Reborn: Billionaire in College

The business context of the entire plan is quite grand and overbearing.

which is:
It is known that Didi Dache will swallow up Kuaidi Dache and even Uber, grow into a behemoth, and eventually compete with Didi itself.

Moreover, Chen Pingjiang cannot stop this merger, it is bound to happen.

So, instead of watching the rivals rise and get out of their control, they should start a new business outside of the Amap taxi system, which will only end up in a situation where they cannot be controlled.

It would be better to join the game myself, combine everything into one, and finally steal the fruits of victory and use them for my own benefit.

Business war is not the battle between gods and demons in fantasy novels.

One strike could wipe out an entire family, and Chen Pingjiang couldn't do it no matter how rich and powerful he was.

Otherwise, he would have dragged AutoNavi to wipe out Didi, let Renrengou wipe out Meituan and Ele.me, and let Renren.com kill Xiaonei.com long ago.

The next day, Cheng Congwu rushed over from the capital again and met with Chen Pingjiang.

After this meeting, Cheng Congwu still felt dizzy until he returned to the hotel.

So scary, this whole plan!
Not long after, Lao Cheng began to worry about gains and losses again.

He had no doubt about Chen Pingjiang's ability. The big boss was a man of his words. If he said he would swallow an elephant, he would definitely be able to do it.

The difference lies in who will be in charge of the new company established after the swallowing?
Once the new company is established and Gaode becomes a shareholder, if he can take over the position of person in charge from Wuneng, he will immediately be able to control a large group with a future market value of three to four hundred billion.

At that time, Cheng Congwu would definitely leave AutoNavi, and that would make him feel a little reluctant.

Because Gaode was brought up by him.

But if Cheng Congwu doesn't try to become the person in charge of the new company, he will suffer a great loss.

This meant that the taxi business was separated from him, and his one year's hard work suddenly became a dream.

There is a reason why it is said that it is like a snake swallowing an elephant.

When AutoNavi was sold to Renren.com, it was only for a few hundred million dollars. Even though it has now set up a taxi-hailing platform, the overall profit is not high.

In addition to personnel costs, the profits must also be distributed to the online ride-hailing companies and drivers.

Gaode itself did not spend much money on promoting its taxi-hailing platform, relying entirely on WeChat and Gaode’s own traffic.

Didi and Kuaidi are fighting each other to the death, but Gaode has not made a single move.

Now Kuaidi and Didi have each attracted more than 1 billion US dollars in investment, and their combined overall valuation is three or four times that of AutoNavi.

Cheng Congwu returned to the capital with a lot of thoughts in his mind.

I never dared to reveal the content of my conversation with Chen Pingjiang to any third person.

For Chen Pingjiang, it was only natural to communicate with Cheng Congwu. He couldn't just let someone take away a project that he had been working on for so long. If he did that, Gaode would be in trouble.

He plans to take things one step at a time as he moves forward.

…………

Shen Nanpeng showed up in Chen Pingjiang's office, still a little suspicious: "I always took the initiative to contact you before. What's the matter today that you, a busy man, have to contact me? Let me be clear, is this a money-making business?"

Chen Pingjiang smiled and said, "It's a very profitable business. It depends on whether you dare to take it."

The purpose of calling Shen Nanpeng here this time is to use the power of capital behind Shen Nanpeng to create pressure.

Shen Nanpeng snorted: "Why should I be afraid? As long as I can make money and it's legal, there's no problem."

"In that case, please help me tell Tiger Fund and DST that I, Chen Pingjiang, plan to merge Kuaidi and Didi."

Shen Nanpeng thought he had misheard and scratched his ears in confusion: "What? Did I hear it right? Tiger Fund and DST?"

After a while, Shen Nanpeng finally reacted, with a look of astonishment: "I did hear that Tiger Fund is interested in investing in Kuaidi Dache, and DST is also interested in investing in Didi Dache, but they are still under study and nothing has been confirmed yet. Also, you are really crazy, you directly took over the first and second online car-hailing companies on the market."

Chen Pingjiang grinned: "If you want to play, play big. This time I will also take you to play one. I will invest in Didi's taxi platform, combine the two companies of Kuaidi and Didi, and establish a domestic giant to drive out Uber and monopolize the domestic online car-hailing market."

Shen Nanpeng clicked his tongue twice, and suddenly raised his thumb and gestured to Chen Pingjiang: "You really have the flavor of capital, a pure chess player. We at Sequoia must follow this game. AutoNavi wants our shares. What's more, this is making money without doing anything. Once the new company is formed, the valuation will increase exponentially. This is not making money without doing anything."

If there are three companies ABC on the market, and each company is valued at $10 billion, then if these three companies merge into one, the valuation of the new company will instantly exceed $100 billion.

完全不是1+1+1=3，而是1+1+1=10。

Because it has almost formed a monopoly in market value.

However, the question of what level of market share is considered a monopoly is itself a relatively complex one.

But in fact, when a company occupies 35% of the market share, it has the ability to manipulate the market. This manipulation may be manifested in the control of market prices, output or sales channels, thus affecting the normal operation and fair competition of the market.

If a company's market share reaches 75%, then the company has the characteristics of a monopoly on the market.

Of course, it should be noted that market share is only a reference data and cannot be used to simply define a monopoly. In addition to market share, other factors need to be considered.

Once the new company is established, AutoNavi's current 50% market share, combined with Didi's 22.5% and Kuaidi's 17.5%, will instantly reach a 90% market share.

Although all orders on Gaode's taxi-hailing platform are outsourced, its market share is a bit exaggerated. However, Gaode has its own orders and WeChat platform. If it can directly collect the orders and hand them over to its own company, the situation will be different.

Shen Nanpeng rubbed his hands excitedly and immediately started to make arrangements: "How about this, I will directly call the people from Tiger Fund and DST to Dongjiang, and we will talk face to face? I can guarantee that they are 100% interested. No capital can refuse such a good thing."

After Shen Nanpeng finished speaking, he immediately went out to call people. Yuri Milner, the founder of Tiger Fund and DST, also rushed to Dongjiang that night regardless of the time difference. Chen Pingjiang was amazed by his efficiency.

The head of Tiger Fund's China region is called Tan Hainan. He wears glasses, is well-mannered, has a short flat head, and looks to be in his early forties.

Yuri Milner, with his signature bright bald head, greeted Chen Pingjiang in English with a smile as soon as he saw him: "Mr. Chen, haha, I've heard of you for a long time. I'm salivating over your companies. Will your Pangu AI and Jiuzhou Auto raise funds in the future? If you need money, just tell me. One billion is the minimum and there is no upper limit."

Tan Hainan laughed along but didn't say anything.

Chen Pingjiang joked: "That depends on your performance this time, Milner."

After they sat down, Chen Pingjiang got straight to the point: "Mr. Shen has already given you the general information, right?"

Yuri Milner and Tan Hainan nodded.

"Okay, can you all introduce the situation?"

Yuri Milner said: "At Didi, Cheng Wei is currently very short of money. He revealed to me that he is under a lot of pressure. On the one hand, he is fighting a subsidy war with Kuaidi Dache, and on the other hand, Uber is entering China and the current offer is $1 million. Tencent and Temasek also invested with me in this round."

Hearing this, Shen Nanpeng smiled mysteriously and looked at Chen Pingjiang deeply, thinking that this guy was hiding too deeply.

Temasek. Hehe, isn’t this also Chen Pingjiang’s back-up plan?
Temasek is a small shareholder of Renren and Renrengou, and has made a lot of money following Chen Pingjiang.

This time, he quietly invested in Didi, Chen Pingjiang's competitor.

Who would believe it if there is no trick?
Tan Hainan added: "My investment is also US$1 million, but I am just following the investment. Alibaba and SoftBank will each invest US$2.5 million."

Shen Nanpeng was surprised: "Kuaidi released so many shares in this round? If so, the post-financing valuations of Didi and Kuaidi are both over 50 billion US dollars."

"Mr. Chen, we are very interested in what was said on the phone."

Chen Pingjiang smiled and said, "You just give the money directly, and then ask for a merger at the board meeting. I will ask Mr. Shen to follow up."

Yuri Milner hesitated for a moment: "If it's just me and Mr. Shen on Didi's side, is that enough?"

"That's enough. I hold Tencent's shares on their behalf. Let's put pressure on them and force them to sit down and negotiate."

As soon as these words were spoken, the three people opposite looked over at the same time, each of them speechless.

So yin!

With this much calculation, all the shares of Tencent have been taken.

Tan Hainan: “…”

Shen Nanpeng: “…”

Yuri Milner: "..."

It turns out that Didi’s investors have been eaten up by Chen Pingjiang.

Tan Hainan also said: "On the Kuaidi side, Ali has the final say. What should we do?"

Chen Pingjiang smiled and said, "We can beat them until they are convinced and make Alibaba lose confidence. Don't expose me first, otherwise they will have a big stress reaction. Let Didi and Kuaidi merge first to dilute Alibaba's shares, and then continue to put pressure on them. Then I will come forward."

Shen Nanpeng grinned and calmly took out a bottle of champagne from Chen Pingjiang's wine cabinet and opened it.

Champagne was popped at half time, but it was not empty at all.

"That's easy. Even if our combined voting rights are not as many as their founders, that's not a problem. If they don't agree to the merger, we can either interfere with their next round of financing or ask other shareholders to buy back our shares. Do they have the money to do that when they are being suppressed?"

Fortresses are always breached from the inside. When everyone inside is Chen Pingjiang's people, it is difficult for the founder to say no.

Even if the control of the company is still in his hands.

Of course, the actual operation is not that simple and requires gradual progress.

What is certain is that if some shareholders request a merger, there is a high probability that the merger will be successful.

Otherwise, there wouldn’t be so many mergers in the market.

Naturally, Tiger Fund and DST are eager to merge as soon as possible.

They are investing money now, but it is hard to say who will be the winner in the end. Even if Kuaidi and Didi merge, they will still face competition from Uber, not to mention the sharp drop in AutoNavi.

Now Gaode has also been merged in.

原来可能只占到50亿估值的4%股权，瞬间变成一家4-500亿估值公司的哪怕1%股权，也赚大了。

The most important thing is that the funds are safer. At least there are no competitors, and the invested companies are invincible and will not lose!
Once the new company goes public, it may be able to exceed 100 billion yuan.

In the evening, the four parties had dinner together.

On the way back, Shen Nanpeng was a little drunk, his face flushed, and he said with emotion: "Back then, I felt that Mr. Chen, you would have unlimited potential in the future, but I didn't expect that no matter how much I thought of you, I still felt that my vision was small. This time, thank you for helping me make money, but I want to ask you, when did you plant the two chess pieces of Tencent and Temasek?"

Chen Pingjiang tilted his head and thought for a while, then replied: "Tencent was in the middle or the second half of last year, I forgot. Temasek was last month."

Shen Nanpeng smiled bitterly: "So I am the last one to know."

Chen Pingjiang rolled his eyes and said, "I haven't told Xiong Xiaoge yet."

Chen Pingjiang doesn't mind looking over the trump card a few times, it's also good for scaring Shen Nanpeng. (End of this chapter)