Started as an independent producer in 1988

Chapter 346 Chen Heizi’s serial trap!
The cinema company’s meeting is more exciting than the carrot meeting.

People from film companies in various provinces came over and started arguing as soon as they met. They all wondered why Chen Shiping was looking for them at this time.

Is there any super blockbuster coming out?

Do we need to watch the movie in advance after Uncharted 2’s post-production is completed?
Chen Shiping didn't tell them why he came here, otherwise someone would definitely have tipped them off!

Chen Shiping must unify everyone's opinions at the first meeting, otherwise how can he use them to suppress Shangying's group!

The screening room was noisy. More than 20 movie company CEOs came and were bragging to each other.

Soon Chen Shiping came over, followed by several people, pushing an extra-large box.

Under the gaze of many bosses, several staff members quickly took out the contents of the box.

A brand new digital movie projector.

The words "Longteng" are also printed on the box.

This is the name given to the digital projector by Chen Shiping. It is simple and crude but has a good meaning.

The bosses in the projection room looked at the projector curiously. It looked very similar to a 70mm fixed movie projector.

But why don't I see a place to put the plastic tray?
Hidden? Then changing the copy won't waste time.

In fact, many cinemas in China do not have 70mm projectors.

Most domestic films are shot on 35mm film.

The 70mm one is not available and is too expensive, so many local theaters are still using 16mm fixed projectors.

That is, the projection teams going to the countryside would use 35mm mobile projectors.

What Chen Shiping has come up with now has made many people wonder if he is here to sell products.

If I had known this would happen, I wouldn’t have come. I could have bought a domestically made 70mm projector.

Chen Shiping coughed lightly, knocked on the table and said, "Long time no see, everyone. I guess everyone is curious about this projector?"

Many bosses nodded out of respect and asked curiously where the plastic tray was placed.

Chen Shiping smiled and patted the projector and said, "This machine doesn't need a film disc."

As soon as this was said, many CEOs became interested.

If we don't use film reels, can we use magnetic tapes? Can the image quality be guaranteed?

But if we really use tapes, the cost of copying can be reduced and the number of screenings can be increased!

As everyone was discussing enthusiastically, Chen Shiping continued, "This is a digital projector. It doesn't require film or tape."

Everyone was stunned. You really figured it out?!

Chen Shiping actually felt a little guilty, but on the surface he still said confidently: "Yes, we are about to usher in the era of digital cinemas!"

In fact, the machine in front of them was not developed by them. They bought a machine from Barco and disassembled it and replaced some domestic parts.

The core chip is still from Barco's projector.

Barco is a very famous Belgian company that originally made radios.

Later, we started to do projection and medical imaging, and later we did digital projectors.

It entered the Chinese market very early, but has not yet participated in the domestic projector market.

If Chen Shiping had not appeared, Barco would have been the largest supplier of digital cinemas in China in the future!

Later, the so-called domestic digital projectors in China were all produced in joint ventures with Barco.

However, Chen Shiping did not intend to cooperate with them, but only steal their technology.

The resolution of Barco's projector reaches 1.3K, which China Film's R&D team cannot achieve for the time being. The main problem lies with the chip.

Barco's machines use chips from Texas Instruments, but Chen Shiping doesn't really want to use them.

So the China Film Group team is now working on this with the Institute of Film Science.

However, the technology of the Institute of Film Science is not as good as that of China Film.

As a public welfare research institute, the funding is not sufficient and the technical reserves are naturally poor.

However, although the domestically produced one has not been developed yet, this assembled one can also be used to fool people.

Chen Shiping looked at the CEOs and said, "I have prepared Uncharted. Who wants to show it?"

At this time, the staff of China Film Group had already set up the screen.

The manager of Beijing New Film Association immediately stood up and said, "I'll do it. I used to be a projectionist."

Bosses from other places did not rush to grab it when they saw this, but were more curious about the effects of the digital projector.

Of course, I am also concerned about the price of this projector.

The manager of New Film Association walked up to the machine and started operating it following the technician's instructions.

With a slight bang, the xenon lamp of the projector suddenly lit up, and the light instantly illuminated the projection room.

Colorful pictures suddenly appeared on the screen, and some special effects scenes from Uncharted Waters kept emerging.

The colors are rich and the images are clear and smooth, which makes many CEOs unable to help but sit up slightly straighter.

Something's wrong, something's wrong!
The quality is a bit scary, shouldn't first generation products be of poor quality?

Chen Shiping said at this time: "It uses xenon lamps, 1.3k resolution, with anamorphic lenses, uses Texas Instruments chips, and the screen width is meters."

In the screening room, Chen Shiping introduced the product calmly and did not hide the fact that the chips were imported.

There is no need to hide this. Chen Shiping has already made preparations for future imports.

In this regard, China is indeed far behind. Even Barco and the international digital projector standard manufacturer DLP use Texas Instruments chips.

The bosses in the projection room listened to Chen Shiping's introduction, but they didn't quite understand it. However, from looking at the pictures they could tell that this projector was indeed amazing.

After Chen Shiping finished his introduction, he clapped his hands and the lights in the screening room came on again.

"Hollywood has started to popularize digital projectors last year. The future is bound to be the digital age. We are not far behind in this regard. Now we have the opportunity to catch up or even surpass them."

Chen Shiping looked at them and said very seriously: "We have missed the era of digital special effects, and now we can't miss the digital cinema again!"

The bosses all had different looks on their faces, wondering what Chen Shiping meant.

Chen Shiping smiled and said: "China Film and the Bureau have plans to promote digital cinema reforms, and also want to promote the overall optimization of domestic cinemas and allow private capital to enter.

China Film Group plans to invest 200 million yuan to build the first batch of 100 digital cinemas for pilot projects.

After these words were spoken, all the bosses finally understood.

Damn, this is going to use money and welfare policies to attack people!

Do we need to allow private capital in?
Isn't this forcing them to cling to someone powerful?
Everyone was getting a little restless. They didn't expect Chen Shiping to have such a big move!

This is to control the cinema chains as well!

Damn it! You really want to monopolize the entire industry!
The manager of the Beijing New Film Association sat there without any reaction. We were originally from China Film Group, and came to China Film Group earlier than Chen Shiping!

It would be great if China Film Group could make a big move now. Maybe the New Film Association could go beyond Beijing and turn 18 cinemas into 180! It would be best if other provinces don’t care and give me the first 100 pilot spots!
For Chen Shiping, reform is not the most important thing right now; prevention of corruption is the most important thing.

Chen Shiping looked at the CEOs with different expressions and continued, "Digital cinemas will become theaters for showing imported films in the future. There are standards for showing imported films."

These bosses are completely upset because imported films are the big money makers.

Many cinema chains do not meet the standards for showing blockbuster films, and most of the time they can only watch others make money.

Some cinema chains have tightened their belts and just replaced their 70mm projectors, waiting to make back their money by getting copies of blockbusters from China Motion Picture Corporation.

But now they are told that they are going to embrace digitalization. Isn’t this bullshit?
They have no money!
Therefore, the first batch of one hundred pilot projects become very important!

These theater chain bosses immediately understood when they thought about Shanghai Film Group’s recent actions.

Chen Shiping is a black-hearted person. He wants them to go against Shanghai Film Group!

Some executives couldn't help but ask Chen Shiping directly, "So film projectors won't show films anymore?"

Chen Shiping shook his head and said, "Of course not, but within three years all cinemas across the country will have to complete their upgrades, and after three years film will be completely eliminated."

Hey!
Many cinemas couldn't help but curse.

Complete industrial upgrading in three years?

This is fucking fatal!

Many cinema chains are now too big to be eliminated. In addition, Chen Shiping just mentioned allowing private capital to come in. Private capital will inevitably choose to directly establish digital cinema chains.

What use would they have at that time?
Those who think further ahead have already started asking.

"Mr. Chen, the first batch is 100, what about the second batch? Will it be fully funded or will each theater chain upgrade on its own?"

"We will continue to invest funds, but it is impossible to provide full financial support." Chen Shiping paused and said, "Everyone has to work hard on their own!"

Work hard, you big watermelon!
It’s free!
Chen Shiping did not continue to provoke them. He waited for them to calm down before saying:
"Showing you the latest achievements of the Digital Film Research Institute is not the main purpose today. There is another thing I want to discuss with you."

Everyone looked at Chen Shiping, waiting for his next words.

It was a heavy blow just now, so now it should be good news.

"I have decided to take the lead in establishing a film distribution company that specializes in the distribution of imported films, but I need your help to jointly establish and operate this company!"

As soon as these words were spoken, everyone understood that this was the highlight!
It’s still aimed at Shangying!

But this is really good news. Specializing in the distribution of imported films means that they will not only be able to earn revenue from theater chains but also from distribution.

The most important thing is that theaters have the right to choose imported films!

In the past, they would wait for China Film Group to select them and then release them.

After a few seconds of silence, someone immediately expressed loudly that he was willing to join this plan!
Chen Shiping smiled slightly, isn't that a done deal?

The new film distribution company will not allow any other studios to participate except China Film.

It would be fine if they were all cinema chains. The more cinema chains that participate, the weaker their voice will be. China Film will definitely be the largest shareholder except for the one at the beginning.

At that time, China Film Group will have the final say on imported films!
The bureau actually doesn’t want to divide this power. If Shanghai Film Group hadn’t been making a fuss, it wouldn’t have considered this matter.

The leaders above are well aware that only when China Film Group has imported films can it realize its greatest value.

Once the rights are divided, China Film’s overseas expansion plans will be affected.

I'm really annoyed by those troublemakers!
Everyone in the conference room was very enthusiastic and willing to join Chen Shiping's plan.

But it’s not that easy to join.

Chen Shiping looked at them and said, "There won't be too many shareholders, at most eighteen. Apart from the bureau and China Film, there are still sixteen."

"The investment must be real money, and each cinema chain must meet the standards for screening imported films, so if you want to join, you must meet the standards."

Many people were speechless. In order to invest money, you have to upgrade the cinema chain, right?
Treat them as a bank!

Isn't this forcing them to introduce capital from China Film?
Damn it, Chen Shiping is so evil, one thing leads to another!
Chen Shiping rubbed his nose, feeling that they must be cursing very dirty words in their hearts.

He hadn't originally intended to be so anxious, but he was forced to do so by the film company.

If you want to curse, curse Shanghai Film Academy!
It has nothing to do with him anyway!
Now that things have been made clear, the rest is easy.

Accept China Film’s digital pilot reform and accept investment!
What is the standard of meeting the screening standards of Gou Ba? The standard is to accept investment from China Film Group!
If you want to make this money and want to have the right to choose imported films, you have to accept Chen Shiping's conditions.

Unless you jump to the Shangying camp now!
But these cinema chains still rely on imported films and blockbusters from China Film Group to make money, so why would they go to Shanghai Film Group?
If they all run away, Chen Shiping can then introduce private capital to establish a new digital cinema chain and defeat them in turn.

It's too dark! Chen Heizi! You are such a bastard!
Those little bastards from Shanghai Film Studio still want to join forces to put pressure on them, but what are they doing? All the pressure will be put on them.

I'm just sitting at home and feeling stressed out!

Tired and loveless!

Just follow Chen Heizi. He is more powerful anyway, and you won’t suffer any loss by following him!

However, the number of places available in the first batch of pilot projects was indeed small, so Chen Shiping opened a second phase.

Buy the ticket first and wait in line!

The most important thing is to join in, and to accept the equipment and money provided by China Film Group!

Two days later, Chen Shiping went to the bureau with a new plan.

After entering the leader's office, Chen Shiping handed over the documents and drank tea in silence.

Three days later, the bureau held a meeting, and Chen Shiping showed up on time. The Shanghai Film Studio, Changchun Film Studio, and Xi'an Film Studio also attended the meeting.
A total of 30 film companies attended the meeting to discuss the establishment of a new distribution company.

The people at Shanghai Film Studio are full of confidence, as they have brought together eight companies this time!

No matter what, China Film Group can still handle it!

Chen Shiping sat there calmly, not paying any attention to the smug and provocative look from the opposite side.

Although it is said that one should not show emotions on one's face, but when one is really happy, one cannot hide his expression.

The positions of people from several film studios are very complicated. Some really want the distribution rights, while others simply want to take advantage.

Soon the leaders came over.

The meeting officially began.

"Everyone is clear about the purpose of this meeting, which is mainly to discuss the issue of distribution rights for imported films."

"The monopoly of China Film Group has indeed affected the development of the entire industry. China Film Group has done very well in the past few years, but times are changing and some systems must also change."

"So Shi Ping also proposed to set up another publishing company."

As soon as the leader finished speaking, the expressions of the people in Shanghai Film Studio changed slightly.

Something is wrong!

Why did Chen Shiping take the initiative to propose it? !

What does Chen Heizi want to do!
(This chapter is for Monday. I promised to update twice a day starting from Monday. I will definitely work hard!)

(End of this chapter)