Hong Kong Island's New Rich Era
Chapter 35 Development and Acquisition
Chapter 35 Development and Acquisition
Once a subordinate refutes him, it must be after careful consideration. Zhang Jiancheng is a man of principles and pride. He cannot be pushed too hard. If he gives up, it will be a waste of time.
Moreover, he is a capable person who is not afraid of unemployment and can be re-employed at any time. Zhang Jiancheng is at the forefront of the industry every day and must know the current situation of the industry better than himself. Moreover, economic newspapers are too specialized and cannot be blindly adopted.
Liu Zhicheng thought about it and wondered if he was too impatient and put too much pressure on them, so he nodded and said.
"Since you said so, once this economic research office is established, we should first publish the results in the daily and evening papers. You should also have a plan for economic newspapers, as this is related to the development of the newspaper company."
According to Liu Zhicheng's plan, the newspaper company must be listed and sold off.
Zhang Jiancheng is a man who takes his work very seriously. Liu Zhicheng asked him to publish an evening newspaper, and he prepared for it for a long time. Of course, his serious preparation paid off. As soon as it was launched, it was recognized by the public.
Liu Zhicheng said: "Regarding the first publication, my plan is to publish a professional comics weekly."
"We need to take the popular route, we need to take the route of combining with the industry, we need to combine with our game industry, and we need to combine with the toy industry."
When Liu Zhicheng said this, he asked Zhang Jiancheng, "Do you understand what I mean?"
Zhang Jiancheng said: "Mr. Liu means the same game, the same comic, and the same doll!"
Liu Zhicheng nodded in satisfaction and said, "Well, that's about it. When we develop a game, we should release the comics first, and then the dolls!"
Zhang Jiancheng nodded and asked, "Boss, do you mean comics first, and then games and dolls?"
"Well, you must interact and communicate more with our game development department. It can be that the game comes first, and then the comics."
“But when you publish a comic, you have to consider whether it can be developed into a game or a toy.”
What Liu Zhicheng said is mainly about building a series of related industries around a certain IP. In the end, it can also create related industries such as animation movies and theme parks.
The initial investment for a weekly magazine will definitely be larger. If the circulation is around 30,000 to 50,000 copies, the advertising income will be quite substantial.
Moreover, some famous publications in Hong Kong in the past would have a circulation of over 100,000 copies a few years later, with annual advertising expenses of tens of millions of Hong Kong dollars.
Comic Weekly can be said to be a publication with a promising future. After all, there are thousands of children and teenagers as consumers, and it has a vast market.
His words made Zhang Jiancheng's eyes light up, as if he saw a way to make money. He felt that this kind of magazine was simpler than economic newspapers.
I said, "If that's the case, I think we can learn from the style of European and American magazines, the positioning of the content, and the printing quality of the magazines. The standards are relatively high, and we can build up the market first."
Liu Zhicheng was very happy that Zhou Jiancheng had some understanding of his instructions.
"By the way, our local cartoonists in Hong Kong are not as good as those in RB. While supporting our local cartoonists, we need to poach people from RB."
To be honest, Hong Kong cartoonists at that time could only draw pornographic comics and were not suitable for developing overseas markets.
Orange Technology's arcade is a global industry, so its comics and dolls are also aimed at the global market.
Liu Zhicheng finally said: "This comic weekly must be completed within two months."
Seeing that his boss was serious about what he said, Zhou Jiancheng knew that this order could not be taken lightly, so he quickly said, "Okay, when I return to the newspaper, I will recruit some staff and set up a comics development department."
The two discussed the development of the newspaper company for almost two hours. Liu Zhicheng also wanted to clarify the development direction of the newspaper company at one time, so as not to spend more energy to revise it in the future. The newspaper company has a certain profitability and can be self-reliant. Although the future development direction of Tiantian Newspaper requires heavy investment, Liu Zhicheng does not need to invest additionally. It can be developed with its own funds and achieve self-reliance.
…………
Some time ago, Liu Zhicheng arranged for Huo Haiqing to investigate the Hong Kong chain market, hoping to acquire one.
Ever since Hao Qingwen's investment team joined the company, they have been asked to take over this matter.
Liu Zhicheng did not have high requirements for the scale of this merger and acquisition. He mainly wanted to open up sales channels between Hong Kong and Macau and establish his own direct sales channels for industrial products.
Liu Zhicheng did not expect that Hao Qingwen and others could come up with any classic merger and acquisition plan.
In the Orange Technology conference room.
Liu Zhicheng sat in the main seat, and sitting beside the conference table were Su Kui, Wang Fengyun, and assistant Han Chunxi.
The curtains were drawn and the lights were off, leaving only a slide projector still working, making the room look very modern.
While adjusting the slides, Hao Qingwen introduced to everyone: "After our investigation, there is no electrical appliance chain company covering the whole of Hong Kong in Xiangjiang."
"There are only a few small-scale private electrical appliance stores. If we establish our own chain of electrical appliance stores, we can acquire these private stores, renovate them uniformly, and then put them into use to form a large-scale electrical appliance store covering the whole of Hong Kong."
After Hao Qingwen finished speaking, he waited for his boss's questions.
Liu Zhicheng thought for a moment and asked, "What is the current situation of the property management of these electrical appliance stores?"
"Most of them are rented!" Hao Qingwen was well prepared and answered directly.
Liu Zhicheng shook his head and said, "Hong Kong and Macau are our headquarters and our base. Our goal is to build a century-old store, and it would be best if the store is self-owned. In addition, the current housing prices are low, which is also a good investment."
When Hao Qingwen heard his boss's dissatisfaction, he immediately said, "Our second plan is to build our own electrical appliance store, find a suitable store, make a reasonable layout, and own the property. But the progress will definitely be very slow, and it will take about a year or even several years to complete the layout."
Liu Zhicheng tapped the table with his fingers, thought for a moment and asked, "Is there any other plan?"
Hao Qingwen turned the slide and revealed the logo of a famous company.
Liu Zhicheng looked at the projection of the slides and fell into deep thought. No one dared to disturb his boss's thoughts.
This is a long-established British-owned company in Hong Kong - Hutchison International. The head of the company is a British man named Qi Dezun. Ten years ago, he successfully acquired shares in Hutchison and took control of the company.
In fact, as early as 1954, Clayton served as the chairman of the board of directors of Hutchison Whampoa. From these, we can see his ambition to transform from an employee to a boss.
Since he took over, Hong Kong entered a period of rapid economic development, and Hutchison International launched a crazy merger and acquisition campaign.
Successively acquired large enterprises such as Watsons, Taihe Co., Whampoa Group, and Harbour Engineering, making Hutchison International a large multinational group with more than 360 subsidiaries.
Dear book friends, I am currently testing the waters for promotion. The author must shamelessly ask for more reading, more reading, more reading! I have nothing to repay you with, but thanks!
(End of this chapter)
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