Reborn: Billionaire in College
Chapter 528 Seaweed Dance
"Mr. Chen, you're looking for me?"
After entering the office, Zhang Yiming first looked at the boss's face, and only dared to speak when he saw that the other party was relatively calm.
Chen Pingjiang greeted Zhang Yiming with a smile and pursed his lips: "Sit down first!"
Then he started rummaging through the drawer.
After a while, he found a document and handed it over.
Zhang Yiming took it with some doubt, and then he was stunned.
Seaweed Dance
It turned out to be the sheet music and CD of a song.
What does this mean?
"This is an interesting little thing I found outside. It's a catchy song in itself, and its release value is almost zero, but the dance is interesting." Chen Pingjiang knocked on the table: "Relying on a song and a dance, make it a hot topic, start viral spread, and get as many social classes as possible to participate, and the publicity effect of the song will be achieved."
"Seaweed Dance" was not the first generation of Douyin's hit song, but it was the one with the greatest influence. It became popular on Douyin, and finally gave back to Douyin, leading Douyin to surpass Kuaishou in one fell swoop.
This in itself is a magical thing!
This may be the charm of short videos!
It can get people from all over the country involved and even become popular overseas.
After getting the CD of "Seaweed Dance" in the car, Zhang Yiming became even more confused after listening to the song.
I don’t hear anything different about this song. Can it really become popular?
You may be skeptical, but you still have to do what the boss tells you to do.
Based on Zhang Yiming's impression of Chen Pingjiang, he has never seen the big boss do anything that he is not sure of.
"It's still early like a seaweed, fluttering in the wind..."
…………
Cai Haoyu returned to the miHoYo office with a frosty face. Liu Wei immediately came over and said with some gloating, "Did you get scolded?"
"Don't mention it. Just as you thought, my proposal was not only rejected by Director Chen, but he also scolded me. He told me not to bear such great psychological pressure and to focus on polishing the game."
Everyone in miHoYo is relatively young. Being young means unlimited possibilities, but it also means that the ability to withstand pressure will be a little worse.
The explosive popularity of PlayerUnknown's Battlegrounds brought tremendous pressure to miHoYo, forcing them to move forward.
This feeling is really unpleasant.
But the "Genshin Impact" project is extremely difficult, and the technical requirements for its development far exceed those of other games.
As the world's first open-world mobile game and the first two-dimensional mobile game, its difficulty is really unknown to outsiders.
Many problems that are never considered in online game development have become major issues that must be solved in an open world.
For example, the problem of line of sight. In traditional online games, you usually just follow the mission to find the way and that's it. You don't have to worry about what's in front of you or what you can see.
If it is in an open world, players must be able to see the target point from a distance, so as to use this visual effect to guide players.
There is also inverse dynamics, which is rarely involved in traditional online games. In traditional online games, if a character stands on a slope, the height difference between the contact surfaces of the model will not be calculated, and the character will be no different from standing on flat ground. The feet often do not touch the ground, resulting in model penetration. In the open world, in order to make climbing and movement more free, these need to be recalculated and the model redesigned, and the complexity has reached a new level.
What made miHoYo collapse even more was that... at this point in 2014, there was no similar template in the world. Not to mention mobile games, even PCs had few open worlds.
What's more, in Cai Haoyu's plan, they plan to expand "Genshin Impact" across mobile, PC and console terminals, which is another hurdle that needs to be overcome.
Finally, with mobile phones now generally running on insufficient memory, game optimization is another big task.
As the game entered deeper waters, executives led by Cai Haoyu became increasingly skeptical about whether they could complete such a large project and whether what they were pursuing was too extreme.
The technical difficulties were only one aspect. The more difficult thing was that they had almost exhausted their funds...
The accumulation of various problems made Cai Haoyu think of retreating for the first time. He wanted to cut out some details in order to launch the game as soon as possible.
However, unexpectedly, as soon as this idea was put forward, he was severely criticized by Chen Pingjiang.
Chen Pingjiang's original words were: "If there is not enough time, we can postpone the payment. If there is not enough funds, we can add more. But the details must be perfect and the game must be outstanding!"
He would rather spend more time and energy to produce a high-quality hit than allow a mediocre "Genshin Impact" to come out!
In fact, "Genshin Impact" has done quite well.
The reason why miHoYo's product was somewhat difficult to produce was more due to the constraints of the current hardware environment and the team itself lacking the impact of "Honkai Impact 3".
Read the error-free version at 69shuba! 6=9+shu_ba is the first to publish this novel.
As the big brother of the team, Liu Wei patted Cai Haoyu on the shoulder and said, "Don't think too much. Mr. Chen has his reasons for saying this today. We just need to follow the instructions. If we must say it, we must overcome this difficulty and make a perfect game. Doesn't this just prove that Mr. Chen is not the kind of leader who only cares about short-term and medium-term benefits? We should be grateful to have such a boss."
Cai Haoyu let out a long sigh and nodded: "You are right!"
…………
In the office, after seeing Zhang Yiming off, Chen Pingjiang carefully thought about the conversation he had just had with Cai Haoyu.
He had never expected that the combined effects of various factors would cause the miHoYo team to back down, which was really laughable.
To be honest, it was also Chen Pingjiang's fault.
The current problems have arisen because the MiHoYo team was forced to grow too early and the development of the "Genshin Impact" project was advanced too early on the original basis.
Fortunately, this timely and effective communication cut off the miHoYo team's idea of launching "Genshin Impact" as soon as possible.
In his plan, "Genshin Impact" is even more important than "PlayerUnknown's Battlegrounds".
The former is a monster that has earned more than 600 billion yuan in just three or four years. It is conservatively estimated that the revenue over the entire life cycle of the game will exceed billion yuan.
In comparison, "PlayerUnknown's Battlegrounds" is not good enough, and it's just so-so including the mobile version.
Moreover, "Genshin Impact" is an excellent IP, from which a series of products such as anime, animation, and peripheral figures can be derived, which is a real gold mine.
He would never allow any problems with the game.
Thinking of this, Chen Pingjiang hurriedly called Tian Hongrui over for one purpose.
Provide technical support to the miHoYo team and send as many experts as possible to help them with technical challenges.
If, due to some unexpected events, the "Genshin Impact" project is delayed or fails to achieve the final effect, I really don't know where to cry. (End of this chapter)
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