hollywood melon man

Chapter 133 Two preview screenings

Mel Gibson was thinking about how to plot against little Gilbert, and little Gilbert was also thinking about plotting against Mel Gibson.

The key figure in this is Sophie Marceau.

Now Sophie Marceau is very confused. Should she accept Sheena Boone's invitation and side with little Gilbert? Or follow Mel Gibson's plan to seduce little Gilbert?

Fortunately, Sophie Marceau still had time to hesitate.

The most important work of the two big shots right now is the summer season, so their personal grudges will be put aside for the time being.

On March 21, little Gilbert took Cameron Diaz to the Oscars.

Last time he went to the Oscars with Naomi Watts, so this time little Gilbert took Cameron Diaz with him to the Oscars.

If I can still attend next year, I will change it to Charlize Theron and take one with me every year, perfect.

At this Oscar, "Forrest Gump" can be said to have won a big victory, winning Best Picture and Best Director, and Tom Hanks won the Best Actor Award for the second time in a row.

The film was also the top box office winner in North America last year, and it was a great success in both awards and box office.

With this film, Tom Hanks completely became a Hollywood superstar, ushered in his era, and became one of the two Toms.

After moviegoers talk about two of the best movie stars today, Tom Cruise and Tom Hanks, it's everyone else's turn.

This is not to say that Schwarzenegger or Stallone are not good, but the 1990s were the era of these two people.

"Iron Fist" also had gains. Dr. Dre won the Oscar for Best Original Song for the song he wrote for "Iron Fist".

Dr. Dre never expected that one day he would win a movie award, and even an Oscar.

Although it is not a Grammy, Dr. Dre is still very happy, after all, this is the Oscar stage.

When he accepted the award, he also specially thanked Gilbert Jr. for inviting him to compose and sing the movie theme song, and also invited him to star in the movie.

Another award "Iron Armor" won was the Best Visual Effects Award.

However, this award belongs to Industrial Light & Magic. In recent years, the Best Visual Effects Award has basically been taken by Industrial Light & Magic, which shows the strength of this special effects studio.

After working with Industrial Light and Magic, James Cameron also came up with the idea and turned around to establish Digital Domain to serve himself.

He also told Gilbert Jr. to take more care of business in the digital field and not just think about Industrial Light and Magic.

In fact, what James Cameron didn't know was that little Gilbert actually wanted to set up a special effects studio, but he hadn't decided on a name yet.

You can't, call it Melon Special Effects Studio, right?
  After the Oscars, "The Island" was announced to be on the fast track, and the three leading actors began to frequently appear on TV programs to promote the film.

Gilbert Jr. will also attend some programs with high ratings.

At the same time, offline posters and TV advertisements have also started to be released. The overwhelming publicity tells movie fans that "The Island of Braveness" is coming.

In early April, "The Island" held two preview screenings with theater representatives and film critics and media representatives.

In fact, with Little Gilbert's current appeal, these two preview screenings are optional.

But Robert Iger held these two preview screenings after consulting little Gilbert.

Different from the original "Shark Beach", in "Shark Beach", little Gilbert still had to go to the preview screening conscientiously, say all the good things, smile with a smile, and hope that these people who control the fate of their own movies can take a serious look at it. look.

But now, the status has been changed. Little Gilbert doesn't even have to appear in person now. He can just let the publicity director entertain him.

In this way, those theater representatives and media film critics will not have any opinions, but will carefully watch and evaluate his movies.

This is the change brought about by status. There is no need to appear, but it is easy to do so.

The purpose of holding a preview screening is to allow theaters to see the quality of the movie and make the most basic judgment.

In the subsequent process of fighting for theater chains, excellent quality can help distributors convince theater chains to increase the number of theaters and opening screens.

Movies released by small companies will definitely envy the treatment of "The Island", but this is Hollywood, this is an A-level big production.

Although little Gilbert did not come, the lineup for the preview was still very strong. Several major theater chains in North America, including Imperial Cinemas and AMG Cinemas, were present.

After watching "The Island", the theater gave the film a very high evaluation.

Representatives of Imperial Cinemas and executives of Touchstone Pictures said: "Gilbert's style has become more and more mature. I am optimistic about the prospects of this movie in theaters and will definitely strive to open it in the largest number of theaters."

Although AMG Cinemas did not make a firm commitment, it also stated that it would do its best to convince the company's top executives.

The response from the theaters was as expected by the Touchstone Pictures executive. He was beaming. It seems that May this summer belongs to Little Gilbert, Touchstone Pictures and Disney.

Long before the theatrical preview, the production company had held an internal preview. The three major investors were quite satisfied with the quality of the film.

Although various companies have many other movies to be released in the summer, for example, Warner has a new Batman movie, and 3th Century Fox also has "Die Hard ". Disney will distribute "Pocahontas" and has also signed a distribution agreement with Jobs' Pixar Animation Studio for five feature-length animated films.

This year Disney will help Pixar Animation Studio release its first movie. Little Gilbert also knows about that movie and learned about it when he went to see Steve Jobs.

Little Gilbert was lucky enough to watch some clips of the famous "Toy Story" in his previous life.

There are so many important projects, but the three companies still regard "Into the Deadly Island" as the most important project of the summer season in May, which shows that they attach great importance to this film.

At the preview screening for media critics, many famous film critics also appeared, including Roger Ebert, who somehow became Gibbi, and Kenneth Turan, who has always criticized the lack of artistry in Gilbert Jr.'s films.

Of course, the cost of hiring such a well-known film critic is not small.

Roger Ebert was still playing golf and partying on a yacht as last time, accompanied by a blonde model.

For a well-known film critic like him, Disney, as the North American distributor, has paid at least six figures in public relations expenses to entertain him.

This is necessary, in this day and age, the channels for getting information are limited, nothing more than television and newspapers.

The Internet is still a newborn baby, and it is unrealistic to let most movie fans know about this movie through the Internet, so TV and newspaper channels are very important.

Roger Ebert not only contributes to the "Chicago Sun-Times", which has the fourth largest circulation in the United States, but also hosts a TV film review program, influencing the movie-watching choices of millions of people.

Today's era can be said to be a pretty good era for film critics.

The Oscars need their flag-raising, and commercial films also need their praise and recommendations. Without the support of film critics, it would be difficult for a film to succeed in North America where publicity is very important.

The Film Critics Screening Room is very interesting. During or after watching a movie, film critics can write down their reviews on the spot and hand them over to the staff of Touchstone Pictures.

Touchstone Pictures received two different reviews, one from Roger Ebert.

In the film review, Roger Ebert highly praised Gilbert Jr.'s camera language and the outstanding performance of the three leading male actors.

“Every frame is beautiful enough, the gorgeous and dazzling shots, and the tension brought by the fast switching make this man’s drama even more exciting and exciting.

Coupled with the first-person perspective of tires and cars that are good at car chase scenes, and the continuous explosion scenes, people's adrenaline is soaring.

I don't think anyone can say no to this movie during the summer season. "

Another film review comes from Kenneth Turan.

“The film makes people drowsy, and the constant explosions are like hypnotic sounds, which made me just want to escape from the preview screening.

It is clear that General Hammer's inner world and his motivations are enough to make a good movie, but it is a pity that the director has no intention of exploring this aspect at all.

After several years of making movies, little Gilbert has become further and further away from the art of filmmaking. I am very disappointed..."

Looking at the two completely different movie reviews, little Gilbert wanted to laugh. It is rare to see two well-known film critics in the United States have different opinions because of his film reviews.

He shook the film review in his hand and said to Robert Egger: "This is a very interesting thing. After all, he is a well-known film critic. You can't just invite him and ask him to shut up. Let him publish it!"

Little Gilbert is talking about Kenneth Turan, who accepted the PR invitation and had a great time in Los Angeles, but in the end he still had to give the film a bad review.

Kenneth Turan's persistence in sticking to the bottom line is like the North American version of resisting the temptation of sugar-coated bullets, which is very interesting to watch.

Another Roger Ebert film review, which was unsurprisingly positive.

Needless to say, it won't be long before little Gilbert sees Roger Ebert giving his movie a two-thumbs-up and highly recommending it to movie fans.

Robert Egger said: "Mr. Albert would like to have dinner with you before he returns to Chicago."

"Okay, I'll ask my assistant to arrange a time. After all, my movie has received so many positive reviews, I still have to give it some face." Little Gilbert agreed.

Roger Ebert continued: "Emperor Cinemas, AMG Cinemas and other major theater operators in North America have promised to provide the highest number of theaters and screens for "The Island", and the film schedule will be guaranteed. "

These publicity matters are generally not communicated to the director.

But Gilbert Jr. has a different identity after all. His studio is also one of the investors in the film. Roger Ebert also attaches great importance to Gilbert Jr. personally.

Every time before a movie is released, little Gilbert is the most nervous moment.

Hearing this news, little Gilbert breathed a sigh of relief. The theater chain usually has a good vision. Their willingness to make a commitment means that the theaters are optimistic about the film's performance in the market.

In fact, this preview screening was not only attended by theater representatives from North America, but also overseas distribution agents were invited by Warner Pictures to watch the film internally for the first time.

Warner's idea is to let overseas distribution agents make greater concessions on peripheral copyrights, so letting these agents watch the movie in advance also strengthens their confidence.

After the two preview screenings, "Brave to the Island" did not hold a fan preview, and directly advanced to the release stage until the release date arrived.

　The writing state continues to be poor, so I send...

　　
  　
  (End of this chapter)