Chapter 440: Mixed E-sports!

Although "Hearthstone" is a monthly card game, compared to 3A masterpieces that cost sixty or seventy US dollars, this monthly card of around ten US dollars is still more likely to make players willing to give it a try.

The lower threshold, coupled with Fuyukawa Che's influence in the gaming industry and the huge amount of publicity funds, made Hearthstone explode faster than Fuyukawa Che could have imagined. From noon onwards, the popularity of the game soared, and by 6 or 7 pm, when it was time to get off work, almost the entire network was discussing Hearthstone.

Moreover, the discussion is not limited to the gameplay, but also involves the overall plot of the "World of Warcraft" IP.

"Well, this part about Arthas is quite touching. Mr. Miura Kentaro's writing skills are still as good as ever. Well, today's live broadcast ends here. Thank you all for your attention. See you next time~~~"

The sun was setting outside the window, and the aroma of food from next door drifted in through the window.

After sitting in her computer chair playing games all day, Futaba Koyama turned off the live broadcast and stretched.

Hearing her words, Dongchuan Che, who had just entered the room with two buckets of instant noodles, laughed and said, "Nonsense, do you know how much I spent to get him from Kadokawa?"

"You have so much money that you can't spend it all anyway. But speaking of which, if these players knew that you were going to make Arthas evil in the next major version, there would definitely be a lot of fans who would send you knives."

"If you're going to send it, send it to Mr. Miura. It's none of my business. Alright, alright, hurry up and eat your noodles. They'll be clumsy later."

"Hehe, you are indeed a lazy person. You don't even want to cook when Yezi-chan and the others are not at home."

"What are you talking about? You are a maid and I am the master. I cooked instant noodles for you because you brought a lot of popularity to the company today."

Dongchuan Che rolled his eyes at the coquettish Xiaoshan Futaba, pushed the meowing orange cat and Xiaobai aside, sat in front of the computer desk and began to eat spicy beef noodles, while staring at the CG scene on the computer screen showing Arthas taking a boat to Northrend.

The original work of "Hearthstone" is more like a work in a parallel world compared to Warcraft in terms of plot. Or to put it bluntly, Hearthstone has no plot at all. It is just a card game based on the Warcraft IP.

Of course, this is actually not a problem, after all, Hearthstone players don’t focus on the plot. However, Dongchuan Che still made some adjustments in this regard, but he did not make a separate plot for Hearthstone. Instead, he added many background stories that were not included in many expansion packs of World of Warcraft to Hearthstone.

For example, the filial son Arthas.

Most players who have played the game should have heard of the character [Lich King Arthas]. The Lich King version was also the most popular version of World of Warcraft in the previous life. But in fact, many players don’t know much about the character of Arthas. They probably know that he was once a prince, then massacred the city of Stratholme, and finally turned evil.

There's no way around it.

Online games are not movies. The plot is not the key for players. The key is the sense of achievement, upgrade experience, gameplay diversity, and social interaction between players. In order to get the task rewards quickly, most players will skip all kinds of CG animations.

In fact, if I have to describe it, online games are actually somewhat similar to cool novels.

Whether a cool article can make money depends on whether it can make readers happy. As long as it can make readers happy, the importance of logic and authenticity can be put aside. And most of the time, in order to make the rhythm more compact and the excitement more concentrated, the author of this kind of article can only ignore some logic.

There's nothing we can do about it.

The same goes for Dongchuan Che. Although he strengthened the plot of World of Warcraft, he only strengthened the quality.

In fact, when players play World of Warcraft, the experience of upgrading and obtaining equipment is not much different from the previous life. However, although Dongchuan Che did not add too many long-winded dialogues to the World of Warcraft, in order to make the World of Warcraft IP more famous, he first launched the live-action drama "World of Warcraft: Stormwind Rising", and also stuffed a lot of World of Warcraft background stories into the single-player campaign mode of "Hearthstone"!

These stories will greatly enrich the various characters under the World of Warcraft IP, including the complete story line of Arthas from his birth to his final journey to Northrend and pulling out the Joy of Fire!

Dongchuan Che put a lot of effort into this story line.

The CG production materials are all top-notch, and the entire character's story is also written by Japan's well-known dark and profound writer Kentaro Miura.

In the writing of Kentaro Miura, Arthas was transformed from a foolish white angry man who ran to Northrend after being cursed by the dreadlord in his previous life, into the most powerful human in the world, who was determined to lead the human race to the top of the mountain. However, due to various reasons such as betrayal by his relatives and political struggles, he eventually degenerated into the Lich King, a tragic figure that is worthy of praise and sighing.

It takes more than 20 hours to experience the story of Arthas. Although most of the plot is in the graphic mode of Galgame, only the key part is that the player controls the character to play card battles and then watch the CG animation, but the volume is still very large! And Dongchuan Che did not promote this part!

This involves expectation management.

In his opinion, the gameplay of Hearthstone is already enough to meet the expectations of most players and allow a large number of players to experience the game. If the storyline is promoted at this time, it will only force players to raise their expectations.

This doesn't make sense.

It’s like when it’s a boyfriend’s birthday and the girl says she wants to buy him a PS5, then the guy is actually already excited enough.

But on the birthday, when this PS5 became a fully-equipped desktop computer with 4090, equipped with a 4-inch 32KHDR monitor, a Razer top-of-the-line keyboard and mouse, and a boss chair with a genuine leather belt and massage function that cost thousands of dollars!
Then the man might be so excited that he would call the police!
This is indeed the case.

At two or three in the afternoon, when most players were still playing against each other, the public opinion on the entire network was very hot, but it was still within the expected range. However, after some players clicked on the [Single-Player Campaign Mode] and experienced the huge and terrifying game content, the entire Internet exploded!
All kinds of hot searches are full!

The number of Hearthstone users is increasing rapidly, but this has nothing to do with Dongchuan Che anymore.

Since the number of Hearthstone players exceeded 10 million at around 1:00 p.m. and was still rising rapidly, Dong Chuan Che no longer cared too much about the statistics.

As long as this kind of high-quality game can be proven to be accepted by the market, everything will fall into place. From the afternoon until now, Dongchuan Che has been playing games with Xiaoshan Futaba in his arms.

What’s interesting is that maybe the cold medicine worked, or maybe the two of them were laughing and joking for a long time and sweating a lot, at this time, Xiaoshan Futaba, who was holding the Devil Spicy Beef Noodles, was also eating with a slurping sound.

"Speaking of which, A-Che, when are you going to start that e-sports project?"

"Wipe your nose first."

Xiaoshan Futaba sat cross-legged on a soft chair, holding noodles in one hand, and looked up at Dongchuan Che. Dongchuan Che took out a tissue and wiped her little nose, smiling: "We'll start making it after the handheld game console is released. What's wrong?"

"Is that so? How about letting me lead a team then?"

"kindness?"

Dongchuan Che raised his eyebrows in confusion. Xiaoshan Shuangye shrugged and sipped his noodles again, "It's just that you are so... so awesome."

"kindness?"

"It's not as awesome as you think! Really, it's just a mess!"

Feeling Dongchuan Che's teasing gaze, Xiaoshan Futaba folded her legs to her chest, but it should be said that her chest was indeed too broad and soft, and this action of tucking her knees into her chest squeezed out a more sexy curve. At this moment, Dongchuan Che, who had just glanced at her casually, became even more excited.

Koyama Futaba's face turned slightly red. After complaining a few words, she put the bowl of noodles on the table after she was full.

She rubbed her slightly bulging belly and continued to complain, "I made games before, partly to make money, and partly because there were not many fun games on the market at the time. But... compared to your game, I feel that my creativity is just a bunch of fun, and now I am not short of money, so I thought about seeing if I can experience other industries."

As she spoke, Futaba Koyama carefully observed Toru's expression. With the growth of the talents in the company over the past few years, Futaba Koyama's presence has become less strong. After all, strictly speaking, except for those who used the company's investment to set up their own studios, most of the employees in other R&D departments were basically puppets, and they worked according to Toru Toru's arrangement.

In the past few years, she, Futaba Koyama, was very important because of her strong working ability and the large amount of business she could handle. But now the company has more and more people, and there are more and more middle and senior managers who can take on the responsibility. Unless she also asks Toshikawa Che to invest in her own studio, her influence on the company's R&D department is not that great.

She has no shortage of money, but her sense of accomplishment at her job is decreasing. Besides, the games she makes are not as fun as those made by Dongchuan Che. Moreover, she has been working in the gaming industry since she graduated from college. She, Futaba Koyama, feels that such a life is a bit boring and wants to experience the feeling of other professions.

However, she knew that Dongchuan Che attached great importance to the e-sports industry, and she herself was not the kind of girl with strong self-confidence.

She is very hesitant now. She is afraid that Dongchuan Che will look down on her and not let her do e-sports. She is also afraid that Dongchuan Che will have too high expectations of her and she will end up disappointing Dongchuan Che's expectations.

Uneasy.

Feeling the pitiful look in Futaba Koyama's eyes, Toukawa Che drank a mouthful of noodle soup and said with a smile, "Just do it if you want to. I'm just worried about not being able to find the person in charge there. As for whether it can be done, you can ask me directly if you have any questions. Anyway, I'll have more time after the handheld game console is launched."

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"Really?!"

Xiaoshan Futaba's eyes sparkled, and Dongchuan Che smiled and shrugged, "Why would I lie to you? If you really want to take over this place, you have to learn more Chinese and Korean."

Xiaoshan Futaba looked a little proud, "That's no problem. I've had a lot of arguments with players over there when I was playing games before."

"."

Dongchuan Che was so upset that he didn't know whether to laugh or cry. "Okay then, wait until Fujiko and the others come back, and you can go talk to her. She is currently handling the early stages over there. Oh, and Sayuri will also join our company's team by then."

"Eh? Are you asking me to be in charge of the women's team?"

Xiaoshan Futaba was a little puzzled, Dongchuan Che shook his head and smiled: "Not necessarily. Well, I want to try and see if I can mix the men's team and the women's team together."

"Eh!!!"

Futaba Koyama leaned back.

Seeing her reaction, Dongchuan Che was not surprised. Whether it was football, basketball or other competitive games, men and women were always separated.

This is actually easy to understand. After all, in traditional competitive industries, there is a huge gap in physical fitness between men and women, but there is no such difference in the e-sports industry.

At least so far, there is no scientific research report showing that women have disadvantages in terms of skills or physical fitness in the e-sports industry. But it is not easy to break this window paper.

Never underestimate the influence of traditional ideas. When they were young, many boys thought that red clothes were for girls and that girls with short hair were tomboys. Even many adults thought so at that time.

To put it even more exaggeratedly, in the past, if lovers kissed on the street, they would be sentenced to death. However, as the times continue to change, it doesn't matter what color clothes boys wear. As long as young lovers don't do anything too extreme on the street, no one will say anything.

But in the e-sports industry, to some extent, in this era, there are still a lot of people who are like that [little boy who thinks red clothes are girls]. But it’s not a big problem.

The world is bustling with people seeking profit, and the world is clamoring for profit.

The most typical example is the feminist movement in Japan back then.

Many people say that the rise of the feminist movement in Japan was because Japanese women had jobs and were more confident.
Many people seem to have never thought about why Japanese women at that stage all had jobs, and the government laws favored women. Working in the same company, if you looked at a female colleague, you would be arrested. And at the same time, why did the status of Japanese women begin to decline after Japan's economy began to decline?

Many people understand this as Japanese women losing their source of income.

That’s true, but it’s just one point!

What industry supported Japan's economic miracle back then?
It was not the property market or the stock market. The prosperity of the stock market and property market was the precursor to the destruction of the Japanese economy. Japan's economic miracle mainly relied on the manufacturing industry.

In 1980, Japan's automobile production surpassed that of the United States, becoming the world's number one; in 1983, Japan's machinery industry exports surpassed that of the United States, ranking first in the world; at the same time, Japan's shipbuilding, calculated by tonnage, accounted for more than half of the world's total output value.

An island nation that produces more than half of the world's ships
During its heyday, Japan was once known as the "World Factory" and was the center of global manufacturing.

There is no doubt that manufacturing was the core of Japan at that time. And in that era, factories had not yet been mechanized.

Without considering orders, the quality and quantity of the labor force will determine the country's manufacturing capacity, which is the upper limit of national strength!

Therefore, at that stage, the Japanese government needed housewives who used to stay at home to take care of their husbands and children to step into the workplace.

Even if they cannot do heavy physical labor, a large number of them will not enter factories, but as long as they enter shopping malls, the men who used to work in shopping malls will have to go to factories!
The rise of the feminist movement in Japan is manifested in the economic independence of Japanese women, but the fundamental reason is that the Japanese government, or the Japanese ruling class, needs more "fuel" to fill their super factory that is running at full capacity!

Similarly, the decline of the feminist movement in Japan is manifested in the loss of jobs and economic independence of Japanese women. But the fundamental reason is that Japan was forced by the United States to sign the Plaza Accord, which led to the appreciation of the yen, and behind the appreciation of the yen is the depreciation of the US dollar!
Yes, the dollar is depreciating!
The Plaza Accord, which was signed by the United States under Japan's will, was intended to make the Japanese yen appreciate and the US dollar depreciate!
The reason is very simple.

The appreciation of the yen has led to an increase in the prices of Japanese goods. The increase in commodity prices, coupled with the increase in tariffs in various countries, has led to a decline in the export competitiveness of Japanese goods. Only when the competitiveness of Japan's export goods declines can the domestic manufacturing industry in the United States be re-established and more jobs created!
Of course, that is the United States' business. For Japan,
The decline in Japan's commodity export competitiveness has led to a decrease in orders and lower production capacity demand. The lower production capacity demand has led to the unemployment of a large number of ordinary people, and the unemployment of a large number of ordinary people will lead to social instability!
Therefore, at this stage, Japan began to transform its industry and no longer dared to serve as the "world's factory". At the same time, they began to drive women back to their families from the workplace, thus freeing up jobs for unemployed men who were more destructive!
At this stage, if a female colleague sues a male colleague for sexual harassment, the male colleague can directly fight a duel. It is not like the situation in the beginning where the male colleague would be arrested with a high probability if the female colleague called the police!
The rise and fall of the feminist movement in Japan has never been simply a question of whether women are economically independent, but rather the needs of those in power, or the ruling class!
Compared with the country's overall manufacturing industry, the female economy that is driven by businesses selling lipsticks, bags, etc. is just a very small part of it.

Take it out and use it when you need it, kick it away immediately when you don’t need it.

Obviously, the so-called traditional culture is just a tool in the hands of the invisible giant hand in many cases. As long as there is enough profit, traditional culture is not important. And the e-sports industry.
On the one hand, although the e-sports industry is certainly not as big as the overall manufacturing industry, it is not bad. Counting the players, coaches, the entire team, the surrounding service personnel, and the anchors and companions who are extended from the huge attention of the e-sports industry, these are not a small number.

Although e-sports has not yet developed in Japan, in China, the number of people employed in the gaming companionship industry alone exceeds 10.

10 jobs may not sound like a lot, but it is not a small number either.

The annual revenue of Japan's color film industry is 700 billion US dollars, accounting for about 1% of Japan's annual GDP. But even so, the Japanese government can still [overcome all objections] and insist on developing the color film industry. After all, the color film industry can provide about 700 jobs in Japan, and billion US dollars.
This figure is almost equal to Japan's annual defense budget.
Although the industry income that the e-sports industry can provide may not necessarily catch up with the color film industry, it still provides more related jobs!
On the other hand
Dong Chuan Che is now a man with connections everywhere. He won't allow me to have mixed bathing for men and women. No, he won't allow me to have mixed competition for men and women. Next year, my Holy Light Society will not recruit new members!

(End of this chapter)

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