You've passed the college entrance examination, but can't you make it in the entertainment

In the second week after the new album was released, the promotion cycle officially started.

Offline meetings, book signings, radio programs and TV programs are all scheduled intensively.

This is a necessary step after a singer releases a song. Even Li Yiran was away from home for nearly two months last year.

With more exposure, promotion and singing opportunities, sales can increase and songs can be more popular.

Le Yan was hesitant at first. After all, he still had studies to do and could not be too presumptuous. However, Deng Xuefeng, who had been completely tamed, took the initiative to tell Le Yan that no matter how many classes or which class he missed, he would be back within one day of his return. I can make it up to him.

With Deng Xuefeng backing her up, Leyan felt confident and filled up her schedule. She almost became a trapeze artist, sometimes flying to three cities in one day.

In addition to Leyan's desperate publicity, his friends in the industry also helped to cheer him up.

College classmates Xie Zhenyuan, Bi Xia, Zhou Zihan and Wang Jun posted on Weibo on the day Leyan released the album, calling on their fans to listen and buy it.

The sisters in the company who are close friends with Leyan have promoted Leyan many times. Some even posted three Weibo posts in a week, and the pace of posting was more intensive than their own projects.

The prince is now very popular in the entertainment industry, and hugging the prince’s lap means embracing a bright future. These women understand it!
Friends in the industry such as Geng Xinyao and Xiang Han, who have worked with Le Yan, were not lazy either, and cheered for Le Yan in their own way.

It can only be said that Leyan's debut was too short and his foundation is unstable. There is still a long way to go before the public accepts him.
Faced with some users’ claims about Amway, there are many people who don’t want to listen, and there are quite a few of them.

The gimmick of supervising the production of a new album for the first time, coupled with the confusing relationship between the two, Li Yiran's words are worth as much as ten words from others.

Although all the posted content unanimously gave a high praise to Leyan's new album, the number of posts was not large, and it was not as spectacular as the homepage that swept the homepage when other singers released songs.

Just this week, Zhang Yan has received invitations for more than a dozen variety show projects, many of which are more difficult and more expensive than the production team of "Singer". The attitude of every film crew is very sincere. They regard it as Li Yiran is the perfect choice to be the guest of the show.

In addition to ordinary users, people who visit Leyin.com are mostly people engaged in music-related work, such as radio DJs, media directors, music critics, etc. These people have learned about Leyan and Leyan's songs through the recommendations of a large number of users.

"If you don't want to listen to Leyan's songs, there's no reason. Don't argue, it's your fault."

Soon, they spontaneously recommended this album in their respective fields.

Li Yiran's small team is already very busy screening and responding to these variety show crews, not to mention the sudden surge in demand from music festivals and business.

Leyan's new album never made any splash on Leyin.com until one morning, the mysterious user 'Cangshan Pianpian' who had been silent for many months promoted Leyan.

On the way there, Li Yiran, a hardcore user of Leyin.com, unexpectedly discovered that her favorite songwriter, Cangshan Pianpian, actually promoted Leyan's new album.

In addition to this generation of young artists, Mr. He, Mr. Huang and Ge Man also joined the publicity army, giving Leyan enough face.

With the recommendation of two industry giants, Li Yiran and Mr. Cang, the quality of Leyan's new album was finally recognized. More and more users on the music network are discussing Leyan's new album.

Teacher Cang's deceptive behavior caused users on Leyin.com to start to take Leyan's album seriously, but at the same time, his reputation was tied to Leyan's album.

On Leyin.com, China's most authoritative comprehensive music website, the topic of discussing Leyan's album slowly emerged.

There are few young female singers on the market who are of the same type as her, who are young, good-looking, capable, able to write her own songs, have a unique personality and have variety show attributes.

She is well-known in the industry for her strictness and seriousness in music. With her as a producer and being mentioned so frequently, Leyan's album has also gained attention in the professional field.

Because of his outstanding performance in "Singer", Li Yiran's popularity has skyrocketed.

"Teacher Cang has not participated in any discussions and has been quietly writing and recommending songs. His behavior should be spontaneous. I plan to listen to Leyan's songs."

When your popularity skyrockets, you should show up more often to consolidate the momentum.

The most hard-working member of the Le Yan Kua Kua group is undoubtedly Li Yiran.

Driven by these professionals, there are more and more opportunities for the public to hear this album.
With the broadcast of "Singer", music variety shows have become the mainstream voice in the market recently, and all companies and platforms are preparing for music-related variety shows.

"Teacher Cang collects money? Will Teacher Cang disappear for so long if he is short of money? Do you know how many people want to ask Teacher Cang to invite him to sing? In reality, he is definitely the kind of person who is not short of money."

"Thank you, Teacher Cang. There are so many songs in Leyan's new album that shocked me. I'm so excited now that I'm going to write a detailed review."

"I'll buy one too. If it doesn't sound good, the two of us will be the ones to lose the house."

This time the users of Leyin.com could not sit still.

"Teacher Cang is still the same teacher Cang, I love you!"

"Why should I listen to a newcomer's first album when there are so many excellent songs that I haven't heard yet?"

And Li Yiran has become the hottest singer on the market with his recent popularity and outstanding performance.

"Li Yiran's music is indeed good, but Leyan is her rumored boyfriend. The publicity is too much."

This is simply a model of a peerless hero in martial arts novels. He comes and goes without a trace, but whenever he takes action, it is a catastrophe in the world.

"Besides Li Yiran, have any other big names in the industry promoted Leyan? Still don't understand? Leyan is a person who 'plays' music, not makes music."

He only wrote three songs, and all three of them were hits. When the industry hailed him as a god, he suddenly disappeared. He never released a song again.

But why does Teacher Cang also promote Leyan? And it was promoted so hard.
Is this Leyan album really that good?
"Did Mr. Cang get paid? He posted 10 posts in a row. Oh my god, he didn't even have 10 posts in total before."

Li Yiran claimed that it was because he had a good personal relationship with Leyan.

If the song is good.
"Damn it, Mr. Cang is awesome! If you hadn't recommended it, I would have missed this album!!"

"Teacher Cang" may not be known to many people in the entertainment industry, but on Leyin.com, it is a god-like existence.

Therefore, during this period, Li Yiran also entered a period of intensive exposure. Whenever he had the opportunity, he would shout out a few words for Le Yan.

If the song is not good to listen to, Teacher Cang’s legend on Leyin.com will come to an end.

"Teacher Cang's appeal in the music circle cannot be overstated. Leyan should thank Teacher Cang for his help. This is not a resource that money can buy."

Even though he was so busy, after finishing the next round of song arrangement work for "Singer" today, Li Yiran still went to a banquet accompanied by Zhang Yan.

This time, Teacher Cang changed from his previous short and concise social style and posted ten articles in a row, each of which introduced in detail a song from Leyan's new album.

She clicked on each of the 10 articles and read them carefully. Not only did the other party understand the mood and artistic conception of each song very well, he even analyzed the small details of Leyan's singing method one by one. It felt as if he too It’s like being involved in the entire production of the album.

Pieces of Cangshan Mountain are stronger than she imagined
Li Yiran has decided that he will still ask him to sing songs when he releases his next album. But I heard that Teacher Cang has not written any more songs this year. I wonder if the cooperation will go smoothly by then?

"We're here." Zhang Yan opened the car door first.

Li Yiran put away his cell phone and followed Zhang Yan into the high-end business restaurant.

Opening the box door, there was a man and a woman sitting inside.

Seeing Li Yiran and the other two, the middle-aged woman stood up and said with a smile:
"That's right, long time no see."

Li Yiran went over and hugged her gently:
"Mr. Tian has not changed at all, he looks better."

Tian Ni happily patted her back:
"That's not all thanks to you."

The person who allowed Li Yiran and Zhang Yan to find time to meet despite their busy schedules was Tian Ni, the head of the Superstar Content Division, and they were accompanied by Liu Zhuangzhuang, the chief director of "Singer".

Two days ago, Zhang Yan suddenly received news that Tian Ni wanted to have a meal with Li Yiran.

Li Yiran, who is preparing for the competition in Xiangcheng, expressed his attitude of focusing on preparing for "Singer" recently and suggested that they wait until she returns to Kyoto to meet again.

But the other party replied that Mr. Tian could go to Xiangcheng to meet her.

Now that Tian Ni has proven her ability as a superstar and is gradually becoming more and more popular, she can do this, and it would be too much to shirk it anymore, so she had this meal.

But what Tian Ni wanted to talk about when she met Li Yiran was not conveyed directly by the other party.

After the pleasant meeting last year, Tian Ni, Li Yiran, and Zhang Yan quickly became familiar with each other this time. In addition, Liu Zhuangzhuang himself is very familiar with Li Yiran's team, and the atmosphere at the scene suddenly became lively.

After ordering the dishes, Tian Ni stopped writing and spoke directly:

"During the recording of the finals, we need to invite guest singers. Zhuangzhuang said that he recommended Leyan to sing for you. You refused?"

According to Li Yiran's current momentum, there will be no problem in singing in the finals, so the program team has recently begun communicating with Li Yiran's team about the selection of guest singers for the finals.

Liu Zhuangzhuang has always been sad that he and Le Yan could not renew their relationship. Le Yan is now in the album promotion period, and with Li Yiran's road to becoming a singer and the unstoppable momentum of Le Yan's internal entertainment, the two of them once again combined to show ratings The rate will definitely peak again, so Leyan is Liu Zhuangzhuang’s first choice.

Unexpectedly, Zhang Yan told him that there were too many projects recently proposed to combine Li Yiran and Le Yan, and they had to carefully screen them.

This is rejection in disguise.

"Singer" is now Tian Ni's fate. After learning the news, she immediately flew to Xiangcheng hoping to persuade Li Yiran to succeed.

Tian Ni said to Li Yiran earnestly:

"We are all a family. If you have any difficulties, tell us and we will solve them together."

If Leyan is a superstar, you are the wife of a superstar.

If you have any problems, tell me and your family will solve them for you!
Li Yiran lowered his head and touched the cup and said:
"Leyan and I haven't been together in public for nearly half a year. Because of what happened to him and me recently, the next time we get together will definitely attract a lot of attention, so be careful."

The last time Le Yan and Li Yiran were in the same frame was at Li Yiran's tour concert.

Just a little dance broke the trending search results. Now that the two of them have evolved and upgraded separately and come together again, it is very likely that several apps will crash.

Can this opportunity be given easily?

Of course, we need to find a time to combine that maximizes the benefits for both people.

Liu Zhuangzhuang said humbly:
"It's a good choice to work together on "Singer". The show has great exposure and attracts a lot of attention. There are already customers asking about the sponsorship of the second season." After that, his voice became smaller and smaller, and he became less and less confident.

Li Yiran kept staring at him and smiling, which made him feel hairy.

Hiss, these seem to be beneficial to the program and the company, and they don’t seem to have much to do with the artists.

Even if Li Yiran doesn't combine with Le Yan, he still has the strength to compete for the singing king.

Liu Zhuangzhuang immediately changed the subject:
"Leyan is currently promoting his new album. You can collaborate on another Leyan song."

You may not need this combination, but Leyan does!

When Li Yan was mentioned, the smile on Li Yiran's face became normal, but he still did not compromise:
"Yes, you can, but you don't have to appear on "Singer". He will be doing promotions this month."

Leyan's publicity strategy is very clear, focusing on both sales and popularity.

When Li Yiran came home this time and saw Leyan's detailed report on how many conversions and popularity every day's work could bring, he marveled at the fact that if such a person fails, who will succeed?
With Leyan's rigorous promotion strategy, there is no need to worry about this album. In addition, seeing industry geniuses like Cangshan Pianpian promoting Leyan today, Li Yiran is even more relieved.

Moreover, Leyan had already attracted attention once with "Singer" and Li Yiran. Li Yiran didn't think it was necessary to use the same tricks anyway, so he might as well come up with new tricks.

From her own perspective.

She is very grateful to the program "Singer" for allowing her to transform and evolve as a singer, but she has also contributed to "Singer" in terms of popularity, ratings, and perfect works. She should not be sentimental about her work.

Tian Ni, who had understood everything clearly, silently pushed up her glasses, her eyes shining with wisdom behind the lenses.

Li Yiran is different now from last year. Last year, she had just released her album and was looking for more opportunities to express herself during the window of exposure.

And now Li Yiran is being chased by the entire entertainment industry, and the superstar really has no leverage to force her to do anything.

On the contrary, Li Yiran now has the initiative.

All companies are making efforts in the field of music integration. This year will definitely be the year when music integration breaks out, and superstars are no exception.

From now on, Superstar will have many new projects on the line, and many of these programs require Li Yiran to join. It can be said that Superstar is now asking Li Yiran to cooperate.

The relationship between the two parties must not be soured because of a "singer".

Tian Ni gave Liu Zhuangzhuang a look, turned to Li Yiran with a smile and said:
"There will still be some time left to record the finals of "Singer". The situation may change at any time. Don't rush to say this. That's right. Zhuangzhuang's next project will still be built around you. Let's decide on that cooperation as soon as possible?"

Tian Ni said that Liu Zhuangzhuang's next project is "Good Songs", an original music reality show, and Li Yiran is one of the show's preferred mentors.

"Singer" has been a huge success, and the combination of Li Yiran and Leyan is the icing on the cake. If they don't fit together, it won't have much impact.

But for the "Good Song" project, they must compete for Li Yiran!

After receiving Tian Ni's signal, Liu Zhuangzhuang immediately came up with a project plan.

Zhang Yan was already vomiting after looking at the projects this week, and slowly stretched out her hand.

But before her, Li Yiran took the lead and opened the first page and read it carefully.

Because the conversation with the singing guest did not go smoothly, Liu Zhuangzhuang introduced the project seriously while Li Yiran was watching:
"This program will take over from "Singer" and will be broadcast on both satellite TV and online. Filming will begin in May. We have recruited all the outstanding domestic producers. They-"

Before Liu Zhuangzhuang finished speaking, Li Yiran closed the plan with a snap.

Liu Zhuangzhuang was stunned on the spot.

Want to refuse?
Tian Ni was shocked, were they going to break up again?
Then she can only use money
"Take this." Li Yiran pushed the planning project back.

Liu Zhuangzhuang thought he heard wrongly
It’s so difficult to talk to a guest singer. This is a brand new collaboration.

You just took a few glances and decided?

Li Yiran held the tea cup with both hands and took a sip:
"This project is planned by Leyan, I will definitely take it on."

Although Li Yiran is no longer the Li Yiran of last year, Le Yan wrote this for her.

Even if Li Yiran takes one step closer, he will not let down Leyan's hard work.

Moreover, she saw the name "Cangshan Piece" in the planning book.

She was so looking forward to meeting 'Cangshan Pianpian'!

Facts have proved that the publicity plan formulated by Leyan was successful.

The strength of the "rich women who spend money without blinking an eye" that makes domestic entertainment tremble cannot be overshadowed. Although Leyan is very satisfied with the sales of the new album, they are not satisfied at all.

My brother's first album must make a mark in the history of the music industry!
One week after the release of the new album, the sales volume has exceeded 50, and is still growing by tens of thousands every day. It is estimated that by the end of the promotion period of more than a month, the sales volume of this album will definitely exceed one million.

Although data shows that most of the new albums are purchased by fans, the proportion of non-fans has begun to increase.

Because there is no rush to harvest, but a group of fans who love music are carefully cultivated, Leyan's new album has a lot of spontaneous promotion individuals.

Coupled with Leyan's travels during this period and the promotion by industry insiders driven by Leyin.com, the album's public coverage has gradually increased.

The most obvious change is that the most discussed song on the Internet was Li Yiran's cover of "Poignantly" on Singer. Recently, the song of the same name from the album "Still Love You" has become the subject of more discussion.

The content of the discussion was around the documentary music video shot by Le Yan and Li Yiran.

"They are really close! They are really close! Li Yiran, you are a singer, not an actor, so the sacrifice is too great, right?"

"In a song that lasted more than three minutes, they kissed four times and hugged seven times. I can't describe how shocked I was when I saw this MV."

"This is definitely not an act. I beg you to make it official and stop torturing us."

"Merge! Merge! I ask you to merge!!"

"It's been too long since you guys have been in business together! We're going to starve to death!!"

With its extremely topical MV, "Still Love You" has become the second breakout song in Leyan's new album.

The MV clips are edited into countless cuts and spread on short video platforms.

With the popularity of short video platforms, netizens will choose "Still Love You" as the background music whenever they post love-related content. This song has become famous in the love circle!
Thousands of netizens wrote about this couple who exudes the sour smell of love in the music video. They quickly reunited and fed them dog food generously!
Superstar Entertainment.

A weekly high-level meeting.

Ji Xueli reported the news of "Still Loving You" being released and the resentment of netizens at the meeting.

Ever since Ye Xinchun asked Ji Xueli not to report news about Leyan every day, Ji Xueli never had a good night's sleep again.

It always felt like there was a big knife hanging over his head, and it might fall at any moment.

But he was puzzled. What did he do that made his boss dissatisfied?
Is it just because it disturbs her rest?
It shouldn't be
Ye Xinchun asked with a serious expression:
"How long has it been since Li Yiran and Le Yan got together?"

She saw endless possibilities in this pair of cps.

Since fans want to watch it so much, we have to find a way to get them to be in the same frame in a reasonable way.

Ji Xueli carefully answered:
"They haven't been together in public for more than four months. They were together almost every month last year, so it seems like it's been a long time."

Ye Xinchun looked at Ji Xuelia and said:

"Give them a good opportunity to unite and show me the plan before executing it."

Both of them are in the exposure period now, so it is not difficult to arrange a union.

Before Ji Xueli could speak, Tian Ni interrupted:
"I invited them to get together in the "Singer" finals, but Li Yiran refused."

"Why refuse?" Ye Xinchun asked.

Tian Ni recounted Li Yiran's attitude that day and her own speculation to Ye Xinchun.

Later, the news that Li Yiran agreed to cooperate for the second time was synchronized. At the same time, she also continued to emphasize the importance of Li Yiran to the company's future variety shows. Currently, there is no meal replacement for Li Yiran on the market.

Ye Xinchun said nothing, thinking about the stakes in his mind.

The success of "Singer" allowed her to see how big the music market is, and the company will unswervingly continue to delve into this field this year.

They have made a good start, and the next step is to occupy this track.

The easiest way to occupy this track is to occupy a few key people.

Since Tian Ni said that Li Yiran is the key person, then this person must find a way to 'get' it. The current passive situation is not in line with expectations.

And we must find a way to catch Li Yiran.
Ye Xinchun asked Tian Ni again:

"Li Yiran happily accepted "Good Song" because it was written by Le Yan?"

Tian Ni nodded:

"Yes, she said she couldn't live up to Leyan's hard work."

Ye Xinchun laughed twice and suddenly looked at Ji Xueli, which frightened Ji Xueli and said:
"Let Leyan come back and see me some time."

The new offer for Leyan is basically ready, let’s take this opportunity to chat together.

If you can’t be the head of your family, how can you be the head of your company?
Take down Li Yiran as soon as possible! (End of chapter)