Chapter 510 Thirty Miles
Los Angeles, one of the largest cities in North America, covers an area of ​​500 square miles (about 1,300 square kilometers), but in fact, the real lively and active area in the center of the city——

Especially Hollywood.

It's only about the size of a palm.

Thirty miles, about 48 kilometers, is the active area of ​​paparazzi. Within this range, they can catch all the hot spots in the entertainment industry and continuously feed the global demand for gossip.

In the summer of 2002, a website called TMZ was quietly born. At first, people had no way of knowing what the name of the website was. It was not until later that they realized that it turned out to mean Thirty Mile Zone, which also became the first in the world. A formal gossip website.

At a time when print media is still thriving and traditional media still dominates, the emergence of TMZ is undoubtedly at the forefront of the times.

Especially for the new generation of young people, they welcome TMZ's appearance with open arms without any psychological burden.

It just so happens that the first news subject of TMZ is the most popular person among the current teenagers——

Anson.

Obviously, the first collision between the paparazzi and the online world proved to be a match made in heaven. The information ocean on the Internet became the best breeding ground for gossip to spread widely, and in just a few days, it had already made a name for itself.

"Anson, who disappeared from the public eye, has actually been hiding..."

At present, the headline partisans have not yet awakened, and people have not been involved in the era of information fragmentation. The habit of opening articles and reading in depth after seeing the headlines still remains, so there is no need to use headlines to attract attention when writing news; but Harry still has a vague feeling When it comes to the traffic password, the less thrilling title still leaves a small tail.

At present, the summer season is in full swing, "Spider-Man" is making great progress and continues to create great results, and Anson is undoubtedly the number one hot spot in North America. According to past habits, photos of Anson's private life should be everywhere, but unfortunately, this time, gossip magazines They seemed extremely quiet, and this abnormal sight was arousing people's curiosity.

then.

TMZ gave the answer——

The pillow comes just in time for drowsiness!

At first, netizens didn’t pay much attention, maybe they just glanced at the news inadvertently, and then realized that Anson had been in Los Angeles and appeared near Sound City. His slightly rough and unrestrained style also triggered countless discussions:
"Ahhhh, Anson looks so handsome like this."

"Hormones are coming!"

"Sure enough, fashion depends on your face. Handsome guys always look good no matter how they look."

"Anson Huzha! I can do it!"

"Anson, a good boy and a good student, actually has a bad masculine side. He is very malleable."

Sigh, praise, be infatuated.

That's all, very few people pay attention to the source of news reports.

But gradually, gradually, netizens realized something was wrong.

Harry is smart and cunning. A piece of news is divided into several parts and distributed.

First, it was revealed that Anson appeared near Sound City, then it was revealed that Anson was suspected of going to Sound City for a visit, and then it was revealed that Anson might be recording in Sound City.

Then it was revealed that Anson was temporarily living near Sound City, and then it was revealed that Lily, Connor and Miles were there, and it was speculated that the band that originally appeared on "The Tonight Show" might be preparing a new album.

Then it was revealed that the voice of a suspected record company was spreading, and rumors were spread that different record companies were contacting Anson. Finally, it was revealed that the band had signed a contract with Warner Records.

One, and another.

It was originally a simple news, but under Harry's control, it turned into a series, with some suspense effects at the same time——

Can’t stop! At this time, netizens noticed that this TMZ website was unusual. While others were still in the dark and couldn't find Anson, TMZ was able to break the exclusive news one step ahead of others in the first place.

and!

Not only the news about Anson, but also the daily life of "Bennifer" is also updated. The trivial news about the most annoying/popular couple of the year also attracts crazy traffic and is continuously updated like a serial novel.

In less than a month, TMZ has become famous.

The first people to notice TMZ were fellow paparazzi. They had a keen sense of smell and noticed the movement of this website, but the paparazzi had different reactions.

Some people are dismissive and still believe that traditional media is a more stable "buyer"; some people are scornful and think that such a website is just a gimmick; some people are prudent and use TMZ as an information index, updating information according to the website and going there themselves Track exclusive.

However, there is also a small group of people who are very interested. Like Harry and Colin, they refuse to be bound by traditional media such as "Entertainment Weekly" and believe that the online world has a broader space for development.

Therefore, they cautiously began to try——

Some news is updated free of charge on TMZ; some news is exchanged with TMZ in barter; some news is still sold to traditional print media.

Gradually, TMZ became popular and found brand sponsors.

When a brand is willing to place advertisements on the website, TMZ will officially be on the right track.

It was only then that traditional media finally began to take this website seriously.

In fact, they are also well-informed, and they are only slightly slower to notice the existence of TMZ than other paparazzi; but just like traditional conservative forces ignore, ignore, and despise new things in all historical processes, they do not take it to heart.

From the perspective of traditional media, a small website like TMZ will never become a big deal.

However, networks demonstrate their speed and power.

TMZ's growth rate is beyond imagination, and finally some traditional print media are trying to face up to the existence of TMZ.

When Harry received a call from "Entertainment Weekly", he was paying close attention to Connor who was smoking at the door of Sound City. Miles and Lily were also nearby, but did not see Anson, which made Harry slightly wary.

Naturally, I didn't pay much attention to the phone.

A voice on the other end of the phone asked from what source the details of the contract between the band and Warner Records were obtained and how credible they were.

Harry didn't care at all, "Are you going to reprint it or buy it out exclusively?"

"Huh?" The other end of the phone did not expect such a turn at all.

Harry repeated it again, then explained, "There's still an exclusive buyout for $100,000; but Us Weekly is also considering offers, and I'm not sure if that will change if we keep waiting."

"If the exclusive buyout right is sold, then subsequent reprints will not ask us."

"However, even if you buy it out exclusively, TMZ still reserves the right to update it 24 hours later."

The positions of the buyer's market and the seller's market are quietly changing.

The "Entertainment Weekly" on the other end of the phone was caught off guard. This world was so unfamiliar that he even forgot how to react.

But Harry had no time to continue wrangling. He felt that Anson's disappearance was... a little strange, and his instinct was sounding the alarm.

(End of this chapter)

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