Started from Hong Kong Island

Chapter 285 283 [Turning hostility into friendship]

Under the operation of Li Wendi, Hefeng Enterprise Company began to get rid of the difficulties created by Nanfeng Textile United Company. Of course, this escape was only temporary. If it wanted to recover, it still needed to negotiate with Chen Tinghua of Nanfeng Textile United Company.

If both parties continue to do this, the only ones who will benefit are the clothing brand companies.

With the launch of Hefeng Enterprise's Kachidun brand clothing and ties, and Li Wendi's personal endorsement, the store business experienced its first boom. The store's lowest turnover was in Wan Chai, with just over 30 yuan, and a profit of around 12 yuan.

This also made Li Wendi quite satisfied. Although there would not be such a turnover every day, it showed that the Kachidun brand was still quite popular. Moreover, Li Wendi attached great importance to the quality of branded clothing, which was not inferior to that of some big brands.

However, the popularity of the two brands is very different, which is the fatal weakness of the Kachidun brand and the reason why textile and garment companies have not focused on developing in this area.

Mandarin Oriental Hotel, Central
Chen Tinghua was born in Ningbo, Zhejiang in 1923. He founded his company in 54 and renamed it Nan Fung Textile United Company in 69. He was called the Cotton Yarn King in 70. In the early 90s, he ranked 80th among Hong Kong's billionaires with personal assets of 9 billion yuan.

Chen Tinghua was wearing a pair of red full-frame glasses. His hair had turned gray, but he looked very energetic. This was obviously the spirit brought about by his successful career.

"Hello, Mr. Chen! I have long heard of your name as the King of Cotton Yarn!" Li Wendi greeted with a smile.

Chen Tinghua has been immersed in the business world for many years, so he is naturally more graceful and worldly-wise than Li Wendi, so he also reached out his hand.

"Mr. Li is no less famous than Mr. Chen. He can even defeat a giant like the Jardine Matheson Group." Chen Tinghua would not underestimate Li Wendi. Being able to defeat so many business tycoons is not just luck. Li Wendi must have some outstanding qualities.

"Haha!! Mr. Chen, you're too kind!" Li Wendi laughed, "We took advantage of the insufficient funds of Jardine Matheson and Hong Kong Land. Although we have taken over Wharf Holdings, the trouble has just arrived."

Chen Tinghua understood what Li Wendi meant. The successful acquisition was the first step, and the second step was to reorganize and control the company. The second step was more important than the first step, and more troublesome. It seemed that Li Wendi was not a spoiled person. He even smelled the scent of an old man in the business world.

These things had little to do with Chen Tinghua, and he had no friendship with Li Wendi, so after a few pleasantries, they got down to business.

"Mr. Li, you want to talk to me about the matters of Hefeng Enterprise Company and Jianfeng Garment Investment Company this time, right?" Chen Tinghua asked seriously.

Li Wendi did not beat around the bush and said directly, "Yes, Mr. Chen is a senior and a master in the textile and garment industry. He should have seen that the bonus period of this industry is about to end. I also want to take the opportunity to make a fortune. If we continue to fight among ourselves, the only ones who will benefit are those clothing brands, and both you and I will suffer great losses."

Chen Tinghua took a sip of tea and said slowly, "It will indeed be a bargain for those clothing brands, but Mr. Li's loss is much greater than mine. Nan Fung Textile Union is financially strong and can afford the loss."

"I am very familiar with Mr. Li's self-rescue efforts. This method cannot be sustained for long. Hefeng Enterprises is a large company. Even with a little less profit, it will be difficult to maintain its current scale."

"I have to say that Mr. Chen has a sharp eye and saw the key right away. However, what I wanted from the beginning were only the factory buildings and land under Jianfeng Garment Investment Company. As for the other industries, I just went with the flow. Since we really can't operate them anymore, we can only divest these businesses and sell them off." Li Wendi said indifferently, as if the life and death of Hefeng Enterprise was not important.

"Mr. Li is indeed a newcomer in the business world. He is very decisive in doing things." Chen Tinghua was not surprised at all. If he were in her place, he would do the same.

"In fact, I have a win-win solution that will not only meet Mr. Chen's interests, but also keep me from losing money and we can make a profit." Li Wendi said with a smile. "Oh? Tell me about it!" Chen Tinghua guessed a little bit of Li Wendi's idea, which was nothing more than cooperation, but he didn't know whether it was in the textile and clothing industry or in real estate.

"Mr. Chen's Nan Fung Textile United Company is a leader in the textile and garment industry, but its strength in real estate is very weak, and most of my companies are engaged in real estate. Perhaps we can unite and achieve a win-win situation." Li Wendi spread his hands and suggested.

Speaking of real estate, Chen Tinghua became interested. The textile and garment industry was about to enter a downturn, and Nan Fung Textile United Company had to find another way out and achieve transformation, otherwise the building would collapse.

"How does Mr. Li want to cooperate?"

"I know that Nan Fung Textile United Company owns a lot of land. We can jointly develop it. Mr. Chen will provide the land and I will pay for the construction. We will split the profits equally. Mr. Chen can take this opportunity to accumulate development experience in the real estate industry. In the future, Nan Fung Textile United Company will be a big company in the real estate industry." The conditions offered by Li Wendi were very tempting.

"Mr. Li's suggestion is very good, but I want to change it. Nanfeng Textile United Company has a lot of funds, and Mr. Li doesn't have to worry about the land issue. Nanfeng Textile United Company will take care of it. The other conditions remain unchanged." Chen Tinghua said.

Li Wendi nodded and said, "Okay, Mr. Chen, please help with the matter of Hefeng Enterprise."

"In order to compensate for the losses of Hefeng Enterprise, I will select several good businesses from Nanfeng Textile United Company and give them to Hefeng Enterprise. I will explain the other things clearly to my colleagues so that they will not embarrass Hefeng Enterprise." Chen Tinghua said expressionlessly.

"Thank you, Mr. Chen! We have a pleasant cooperation!"

"Bang!"

The two cups touched each other.

The scale of Nan Fung Textile United Company is many times larger than that of He Feng Enterprise. As long as a little business flows out from between its fingers, it will be enough to feed He Feng Enterprise.

This is one of the reasons why Li Wendi admitted defeat. The most important thing is that he can gain a lot of profits from Nan Fung Textile United Company, while revitalizing Jianfeng Garment Investment Company and laying out the clothing industry. Although the clothing industry is very complicated and takes a long time, Li Wendi still wants to "bloom everywhere" to reduce the future operating risks of the group.

Witnessed by reporters' cameras, a cooperation agreement was signed between Changxin Real Estate Company and Nan Fung Investment Company (a wholly owned subsidiary of Nan Fung Textile United Company). At the same time, Chen Tinghua personally greeted his colleagues, and the dark clouds over Hefeng Enterprise Company dissipated, entering a truly rapid development period.

This also made Huang Lixin and Zhao Yazhi very excited, so there were many lip marks on Li Wendi's face. At first, the two women thought that Hefeng Enterprise was doomed. Although Li Wendi took action personally, his attitude towards Hefeng Enterprise was different from those real estate companies and jewelry companies. They all suspected that Li Wendi wanted to give up Hefeng Enterprise. They didn't expect that things would take such a turn and suddenly it would soar to the sky.

Li Wendi didn't want to explain anything to these two women because they were not cut out for business and could just enjoy themselves in Hefeng Enterprise.

In order to better develop the clothing brand, Li Wendi cancelled her own endorsement and replaced it with popular Hong Kong movie stars, Xu Guanjie and Teresa Teng. The specific cooperation was left to Zhao Yazhi. Li Wendi just called Zou Wenhuai and talked about it. In fact, the specific details had been decided, and Zhao Yazhi had little say in the matter.

(End of this chapter)