I became famous in the entertainment industry by burning incense
Chapter 178: Garden Dream Theme Shoot
Chapter 178: Garden Dream Theme Shoot
Yan Jianqiao was a little confused, "Online movie?"
He thought about it carefully and said thoughtfully: "It would be more flexible for online movies to be divided online instead of in theaters. It is not impossible to shoot two films at the same time.
But Gu Cheng, without the cinema channel, we may not be able to recover our costs. "
Gu Cheng said confidently: "If we put some effort into publicity, even if there will be losses, they won't be big.
I also think this drama is very suitable for promotion on short video platforms. After it goes online, if we offer the option of purchasing separate tickets for the movie, netizens will probably accept it.”
Yan Jianqiao frowned and said, "Individual movie tickets... This is not a blockbuster imported from abroad. If you choose to buy tickets individually, it is equivalent to only using the video platform as a distribution channel. Do you not intend to let the video platform share a share of the pie?"
Gu Cheng said frankly: "Yes, I think I can afford all the production costs of "Assassination". In addition to Jinli, other friends also want to get involved. We can pool our money together and there is no need to introduce external investment."
Yan Jianqiao shook his head: "No, no, no, Gu Cheng, your idea is too idealistic, the platform will not agree to it."
Gu Cheng frowned.
Yan Jianqiao discovered that celebrities may be good at making money, but they are very immature in capital operations.
He said bluntly: "If you don't share some of the profits with the platform, they will not provide you with publicity channels. Once the publisher becomes big, everyone wants a piece of it.
If you want to play without them, it is impossible even if you become a big investor, unless you can build another broadcasting platform. "
Gu Cheng: "So?"
Yan Jianqiao: “So if you want to finish filming “Assassination” and have it screened smoothly online, you have to attract investment from a platform.
In order to ensure that your right to speak is not infringed upon, the investment ratio between you and me must be more than half, and the obligations of both parties must be clearly defined when signing the contract, so that no problems arise."
He thought for a moment and added: "Not only should we win over the platform, I suggest we also win over a company in the promotion and marketing. Only the chariot of interests can bind everyone together.
Only in this way will you feel that they will do their best to help you, help you work hard to improve the performance and popularity of the show, and give you the greatest publicity and recommendation. "
At this point, Yan Jianqiao smiled and said, "Of course, there is a prerequisite for them to take the initiative to do so. They see the potential of "Assassination" and think it can be a big hit and make money."
Gu Cheng was silent for a while, then suddenly asked, "So when can you change it?"
Yan Jianqiao's face was stiff, and he said uncertainly: "One month?"
After hearing this, Gu Cheng simply said, "Forget it, I won't invest anymore. Let's call it a day."
Yan Jianqiao said quickly: "Wait, half a month, half a month should be enough!
It's not that I don't want to change it quickly, but there are so many plots in the TV series, and each one is the essence. It takes a different approach and perspective to convert it into a movie. Only slow work can produce fine work, and blindly seeking speed is not advisable! "
Gu Cheng said "hmm", "Wait for your script to be revised and read first before we talk."
Yan Jianqiao said readily: "Okay!"
He paused and asked again, "So you've really decided to make two online movies?"
Gu Cheng: "If you can compress it into one movie and release it through theatrical channels, I would be happy to do that."
Yan Jianqiao's mouth opened wide, smiling brightly: "No, no, just two online movies, I'll find a screenwriter to start work now!"
After Gu Cheng hung up, Chen Lin asked and he gave a brief account.
Yan Xingdong thought for a while and said, "Director Yan has a point. If you don't give them some money now, who will work hard for you?
I think if you want to invest in this drama and have a say, your personal power is still a little too weak.
I've seen many celebrities in the circle build up their own capital, set up companies to undertake production and distribution, or jointly promote with other film and television platforms. These are all examples of monetizing personal influence.
This is the first play you want to invest in. To be on the safe side and not be looked down upon, why don’t you try to find a company?”
Gu Cheng raised his eyebrows, "Company? You mean Tianding Entertainment?"
Chen Lin's eyes lit up and he clapped his hands, "Yeah, why don't you just ask Brother Guang to help you make connections, and let the company invest part of the money to share your pressure.
This is also your first drama since you transformed from an idol to an actor. Let the company support you. "
Luo Yi asked hesitantly: "But...will the company pay for it?" Chen Lin said righteously: "Why not? How much money have we made for the company throughout the year? We can't even take a vacation!
There are only 365 days in a year, and we can squeeze out 380 days to work for them. Now we just want to change our career path, and they just walk away like that? "
Yan Xingdong agreed and said, "Chen Lin's idea is good. Everyone should learn from him. Don't always think that you are causing trouble for the company. If you don't cause trouble now when the company is booming, when will you cause trouble?"
Gu Cheng made up his mind, "After I finish the notice in the next few days, I will go talk to Brother Guang."
……
Jinli arrived at the Domi Cosmetics headquarters, and President Nan came out to greet her in person. Everyone greeted each other and immediately got down to work.
This time, when shooting the endorsement advertisement for Domi Cosmetics, Jinli did not shoot a single product in a series, but instead shot the hot items in the entire line.
Based on the analysis of all online and offline sales data, Domi picked out the ten most popular products.
From small items like mascara, eye shadow, and blush to big items like liquid foundation, cushion, loose powder, etc., all will appear in the advertisements.
What Jinli has to do is to encounter these products one by one.
As for the advertising theme, it was "Dream in the Garden" which had been thought of long ago.
When Jinli signed a contract with Duomi Cosmetics for in-depth cooperation, Duomi suggested that Jinli shoot in this style.
It was just because Jinli was very busy at the time, and the communication from all sides was not well conveyed, so it was finally postponed indefinitely.
Unexpectedly, when shooting the general endorsement advertisement, Jinli could once again shoot the "Dream in the Garden" theme and transform into a beautiful mermaid.
It took Jinli three hours just to put on the mermaid makeup and dress up as a mermaid.
While she was putting on makeup, the photographer was not idle either, constantly taking pictures and recording VCRs around Jinli, which might be released as behind-the-scenes footage in the future.
Sui Lingfang first arranged He Yixuan and Gong Jiajia, and when she saw that their filming was on track, she ran up to the third floor to check on Jinli.
President Nan personally sat on the third floor to keep watch and take charge of the planning.
Domi attaches great importance to this advertising shoot. Once the shooting and editing are completed, it will be released online and offline.
Not only will it be played in multiple stores on a 24-hour loop, it will also be promoted on major video platforms, and there will be corresponding promotions in public facilities such as subway entrances and bus stops.
The initial advertising budget approved by the board of directors was 15 million!
This is only the preliminary approved amount.
If the effect of the campaign is good, we may add more.
President Nan is ready to go, waiting for Jinli to shine this time!
"Boss Nan! Long time no see. I just brought two artists here. I was in such a hurry that I didn't have a good chat with you."
As soon as Sui Lingfang went up to the third floor, she saw President Nan and hurriedly walked up to greet him.
President Nan looked at Jinli who was sitting in the middle. Her makeup was not yet finished and she was making the final adjustments. Upon hearing this, she looked over and said with a smile:
"They are He Yixuan and Gong Jiajia, right? They are both newcomers signed by Chenxi Entertainment this year?"
Sui Lingfang didn't feel embarrassed either.
Mr. Nan is the branch manager of Domi Cosmetics. He is busy with all kinds of things every day, so it is normal that he can't remember He Yixuan.
"Gong Jiajia is a newcomer, a singer, while He Yixuan is an old-timer, a veteran second-tier star."
President Nan suddenly realized: "Second-tier, Chenxi Entertainment has achieved good results!"
Sui Lingfang smiled and said, "That's all thanks to President Nan's support, otherwise I don't know when I could have filmed the commercial."
She flattered him first before getting to the point: "I want to talk to you about the Koi Thumb Powder Puff designed by Jinli. I heard that Domi wants to launch a special rainbow edition?"
I'm out visiting friends over the weekend, so I won't be updating much. I wish you all a happy weekend, []~( ̄▽ ̄)~*Cheers!
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