hollywood melon man

Chapter 422 Box Office War
The first "X-Men" in 2000 earned $1.57 million in North America, ranking sixth on the North American box office list that year.

The box office champion of that year was "The Lord of the Rings: The Fellowship of the Ring", which earned $5.17 million.

Now that the "Lord of the Rings" trilogy series has come to an end, "X-Men 2" has returned with a bang.

In fact, the first "X-Men" made its investment back through box office revenue, and subsequently made profits through peripheral products and copyrights, which is why 20th Century Fox was able to develop a sequel.

Also because of the good foundation of the previous work, "X-Men 2" was a hit during this summer season.

The film was released the weekend after "Pirates of the Caribbean" and grossed $9590 million, successfully beating "Pirates of the Caribbean" and becoming the box office champion of this week.

This box office is actually more than 2 million US dollars higher than the first week box office of "X-Men ".

The reason may be the influence of Gilbert Jr., which made 20th Century Fox invest more in the film and pay more attention to its quality.

The better the box office of the "X-Men" series, the more difficult it will be for Marvel to regain the copyright of the "X-Men" series. The same is true for "Spider-Man".

From the results of the theater survey, we can also know that "X-Men" has a very good reputation among the audience, with a favorable rating of 87% and an average score of A.

With excellent reputation and quality, coupled with visual effects that are no less spectacular than "Pirates of the Caribbean", and being a sequel, it has accumulated a certain number of fans.

Taking all these factors into consideration, it’s no surprise that the film achieved this opening week box office result.

"Pirates of the Caribbean" actually did pretty well at the box office this week, taking in $3021.4 million in its second weekend. Combined with the box office from four day weekdays, the film grossed $7801.3 million this week, which is almost the same as its first weekend box office.

After ten days of release in North America, the box office has reached 1.57 million US dollars, surpassing the previously released films and temporarily ranking first in the North American box office this year.

Some cinema research experts have found that compared with other film directors, Gilbert's films have a very significant feature, that is, they are relatively strong.
Even on weekdays, the box office will not drop sharply, but will maintain a healthy and stable downward trend.

So other films would usually see a 30% or even 50% drop in the next week, but Gilbert Jr.'s films saw only a small drop, and sometimes even saw an increase.

Of course, this is due to the film's strength on weekdays.

In fact, in terms of the extent of the dive over the next weekend, "Pirates of the Caribbean" and other films are at about the same level.

Therefore, many experts have come to the conclusion that if you want to achieve the same success as Gilbert Jr. at the box office, you must pay attention to weekday work and not just focus on weekends.

You know, no matter how small the mosquito legs are, they are still meat when put together!

Although "Pirates of the Caribbean" lost to "X-Men 2" in the North American market, "Pirates of the Caribbean" gave "X-Men 2" a heavy blow in the global market.

Different from the release strategy of "Pirates of the Caribbean", "X-Men 2" premiered in countries and regions around the world simultaneously with North America.

News Corporation, the parent company of 20th Century Fox, deserves credit for making such a large-scale overseas premiere possible.

With good results in North America, the film grossed $8845 million in its first week overseas, which actually seems to be a pretty good overseas box office.

Including the North American box office, the global box office this week was 1 million US dollars.

But "Pirates of the Caribbean" also made a large-scale overseas debut this week, earning $1 million in its first overseas week.

Including the North American box office, the film grossed $1 million, barely beating "X-Men 9121.3" to become the global box office champion this week.

"X-Men 2" was very aggrieved. It tried its best, but the main reason for its failure was that the film failed to be released simultaneously in several European countries such as France and Italy.

French filmmakers have always looked down on Hollywood films. Directors including Spielberg and George Lucas are considered garbage in the film industry by French filmmakers.

But the French people show with honest actions what kind of movies they like, so Hollywood movies usually achieve good results despite the appeals and resistance of French filmmakers.

The same is true this year. Before the summer vacation began, French filmmakers called on the French Ministry of Culture and the Film Bureau to strengthen review and restrict Hollywood films from entering France.

Unexpectedly, the excited French movie fans, especially those of Guibert, immediately organized a demonstration of more than 100,000 people in Paris to protest against the policies and actions of French filmmakers and the French Ministry of Culture.

You have to know that France has the tradition of the Great Revolution and the Bastille. If it comes to political demands, protests will definitely not work.

But the massive protests, just to see Hollywood movies, shocked the French film industry. Coupled with the note from Washington, the French Film Bureau had to relax some restrictions.

It was in this context that "Pirates of the Caribbean" successfully entered the French film market.

But the Gallic rooster also has to save some face. If one movie is released, the other movie will inevitably be restricted. So "X-Men 2" was unlucky and failed to be released in France.

People in the French film industry painfully discovered that their so-called New Wave film movement had completely destroyed French cinema.

In the past, French films and French filmmakers were well-known all over the world, and many world-class directors were born.

But now, as the previous generation of directors are getting older, the new generation of directors have fallen into the trap of New Wave films and can no longer regain the glory of French films in the past.

Once faced with the invasion of Hollywood movies, they can do nothing but shout slogans.

Can an art film, even if it's all naked, compete with a super commercial blockbuster?

"Pirates of the Caribbean" is an example. When "Pirates of the Caribbean" was released, an art film was released in France at the same time.

Although the male and female protagonists devoted themselves to art and contributed a lot of passionate scenes, even if the female protagonist showed her proud figure to the fullest, it could not arouse the interest of French men.

When these French men saw the pirates, treasures and skeletons in "Pirates of the Caribbean", they were as excited as children.

Of course, French women cannot be ignored.

But "Pirates of the Caribbean" has the world-famous super idol Orlando Bloom, and French women have long been intoxicated by Orlando Bloom's smile.

Moreover, Captain Jack is also extremely charming this time. Women who like the evil style can't even walk when they see Captain Jack.

Since it can neither attract men nor women, this art film is doomed to flop.

This blow completely woke up the French filmmakers. French filmmakers, led by Luc Besson, proposed a new strategy to vigorously develop the French film industry and move towards commercialization.

Although criticized by many conservative French filmmakers, Luc Besson believes that French films have reached a point where they have to change.

If we say that the Gallic rooster still has some ambition, other countries and regions are completely lying flat.

That look seems to say to Hollywood: "Come on, I won't resist, whatever you want."

In fact, Hollywood movies are released randomly in these countries and take away a lot of box office revenue.

In this week's battle, "X-Men 2" won in North America, while "Pirates of the Caribbean" won overseas. All in all, the two films were evenly matched.

In fact, judging from the box office performance, 20th Century Fox's decision was correct.

If it weren't for the Lord of the Rings series, X-Men 2 would still have a chance. But if it were the Lord of the Rings series, X-Men 2 would definitely be far behind.

After two weeks in North America, the "Pirates of the Caribbean" crew was split into two, with Johnny Depp and Gilbert Jr. going to Central and South America for promotion, while Orlando Bloom and Keira Knightley went to Europe for promotion.

"Why are you following me?"

On the plane to Rio de Janeiro, Gilbert Jr. saw an unexpected person, it was Paris Hilton.

"I am also a member of the crew, why didn't you call me during the promotional activities?" Paris Hilton was very unhappy.

"Well," Gilbert Jr. paused, then explained, "Usually only the leading actors participate in the film's promotional activities."

Paris Hilton was very unhappy after hearing this: "I thought you were going to say that it was because I was busy with work and I was sad."

Little Gilbert curled his lips and didn't want to pay attention to this woman with princess syndrome.

But Paris Hilton insisted: "I want to go to Brazil with you to promote the show this time, and I'm bringing my good friend with me."

"Who?"

A man appeared in front of Gilbert's seat and greeted him: "Hi, hello..."

"Ivanka, you are here too..." Little Gilbert was surprised. It turned out to be Donald's daughter Ivanka, whom he had met several times in New York before.

She was good friends with Paris Hilton? Little Gilbert thought about it and understood. The circle of New York socialites was so small that it was normal for them to know each other.

"You are..." Little Gilbert asked, "Aren't you studying at Wharton Business School?"

"Yeah," Ivanka explained, "Paris asked me to go to Rio de Janeiro at the end of the semester."

Little Gilbert looked at Paris Hilton with suspicion: "You two are obviously not of the same kind, how can you play together?"

Paris Hilton was dissatisfied and said, "What do you mean? Am I a bad person?"

"He's almost a bad guy." Little Gilbert told the truth.

Paris Hilton was very angry and didn't want to talk to Gilbert Jr. But seeing that he was chatting happily with Ivanka, she couldn't help but join the chat.

During the South American promotion, Paris Hilton and Ivanka acted as temporary female companions and followed the crew through major cities in South America.

Paris Hilton expressed her desire to sleep with him several times, but Gilbert Jr. rejected her request.

When he first came here, little Gilbert might not refuse, because he didn't have to take responsibility. But now that they are both parents, little Gilbert has restrained himself a lot.

The promotional trip to South America went smoothly. When returning to North America, Ivanka said she wanted to gain work experience and find a job.

Little Gilbert took the opportunity to extend an invitation: "How about coming to be my assistant?"

"Be an assistant?" Ivanka seemed to be considering the feasibility.

"Don't worry, Anna will guide you. The job is easy." Little Gilbert said.

"Let me think about it!" Although Ivanka was very tempted by Gilbert Jr.'s proposal, she decided to go back and ask her father first.

(End of this chapter)