I became famous in the entertainment industry by burning incense

Chapter 35: Commercial shoot, Koi lucky makeup

It was premeditated that Domi Cosmetics chose Jinli as its spokesperson.

Jinli's resurgence in popularity is due to "good luck", and "good luck", "koi" and "winning the prize" have been words that have appeared frequently on the Internet in recent years.

Many cosmetics brands simultaneously launched "koi-colored eye shadow", "koi lipstick", "koi makeup"... Domi Cosmetics was a step slow in reacting, and it was only in the second year after these words became popular that it planned to launch "koi good luck makeup".

Now is the era of big data, and everything is moving towards saving time, worry and effort.

So for this spring and summer flagship series, Domi Cosmetics has also simultaneously prepared a "Koi Luck" series of lipsticks, eye shadows, and even foundation and sunscreen.

The outer packaging of all products has been re-molded, and some products are even already in production.

Everything is ready, only publicity is needed.

There are two opinions within Domi Cosmetics regarding the promotion.

The first type is not to invite celebrities to endorse their products. Their main products are affordable cosmetics with low profits, which is a route of small profits but quick turnover.

Moreover, the materials used in this series are of good quality, and it is very likely that it will become popular through word of mouth after it is launched. As word of mouth spreads, the product will be sold continuously.

The second way is to invite celebrities to endorse the product.

Two years ago, they invited a second-tier actress to endorse one of their products. That year, that product became the best-selling model and sold very well online.

The profits brought by the product's popularity completely offset the expense of hiring a celebrity as a spokesperson, and also made many fans aware of Domi Cosmetics.

This kind of "cognition" is more difficult to measure than the purchase amount, and it is something that cannot be bought with money.

Domi cosmetics was able to stand out from the second-tier affordable cosmetics and become known to many people. It is hard not to say that it was due to the contribution of that spokesperson.

The two factions within the group had been arguing for half a month. As time was running out and a choice had to be made, the news that "Jinli won 20 yuan in the scratch lottery" suddenly fell from the sky and hit Domi Cosmetics.

Koi, koi.

Scratch the card, win 20W.

I also really like to burn incense and worship gods!

Is there anything that can better tap into the traffic trend than this?
It just so happened that their group had decided on the "Koi Luck" series, so they quickly came to contact Jinli, lest the spokesperson who completely matched their image be snatched away.

That's why they gave in so quickly.

Now, as Jinli used Domi Makeup products to draw the "Koi Good Luck Makeup" they had imagined, and came out wearing Hanfu from the same series of Koi Good Luck, everyone felt a sense of shock that was struck directly in their hearts.

Jinli was wearing an orange-red Hanfu costume with a carp pendant on her ear. The pendant swayed slightly as she walked, like a fish swimming in the water.

She was standing at the door, looking towards them with a faint smile. That moment was so beautiful that it seemed unreal.

If she was just dressed up beautifully, they wouldn't have that feeling, but Jinli also had a certain temperament.

The tied-up black hair adds a touch of gentleness and grace to her, while the koi dress gives her a noble and unique beauty.

If koi could transform into a human form and appear in the world, it would probably be someone like Jinli - they all thought at the same time.

After being shocked for a while, the photographer let out a long breath and said, "Let's get to work. Let's finish shooting the stills and commercials today, and then shoot the video at another time."

The content of the filming is very routine.

Everyone first asked Jinli to pick up various foods and pose for photos to regain her familiarity with the camera.

During the filming process, Jinli ate while filming, her tense body gradually relaxed, and she found the feeling more and more.

Just by eating some fruits, I was able to take some very impressive photos.

The photographer and lighting technician discussed while shooting how to create a more atmospheric aesthetic. After a while, it was time to shoot the product directly.

Although Domi Cosmetics has not cooperated with many celebrities, and the only spokesperson it has hired was three years ago, they can feel that Jinli is very cooperative among female celebrities.

Take eating for example. Many female celebrities don’t like being photographed because they think the angles are ugly.

Even posing with fruits to get a feel for the scene was troublesome and unnecessary for some people, who demanded to be photographed with products right away.

There are various reasons for this, but if it happens to popular stars, there is probably only one reason -

I'm busy with announcements and don't have time.

Because of the busy schedule, the time left for brands and celebrities to connect is short. Because it is too rushed, the brand may not be satisfied with the photos, and the celebrities may not feel comfortable with the photos.

It has to be said that the staff of Domi Makeup were a little touched to meet Jinli, who was willing to cooperate.

The most important thing is that Jinli doesn't pick on anything!

They had never heard her complain, even though she was sweating from the heat wearing Hanfu!
But what they didn't know was that when Jinli was filming, she felt that the [Do Twice the Results with Half the Effort] state was faintly activated.

But every time it was activated for a while, the state would disappear again, causing her energy to be a little slow and she couldn't find the state.

Jinli wanted them to take a longer shot at a time, but taking photos was so troublesome. Unless they cooperated very well, the photographer would have to instruct her to change her movements every few minutes, interrupting the shooting.

Soon, an hour passed.

Two hours passed.

Three hours passed.

The photographer became more and more excited as he took more photos, and Jinli's work state became better and better, and the two of them gradually cooperated with each other tacitly.

However, at this moment, a "gurgling" sound was heard. Everyone looked over and found that the sound came from Jinli's stomach.

Sui Lingfang, who was watching from the side, asked as if she had just woken up from a dream: "What time is it now?"

The staff member was also a little dazed, looked down, and replied: "It's almost seven o'clock."

"It's so late!" Sui Lingfang couldn't help but frowned. This was her dereliction of duty. She should have reminded them to finish work at six o'clock.

Jinli's body cannot stay up late, and she has to eat regularly, otherwise she will easily get stomach problems.

The photographer then realized that although Jinli's eyes were bright, her makeup was a little smudged, and immediately said, "Let's call it a day, Teacher Jinli, we'll treat you to a meal!"

Sui Lingfang immediately said cautiously: "It's okay to just eat, but Teacher Jinli can't drink."

The photographer was a female photographer who was very good at capturing the beauty of women. She nodded repeatedly and said, "It's good that you don't drink. I can't drink either."

Two hours to put on makeup, two minutes to remove it.

Jinli quickly removed her makeup, put on some moisturizing products, and went out without any makeup.

Everyone had a simple meal and discussed the follow-up video content, and Jinli and Sui Lingfang left the restaurant.

After the two left, a staff member said with emotion: "Teacher Jinli is really easy-going, she doesn't have any airs at all!"

"Yes, I feel the same way. They are very cooperative and work very seriously and responsibly, without any half-heartedness!"

"Last time I took photos of a celebrity, it was just a soft advertisement. The female celebrity was very picky about the angles. The photos that could have been taken in ten minutes were dragged to an hour, and she didn't even feel tired."

(End of this chapter)