I became famous in the entertainment industry by burning incense

Chapter 271 July box office battle, Xiao Caishen booked the entire theater, who else but me!

On July 1st, the battle for the summer movie season officially begins.

But for And Then There Were None, it seems that nothing has changed.

the reason is simple.

Because of the fierce competition for the box office in the early summer season, popular films will be shown in the late night slots of movie theaters.

In other words, And Then There Were None is currently only available in theaters dedicated to art films.

Although the art film specialty theaters have provided a lot of help to this film, it is impossible for them to only play this one film 24 hours a day.

The art film special line plays new movies and old movies alternately, and there were four schedules for And Then There Were None in one day.

There will be one screening in the morning, one screening in the afternoon, and two screenings in the evening.

This is still a very powerful dedicated cinema, giving special support to this film as an encouragement to new directors to shoot art films.

Most exclusive cinemas only schedule shows twice a day.

There will be one screening in the afternoon and one screening in the evening.

In addition, there are not many seats in dedicated cinemas. Compared with regular cinemas, a screening room has at least half as many seats, and there are not many screening rooms.

Therefore, even if all the theaters of "And Then There Were None" were fully booked, the box office revenue it could generate in one day would be limited, probably between one million and two million.

Of course, this is the most ideal situation.

All the crew members of "And Then There Were None" dreamed of a full house, but fantasy is just fantasy. The reality is that if the attendance rate can reach half, it is already pretty good.

Deng Zexu gave the actors a heads-up in advance: "Even if our movie only makes a few hundred thousand to a few hundred thousand on the first day, this is normal.

The dedicated cinemas have limited screenings, and the film is a niche one, so we’re lucky if we don’t get nothing.”

He thought that as long as he kept his expectations low and had no expectations, he would not be hurt.

But after saying this, Deng Zexu couldn't help but ask himself:
"Some clips of this film went viral on short videos for a while, and netizens were also very enthusiastic about it in the comment section. Given this popularity, it's unlikely that no one would have gone to see it."

All the actors in the movie gathered in the conference room of Chenxi Entertainment.

As the promoter of this film, Chenxi Entertainment put in a lot of effort.

As an investor, I am also responsible for communicating with theaters and obtaining the latest data.

Everyone is waiting here to see the report on box office data.

But the aggregation is not fast.

This film is not a popular one and is only shown in dedicated cinemas, where the staff are mostly quite indifferent and sometimes there is no one even at the ticket office.

Netizens all operate according to the online self-service ticket machines.

There may not even be anyone at the ticket gate; everything depends entirely on your own awareness.

But that was when old movies were being shown, and people who generally went to see old movies wouldn't neglect these movie tickets.

Now that there are new films being released, and box office summaries are involved, each dedicated cinema will still arrange staff to guard them.

Seeing Deng Zexu so anxious, an old actor couldn't help but laugh and said, "Director Deng, if you are really so worried, why don't you go to the special line cinema?"

Deng Zexu was stunned. "What?"

Jinli also thought this was a good idea and agreed, "Yeah, we've never seen what the finished film is like. We've only seen clips like the netizens. Why don't we treat this as a team building and go to the dedicated theater to watch it in person?"

Ren Changtao immediately followed up: "Yeah, go and have a look, I'll pay for it!"

Deng Zexu came back to his senses and said hurriedly, "No need, I'll pay for it. I can still afford this ticket price. I was negligent. I should have shown you the finished film in advance."

Everyone else laughed and did not blame Deng Zexu.

In fact, it is normal not to show it to the actors alone.

Some popular films will hold special film press conferences, inviting professional directors, actors, and film critics to preview the films first, which is an internal advance screening.

If the quality of the film is very good, then everyone will publish film reviews in advance to give netizens a reference for purchasing tickets.

But if the film is of average quality, people will generally remain silent.

Unless the quality of the film is extremely poor, there may be bad reviews.

Often these negative reviews are given by professional film critics.

Deng Zexu has financial resources and everyone knows his background.

If he wanted, he could also hold an advance screening of And Then There Were None.

But it is not necessary.

There is no need for this for low-budget and small-production films.

When Jinli and others went out, Sui Lingfang heard the news and rushed over and joined them.

She was also quite curious.

Deng Zexu didn't know what he was thinking about. He suddenly stopped and walked to the side to make a phone call.

Jinli vaguely heard words like "book the theater", "no need to clear out the people", "treat it as a free viewing event", etc.

She reacted quickly and couldn't help thinking, he is indeed very wealthy!
Deng Zexu did not deliberately cover up his voice, and the other actors also heard it.

Ren Changtao's eyes turned, and he walked to the other side, using the cover of green plants to make a phone call.

The content of his speech vaguely repeated Deng Zexu's words.

Jinli: ...

Here comes another God of Wealth to bring box office success.

But I don’t know if it triggered a chain reaction. Some veteran actors thought about it and went to a place to make a phone call.

Jinli blinked, having anticipated what they were going to say.

She couldn't help but secretly marvel at it. Wasn't this a bit too much? Wasn't it a bit bad to not follow the crowd?

Jinli then looked at Sui Lingfang.

Sui Lingfang also looked at her and said calmly, "You don't have to book the whole place. I called President Xiao yesterday to report.

Mr. Xiao didn’t know that “And Then There Were None” had been invested in by his company, nor did he know that the promotional party this time was Chenxi Entertainment. He was quite surprised to hear my report.

He had seen a clip of And Then There Were None, and he praised your acting skills for seeming to have improved a lot. Plus with the investment from Morningside, he was in a very good mood, and told me that he would book out the theater for ten days to celebrate the release of And Then There Were None. "

She said this with a hint of pride.

Jinli also raised her eyebrows. It must be said that having a generous CEO makes people feel at ease.

The other actors' eyes flickered when they heard Sui Lingfang's words. Isn't Chenxi Entertainment's capital a bit too strong?
There have been rumors in the industry that although Chenxi Entertainment does not have good connections, it has plenty of money. It seems that this news is not groundless.

At most they can rent out a screening hall, but the boss rents out an entire cinema for 10 days, which can contribute at least 100 million in box office revenue!
Steady, steady!
-
Deng Zexu quickly contacted a cinema, and everyone waited for the movie to start for a few minutes before going in so that they could hide their bodies.

They watched the afternoon show.

While they were watching the movie, some netizens who had already watched the morning show began to express their thoughts on social platforms.

[There is a small cinema in my hometown that specializes in showing art films. I checked in advance and found that And Then There Were None would be showing there, but online ticket sales were not available, so I went there early to buy tickets.

I came very early and was the first one to buy, for fear that I would miss out.

The waiter was a little surprised to see me, as if he was looking at a rare animal. I even took a photo with Jinli's panel! !
Unfortunately, art films don’t have many audiences, and no one came to buy tickets for a while.

I thought I would enjoy the theater to myself, but when the film was about to start, a dozen students suddenly showed up and were discussing the original novel of And Then There Were None.

After watching it, I felt very happy. Many details were different from the original, which intensified the sense of guilt and reversal. Rather than calling it an art film, I think it is more like a commercial film. ]
[You are not alone!!!
I watched it this morning and I thought it was great. I felt like I wanted to watch it again with my friends! ]
[It seems that there were not many people in the morning session. I went to the afternoon session and thought that there would not be many people watching, so I went on time. As a result, I had to queue in front of the self-service ticket machine (sweat), and I almost missed it! ]
[+1, there were a lot of people queuing in front of the self-service ticket machine for the afternoon session, and I had to ask the front desk for help. The front desk was in a mess, as if it was the first time they encountered such a situation (crying)]
[Personally, I feel that some of the director’s expressions on screen are very simple, and the straightforward narration seems a bit monotonous, but the plot dialogue creates a sense of suspense and conflict.

The most important thing is that his treatment of several scenes made me feel that he was a master in one shot! ]
[Fuck, I'm watching it now, Jinli's hanging scene is amazing! Damn, it's really not synthetic, it's real swords and guns on the ground, it's amazing! ]
[I went there with a nitpicking mentality. I am a fan of the original novel, and when the trailer for this version came out, I felt that it deviated from the original novel.

In the original book, I felt that the judge's actions were just. But in this film, I suddenly felt that his seemingly just actions were actually a sin.

Life is supreme. Apart from the law, no one can judge the life of others, not even a judge.

During the trial, the judge is also releasing the malice in his heart.]
……

Chenxi Entertainment has dedicated staff to check the reviews of this drama.

At the same time, after the release of "And Then There Were None", the drama also appeared on professional film rating websites.

Netizens reviewed the event based on the ticket purchase information and gave it a score of over 7 points.

On professional movie rating websites, a drama that scores above 7 is considered a masterpiece with a good reputation.

If it can reach 8 points or above, it can be regarded as a masterpiece with unique insights in a certain aspect.

At this time, the score of "And Then There Were None" has come out, with more than 100 people commenting on it, and the total score is 7.4!
Judging from the beginning, the drama has a very good reputation.

Unfortunately, we still don’t know what the attendance will be, and I don’t know if it will become a niche carnival.

As the hidden "Code X" of the Public Relations Department, Zou Da has great authority.

He can decide when to let Chenxi's public relations department take action to help "And Then There Were None" become a hot topic again and drive box office growth.

According to preliminary online reviews, Zou Da has already written an article and is considering whether to send it out.

But he looked at the trending searches on the blog again, his expression serious.

After thinking about it, he decided not to talk about it, as he felt that now was not the right time.

Today is the first day of the summer season blockbuster competition. Popular films that have previously spent a lot of money on publicity and promotion have taken turns to be on the hot searches, striving to dominate the screens in front of netizens.

With these big films fighting each other, it is difficult for small films to squeeze in.

And in terms of financial resources, they are indeed not comparable.

Thinking of this, Zou Da can only ask people to continue to pay attention to the reputation of "And Then There Were None" to see if he can make a comeback based on word of mouth.

Time passed minute by minute, and the next day came.

The box office revenue of major films on the first day of release has been released. Three films earned 50 million yuan, seven films earned over a million yuan, ranging from 3 million to 9 million yuan.

The remaining three films only earned 3 to yuan at the box office.

On just the first day, there was a clear stratification in the box office battle.

Movies with a box office of 700,000 or 800,000 are destined to be abandoned by theaters. Seven movies with a box office of over one million are barely retained in the schedule, and theaters continue to increase the screening of movies with a box office of tens of millions.

Among these box office information, there is no "And Then There Were None" because it has not been released in theaters yet, so it is not recorded for the time being.

But it is not difficult to check the box office data of this film. Art film theaters also have special data statistics software.

It’s just that there are very few new films released online, and the statistics are all about the box office of old films, which is boring, so the data is often not updated.

It’s rare for a new movie to be released nowadays, and Chenxi Entertainment is keeping a close eye on it, so at noon the next day, the art film theater finally uploaded and compiled the data of “And Then There Were None.”

The box office on the first day reached 50!

This data was not lower than Deng Zexu's psychological limit. When everyone heard this box office, they couldn't help but breathe a sigh of relief.

As a film shown in niche theaters, the box office of 50 is not low.

Soon, the attendance rate was counted, and the average attendance rate was about 30%.

Even though 30% occupancy rate may seem low.

The art film special line is a niche theater with not many customers. The average attendance rate over the years is only 5% to 15%. The sudden 30% attendance rate for "And Then There Were None" was beyond the expectations of the special line theater.

The survival of dedicated cinemas is partly due to policy support, partly due to passion, and partly due to box office share based on audience contribution.

They want to make money too!

After the data was compiled, seeing that the attendance rate of And Then There Were None was so high on the first day, all the major art film theaters adjusted their schedules for it, and every theater was fully booked with 5 schedules.

We will do our best to help "And Then There Were None" win another victory! -
Experts look at the details, while laymen just watch the excitement.

In a booth in a bar.

A group of rich second-generations with colorful hair were having fun, some playing cards, some drinking...

One of them thought of something and took out his phone to check the box office of And Then There Were None. When he saw the box office results of the premiere, he couldn't help but laugh:
"Brother Guo, it looks like Deng Er Ren San is really going to lose two houses to you. The film only earned 50 yuan on the first day of its release. I don't even know if it can make back the cost of the film. Tsk, it's too weak!"

The young man with green hair looked at the phone handed over and snorted coldly:
“Why should I watch it? That movie is just a niche movie, and it can’t get a cinema schedule, so why would it be shown in a niche cinema?

Even if all seats are full, I still can’t make a million in a day. If you compare investment with mine with this film, you will definitely lose.”

Someone came over and asked flatteringly, "Brother Guo, do you want to celebrate?"

Brother Guo narrowed his eyes slightly and said, "Don't worry, there is still half a year left, we will see then."

He said, "By the way, go buy me a ticket for And Then There Were None. I'll need it."

Someone immediately ran out to buy it.

After a while, the movie tickets were bought. The man named Brother Guo took a photo of the tickets and posted them on his circle of friends, specifically tagging Deng Zexu and Ren Changtao.

Brother Guo: [I support my buddy’s “And Then There Were None”. Although this movie is not very popular, it still has a box office of 50 yuan a day. Keep going. I firmly believe that this movie has the potential to become a hit! ]

This is obviously a sarcastic statement.

A bunch of younger brothers liked this post on their friends' circle and praised it highly.

When And Then There Were None performed poorly at the box office, it became even more apparent how sad and pathetic this film was, and how there was no way it could be saved.

　I'm begging for a monthly ticket~
　　(End of this chapter)