Tokyo: Being coveted by my wife, I just want to play games

Chapter 274: Influence Soars!
“Why does it feel like the company building has become a check-in destination?”

It was around six in the afternoon and Akihabara was crowded with people.

At a yakitori restaurant near Shengguangshe, Zhou Hei Ya's clavicle, duck neck and goose wing set meal was placed on a small long table. Two little girls were sitting next to it, licking ice cream while watching Fate on their phone. Dongchuan Che was holding a string of meatballs, biting them while looking at his phone.

Looking at the photo of a crowd holding banners sent by Sayoko on the screen, he looked a little amused.

"Fate/zero" was first aired at 4 p.m., and the first batch of viewers who tuned in at that time have almost finished watching it now.

Normally, a TV series with great potential will cause heated discussions on the Internet once it becomes popular. After all, this is the Internet information age. The audience will either post barrages on the video or comment under the video. If that doesn't work, they will just go to the forum to argue. However, his works are different.

It seems that when the "Fate" game came out at the beginning of the year, a few "Pure Love Warriors" ran to the back and pulled down banners to protest, and finally got his photo signed by Toru Fuyukawa.

So, no one knew what was going on, but whenever Dongchuan Che showed off knives in his work, players and viewers would run downstairs and hold banners.

There were not many people at the beginning, so Ah Mei, who was the manager of [Holy Light House] at the time, would bring milk tea or coffee to people when she saw them shouting that they were tired, and then she would sit aside drinking tea and smoking, and continue watching them shout.

Hold a banner and curse the boss, and you can still get milk tea or coffee!
Needless to say, as several photos of Ah Mui's smiling face delivering milk tea went viral on the Internet, many people speculated about who this middle-aged lady who "still seems to have charm" was, and some even came specially to drink a cup of "Akihabara Auntie's milk tea".

People like to join in the fun, and gradually, the red building of Shengguangshe has completely become a place to check in for the second dimension. Not to mention the release day of this work, even on ordinary days, many people come to take pictures under the huge posters of Matou Sakura, Saber and Toosaka Rin.

However, this was the first time he had seen such a big scene like today, but it was obviously a great thing.

Currently, the Holy Light Society has a lot of employees, but "Elden Ring" and "FGO" are both big productions, plus the animation-related business. Now Dongchuan Che has almost no time and energy to spare to make a small-budget hit, but this is also the scene he wants to see.

His first priority is to boost the popularity of the GOGO platform, and works like Diver Dave and The Binding of Isaac.
Although these works can make a lot of money, not to mention that the future derivative value of animation IP is also very high, or even higher. After all, although low-cost blockbuster products have high sales, the unit price is also low.

For example, the price of Stardew Valley in the US is less than 8 US dollars. If the sales volume of 3 million copies is converted, it is actually a A masterpiece with sales of more than million copies.

The money is not particularly high, and the number of users that a low-budget hit game can bring to the platform is completely incomparable to a hit animation. Finally, the most troublesome thing about stand-alone games is that the popularity comes and goes quickly.

Even if he could gather more people and produce a low-budget hit within a month, to be frank, even a masterpiece of the level of "Elden Ring" would only maintain its popularity for less than two months.

The popularity will be difficult to maintain, which will lead to the inability to compete with other platforms.

Therefore, the animation sector can be said to be his most concerned area at present. At least before the release of "Elden Ring" and "Fgo" at the beginning of next year, the popularity of the platform is mainly maintained by animation. And it is obvious that the passers-by wearing headscarves passing by this yakitori shop from time to time have proved how popular "Fate/zero" is.

"But speaking of that old guy Asai, I don't know when he will call me."

While eating the grilled meatballs, Dongchuan Che showed a hint of smile in his eyes.

"K-ON!" is one of the key works that connects the music, gaming and animation sectors in his future business map. He will need this work to promote his artists and singers.

In addition, although he is now the chairman of Shengguangshe, the internal staff of the company is managed by Miyano Miyano and Ohara Chika, while the external affairs are managed by Miyano Miyano and Sato Fujiko.

Among the three managers, two are strong women who have worked in the marketing department for many years. In this case, he is naturally aware that NTsoft is trying to take advantage of his popularity and get the IP of "K-ON!" first.

In fact, on the day when Tokyo Game News received the task from NTsoft, Miyano Miyano, Sato Fujiko and Ohara Chika already knew about it.

Just kidding, the various [wives' group dinners] they occasionally attend are not in vain.

Their "wives group" is a club they have been running since they were in college, and it has been passed down from generation to generation.

Those who can enter this small group are either talents from top Japanese universities such as the University of Tokyo, Kyoto University, and the University of Tsukuba, or people like Yoshiko Koishi who, although not very capable themselves, have good family backgrounds and whose husbands are both rich second-generation officials and potential stocks of the new generation of Sumitomo Bank.

Of course, because the three of them could only be considered high-level workers, the level of this circle was not very high. It was mainly composed of a group of grassroots and second- and third-tier rich second-generation officials, who mainly clung together for warmth and did not have much influence in the industry. But with the establishment of Shengguang Society this year, and Dongchuan Che's several hits and two rounds of expansion, their circle has expanded.

The connections in this circle are still very useful.

However, after learning the news, Dongchuan Che did not go directly to find Asai of NTsoft.

Three reasons.

The first reason is that K-ON! is indeed a great IP, but it is not unique. If NTsoft really makes K-ON! popular, he can just give up the IP and start a new one with The Idolmaster. After all, he doesn't want NTsoft's Asai to take advantage of his popularity.

The second reason is that he knew that NTsoft would not be able to make a good production of K-ON!, or in other words, he knew what kind of person Asai was.

NTsoft does not have an animation section within the company. The best way at this time is to outsource the work to a reliable animation studio in the industry.

But because he saw that the animation of Toru Fuyukawa's "Fate" was so successful, the greedy guy Asai was very envious. In the middle of the year, he began to use the money earned from works such as "Sekiro" and "The Binding of Isaac" to expand NTsoft's animation business.

There is actually nothing wrong with this, but the problem is that Asai is a typical greedy but suspicious person.

He was worried that the animation sector would be taken away by President Kotsuru, so he arranged a large number of unnecessary positions in the "K-ON!" studio, thereby placing his own confidants in positions that would give them the power to interfere in the production of animation.

Bureaucratic style, coupled with amateurs managing professionals, would only lead to good results. But this is also a good thing for Dongchuan Che.

Although it is possible to produce "The Idolmaster" without "K-ON!", the IP of "K-ON!" has been fermented for more than a year after all, and has accumulated a lot of fans in Japan. If we can take advantage of this opportunity to completely buy this IP from NTsoft, then in the future, whether we continue to develop this IP or integrate this IP with "The Idolmaster", it will still be better.

"NTsoft didn't recruit any great game producers during the spring recruitment this year, and many game producers within the company have resigned and shareholders have withdrawn their investment. Asai must be under a lot of pressure now. If K-ON! fails again, we'll see when he can no longer hold on and comes to me for begging."

Thinking of this, Dong Chuan Che's mouth curled up with a slightly disdainful smile.

To be honest, he looked down on Asai, a leader with obvious character flaws, from the beginning. He didn't think he was on the same level as himself, so he didn't feel any pleasure in revenge.
When Miyano Mitsuwa left NTsoft, she suffered a lot of difficulties and was almost kicked out of the house. Moreover, when Shengguangshe was just established, he heard from some friends who were still working at NTsoft that Asai often mocked Miyano Mitsuwa as a "short-sighted" country woman in company meetings.

Just like most of the time, unless the child does something too much, adults generally have no interest in arguing with little brats. If someone like Asai was nagging behind his back, Dongchuan Che himself would not feel anything, but if it was someone who laughed at his woman, the situation would be different.

While he was thinking about it in his head, after a while, as the proprietress brought the packaged yakitori set meal, Dongchuan Che also came out of his thoughts.

"Let's go back to the company."

"Wait a minute, the game has just started!"

"If the food gets cold by then, I'll tell Fujiko that it was some kid who delayed the meal."

"."

Dongchuan Che said this with a smile, and after hearing this, Sato Sayuri moved to Bengbu.

She herself is a foodie, and similarly, Sato Fujiko is also a foodie. She knows very well that if her elder sister doesn't get to eat delicious food because of her, the consequence will most likely be a spanking.

My sister's dignity cannot be offended!
There was no way. In the face of Dongchuan Che's somewhat smirking eyes, she glared at Dongchuan Che fiercely, then reluctantly rejected the ranking frame on her mobile phone, and walked out the door holding Ohara Nanako's arm.

A very tsundere little girl, but she didn't notice that before she put away her phone, Dong Chuan Che took a look at her phone screen.

“A mobile game similar to King of Glory.”

Mobile games are very profitable, and the most profitable mobile games are free games with strong social attributes such as Honor of Kings.

However, Dongchuan Che plans to use this thing to escort future handheld game consoles. By then, he will have a Pokémon game with the specifications of "The Legend of Zelda: Breath of the Wild" in his left hand and an enhanced version of "Honor of Kings" with World of Warcraft characters in his right hand. He doesn't believe that his handheld game consoles will not sell well.
"You have to eat one bite at a time. Let's first figure out the PC platform."

Nowadays, all areas of the company are just starting out and require a lot of energy and time.

He simply couldn't spare the time to take care of so many things, but the future was still long, so Dongchuan Che didn't dwell on it. After eating the last meatball in one bite, he put on his sunglasses and followed the two little girls out of the yakitori restaurant.
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Toru Fuyukawa's attention has gradually shifted away from "Fate/zero" and focused on the company's future direction.

But it is obvious that the audience does not need to be responsible for the future of the company like him as the chairman. Most of his peers are more concerned about the data of "Fate/zero". Under this attention, on the first day of its premiere, the total number of views of "Fate/zero" reached 78 million, and the completion rate exceeded %!

Fifty million views!
When this data came out, colleagues were shocked!

Generally speaking, a second-tier series with 78 episodes will only have a total of million views in one or two years after its completion. However, Fate/zero reached million views on the first day, and the completion rate was as high as %! The so-called completion rate means watching the latest episode in its entirety!
78%, which doesn’t seem high, but the problem is that “Fate/zero” isn’t finished yet!

A large number of viewers actually don’t like to chase dramas. They prefer to wait until the drama is finished and watch it all at once. And there is also a part of the audience who likes to "hold dramas". They will not wait for the drama to be finished before watching it, but will also save up a few episodes to watch together.

But even so, the completion rate of "Fate/zero" still reached 78%!

What does this mean?
This means that the plot of "Fate/zero" is very attractive, very compact, and simply impossible to keep watching!

A great success in both reputation and influence!
There is no doubt that "Fate/zero" is a big hit. On the third day after its premiere, "Fate/zero" was dubbed the "dominant show in the second half of this year" by countless viewers! And the "dominant show in the first half of this year" is "Fsn".
Two works in the same series, one dominated the first half of the year, and the other dominated the second half of the year! What’s even more exaggerated is that it only took more than a month from the project establishment to the output of "Fate/zero".

Such a tight schedule produced such a high-quality work, and countless ACG forums were in an uproar. In the past few days, Dongchuan Che's nickname has changed from "Dongchuan Old Thief" to "The Guy with a Conscience".
Of course, it wasn’t just the audience that was having fun.

The "Fate" series has completely established its foothold in the animation industry and has also taken the influence of the Holy Light Company in the industry to a new level.

This aspect is not obvious in Dongchuan Che. After all, he basically does not engage in useless social activities, unless it is something like going to China to meet Mr. Bao, which requires him to be personally qualified and make the final decision. Otherwise, most of the company's social activities are left to Miyano Mitsuha and Sato Fujiko.

Normally, even when women are socializing, drinking is inevitable. But now Dongchuan Che has a high status, and people in the circle also know his relationship with Miyano Mitsuko and others.

Therefore, during this period, the people who invited Miyano Mitsuwa and Sato Fujiko were either female leaders of several leading companies or their wives. Even the families of some officials in Chiyoda Ward invited the two.

Officials in Japan also have performance appraisals, and the tax revenue and employment rate in their respective regions are bound to be important criteria for the appraisal.

Shengguang Company paid a lot of taxes to Chiyoda District this year, and the 3,000-employee game company also absorbed a large number of mid- to high-end talents. But it should be said that Akihabara is indeed not suitable for large companies to take root.

Not only are the housing prices high, but the space is relatively small, so it's impossible to set aside a whole piece of land and turn it into an industrial park like those big factories do.

Of course, compared to the industrial park that looks uncomfortable and lacks the atmosphere of life, Dongchuan Che actually prefers the lively atmosphere of Akihabara. However, local officials don't know this, and they are afraid that Dongchuan Che will move away for expansion.

Therefore, Miyano Mitsuko and Sato Fujiko were very busy during this period. They had to go out for social events almost every few days. However, they were also tired and happy.

It is impossible for a person with a strong competitive spirit to be free of vanity.

Or maybe this emotion is two-sided.

Although it is tiring to work all day and go out to sing karaoke at night, or participate in flower arrangement activities or operas, etc.
In the past, if the wife of SATE's Executive Director Kuriyama had a flower arrangement party, they would not be qualified at all, and they could only smile at the sidelines, and might even be ridiculed if the gifts they brought were not good enough. But now, although they are not the absolute protagonists, they can sit at the main table and in the middle of the front seat without any problem.

It was really tiring, but they were both really pleased by the fact that [Thirty years in the east, thirty years in the west. In the past, I had to look up people's faces to make an appointment if I wanted to meet them, but now I have to take the initiative to toast me].

The two of them were happy and naturally wanted to reward Xiao Dongchuan.

In addition, after the popularity of "Fate/zero", it was rare for Toru Fuyukawa to have a few days of free time.

As a result, the president's office was filled with constant fire these days.

Usually, Miyano Mitsuko would just wipe the corner of her mouth and leave with a satisfied look on her face while wearing her black stockings with the crotch violently torn open, and then Sato Fujiko would push open the door with a proud look on her face.

Before entering the room, she looked arrogant in the eyes of other employees, but after entering the room, she turned into a charming and sexy little kitten. She grabbed the little Dongchuan that she had just put away and siphoned it, and then lay obediently in front of the floor-to-ceiling window.

Sometimes it's not lying down, but on the carpet or2.

It was so tempting that Dongchuan Che had to replace his refreshing coffee with wolfberry water to boost morale.

But it's not over yet.

In addition to Miyano Mitsuko and Sato Fujiko, there is also Sayoko.

However, FGO has just started production recently, and she is quite busy as the art director, responsible for the overall art style. But, a 30-year-old woman knows what she knows.

Often when she was eating lunch at noon, she would ride on Dongchuan Che.

Compared to Sato Fujiko who prefers or2; compared to Miyano Mite who prefers to lift one leg; she prefers to hug his neck face to face, to look at Toru's expression, to press her lower abdomen against little Toru, and to feel the heavy breathing of Toru.

Of course, this is mainly limited by the office environment. At home, she still prefers to be on the bottom.

Whether it's the front or the back, she prefers to feel the sense of security of being completely controlled by Dongchuan Che.

This kind of life is indeed very happy, especially during this period of time the work pressure is not very great, Dongchuan Che can also relax more and fully devote himself to it.

However, Toru Fuyukawa was not under much pressure, but as "Fate/zero" became more and more popular, the people at NTsoft gradually became restless.

There is no other reason, because at the beginning, NTsoft's Asai chose to use marketing tactics to forcibly link the NTsoft version of "K-ON!" with "Fate/zero".

It must be said that their marketing strategy was indeed successful, but only half successful.

Soon after the explosion of "Fate/zero", the NTsoft version of "K-ON!" also attracted widespread attention due to the keyword "Fuyukawa Tetsu". However, the word of mouth exploded.

There is no problem with the graphics. After all, "Sekiro" made a lot of money for NTsoft, and the small amount of money from making animation is nothing. The problem lies in the plot and overall style.

Strictly speaking, K-ON! is also a [otaku show], and the content is indeed designed to meet the emotional needs of otaku users. However, the reason why this show became popular is not because of the use of female characters to force users to please, but because of the warm atmosphere in it.

The main selling point is the warm daily life of soft and cute girls, and the main output of emotions is relaxed and happy. The NTsoft version of "K-ON!"
To be honest, when the NTsoft version of K-ON! was first released, Toru Fuyukawa also watched one episode. However, he was eating sushi with Sayoko in his arms on the sofa at the time, and after watching the first episode, he was stunned.

For no other reason, NTsoft added a male protagonist in this version and made all the female characters revolve around him.

To put it simply, NTsoft turned "K-ON!" into a harem anime!

Honestly, there is nothing wrong with harem anime, but it is not what the audience expects! It is like you go to a western restaurant and want to eat steak, but the restaurant serves you fried chicken instead.

Users who have played Toru Fuyukawa's version of "K-ON!" are looking forward to seeing these girls shine in their own lives and experience a series of interesting things.

This is the most typical case of misaligned expectations.

Of course, there is nothing wrong with harem anime, as this genre has a wide audience and many people have never played the original game. But the problem is that the plot of NTsoft's version of K-ON! is too problematic, as it is a harem drama about a group of girls fighting for the top spot in a band and getting the attention of the male lead.

The plot was extremely exaggerated, and in these plots, Dongchuan Che could even see the screenwriter's "torn feeling". Some plots were inconsistent, and some plots suddenly changed direction.

It is obvious that either the screenwriter is schizophrenic or someone from Asai's side has interfered.

Dongchuan Che guessed it was probably the latter.

From ancient times to the present, no matter it is games, movies, TV series or animation, works with a lot of investment intervention are basically bad works. The same is true for the NTsoft version of "K-ON!"

Soon after the NTsoft version of K-ON! was released, its reputation exploded! The consequence of the explosion of word-of-mouth was the backlash of public opinion.

This is the case with many things. If NTsoft had not engaged in fraudulent marketing, the audience's expectations would not have been raised too high. As the saying goes, the greater the expectations, the greater the disappointment.

The audience was so disappointed that they went crazy.

There were even fans of the original novel who went to NTsoft's building to throw feces and spray paint on Asai's car!

It's very scary, there is completely one-sided abuse on the Internet!

“This IP can almost be taken back.”

In the afternoon, the setting sun shone into the president's office through the floor-to-ceiling windows. Dongchuan Che closed the web page on his computer, and a smile gradually appeared on the corners of his mouth.

(End of this chapter)