Rebirth of wealth and freedom starts from the World Cup

Chapter 42 Developing a short video app
As early as two years ago, ByteDance was born, like the rising sun, exuding infinite possibilities.

Among them, Neihan Duanzi stood out from the crowd like a shining star, with the number of users reaching 200 million at its peak. However, it was forced to suspend because some of its content touched the sensitive red line.

In Zhao Zixuan's eyes, Zhang Yiming is undoubtedly a business genius standing at the forefront of the times.

The headline news he founded accurately captures user needs with its unique algorithm and push mechanism.

In fact, Toutiao News’ early financing journey was not smooth. In order to raise funds, Zhang Yiming met with more than 30 investors within a month.

In order to better show them his project and team advantages, he even lost his voice at one point.

At that time, most people did not think that this seemingly introverted founder and the little-known company behind him could defeat the four major portals.

but.

Surprisingly, just one year after Toutiao News was launched, the number of users exceeded 100 million.

Currently, Toutiao News has just completed its C round of financing with an investment amount of up to 1 million US dollars. Zhang Yiming's name has also appeared on the big stage of the domestic Internet because of this financing.

In Zhao Zixuan's impression, the short video industry will only begin to flourish in the next two years, and Zhang Yiming at this time should not have any plans to enter the short video industry.

Zhao Zixuan thought about going directly to Zhang Yiming to discuss investment, but he was afraid of being rejected.

After all, he is still just an unknown figure and does not have enough convincing capital.

You can't say that you made 100 million by speculating on the World Cup, right?
Regardless of whether Zhang Yiming believed it or not, even Zhao Zixuan himself felt that others would laugh their heads off if he said this to others.

After a long and deep thinking, an unprecedented idea emerged in Zhao Zixuan's heart.

——He wants to create an app of his own.

Although he is not an expert in the field of science and technology, his unique vision that is ahead of his time is unmatched.

Moreover, in this world where money is everything, what kind of technical elites can't be found as long as you have money?

So, what else can stop him from realizing this great idea?

The only thing missing may be money.

To be precise, it is enough money.

Developing a short video app may seem simple, but it actually contains countless challenges and complexities.

On the surface, it only needs to provide publishing, video viewing and live broadcast functions, which does not seem to require too much technical support.

However, this is just the tip of the iceberg. If you really dig deeper, you will find that technical challenges are everywhere.

Imagine if you simply developed an app that can post videos, watch videos, start live broadcasts, and watch live broadcasts, perhaps an investment of tens of thousands or hundreds of thousands would be enough.

But things are far from simple.

When the number of users surged and hundreds or thousands of people were using the app at the same time, problems arose.

The system may frequently fail, even causing the app to crash.

Especially when the user activity of short video apps reaches hundreds of millions, this is no longer just a simple technical issue, but a severe test for the entire team.

What’s even more amazing is the user modeling and big data analysis behind it.

When a user first enters a short video app, you may find that the content pushed to you by the system is different.

But when you have a special liking for a certain beautiful woman's dance video and watch it repeatedly, the big data in the background will keenly capture this preference.

From then on, the system will be able to accurately push more relevant beauty videos to you, as if it can read your mind.

This is the charm of short video apps: behind the technology, there are countless wisdom and algorithms.

Because of the above technical concerns, Zhao Zixuan felt that he should either not do it or, if he did, he would definitely become the leader in the industry. Sunday.

Zhao Zixuan booked a flight ticket early in the morning and flew directly to Shenzhen. It was already noon when he landed and checked into the hotel.

After having a quick meal at the hotel, he hurried to major software development companies to conduct a series of research and investigations for the future development of short video apps.

After careful comparison, Zhao Zixuan decided to entrust the R&D task to a large company with strong strength.

Choosing a large company naturally has its unique advantages.

First of all, customized service is their signature product.

Whether it is a function tailored for an enterprise or a store, it can fully meet the needs of users.

Your needs and your ideas will be perfectly integrated into the products.

Moreover, once any problem occurs with the product, whether it is a bug or a functional modification, they can provide timely and professional support.

What’s more worth mentioning is that you have permanent rights to use the products they provide.

but.

There is nothing absolutely perfect in the world.

Choosing a large company can provide you with unique services and products, but the prices are also relatively higher.

The basic cost of customized products often ranges from tens of thousands to hundreds of thousands of yuan.

But there is a reason for the high cost. Such investment will be exchanged for products with more comprehensive functions and that better meet the needs.

After weighing the pros and cons, Zhao Zixuan made a wise choice.

He knows very well that sometimes the necessary investment is worth it in pursuit of better results.

Zhao Zixuan completed the signing of the R&D contract on the same day. The deposit of 100,000 yuan was directly transferred to the other party’s company account, and his requirements were also very clear.

We don’t pursue speed, but rather the quality of the app.

Because there are no similar short video apps on the market, he is not worried about anyone competing with him.

After signing the contract, the beautiful head of the company wanted to invite Zhao Zixuan to dinner, but he refused on the grounds that he was busy with official duties.

The look of disappointment on the beautiful manager's face flashed away, and then she smiled and handed a business card to Zhao Zixuan.

"It's a pity. I hope I can have the opportunity to communicate with Mr. Zhao more in the future. This is my business card. If you have any questions in the future, you can contact me directly."

Zhao Zixuan took the business card and saw that there was no other text introduction on it except a phone number and a name.

He silently read the name above.

"Huang Youwei, Mr. Huang's name really lives up to his character!"

He praised generously.

Huang Youwei smiled and showed the WeChat QR code business card on her mobile phone.

"Mr. Zhao is really good at talking. Let's add each other on WeChat so that we can contact each other at any time."

"Ok."

Zhao Zixuan scanned the QR code and added the other party's WeChat. He repeatedly declined the other party's invitation, walked out of the company gate alone and went straight to the airport.

If he didn't have classes tomorrow, Monday, he would really like to stay in Shenzhen for a few more days.

(End of this chapter)