hollywood melon man

Chapter 304 Midnight Show and First Day Box Office
It lasted for more than three hours, and by the time the midnight screening ended, it was already past three in the morning.

However, the fans who came out of the San Carlo Cinema still had an excited look on their faces, and their excitement was undisguised.

A reporter stopped a group of seven or eight people watching the movie: "Hello, can I ask you how you felt about watching the movie this time?

If possible, please fill out the questionnaire. "

"Of course," the leader took eight questionnaires from the reporters and sent them to his friends. He also said, "Don't get me wrong, give me an A+ for them all."

"Don't worry, boss. For such a film, I would be committing a crime by giving it an A rating."

"Yes, yes..." Everyone around agreed.

The leader quickly filled out the questionnaire and accepted the reporter's interview.

"What do you think of this video?"

This person looked very excited and described it to the reporter: "It's great. This is the best movie I've ever seen, bar none."

At this time, next to the San Carlo Cinema, nine Ringwraiths were displayed at the entrance of a peripheral specialty store, shining with strange light, continuing to attract movie fans.

Because the fans were so excited, fans came forward to answer every question and gave it a very high rating.

Less than a hundred were given a C- rating.

After the interview, this group of movie fans rushed directly to the peripheral specialty stores, but by this time the peripheral specialty stores were already overcrowded.

From the time they came out to now, these people have not felt tired at all, but are in high spirits. It can be seen that the pleasure of watching movies is still affecting them.

Even the gauze garments of Queen Galadriel and Arwen, which were priced at US$398 each, were sold in several pieces.

"Little Gilbert has created a dream-like world of Middle-earth. If I can, I really want to experience it."

"Me too, Arwen and Queen Galadriel are so beautiful, I like them so much."

Wizard hat, Arwen's necklace, Gandalf's staff, Aragorn's sword, Legolas and Arwen dolls, Balrog dolls, etc...

As expected, most of them came to buy peripheral products of the same type as "Lord of the Rings".

"It's definitely a movie," fans answered affirmatively: "I've seen the movie, and the original novel is definitely not as good as the movie."

There is also a person wearing Legolas's costume. Although it is far different from Orlando Bloom himself, it can't help the confidence of movie fans!
When this large group of Gandalf Aragorn, Queen Galadriel and Arwen, and Legolas walked out of the peripheral specialty stores, if it weren't for the flashing neon lights in Times Square, the reporter would have thought he was in Middle-earth. .

The male movie fans are very simple. They just put on the wizard hat and wizard robe, holding Gandalf's staff in his left hand and Aragorn's sword in his right hand, feeling proud.

The reporter quickly called the photographer to record this magical scene, and came to the conclusion that the film was indeed wonderful and conquered all the fans.

Robert Egger personally stayed here to collect the data as soon as possible.

Someone shouted something, and it was quickly echoed by the fans after the show. So far away in New York, at the San Carlo Cinema, the same thing happened at the Chinese Theater.

The audience was all shouting "Two Towers" and calling for a sequel.

At this time, in the large peripheral specialty store, there were at least hundreds of movie fans selecting products, and people kept coming. The reporter looked around and found that several surrounding stores with sales rights were in similar situations.

Some fans said embarrassedly: "I even shed tears when Gandalf and Boromir died. I was so touched."

The average occupancy rate for midnight shows is as high as 60%, and movie theaters in prosperous neighborhoods in major North American cities even have occupancy rates close to 100%.

The reporter interviewed a movie fan and he said: "Even if I have to eat bread in the next month, I will buy Yawen's gauze for my girlfriend."

"Yes, little Gilbert controlled the rhythm of the narrative very well, and the battle scenes were also very exciting."

Robert Iger wouldn't be surprised to see someone give an A-minus.

“Yes, yes,” the people next to me added in a flurry of words: “The opening battle, the magnificent scenery of Middle-earth, and Legolas.

"The Lord of the Rings" is perfect enough, but after all, it is not a green dollar, so it is normal not to be liked by everyone.

But these crazy movie fans didn't even blink and just swiped their cards to win them all.

"Sir, the data is out." The assistant immediately handed over the summarized data report.

The reporter asked again: "Who do you think is better, the movie or the novel?"

The film's reviews are also quite high. Disney collected 150,000 questionnaires from theaters across the country, and less than 3,000 received an A- or below.

It’s almost five o’clock in the morning, and Disney, as the North American distributor of “The Lord of the Rings: The Fellowship of the Ring,” is still busy at this time.

She gestured to the photographer to follow her and go inside to check out the sales.

Robert Iger took it and looked at it with a smile on his face: "Okay, I knew this film would not disappoint us."

"I want to live there forever and be a resident of Middle-earth. I want to live in the Shire. It's so beautiful there."

"I don't think even Star Wars can compare to this movie, and I'm already looking forward to next summer's The Two Towers."

""The Two Towers"..."

Similarly, the store also has elf ear decorations and jewelry, all of which are fully equipped and cost at least more than eight hundred dollars.

The reporter was also very interested in the sales of peripheral products, so he went to take a look.

The data report is extremely good. After midnight screenings in 3230 theaters across the United States, the first part of "The Lord of the Rings" took in a midnight box office of $920 million, breaking the midnight box office record again.

"I want to go to Rivendell. How can there be such a beautiful place in this world?"

Some girls couldn't wait and went to the fitting room to put on gauze clothes on the spot. When they came out, they turned into elf queens and elf princesses.

ah! I'm absolutely obsessed with him. "

Besides, there are still people who hate the U.S. dollar. That’s normal. There are always unconventional people in this world.

Due to the development of the Internet and computers, North American theaters are now beginning to innovate the statistical vote counting system. Therefore, accurate box office data can usually be obtained within an hour after the midnight show.

The corner of Robert Egger's mouth rose. He thought about sharing this data with little Gilbert, but he thought that little Gilbert should be asleep at this time, so he did not disturb him.

The midnight box office data is so good, I think the first week box office should also be good.

In the morning, at the Melon Manor located on the edge of Malibu Beach, little Gilbert did a morning exercise along the beach, washed his face, and had breakfast ready.

Sophie Marceau and Anne Hathaway had breakfast with little Gilbert. Naomi Watts and the others still had a heavy workload during the summer. They attended the premiere last night and did not come back to stay.

Sophie Marceau was reading the newspaper to little Gilbert while drinking black coffee with apple cider vinegar.

Drinking black coffee with apple cider vinegar is a bit strange. It is said to reduce appetite and effectively cooperate with fat loss during the fat loss period.

Sophie Marceau's trick has been copied by everyone, and now it is popular to drink black coffee with apple cider vinegar.

"The content that the film always involves is so excellent, and its theme is expressed in a way that this kind of film does not have, not even the "Star Wars" series." Sophie Marceau thought. Little Gilbert ate the omelette bread and raised his eyebrows: "Which media is this?"

"The Washington Post wrote it, what happened?"

Little Gilbert frowned and said: "Is this media setting the pace? The film is good, so why should we compare it with "Star Wars"?"

"But I think the film is indeed better than the "Star Wars" series, and even director George Lucas can't deny it." Sophie Marceau said.

Little Gilbert shrugged and said, "Whatever, keep going!"

Sophie Marceau continued to flip through the newspaper, turned to the New York Post, and said in surprise: "This newspaper has interviewed many movie fans, and this photo is very interesting."

Sophie Marceau showed it to little Gilbert. It was a group photo of the wizard Arwen and the Elf Queen at the entrance of the cinema.

Little Gilbert was then satisfied: "It seems that our peripheral products are very popular, which shows that the film's commercial prospects are still very promising."

"Indeed," Anne Hathaway finished drinking the milk and added: "I like Arwen's jewelry and clothes very much. I have a collection of them."

"I bought it too," Sophie Marceau looked at the content of the report. When she saw the movie fans coming out and shouting "The Two Towers", she couldn't help but smile.

This is pretty much what happened at the premiere, and it looks like fans are already looking forward to the sequel.

Most of the reviews in newspapers were positive, but Sophie Marceau quickly discovered a negative review.

"Well, a film critic from the Chicago Reader criticized the movie, saying that although the movie has magnificent scenery and excellent content, its narrative theme is relatively mediocre, especially those boring battle scenes.

Little Gilbert, you have been criticized. Sophie Marceau felt incredible: "Are there people in this world who don't like "The Lord of the Rings"?" "

Little Gilbert was not surprised: "It's normal. Gold is not liked by everyone, let alone an artistic movie."

"Yeah," Sophie Marceau nodded, turned to the "Chicago Sun-Times", and looked at Roger Ebert's unsurprising two thumbs, she was already used to it.

However, she still read Roger Ebert's film reviews to little Gilbert. Since this film critic hugged little Gilbert's lap, unlike other film critics who have faded away, his reputation has become even higher.

The key point is that Roger Ebert praises people about the movie, and his wording is accurate and level. He can indeed speak better than ordinary movie fans. In addition, he is really famous and is known as Little Gilbert's number one fan.

By praising little Gilbert, Roger Ebert revitalized his career. If you think about it carefully, there is something unique about him.

This time is no exception. Roger Ebert still gave "The Lord of the Rings: The Fellowship of the Ring" a very high rating. At the end of the film review, he was already looking forward to "The Two Towers" and "The Return of the King."

At the beginning of July, "The Lord of the Rings: The Fellowship of the Ring" was the most watched movie, bar none.

On Friday, July 3950, "The Lord of the Rings: The Fellowship of the Ring" opened in the United States in the largest theater ever with theaters, kicking off the end of the summer season.

However, for many people, this is the real beginning of the summer season.

Little Gilbert was not idle. After breakfast, he drove to the Disney headquarters, where Robert Iger was already waiting for him.

"I didn't go back last night, little Gilbert. I just spent the whole night on the sofa in the office." Robert Egger's dark circles were a little serious, but he was still very excited and not tired.

He said: "Last night's midnight box office was pretty good, taking in $920 million.

Peripheral sales are also good. A store in San Carlo Cinema in New York even set a sales record of US$12. "

Little Gilbert was surprised: "It seems that the peripheral products may bring us more surprises than the box office."

Robert Egger said with a relaxed expression: "The first "Lord of the Rings" was a big hit, "The Two Towers" next year, and "The Return of the King" the year after that, our work will be easy to start."

It is true that as long as the first film lays a solid foundation and looks at the reaction of the audience at the premiere and the midnight show, next summer and the summer after that, the "Lord of the Rings" movie will be the most popular movie.

"It's a pity," Robert Iger finally regretted: "The film is too long. Otherwise, if we could shoot one or two more movies a day, the box office would be higher."

Little Gilbert patted Robert Egger on the shoulder and said: "Bob, sometimes things are like this, it takes me so long to tell the story.

If it hadn't taken such a long time, I'm afraid the film wouldn't have such a good reputation.

Fish and bear's paw, you can only get one. "

Robert Egger nodded regretfully and said: "I know, I know what you said is the truth. Don't worry about it anymore. We will create miracles this summer."

The staff involved in the promotion and distribution of "Lord of the Rings" were very excited. Even though they had been busy all night, they still didn't look tired when they handed over their shift.

The huge sales of "Lord of the Rings" means they can get a huge bonus.

Shareholders are also very happy. The sales of "Lord of the Rings" have driven the stock prices of Disney and Warner Pictures to start to rise. This is the commercial influence of a popular summer movie.

Because Friday is still a working day, there are more theaters in some bustling neighborhoods during the day.

But when it was time to get off work, close to six or seven o'clock in the evening, the number of people in the cinema suddenly increased.

At a movie theater near Chinatown in San Francisco, Jack Zhao looked at the crowded movie theater and his own peripheral specialty stores, smiling from ear to ear.

Since he opened this store, the business has developed quite well.

With the help of Erin's father's relationship, he obtained the largest supply of peripheral goods in San Francisco, and opened specialty stores all over San Francisco's luxury commercial districts, not just in Chinatown.

However, Jack Zhao still likes to stay here in Chinatown, going to the Chinatown Cinema to watch movies with his girlfriend Irene, and recalling their sweet moments.

The two met in a movie theater and are getting married this year.

"My dear, are you ready?" Eileen came over, wearing a princess gauze dress from Yawen.

Jack Zhao's eyes widened when he looked at it: "Baby, you are so beautiful."

Irene showed her beauty openly and smiled when she looked at Jack Zhao who looked like a brother pig.

Then Aileen quickly took Jack Zhao's hand and said, "Hurry up, the movie is about to start."

"Okay," Jack Zhao turned around and shouted, "Liu Yue, make statistics. I'll take a look at it later."

"Okay, boss." Liu Yue was already very busy and agreed without raising her head.

Jack Zhao's chain of specialty stores is already one of the largest peripheral marketers in San Francisco. Their data statistics can give good feedback on the sales of peripheral products of "Lord of the Rings".

When the day of its premiere on Friday passed, "The Lord of the Rings: The Fellowship of the Ring" had its first day in North America, not counting midnight screenings, and had a box office of $1735.9 million.

There is so much excitement in front of it, and it seems that the box office will be 20 million or even 30 million US dollars on the first day. Why is it so low?
In fact, this is normal. Although Friday is counted as a three-day weekend, it is a working day after all. Moreover, the film is more than three hours long, which seriously affects the scheduling.

If we keep it within two and a half hours, we can schedule more than two shows a day.

But as little Gilbert said, it is impossible to reduce the film even for one second.

Therefore, with regard to such results, whether it is Disney, Warner Pictures, or Little Gilbert, they are all satisfied with the first-day box office.

(End of this chapter)