Rebirth begins with rejecting Qingmei

Chapter 352 Winery Rumors
  Xu Xiuwen had already let people know, claiming that Guangming Winery had discovered a new wine-making process.

And he also asked Xu Qian to contact the advertising production company in advance and produce an advertisement.

Now it just needs to be launched, and then the official marketing and promotion of the new wine can begin.

Xu Xiuwen called Xu Qian and asked her to contact the TV station.

Ads are ready to start serving.

This is positive publicity.

Xu Xiuwen also thought of a way to promote the new wine through rumors and gossip.

Sometimes rumors and gossip can be better than advertising on TV.

What Xu Xiuwen did was to notify two female employees in the office department to come to his office to look for him.

The two girls came to the door of Xu Xiuwen's office.

It was found that there was a gap in the door of Xu Xiuwen's office.

This gap is just enough to see what's going on inside the room.

One of the female employees was about to knock on the door.

In the room, the new boss and the new factory director sat face to face.

Xu Qian was actually there.

This is not surprising.

The strange thing is that Xu Qian is not standing aside, but sitting on the new boss's lap openly.

The new boss's hands were still around Xu Qian's waist, looking extremely intimate.

The female employee immediately stopped knocking on the door.

There have been rumors in the winery: Xu Qian is the woman of the new boss, and her father Xu Chengde relied on his daughter to get the position of factory director.

The scene before her eyes immediately made the female employee realize that the rumors were true.

At this time, the new boss's voice sounded in the room.

The new boss said: "Father-in-law, fortunately you discovered the old wine cellar first and asked me to buy it secretly, otherwise this winery would never have fallen into my hands."

father in law?

Both female employees opened their eyes wide!

If seeing is not necessarily believing, hearing is always true!
  The new boss calls the new factory director father-in-law. Isn’t this a personal admission of his relationship with Xu Qian?
  And an aging wine cellar?

The two female employees seemed to have discovered some shocking secret.

in the room.

Xu Xiuwen continued: "The wine stored in this old wine cellar tastes really good. The quality of the new wine produced now is really too high. The winery is about to come back to life. Hahaha, now the winery belongs to us."

Xu Chengde reminded in a low voice: "Don't be so loud. If anyone knows about the aging wine cellar and our relationship, wouldn't it be known that I leaked the secret of the winery? Wait until our new wine is completely on the market Stand firm and wait until I have complete control of the winery, then I won’t be afraid anymore.”

Xu Xiuwen nodded and said: "Father-in-law, you are right. I will keep silent for now and wait."

Xu Qian, who was sitting on Xu Xiuwen's lap, suddenly said: "Dad, even the people in the winery don't know the existence of the aging wine cellar. Fortunately, Xiuwen was able to find out the leak."

Xu Chengde nodded and said: "In the future, you are not allowed to mention the aging wine cellar in the factory. Be careful that the walls have ears."

Xu Qian hummed, "I understand, Dad, don't worry, I'm not a loudmouth."

Xu Xiuwen suddenly asked: "Why haven't the people from the office come yet?"

Xu Qian said: "I'll go and urge you."

Xu Xiuwen said: "Thank you for your hard work, honey."

Xu Qian smiled and said: "It's not hard."

After Xu Qian finished speaking, she stood up and walked towards the door of the room.

She exclaimed in surprise: "Why is the door open?"

Xu Xiuwen immediately asked nervously: "No one heard what we just said, right?"

Xu Qian walked quickly towards the door. She opened the door and glanced towards the corridor outside the door, but saw no one.

Xu Qian turned to the two of them and said, "No one is there."

Xu Chengde looked unhappy and said, "Don't mention my discovery of the old wine cellar again in the factory!"

"Understood, Dad."

Then Xu Chengde got up and left.

Xu Qian also twisted her slim waist and left Xu Xiuwen's office.

After both of them left.

In the next room.

The two female employees in the office were leaning against the door, their faces full of expressions of surviving the disaster.

One of the female employees, A, whispered: "Fortunately we were not discovered. If they find out that we know their secrets, we will definitely be fired."

Another female employee B was extremely excited: "I told you that no one was willing to take over the winery. Why did someone suddenly want to take over? It turned out that Director Xu discovered the old wine cellar. The director was so cunning. He secretly told his son-in-law, Let the son-in-law buy the winery, so that the aging wine cellar becomes their family.”

Employee A: "I heard that the new wine produced this time is of high quality. It turns out that it was because of the discovery of the old wine cellar. No wonder."

Employee B: “Do you think we should tell others about this?”

Employee A: "You are crazy. If you tell others, if the boss and factory director find out, we will definitely be fired!"

Employee B didn't take it seriously: "Are you stupid? How do they know it was us who leaked it?"

Finally, employee A convinced employee B that this matter must be kept in his stomach and must not be spoken out.

after awhile.

The door to the room next to Xu Xiuwen's office opened again.

Two female employees came out.

They walked to Xu Xiuwen's office and knocked on the door, hearing the sound of "come in" from inside.

The two women just opened the door and entered.

Xu Xiuwen explained some things.

The two female employees behaved unusually obediently and quietly in front of Xu Xiuwen.

But as soon as they left the office, the two women immediately stepped on Hot Wheels and hurried back to the office.

Employee A and Employee B agreed not to tell anyone what they heard today.

But both of them are loudmouthed and gossipy.

Letting them keep a secret is simply more uncomfortable than killing them.

Less than an hour.

The two of them told people close to them what they had heard and seen today.

With invisible encouragement, rumors and gossip spread extremely quickly.

Before getting off work, more than half of the people in the entire factory knew the secret of the aging wine cellar.

Several important masters in the production department know the entire process of new wine production.

But as rumors spread.

Several masters also began to wonder, is there really any aging wine cellar?
  The day after the rumor spread.

Xu Xiuwen was furious.

His angry roar broke through the office door.

Many people are feeling the wrath of the new boss.

Subsequently, the new boss issued an order not to allow any more talk about the aging wine cellar. He also had to investigate and if anyone was found to be spreading rumors, he would be fired immediately.

The attitude of the new boss further confirmed that the rumors seemed to be true.

Otherwise, why would he be so angry!
  People always believe what they want to believe!
  On the third day, the secret of the aging wine cellar was not only known to everyone in the factory, but also spread outside the factory with lightning speed.

A week passed in the blink of an eye.

The secret of Guangming Winery's aging wine cellar is no longer limited to Guangming City. More and more people in the urban area of ​​Langya City and the county-level cities below know about the aging wine cellar.

In addition, local TV stations also officially broadcast the advertisements placed by Guangming Distillery.

Public opinion brings gold, plus private goods carried by various communicators.

For a time, the rumors about Guangming Winery’s aging wine cellar became more and more mysterious.

Most people swear by the rumors of cellar age.

Their idea is simple.

Guangming Winery went bankrupt and was put up for sale for so long, but no one was willing to buy it!
  Why did a person suddenly appear to buy the winery, and this person was recommended by Xu Chengde, a 20-year veteran employee of the winery.

And after buying the winery, Xu Chengde also became the new director.

This undoubtedly adds to the authenticity of the rumors.

The relationship between the new factory director Xu Chengde and the new boss, as well as the new boss and the new factory director's daughter, has also become the gossip content of many people after dinner.

The sales staff in the factory are also reporting that it seems much easier to sell in hotels, restaurants and stores recently. Many bosses even offered to purchase goods.

Then Xu Xiuwen had already ordered that it would only be sold to high-end hotels and shops, and the quantity should be strictly controlled.

Most of the bosses in Langya City do not reject the wine from Guangming Winery.

For them, buying a batch of goods from Guangming Distillery will not be easy to sell, but they will definitely not worry about not being able to sell them.

But it is unrealistic to say that we are rushing to buy the wine from Guangming Winery.

But what surprised these bosses was that they couldn't get the goods.

Everyone is a bitch!

The less you can get something, the more you want it.

Xu Xiuwen's hunger marketing strategy made many inexperienced bosses think that the demand for new wine exceeded supply.

Plus rumors of an aging wine cellar.

Many small shop owners began to use their connections to try their best to buy the new wine from Guangming Distillery.

Advertising and rumors went hand in hand.

The work unit in Langya City did not disappoint Xu Xiuwen either.

At a dinner party, Xu Chengwei took a sip of wine and immediately said: "This wine is far worse than the new wine from Guangming Winery!"

In words, I felt very sorry that I could not drink the new wine from Guangming Winery.

At this time, the leaders of the units in Langya City became curious and wanted to try the new wine of Guangming Winery.

The deputy mayor only showed a little bit of his thoughts, and the people below took action immediately. All subordinate units, as well as the following counties and towns, responded positively.

Soon, Guangming Winery received a large number of orders.

The leaders of the Guangming City unit had personally tasted the new wine and were full of praise for it.

When they talked about new wines at the dinner table, whether it was their subordinates, waiters or bosses at the restaurants and hotels where they ate, they naturally kept it in mind.

On the seventh day after the opening ceremony.

Xu Xiuwen also received a call from Deputy Mayor Xu Chengwei.

Xu Chengwei asked him on the phone whether the rumors about the old winery were true.

Xu Xiuwen denied it, but didn't say it too harshly.

In short.

The new wine from Guangming Winery is an instant hit.

The next challenge Xu Xiuwen faces is whether the quality of the new wine is good enough and whether it can withstand the test of the market.

As long as it can withstand the test, the market in Langya City can be reopened.

Xu Xiuwen's goals have not been extended to the province or even outside the province for the time being.

His temporary goal is to completely open the market in Langya City and the following county-level cities and towns, and reverse the previous bad impression of Guangming Winery.

After receiving a call from Deputy Mayor Xu Chengwei.

Xu Xiuwen thought of the female reporter He Yingjia who came to interview today.

He took out his mobile phone and called He Yingjia and asked her to do a special program about the winery.

The name is "Rebirth of Guangming Winery"

In the show, Xu Xiuwen and female reporter He Yingjia were in an interview room.

He Yingjia asked Xu Xiuwen one by one according to the questions she had discussed and arranged with her before.

Xu Xiuwen also appeared on his hometown TV station for the first time.

In the program, he gave a very detailed and comprehensive introduction to the new wine of Guangming Winery.

The winery previously invited many people, including sommeliers, to taste the new wine.

The program also broadcast these people’s evaluations of the new wine.

At the end of the program, He Yingjia talked about the rumors of Guangming Winery’s aging wine cellar.

Here Xu Xiuwen showed off the acting experience he accumulated while filming his first drama.

His face showed an expression of surprise, panic, hesitation, and hesitation for a moment.

He eventually denied the rumor.

The program also specially gave a close-up of Xu Xiuwen's expression, and broadcast this section without deletion.

This final close-up directly set off the show!
  Everyone who watched the show suddenly became more convinced of the rumors about the aging wine cellar.

Orders from the winery came in like a tsunami.

The last time Guangming Winery had too many orders to handle was decades ago.

The winery employees were happy and excited.

Now I finally see hope.

Wineries are not going out of business anymore.

They don't have to lose their jobs either.

Many of the old employees laid off by Xu Xiuwen were jealous after seeing the popularity of the winery's new wine.

Some people still want to cause trouble, and some even try to sneak into the winery to steal wine.

But the guards from the security department were very conscientious and did not give outsiders a chance.

Some people quietly contacted friends and colleagues who stayed in the factory.

Xu Xiuwen showed no mercy to these people and immediately handed them over to the police station once discovered.

The new wine of Guangming Winery is of high quality, and it fully withstood the market's doubts during the first wave of popularity.

In the first batch of big hotels that received the goods, guests who drank the new wine were full of praise for the new wine.

These hotels will naturally need to buy more goods.

However, the winery has too many orders!
  Too many to produce.

The winery had to work two shifts.

Even so, the output is still not enough.

The new wine is completely popular in Langya City and the county-level cities and towns below.

Xu Qian asked Xu Xiuwen if he wanted to continue advertising.

She meant no more because she felt it was a waste of money to continue advertising.

Xu Xiuwen had a different view than him.

Is Lao Platinum famous? Are sales high?

If you are so successful, why don't you just brainwash your advertising?
  In this era, people are not tired from being bombarded with advertisements.

The brainwashing effect of advertising is undoubtedly the best.

Xu Xiuwen was not reluctant to part with this little money.

At the time when the new wine was most popular, he was not afraid of spending money. He let local TV stations air the new wine advertisements in turns.

His special program about wineries is also broadcast every day.

Bringing constant attention to new wines.

The popularity of the winery's new wine made Xu Xiuwen completely relieved.

What happened in the office that day was naturally a play he had planned and performed with Xu Qian and his daughter.

The two female employees he called were the most gossipy people in the factory.

With them here, there is no fear that the conversation between the three of them will not be spread.

The following facts also proved it.

Rumors work well.

Everyone in the factory believed the rumors about the aging cellar.

Three become tigers.

Sometimes it doesn’t matter whether something is true or not. When more people say it, it will naturally become true!
  Currently.

Guangming Winery's orders have been scheduled for half a year.

With so many orders alone, the winery cannot be said to have completely turned around.

But at least it showed signs of turning around.

In the eyes of most people, Guangming Winery is coming back to life!
  The leaders of Guangming City and Langya City are very concerned about the situation of Guangming Winery.

A small number of them felt that Xu Xiuwen had taken advantage of the aging wine cellar and had taken advantage of it.

Others clamored for the unit to take back the winery.

But these people spoke softly, and no one paid any attention to these people.

(End of this chapter)