Rebirth: Starting from the Cafeteria

Chapter 341 Public Relations Crisis

night.

Zhang Xiaorong put on some light makeup, carefully selected a set of clothes to change into, and came to a famous local restaurant.

"Hello, Miss. Do you have a reservation?"

"Yes, Jiangnan Hall."

"Okay, please follow me."

Zhang Xiaorong walked into the private room and was stunned when she saw Du Shaojie in a suit.

As the saying goes, clothes make the man. Du Shaojie in formal attire looks very different from before. Not only in temperament, but also in his figure and skin. How come he looks better?
In fact, this was not Zhang Xiaorong’s illusion.

After completing the task, Du Shaojie received two "random gift packs", including a [Beauty Pill] and a [Shaping Pill].

The effect of [beauty pills] is to make the skin smooth and delicate, and it also has a certain whitening effect.

The effect of [Shaping Pills] is to make the body shape more perfect.

The pills rewarded by the system are all good stuff. Anyway, he can neither sell them for cash nor give them to others. After receiving them, he ate them himself.

Look, the effect is immediately apparent.

"Boss Zhang, please sit down. What are you daydreaming about?"

Du Shaojie stood up and asked Zhang Xiaorong to take a seat.

Zhang Xiaorong finally came to her senses and walked to the table and sat down.

"Why did you think of treating me to a meal today?"

"It's time to get paid, so I thought of asking you to come out for a good meal."

It was a last minute decision to go out for dinner today.

After Du Shaojie received his salary in the morning, he had actually planned to leave the shop.

Zhang Xiaorong also realized this, so she put down her business in the store and came to the appointment today. Now the store has hired a new waiter, and with Zhou Jiang, the two of them can barely keep the business running.

Du Shaojie had already ordered the dishes, so he told the waiter that the food was ready to be served.

Before long, the food and drinks were served and the two men clinked their glasses.

"As expected of a big restaurant, the dishes they make are just great. Of course, it depends on who you compare them with. Compared to you, Chef Du, their dishes are just so-so."

Zhang Xiaorong also realized the significance of this meal. She knew that her temple was too small to keep a great god like Du Shaojie, but she still had some unrealistic expectations in her heart.

But now sitting here, her expectations were completely dashed.

"That's not the case. The food in this restaurant is pretty good."

Du Shaojie smiled and changed the subject.

The two of them soon started chatting and laughing. Du Shaojie was knowledgeable and could basically connect with whatever the other person said.

After he had eaten and drunk his fill, he got down to business:

"Boss Zhang, thank you for giving me a chance. It has deepened my understanding of Gan cuisine. But I have to leave Hongzhou now. I hope we can meet again in the future."

"You are leaving."

Zhang Xiaorong looked at Du Shaojie with a complicated expression. She had a lot to say but didn't know where to start.

Finally, she just nodded.

"Let's go."

Du Shaojie and Zhang Xiaorong then left the private room, and downstairs, he handed the other party a business card.

It had his name and contact number on it, nothing else.

"Master Du, I'm very curious, who are you?"

Zhang Xiaorong looked at the business card in her hand, and curiosity got the better of her, so she asked.

"I am just a chef who pursues delicious food. Boss Zhang, it's getting late. Please get in the car. I'll take you back."

At this time, Zou Xiaohe drove the car over, and Du Shaojie pulled Zhang Xiaorong to sit in the back seat.

Zhang Xiaorong didn't say anything, but just said "goodbye" very seriously when getting off the car.

the next day.

Du Shaojie, Wang Yongli and Zou Xiaohe gave up their possessions in the courtyard and drove away from Hongzhou.

They did not return immediately, but continued to wander around several surrounding cities and returned to Guangzhou half a month later.

When he returned home that night, Du Shaojie took stock of what he had gained from his trip.

The biggest gain is definitely a systematic understanding of Gan cuisine and mastering its essence. Although he did not receive much reward, this benefit is intangible and will play a subtle role in improving his cooking skills in the future.

Then, he selected 100 representative dishes of Gan cuisine and raised their comprehensive evaluation to the level of "phoenix marrow and dragon liver". This consumed 10 redemption points and 200 million hours of general time.

With these dishes as a base, it should be almost done, and they can also serve as a reference.

[Exchange points: 769918 points\1493066 points]

【Duration: 438 million hours\2309.30 million hours】

After coming back, Du Shaojie rested for two days and took time out to visit the association.

The president convened a meeting based on his suggestion, at which Du Shaojie focused on introducing the exchange activities he had conducted with the other party in Hongzhou.

"I think this kind of communication is beneficial, and we should organize several similar activities." Du Shaojie did not do this to show off, but because as the vice president, he had to do something practical, right?
If the Hongzhou Cooking Association can regard an exchange activity as a work achievement, why can't he? Therefore, he said so much on purpose.

"President Du said it very well. We will hold more activities in the future."

The president made a summary speech and the meeting ended.

Du Shaojie then called Luo Sankun to his office and gave him some specific instructions, saying that the specific work still had to be done by the other party.

When he got home, he saw Wang Yuxiu playing cards with several neighbors in the house, so he made a pot of tea and poured a cup of tea for everyone.

When he went upstairs, he heard the phone ringing.

When I picked up the phone, it turned out to be Pang Weidong calling.

"Ajie, something big has happened! Can you come to the capital as soon as possible? Let's think of a solution together."

Pang Weidong then briefly explained what happened, that is, a hot pot restaurant under the company was hacked, but the subsequent impact of this incident is getting bigger and bigger.

In short, someone spread rumors that the Chang'an store of [Shuweixiang Hotpot] reused the hotpot base.

This rumor is disgusting. Reusing hot pot base is equivalent to letting customers eat other people's leftovers, which immediately caused public outrage.

Although Pang Weidong and his team tried their best to eliminate the impact, the effect was not obvious. The business of the Chang'an store plummeted, and even affected the stores in several surrounding cities.

"Okay, I'll go there as soon as possible."

Du Shaojie agreed to Pang Weidong and said that he would go to Beijing in the next two days.

Pang Weidong hung up the phone anxiously because there were still a lot of troubles waiting for him in the company.

"Alas, I am destined to work hard, too."

As soon as Du Shaojie returned home, he had to run around again.

But he seemed to have forgotten the fact that he had very little time to spare most of the year.

Two days later.

Du Shaojie and Wang Yongli walked out of the terminal, and Pang Weidong was waiting outside.

After getting in the car, Pang Weidong told the driver to go directly to the company, without even bothering to welcome Du Shaojie.

"It all started with an article in a tabloid, and then the rumor spread. The Chang'an store was subject to several rigorous inspections, but no problems were found.

I still trust my employees. They firmly said that this did not happen and the regulatory authorities did not find anything. I thought we were cleared of all charges, but it turned out to be not the case at all.”

After arriving at the company, Pang Weidong convened a meeting of the company's top management.

After hearing the details of the incident, Du Shaojie felt that someone might have deliberately attacked Shuweixiang Hotpot.

Those in the catering industry are most afraid of food safety issues. This kind of thing is most likely to stir up the nerves of consumers, and even refuting the rumors is useless.

Information dissemination in those days was not as convenient as it is in later generations. Once a rumor spread, it was more difficult to clarify it.

"Boss Du, what suggestions do you have?"

After the incident, Pang Weidong did a lot of follow-up work.

Under pressure from the facts, the tabloid made a public apology and fired the person responsible.

The company even published a statement in a major national newspaper, which was actually just to dispel the rumors, but the effect was not very good.

In desperation, Pang Weidong remembered Du Shaojie.

"I think it's very difficult to prove one's innocence. People are always willing to believe what they interpret. The most urgent task now is to hold people accountable. We should catch as many rumor mongers as possible to scare the monkeys.

In addition, you can get in touch with the media more often, and invite them to come and take a look, and let the facts speak for themselves. Of course, don’t be stingy with your friends in the media, after all, it’s very hard for them to travel back and forth.”

Du Shaojie has seen too many things like this before. There are more than one or two companies and individuals who have been ruined by rumors.

We must never fall into the trap of "proving our innocence" now. The inspection by the regulatory authorities shows that there is no problem with the Changan store. So this is the conclusion and we must make full use of it.

In addition, we must maintain good relations with the media so that they dare to speak the truth.

Under this premise, you can use all means and don't be afraid to spend money.

"Huh? Mr. Du, you are quite an expert."

After hearing this, Pang Weidong couldn't help but feel surprised.

He knew that Du Shaojie was an excellent chef and had a good business, but he didn't expect that he was also good at dealing with public relations crises.

Pang Weidong called the other party before because Du Shaojie was his partner and the second largest shareholder of the company. Now it seems that it was a blessing in disguise, the other party is very powerful.

Immediately, Pang Weidong arranged for relevant personnel to take action separately to curb the momentum of the rumors as soon as possible.

Otherwise, once the epidemic spreads across the country, the entire brand of [Shuweixiang Hotpot] will be completely ruined and it will have to go bankrupt.

After the meeting.

Pang Weidong then remembered that Du Shaojie had not eaten since getting off the plane, so he quickly pulled him away from the company.

The two found a small restaurant, ordered some stir-fried dishes, and started eating.

"Dongzi, these actions taken in the early stage should be able to restore the company's image. In the future, we can also launch 'Sunshine Kitchen' and so on. We must make consumers regain their confidence in us."

Things were messy these days and neither of them drank.

Du Shaojie told Pang Weidong what he had not finished saying in the conference room just now.

In the past, Pang Weidong paid too much attention to expansion and neglected the establishment of corporate image, which is not good. This is a long-term project, which must be done bit by bit, and we must not be careless. (End of this chapter)

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