies that produce lighters for foreign brands. They are always scheming against each other and now they hope to unite and challenge the Torch Group.

What nonsense is this? If they could really put aside their past grudges and cooperate, then would they have been working for foreign lighter manufacturers for nothing all these years?
……

"Those disgusting guys from Asia left?"

Bruno Pic, also known as Little Pic, asked this question after hitting a golf ball on a golf course in France.

(End of this chapter)