Siheyuan: Steel Mill Engineer

Chapter 274 Market
Fu Yuanfei was not aware of the vast market in rural areas.

In fact, it’s not Fu Yuanfei’s fault. Nowadays, most people don’t realize the vast market in rural areas.

In other words, most city dwellers look down on rural areas, and even decades later, many people still hold this view.

"Rural area?" Fu Yuanfei looked at Yang Zhenyu in confusion.

"That's right. As the wind direction changes, the countryside will usher in greater changes. By then, the people in the rural areas will have some savings in their hands. At that time, televisions, tape recorders, and other necessities will become their necessities. Therefore, our first phase of the project cannot be stopped in the short term." Yang Zhenyu nodded and said.

"The countryside?" Fu Yuanfei muttered repeatedly.

"Don't worry, our factory is up and running and will never collapse. This is an era where you can pick up money with a sack in your hand." Yang Zhenyu patted Fu Yuanfei on the shoulder and said.

"I'm not worried about this, but I'm thinking about how big the rural market is." Fu Yuanfei shook his head and said.

“Let’s put it this way, it’s at least three times as big as the city,” Yang Zhenyu said.

"No way. As far as I know, the countryside is very poor, and this situation will definitely not change in a short period of time." Fu Yuanfei shook his head.

"It is indeed very poor, but you have to know that when you are poor, you will think of change. In the future, a large number of migrant workers will flow into the cities to build the cities. How much will their wages be then? They are used to living frugally, so how much can they save by then?" Yang Zhenyu nodded.

There is indeed not much wealth in rural areas nowadays, but this group of people are hardworking, thrifty, and are definitely better at saving money than people in cities. Although they earn little, they can save most of it.

"Is it that exaggerated?" Fu Yuanfei said in disbelief.

"Just wait and see, it won't be long before we know the outcome." Yang Zhenyu shook his head and said.

"Director, Director Fu." Qu Qingrong ran over breathlessly.

"Why are you here too?" Fu Yuanfei said to Qu Qingrong.

"After I saw the advertisement on TV, I thought our factory might need some adjustments, so I rushed over, but I was exhausted," said Qu Qingrong.

He really ran here, and he didn't dare to stop along the way, for fear of wasting time.

Fu Yuanfei looked at Yang Zhenyu, then raised his eyebrows, the meaning was very clear.

Yang Zhenyu smiled and blinked. He was quite satisfied with Qu Qingrong. At least his awareness was very good.

"Director, what are you doing?" Qu Qingrong looked at Yang Zhenyu and Fu Yuanfei in confusion.

"We were just talking about this issue," said Yang Zhenyu.

"The TV commercials are much better than the samples we saw before, and judging by the audience's reaction, the effect is quite explosive. This will definitely cause some errors in our previous arrangements, so we must make adjustments immediately."

"That's right. The current situation is a bit tense for us, so I just discussed with the factory manager to change the original two-shift system to a three-shift system to ensure that the machines are always running and increase production capacity." Fu Yuanfei also explained.

"I think it may not be enough." Qu Qingrong shook his head.

"What do you mean?" Yang Zhenyu looked at Qu Qingrong curiously. "Director, our product is for domestic market. After the ad is released, it will surely cause a great response. People from many provinces may come, just like Lv Yihua in Shanghai. Our sales will surely increase dramatically, so we need to prepare inventory in advance." Qu Qingrong analyzed.

"Go on." Yang Zhenyu nodded.

"However, with our factory's current production capacity, Tianzhilan is still okay, but Mengzhilan only has one line, which definitely cannot supply the goods. So, I think we should open two more lines?" Qu Qingrong said.

"What's the reason?" Yang Zhenyu asked.

"The reason is that our Moutai is affordable enough and may be more popular with consumers. In particular, with the stimulation of advertising, sales have skyrocketed. With our current production capacity, I am afraid we cannot keep up, which will have a bad impact on us." Qu Qingrong said.

"Well, you are right. After all, once the advertisement is released, there will definitely be corresponding impact. In particular, the price difference between the new and old products is not small. For ordinary consumers, this price difference is still quite attractive." Yang Zhenyu nodded and said.

There is no such thing as hunger marketing nowadays. The main focus is on shortage of goods, real shortage of goods.

In addition to the products produced by those factories that do not know how to adapt and have been piling up, the products of many factories are in short supply.

People’s idea now is very simple: produce more, sell more, and make more money. There is no trick because the supply of goods is really insufficient.

"Director, how about we change that line into two lines and produce tape recorders first?" Fu Yuanfei looked at Yang Zhenyu and said.

"No, the lines of the second phase don't match. It will take time to modify them." Yang Zhenyu shook his head.

"Then how do we deal with this?" Fu Yuanfei said.

"Let's change to three shifts according to our plan first, and then we can think of the rest later." Yang Zhenyu said with a frown.

It is a bit ridiculous to change the lines now. The lines of the two products are completely different. Even if some of the lines can be used, it is only a small part, and most of them are still unusable.

"Director, if it really doesn't work, we can only open another line. We can't delay the production capacity." Fu Yuanfei said.

"Well, is there any space here for the first phase? Can we open another line? The most important thing is, can the production of accessories keep up?" Yang Zhenyu nodded helplessly.

"We do have space, and we can even free up a workshop. However, I'm afraid we can't keep up with the production of these accessories," said Fu Yuanfei.

In fact, other things are easy to deal with, such as capacitors and resistors, which are all purchased from outside. However, the circuit engraved on the substrate is made by themselves. The equipment is limited and the output is also limited.

"How much circuit boards do we have in stock now?" Yang Zhenyu said helplessly.

The first workshop in the entire factory to start up was the circuit board production workshop, because Yang Zhenyu felt that circuit boards were the basis of tape recorders and must be prepared in advance, and in larger quantities.

"There are still tens of thousands. Although there are still two machines producing the Blue Dream, we have already prepared a lot when we were working at full capacity before. These tens of thousands should be enough." Fu Yuanfei said.

"Okay, it's still within the controllable range. Apart from that, we have to urge for the supply of goods. We can't run out of materials, especially, we can't just purchase from one factory." Yang Zhenyu said after hesitating for a moment.

(End of this chapter)