Reborn: Billionaire in College

Chapter 180 The Birth of the Iron Army

Chen Pingjiang got up early on Wednesday and drove to Yongquan Farm.

This is the third time that Chen Pingjiang has come to Yongquan Farm within a year.

The first two times I came here for fun, but this time it was for work.

Not bad.

After a period of recruitment, Gao Songbin finally recruited the first team of about 100 people.

Chen Pingjiang gave this team a new name - Everyone's Iron Army.

Chen Pingjiang himself did not shy away from the fact that this name was somewhat copied from Alibaba's China Supply Iron Army.

Speaking of Alibaba, Chen Pingjiang has a love-hate relationship with this company.

In my previous life, I also joined Alibaba one year after graduation.

That was the most difficult and tiring period for Chen Pingjiang, but also the period in which he grew the fastest.

How tired are you?

There are endless clients to meet, endless roads to run, endless meetings to attend, and endless overtime to work.

I go to the company for a morning meeting at 10 o'clock every morning. After the morning meeting, I visit clients all over Dongjiang. I return to the company at o'clock in the evening to hold a summary meeting for the day, and I don't get off work until after o'clock in the evening.

Every day is a repeat of the same cycle.

The rest time is only half a day per week.

Yes, you heard it right, half a day.

I feel like I don’t get enough sleep every day, and it’s not an exaggeration to say that I wear out an average pair of leather shoes every month.

But that period was exactly the time when Chen Pingjiang grew the fastest. Once he entered that kind of work scope, he felt like he was injected with chicken blood.

Make phone calls - identify potential customers - track potential customers - schedule interviews - continue to follow up - until the deal is signed.

Even when recalling it now, Chen Pingjiang still feels that those were unforgettable days, with a different kind of passion bursting out from his whole body.

The reason for this is entirely due to the team's mission and vision, as well as Alibaba's training system.

Based on this, this time Chen Pingjiang specially recruited three lecturers from Alibaba to be responsible for the training of the initial team of 100 Renren Iron Army members.

This time, the sales and promotion team is no longer positioned as the group of half-baked part-time college students including Li Xigao and Song Bin of Renren.com.

Chen Pingjiang's goal is to build the Everyone Iron Army into an army that is action-oriented, efficient, warm, affectionate and righteous.

To be honest, the formation of the Renren Iron Army team is also a huge challenge for Gao Songbin, and it is also an important part of Chen Pingjiang's test of his abilities.

At first, Chen Pingjiang was a little hesitant about handing such an important task to Gao Songbin. He had considered poaching people directly from the Zhonggong Iron Army, but considering that he wanted to keep a firm grip on this team, he decided to let Gao Songbin do it.

However, Gao Songbin also needs to participate in this training as a student.

The reason why it is placed in Yongquan Farm is that Chen Pingjiang hopes to cultivate the wolf nature, discipline and team spirit of the Iron Army team members through quasi-military management.

The training lasts for one month. There is no rest during the training and you are not allowed to go out. You cannot take leave unless it is a major matter or for health reasons.

After the training, the three instructors will score the trainees from multiple dimensions, and the final ten percent will be eliminated.

However, even if they are eliminated, Renren will still pay their salaries as usual.

All in all, Chen Pingjiang has high hopes for this team. In the foreseeable future, Renren Iron Army will surely become the backbone of the group.

This can be seen by referring to Alibaba's China Supply Iron Army. To a certain extent, it not only saved Alibaba and created the later Alibaba Group, but also became the Huangpu Military Academy of Chinese enterprises, providing domestic enterprises with batches of outstanding sales talents.

Representative ones include Cheng Wei (founder and CEO of Didi Chuxing), Gan Jiawei (former COO of Meituan.com), Lv Guangyu (former COO of Dianping.com), Chen Guohuan (former COO of Ganji.com), and Zhang Qiang (COO of Qunar.com).

The domestic O2O battlefield once became a "civil war among the iron army".

Didi is the last laugh in China and the most unified car travel platform. Its founder Cheng Wei is an outstanding representative of Alibaba's iron army. Cheng Wei's impression of the iron army culture is that Alibaba has achieved the ultimate in people, and no other company can compare.

Cheng Wei believes that the greatest strength of the Iron Army culture is to stimulate people's potential and achieve success. The core of the Iron Army culture - Puritan-style self-requirements, the desire for success, the persistence in giving back to society and creating value, those positive and the most beautiful fighting spirit, are becoming more and more important and scarce today. It can be said that Cheng Wei's success is inseparable from his experience in the Zhonggong Iron Army to some extent.

In addition, why was Meituan able to kill Lashou.com and defeat Ele.me?

A key member among them, Gan Jiawei (nicknamed Lao Gan), played a decisive role.

The most experienced players and investors in the group buying market have to admit that Meituan’s ability to quickly stand out from the competition among thousands of groups has a lot to do with Gan Jiawei.

Agan's joining has enabled Meituan to refine and standardize the management of its huge street sweeping team, allowing Meituan to move from the grassroots stage to the field army combat era early and quickly leave its competitors behind.

When the car was driving on the road, Chen Pingjiang felt a little excited.

The significance of building Renren's iron army is actually no less than the original establishment of Renren.

Chen Pingjiang rushed to Yongquan Villa and first greeted the boss.

The owner of Yongquan Villa was as polite as he could be to the God of Wealth. He booked the whole place for a month and made a lot of money.

There were about a hundred people on the large lawn of the villa, with a male-female ratio of about 9 to 1. All of them were wearing military training camouflage uniforms, and they were either alone or gathered in groups of three or two to chat.

"I have worked in several jobs since graduation, and I have also done several induction trainings for new employees, but none of them was as exaggerated as this one. The day before yesterday, we all had a physical examination, and yesterday two buses were pulled to this remote place, and the training was closed for a month."

"Haha, same. When I told my wife about it, she thought I was going to go out of town with my mistress without her knowledge."

"I think it's not bad. Not only can I improve myself in one month of training, but I also get food and drink and money. Besides, the environment of this farm is pretty good. If possible, I have no problem training for a year."

"You are so beautiful, the HR made it very clear during the interview. A 10% elimination rate is not low. If Renren.com wasn't very generous and offered high salaries and five insurances and one housing fund upon joining, many people would not be willing to spend so much time on training. If you are eliminated, it will be the end of the year, and it will be hard to find a job by then."

"Don't even mention us. I heard that the heads of the departments are all here to attend the training, and the company's big boss will also be here later."

"Who?"

"Renren.com - Chen Pingjiang, you don't even know that? How did you pass the interview?"

"..."

At the same time, Chen Pingjiang and Gao Songbin were having a long conversation in the room.

"I believe you can also see my determination to build Renren Iron Army through this grand event. I hope to build it into the 'Huangpu Military Academy' of Renren in the future, and become the most powerful sales and marketing team. Whether it is the subsequent DNF national promotion, or the promotion of Renren Takeaway and Renren Group Buying, or the advertising investment of Renren, it will be handed over to this team. And you are their leader."

"This time I have hired a professional instructor from Alibaba to lead the training, so that you can learn some useful and practical knowledge. In this training, as the leader of Renren Iron Army, if you fall behind, you will lose more than just a ticket to the board of directors."

"I was the one who brought you and Li Xi up. Li Xi is now in charge of the daily management of Renren.com because he successfully negotiated cooperation between Renren.com and major automakers and was promoted before you. Now, the baton has been passed to you. In this month, you will eat, live and receive training with these new employees. Not only must you learn more and better than them, but you must also establish your own prestige."

"Let them forget your age, so they won't look down on you because of it, and let them obey your management more. If they are wolves, then you are the leader, and you have to tame them."

Chen Pingjiang used his old tricks to make Gao Songbin's face turn red with his clenched fists. He loudly assured Chen Pingjiang in front of him: "Boss, if I can't do what you say, you can fire me at any time."

Afterwards, Chen Pingjiang called three lecturers who were poached from Alibaba.

Chen Pingjiang had spent a lot of money to hire these three people. Not only were they responsible for training the first batch of Renren Iron Army, they were also responsible for building Renren's training system and conveying Renren's values ​​and corporate culture to new employees.

The three people are Duan Jiaming, Xiao Liangdong and Wang Kun.

Duan Jia was obviously optimistic and smiled easily: "Don't worry, Mr. Chen. Although the scope of recruitment of this batch of new employees is limited to Dongjiang City, the quality is relatively good. Our selection criteria are not just based on academic qualifications, but also focus on whether they are honest in words and deeds; whether they have a strong desire for wealth accumulation, career success, recognition from others, personal growth, etc."

Xiao Liangdong nodded and said, "To continue what Lao Duan said, many of the people we selected this time have sales experience. One of the main criteria for selection is whether they truly love sales work. If they just can't find other jobs to make up the numbers, such people are not suitable for Renren Tiejun. Only those who think that sales work is meaningful, valuable, and worth investing in, and regard it as their own profession and career, can stay. In addition, they are also required to have great enthusiasm for sales work and a certain ability to withstand pressure."

Wang Kun also said: "In the initial interview, we screened out a lot of young people who were impatient and had high expectations but low skills. Most of the people here are single. We also require new employees to have personal qualities of hard work, diligence and pragmatism. And the most important sales trait must also be the ability to not be self-enclosed, be willing to express and share, and be happy to get along with others and be easy to get along with. Finally, everyone's learning ability is also an important indicator of the assessment."

After listening to this, Chen Pingjiang nodded and said, "I won't say more. You are helping Renren.com cultivate future talents. If you do well, money is not a problem."

At the other end, Gao Songbin looked at his watch and walked over: "Boss, teachers, it's almost time, the freshman mobilization meeting is about to begin."

"Let's go together."

PS: I did work at Alibaba two years after graduation. I worked at Alibaba Software. I think the company I sold at that time was called E-Net. I was particularly impressed by Alibaba's spirit and corporate culture that treated people like animals. That was in 09-10. Later, I became the deputy director of the department, which was basically a team leader. Finally, I changed jobs to sell the most popular medical equipment at that time.

(End of this chapter)