Rebirth Online Entertainment

Chapter 10: Overwhelming advertising (this chapter is free)

History will remember this day, on September 2000, 9, tt15 was officially released. 【

Aishang Reading Network]

After everything was over, Chen Jiayi logged into the Chinese forum.Later, in the computer network technology section, a small post was made.By the way, the client of tt10 was also uploaded to the Chinese forum.

Of course, although tt was developed by Chen Jiayi, it doesn't mean that tt will definitely defeat qq.You must know that although the number of people online on QQ is only tens of thousands.But don't underestimate these tens of thousands of people. In 2000, although the number of Internet users in China was claimed to be more than 1000 million, there were not many people who were actually online frequently.At this time, there are tens of thousands of people online on QQ, which is already very impressive.

If Chen Jia took this TT of his own and thought its appearance was simple, elegant and powerful, he thought it would be foolproof.Then for sure, even if Chen Jiayi had a hard time, he would still be defeated by Tencent Ma Huateng.

Now that Chen Jiayi has developed the program, the next thing he has to face is Guangzhou.

The easiest and most effective way to spread the word is advertising.

No matter what kind of product in the future market, as long as the advertisement is done well, even if it is garbage, it can be sold.Don't you see that the Melatonin series products are selling very hot amidst overwhelming advertisements.Don't you see that the online games of Perfect World are also constantly bombarded by advertisements, thus becoming popular and popular.

From Perfect World, to Martial Arts Gaiden, to Zhu Xian...

A series of products of Perfect World are similar.However, their games still attracted many players.In addition to Perfect World's game production skills, the role of advertising should be the first.

If you want to completely go out with TT, and then defeat Tencent QQ.So, now, a series of advertisements should be launched.If not, wait for the general trend of qq to become a success.Netizens are used to it, and regard QQ instant messaging as their main communication and even entertainment tool.Then, no matter how rich you are, no matter how much you advertise, you can do nothing.

After thinking about the importance of advertising, Chen Jiayi quickly contacted the moderator of the Chinese forum.

Fortunately, this moderator is online today.

In fact, the job content of the forum moderator is to maintain the forum and so on.Most of the time, they have to soak in the Internet to solve things on the Internet.

"What, the product of Tang Dynasty Information is instant messaging?"

"What, is there a problem?"

Although the other party only expressed it in words, Chen Jiayi still saw the shock of the Chinese forum moderator on the other side of the network.

"No, I'm just surprised. With all due respect, there are several domestic instant messaging companies besides Tencent. However, even the leader of instant messaging, Tencent, may face the risk of bankruptcy at this time. If Brother Chen It is not impossible to put the product into the instant messaging market, but the risk is very great."

This moderator is obviously very familiar with the domestic instant messaging market.After learning that the product released by Tang Dynasty Information is an instant messaging software, my expectations for Tang Dynasty Information have dropped a level.

"It's nothing, the so-called wealth and wealth are in danger."

Previously, Chen Jiayi had already analyzed the current domestic instant messaging situation on the forum.And, one last thing to say.As long as we can survive this winter, the market will bring you a thousand times, ten thousand times returns.

As of 2011, Tencent's market value reached 500 billion US dollars.In 2000, the scale of Tencent was around 100 million, and it was still in RMB.The calculation of two phases is far more than ten thousand times.

"Ugh."

The moderator of the Chinese forum sighed, and he knew it too.Tang Dynasty's information products have been produced, so it is naturally impossible to be persuaded by his few words.I had no choice but to log off the line and notify the staff. On the entire Chinese forum, advertisements for Tang Dynasty Information and instant messaging software were posted.

Of course, in addition to advertising to Chinese forums, Chen Jiayi also targeted domestic portal websites, as well as the newly born Baidu.

Originally, Chen Jiayi was still considering whether it was necessary to include Baidu under his umbrella.Later, Chen Jiayi still shook his head.The online market is too big, and I can't eat it all by myself.

It went well. Baidu was just established, and it is still very dedicated.Even at night, there are still staff on duty.Chen Jiayi found Baidu staff on the Internet and explained his purpose.After learning about Chen Jiayi's cooperation intention and the amount involved in the cooperation.The founder of Baidu actually communicated with Chen Jiayi in person.

"Hello, I need Baidu to provide us with a full range of search services."

The function of Baidu is search.

Don't underestimate this search. Thousands of advertisements in the market are all through Baidu, and then spread your products to all over the world.Even if it is, I have also found Baidu to provide search services for it.

This search service is naturally for the convenience of netizens to find themselves.

"For the selection of keywords, I have some here."

Baidu's search method is generally based on the keyword principle.Therefore, there are a lot of subjects such as -color-o settings in the market outlook.

Afterwards, Chen Jiayi listed a lot of keywords, namely, instant messaging, q...

Don't look at the above keywords, it says qq, q, and you think it is an advertisement for Tencent.That's a big mistake. As long as Baidu provides services for someone, they will automatically select the links related to key words, and present the content of the Tang Dynasty information to the eyes of netizens.That is, all transferred to tt this product.

"This one……"

Li Yanhong saw that Chen Jia used a lot of sensitive-sexual-keywords, and his head became dizzy for a while.If Baidu does this, it is morally untenable.At least, it will be condemned by Tencent.

However, Chen Jia didn't care at all.

Strictly speaking, this is copyright infringement.

However, Chen Jiayi, who is familiar with domestic Internet laws and regulations, knows it.Not to mention that this example was placed in 2000, even if it was placed in 2011, there is no problem at all.The reason for this is entirely because China's Internet regulations are not standardized, or even non-existent.Otherwise, it would be impossible for so many counterfeit products to come out on the Internet in later generations.

"Why, doesn't your company provide these search services?"

For Li Yanhong, the boss of Baidu, Chen Jiayi also knew him very well in his previous life.With Robin Li's personality, it is impossible for him not to agree.

"No, I'm just sighing. It seems that Mr. Chen has a very high attainment in Baidu and even the entire Internet industry."

"Thank you, if you don't have three points of ability, how dare you develop instant messaging. What do you think, Mr. Li."

Chen Jia laughed a little, and didn't care about Li Yanhong's admiration.

"It is."

Li Yanhong sent a smiling face, and Chen Jiayi knew that this cooperation was considered a success.

On Baidu's side, everything went well, and soon, Chen Jiayi got in touch.

The cooperation with Baidu is much smoother than that of Baidu.As long as Chen Jiayi is willing to spend money, who is not willing to advertise?Now Chen Jiayi has Microsoft's 1000 million US dollars in his hands, which is a lot of money.

In the first step, Chen Jiayi needed money.On the Chinese Internet, smash a path of your own.

Of course, besides Netease, Sohu, etc., there are a lot of well-known websites, even if it is China.com, Chen Jiayi will not let it go.

No one would have imagined that Tang Dynasty Information had placed his advertisements in every corner of major domestic websites.Just after people wake up the next day, log on to the website, no matter where they are, they can see instant messaging software about tt.

Even QQ chat, the hottest topic of the day, was the tt10 version developed with information about the Tang Dynasty.

【

Aishang Reading Network]