Tokyo: Being coveted by my wife, I just want to play games

Chapter 398 Eve
There are always a lot of things to do during the Chinese New Year, and while Dongchuan Che was greeting friends, relatives, and business partners, "World of Warcraft" officially entered the full-scale promotion stage.

In fact, strictly speaking, the promotion of "World of Warcraft" has never stopped since November last year, or even since the game project was launched.

However, the promotion and marketing at that time was mainly limited to the gaming circle. They mainly advertised on some gaming forums and randomly found some UP hosts who made game trailers to make some videos. These methods could only be regarded as warm-up, but now it is different.

On the second day of the new year, after the two leaders of the marketing department, Miyano Mitsuha and Sato Fujiko, freed up their hands, the entire Shengguang Society began to move.

The first is naturally the subway advertisement, but
Not only Japanese subway ads.

Although Japan has many famous games and many players with purchasing power, there are actually relatively few people who play online games in Japan.

The main audience of World of Warcraft is still Chinese, Korean, European and American users. But this time Dongchuan Che spent a full $300 million on publicity and promotion, so it's not a big deal.

So, when promotional posters of Thrall and King Var appeared on the poster walls of subway stations and major landmark buildings in important European and American cities such as New York, London, Paris, and Berlin, huge posters of Sylvanas also appeared on the poster walls of the red building of the Society of the Light and in subway stations.

Needless to say, once these ads were released, they immediately caused a stir around the world! Not only were the gamers excited, but even entertainment and gaming media from all over the world began to report on them!
No other reason.

The fact that the production cost of World of Warcraft was over 300 million US dollars, close to 400 million, was actually leaked a long time ago. Therefore, there were already a lot of players paying attention to this game, not to mention that Dongchuan Che almost promoted it at a one-to-one ratio this time!

The production cost exceeds 300 million US dollars!

The publicity and promotion costs are close to 300 million US dollars!
What a concept! The overwhelming publicity before the release of Cyberpunk 2077 only cost about million US dollars!
This money is not just used to buy advertising space. Miyano Miyano and Sato Fujiko also invited many movie stars and sports stars who like to play games to be interviewed!
As for the content of the interview, although Dongchuan Che felt that more truthful words would impress the players, he did not force those public figures to praise World of Warcraft.
This is just like doing a statistics on "Have you bought your tickets?" on the Spring Festival train.

The stars he invited are those who like to play games and are very interested in his Dongchuan Che's games, and he also gave them money, so they must be trying to say good things!
Since the second day of the new year, whenever Dongchuan Che reads game-related news on his computer, he always sees various celebrities praising themselves. And the interesting thing is that although European and American game manufacturers and some game media do not like or even hostile him, Dongchuan Che, his games actually sell quite well in Europe and the United States.

Many European and American celebrity singers really like to play his games.

As for Asia.

Not to mention Japan, on the day when Sylvanas's poster was unveiled, the red building of the Society of the Holy Light was crowded with people who came to take photos and check in.

There are now more than a dozen huge long posters on the side of this red building.

From left to right.

They are Rin Tousaka, Sakura Matou and Saber from the "Fate series";

Melina and Lani from the Elden Ring series;

Himawari Izumi, the mainstay of the K-ON! series and the music section of Seikosha;

The pixel girl from Stardew Valley;

The [protagonists] of the Pokémon anime are Pikachu and Ash;
Of course, there is also the protagonist of "Don't Starve" released some time ago, as well as some other classic characters of the company.

There are so many huge posters, and the red building of the Holy Light Society is the first one, so the space on the side wall is indeed a bit narrow. Dongchuan Che is also planning to put the character posters on the front of the building opposite, and even turn the first and second floors of the future 20-30-story office building into an exhibition center.

However, even though the space is a bit narrow, players don’t really care about it. Players who come here to check in are mainly here to join in the fun and feel the atmosphere.

It is obvious that "World of Warcraft" is a work that Toru Fuyukawa, his entire family, the entire company, and even a large number of players attach great importance to. With the appearance of Sylvanas' poster on the side wall, the already very lively Akihabara also ushered in a super carnival!
Even during the Chinese New Year, there are still countless players from all over the world coming here to play.

What's interesting is that Ah Mei, who just got married to Kawaguchi in the middle of last year, changed into the outfit of a milk tea shop clerk, just like before, and ran to the first floor to serve milk tea and coffee to the players who came to check in, which made Kawaguchi a little distracted. When he ran to the president's office to find Dongchuan Che, he was smoking one cigarette after another, and his appearance made Dongchuan Che want to laugh.

To be honest, he knew a long time ago that Mei and Kawaguchi would get together.

Although Kawaguchi is a very kind guy, he is still a soft-hearted person. But he is not a complete wimp. He is just easy to talk to in normal times, and he is very manly when things really get tough and never backs down.

Ame is the opposite of Kawaguchi.

Ah Mei is usually a bit sarcastic and her words are somewhat unpleasant to the ears, especially after she started to be in charge of personnel work in the fields of animation and music, many young artists and cartoonists are afraid of her.

But in fact, every time when the welfare benefits of these artists and cartoonists were discussed at the company meeting, Ah Mei would speak well of those young guys who had just entered the society. She was a typical person with a sharp tongue but a soft heart.

It is normal for two kindhearted men and women who are interested in each other to get together. What is interesting is that although Ah Mei is already 36 or 37 years old and has been divorced once, Kawaguchi still loves her very much, and Ah Mei just got pregnant two months ago.

Look, Ah Mei just changed into the outfit of a milk tea shop clerk and ran down to join in the fun. Kawaguchi was so nervous that he was afraid that his wife would encounter some troublesome customers.

Needless to say, seeing that Kawaguchi was uneasy, Dongchuan Che didn't say much, but kicked him in the ass, gave him half a day off, and asked him to go down to accompany his wife. And obviously, when seeing Kawaguchi's cunning smile after getting [permission], Dongchuan Che also understood that what this guy said about coming here to report work was nonsense, he just wanted to play a pitiful role and cheat a vacation to go down to accompany his wife.

"This guy is becoming more and more cunning now."

Looking at Kawaguchi's back, Dongchuan Che, who was leaning against the boss's desk smoking, also shook his head in amusement. But just as Kawaguchi left, Ohara Chika, wearing gold-rimmed glasses, walked in with a tablet computer.

"Smoke less, it's bad for sperm."

"Cough cough."

Chika Ohara spoke very aggressively. While handing the tablet to Toru Fuyukawa, she opened the window to get some fresh air and said something along the way.

Hearing her words, Dong Chuan Che, who also lived in Bengbu, picked up the tablet, looked at the information on it, and changed the subject: "Is everything about football settled?"

Chika Ohara sat down in the boss chair, crossed her legs in black silk stockings, took a sip of the half-drunk coffee he had placed on the table, and nodded calmly, "It's not a difficult thing. Those football clubs originally wanted several game companies to make football games, so that they could raise the price.

However, there has been no new blood in the football game field for so many years, and they were afraid of asking for too much and scaring us away, so the contract terms they offered this time were not bad.”

Ohara Chika kept talking, and after listening to her, Dongchuan Che nodded thoughtfully.

The football industry itself does not generate any profits, it only generates attention or traffic.

Therefore, for the football industry, how to monetize traffic is a key issue, and renting some of the club's image rights to game manufacturers is naturally an important channel for traffic monetization. However, there are few manufacturers willing to make football games.

To put it simply, it's like when Hidetaka Miyazaki made "Elden Ring", his main costs were labor costs, rent, utilities, etc. But if you make a football game, you have to add the cost of renting the image rights and the licensing fee of the football league. This amount of money is not small, and for game manufacturers, it is equivalent to adding a large amount of costs for no reason, so in fact, few game manufacturers are willing to make football games.

In fact, if it weren't for the fact that football games are very suitable for handheld game consoles and can attract many users, and the Agency for Cultural Affairs hopes that he will release a football game to cater to the current football craze in Japan.

In addition, when the most popular football game "FIFA" landed on its own GOGO platform, it used the title of "the most popular and almost the only football game at the moment" to reduce the commission to a very low level, and its attitude was very arrogant, otherwise Dongchuan Che would not bother to make a football game.

Obviously, you can say that capitalists are bad, you can say that capitalists are greedy, but you can't say that capitalists are stupid. Those football clubs and leagues are also aware that if their licensing fees are too high, Dongchuan Che can just quit.

Therefore, although Chika Ohara flew to Europe specifically to discuss cooperation this time, in fact those football clubs were not the dominant party in the negotiations.

Looking at the numbers on the contract, Dongchuan Che nodded with satisfaction, "Well done. After World of Warcraft goes online, this game can also be launched."

"Humph, you only remember to make money, but you don't realize how hard others have been working these past six months."

Ohara Chika sipped her coffee and smacked her lips unhappily. This kind of negotiation was not difficult, but it took a lot of time. She had been working on it since September last year, and she had to take a private jet to Europe every few days, which was very exhausting.

After working so hard, Dongchuan Che only focused on his career after returning, which made her a little dissatisfied.

but
She said so, but Dongchuan Che understood that she just wanted to act coquettishly.

"You guy, you act cool when there are people around, but you act so clingy in private."

"Be careful, the coffee might spill."

After laughing and teasing for a few words, Dongchuan Che didn't say much. He picked up the beautiful woman who was wearing gold-rimmed glasses, an OL uniform, and black lace faintly visible through the buttons of her white shirt, and sat her on the sofa.

Princess hug.

It was a very intimate action, but since the two had lived together for so long, Oohara Chika was not shy at all. She just steadied the coffee cup in her hand with a little panic, and then muttered a few words coquettishly.

Finally, she sat in Dongchuan Che's arms in a princess-like posture, and she also crushed her big peach hard to help little Dongchuan adjust its position.

The contrast is very strong.

Looking at Chika Ohara's elegant and calm face, which was now wearing gold-rimmed glasses, and feeling her very proactive little movements, Dongchuan Che also became interested.

"Open crotch?"

“No, that’s not it, you big pervert. Hey, hey, hey, this action won’t work, it will…hiss——”

The princess hug was lying horizontally in the arms, and the movement was not very normal. Ohara Chika was also a little surprised. However, knowing Fuyukawa Che's [strength], she also hugged his neck and said with a bad smile: "You are really a bad guy. You do bad things when you have free time."

"Don't you like it?"

Dongchuan Che slightly raised his eyebrows, and Ohara Chika smiled and spat, teasing: "If I didn't like it, would I let a big pervert hug me every day? Or is it that a big pervert just likes to hear me say [I want it so much, I want Che's~~~]?"

"Yeah, I really like listening to it."

"Tsk! Shameless man!"

She smiled and rolled her eyes again. At this moment, Chika Ohara, who was still biting her lips and frowning, seemed to have thought of something. She hugged Toshikawa Che's neck and adjusted her sitting position slightly, then asked, "Speaking of which, are you really going to accompany that girl Futaba to do the live broadcast?"

"Well, publicity is one thing, but mainly I also want to play World of Warcraft."

Dongchuan Che spoke as he moved.

He grew up in China in his previous life, so although he has played many stand-alone games, online games are what carry his youthful memories. Among a series of online games such as "DNF", "MapleStory", "Street Basketball", "Audition", "Dragon Babu", etc., the one that left the deepest impression on him is "World of Warcraft".

There is no other reason. The early World of Warcraft not only far surpassed other online games of the same period in terms of game mechanics and graphics, but also had extremely strong social attributes.

He already likes playing World of Warcraft, and now this version of World of Warcraft has been enhanced and improved by himself, so naturally he wants to play it himself.

He was even planning to wait until the company was stable before taking the wives at home and inviting Kawaguchi and the others to form a 20-person team to play some dungeons in World of Warcraft.

We are all relatives and friends, so when the equipment comes out, isn’t it up to you to decide how to divide it?

Dongchuan Che was thinking happily, and at this moment, Ohara Chika, whose face had turned a little red, stretched out her hand and pinched his nose, teasing: "Mainly want to play games? Ha, I think you mainly want to play games with Futaba. Every time Futaba takes a bath, a certain big pervert will unconsciously look at Futaba's big E."

"Ahem, no way."

“All of that!”

"I mean Futaba is already E?"

"You're looking for a fight! I'm the one in your arms now!"

"Hahaha, I'm just teasing you for a little while."

"It's not even a joke~~~"

"Still shouting?!"

"You big pervert. Hiss——I know, slow down, Onii-chan~~~"

"!"

(End of this chapter)