Su Yong Chuan

()Chapter 36, Shooting

Because Cui Xiuying has already fixed her hairstyle in advance, she can dress up much faster than the heroine Pu Zhenya who is always striving for beauty.The girl looked at herself in the mirror, she seemed to be the same person as before, but with some unique handsome feeling.The shining self seems to be full of energy, and if he doesn't smile, his unruly expression will appear more aggressive and aggressive.

Girls have to sigh, makeup is really a magical thing.

After the middle-aged handsome An Zhongjing finished his work, Cui Xiuying joined Pu Zhenya's makeup.That Pu Zhenya's exclusive makeup artist was obviously not quite used to the makeup requirements of commercial shooting. An Zhongjing found that just moving his mouth could not solve the problem, so he had to do it himself. "No, although the requirements of the beauty finger are indeed to highlight the healthy skin tone, the skin tone of this younger sister is still brighter than that of the girl. In this way, more attention should be paid to the use of bright colors. Too little, and the lights will turn on later. You can’t see it if you slap it too much, and you’ll feel a little greasy. And around the lips, you have to lower the tone, otherwise the protruding lips will look like buck teeth..." It seems that it won’t be over for a while , Uncle Jiang has disappeared, so the girl also decided to go out for a walk.

After saying goodbye to her seniors very politely, Cui Xiuying walked out of the waiting room.As soon as he walked to the entrance of Studio No. [-], he saw a sneaky figure. Looking carefully, it turned out to be Assistant Jin, with a secretive look, as if he was on the phone?

"Yes, this is my opinion... The news that digital TV technology has become the world's number one, you should know everything you need to know, and you shouldn't know that you should also smell it... Well, let's have more What's the matter with the request, it's not that you don't give money... No matter how powerful AE is, his responsibility is also to be in charge of communication, so he can replace the client?" Assistant Jin seemed to notice the girl's visit from his side, so he quickly ended his speech. "Okay, that's it, that's it, I'll hang up." After putting down the phone, Assistant Jin said to the girl enthusiastically, "Has Xiuying put on her makeup? She's very special." With a smile on his face, he couldn't see the relaxed and joking look in his hands just now.

Although she instinctively told herself that the man in front of her was hiding something, Cui Xiuying didn't want to get involved in any inexplicable emergencies, so the girl greeted normally as if she didn't see anything, asked where the director was, and then left.Assistant Jin watched the girl leave with a smile, then fixed his eyes on a figure in another part of the studio in front of him, and muttered to himself: "S.M is also very fast, accept or reject?"

Leaving aside the self-questioning of Director Kim’s private interview, when Cui Xiuying walked towards the corner where the director watched the monitor, she was suddenly tapped on the shoulder. The dress is very conspicuous.Originally, the girl had noticed this person a long time ago, and at first she thought it was some out-of-the-ordinary extra, but now that she took a closer look, Cui Xiuying couldn't help being a little surprised. "Zai Yuan Puppet? Why are you here?"

"Haha, surprise?" The man who spoke raised his hat brim, revealing his handsome face. The girl discovered that this was actually Shen Zaiyuan, a senior from the same company. m Refrigerate.Compared with the failed debut, this kind of cold storage is undoubtedly a more embarrassing situation for a group, so several members have to start to find their own way out.Shen Zaiyuan stayed in the company all the time, being good at dancing, he would occasionally give a dance training class for a certain teacher. s.m also seems to be very optimistic about his dance and talent for choreography. It is said that he has already started to participate in the backup dance and choreography work of the latest boy group named "TVXQ". It can be said that he has started a new period Is the idol's showbiz career.However, in s.m, as long as it has something to do with dance, it cannot escape the involvement of Kim Hyo-yeon, and because of this, Cui Xiuying and Shen Jae-won quickly became acquainted.Shen Zaiyuan was both surprised and interested in the girl's strong physical fitness and the speed of understanding dance. In the process of exchanging and learning with each other, the two gradually formed an intimate relationship that is both a teacher and a friend.

"The company sent you here? Why didn't I see you when I went to the company in the morning?"

"The company asked me to take a look. It would be better if I could help with some dance scenes. I don't think I will appear on the scene. Although I can catch the nanny car with you, it is too early. You see, I came late It's late, but it looks like work hasn't started yet." Shen Zaiyuan rubbed his nose and replied with a smile.Despite the relaxed tone, Cui Xiuying still had a clear feeling of a little loss in his speech.From in front of the camera to behind the scenes, the rapid gap is not a simple mental journey.Just when the girl was about to avoid certain topics, Li Chenghao who was not far away greeted her here.

"Xiuyingxi, come here."

Cui Xiuying had no choice but to nod to Shen Zaiyuan, and trotted towards the director's position.

The place where the monitor is placed on the shooting scene is usually called the "director's position", and the folded seat in front of the monitor is generally called the "director's throne". In movies, it is often seen that there will be a comedy bridge in which a newcomer sits on the director's throne and causes conflicts. part.There are several people standing here now, and a strange man is sitting on the "director's seat" in front of the monitor. Li Chenghao and another stranger are bending over and pointing at the monitor seriously, as if they are explaining something.Huang Zhanjie took the time to make a face towards Cui Xiuying, as if to explain the importance of the identities of these two people.In this way, the girl roughly confirmed the origins of these two strange men, probably AE from the first planning customer department and a customer representative from Samsung Electronics.

As he walked closer, his voice came into his ears, and he could only hear Li Chenghao trying to fight for something: "... I received the news, so I decided to add these two paragraphs of content. In this way, the time for a short demonstration film is enough. In the editing There is also more room for development. And as long as a little post-production special effects are added to these two paragraphs, they will be more visually attractive."

"I think it's still too hasty. The shooting script has been set and the budget has been prepared. It may not be appropriate to change it rashly. And the key point is, where does the extra budget come from?" strange middle-aged man.

"The venue and actors are all ready-made, and if it is filming, the budget is completely sufficient."

"Then what about the choreography? You do it? Or let them do it themselves?"

"There's a dance teacher from s.m..."

"Then PD Li is responsible for his salary?" Li Chenghao was interrupted by a standing man before he finished speaking.

"According to what S.M's agent told me, the reason why their company sent this dance teacher is to help perfect the shooting, so there is no need to consider the issue of remuneration." Li Chenghao's light tone made that excited The young man was speechless for a moment.

"Funds are fine, and people are fine," said the person sitting there. "So, what are we waiting for?"

The standing man who appeared to be AE opened his mouth, but he still didn't speak in the end.Li Chenghao and Huang Zhanjie looked at each other excitedly, then Huang Zhanjie went to the camera, and Li Chenghao began to direct the audience.

Seeing the staff in the studio begin to perform their duties, Li Chenghao turned his head and explained to Cui Xiuying: "Xiuying xi, just now the company headquarters received the news from Samsung Electronics that our ad will be used as an alternative video, which is very useful." Maybe I will be involved in Samsung Electronics' digital TV technology promotion plan. So, I decided to add some shooting content, which is the clips of you and Park Zhenya dancing solo and joint dance on the 'ring' later. I have already entrusted you with the choreography The choreographer from the company. Here I want to inform you that because of the tight schedule, you may even have to requisition the rest time later. I hope that you two will take advantage of the time to familiarize yourself with the dance steps as soon as possible while shooting each other’s shots , get ready for the next shoot. Although the expected time for this dance is not very long, I still hope you can do your best, ok?"

Seeing Li Chenghao's burning eyes, Cui Xiuying agreed very seriously.Although there were some dance scenes in the initial shooting, Li Chenghao didn't pay too much attention to it at the beginning, and just asked Cui Xiuying to dance a few of the best ones at that time.Now it seems that because of a special opportunity, Li Chenghao's requirements for shooting have suddenly increased several levels.He and Huang Zhanjie looked directly at the on-site staff excitedly, and the atmosphere of the shooting scene became tense and high-spirited.

For Cui Xiuying, it is still a bit stressful to temporarily practice a brand new dance step on the spot.In such a short period of time, not only her own solo dance, but also to cooperate with Pu Zhenya, this is indeed very difficult.More importantly, the choreography of this dance is still missing, and it is probably still a fuzzy image in Shen Zaiyuan's mind.However, compared to the demanding task in front of her, Cui Xiuying also noticed what Li Chenghao just said about "digital TV technology". If I heard correctly, Assistant Jin also said this word on the phone at the entrance of the studio just now.What does this mean?The question in the girl's heart deepened.

After a while, Pu Zhenya also changed her makeup and came out.She is wearing a bright yellow vigor, and Park Zhenya's setting is more handsome than many mature women. Carefully styled loose long hair and a little delicate makeup that deepens the complexion can highlight the shining eyes, and exudes a chic and confident vitality from a distance.I have to say that the middle-aged handsome guy really has two brushes for makeup.

Before he had time to say hello to Cui Xiuying, Director Li approached the first heroine of this shooting.Hearing Li Chenghao's explanation, sure enough, Pu Zhenya didn't have any objections. During the filming, the director increased the shooting materials in order to express his creative intentions, regardless of whether he would use them or not in the future. In order to be able to be competent for some larger display occasions.Therefore, when he heard that it was possible to join Samsung Electronics' digital TV technology promotion plan, the tall and thin manager's face even turned a little rosy.

Advertisements that are just tens of seconds or even ten seconds long on TV look amazing, but it is not so easy and comfortable to actually shoot them.

At the beginning, we filmed the part of Park Zhenya, and it took several hours just to build up the emotions and shoot the first set of various shots showing the nervousness before the game.In fact, the pure shooting time is very short, but after each ng, preparations such as makeup, re-adjusting the lighting, and the director's lecture will take up a lot of time gaps.Later, when filming "Entrance", Huang Zhanjie adjusted back and forth several times with a hand-held camera preset position alone. He had to discuss with Li Chenghao and the art director for a long time every time.Li Chenghao was very cautious, and took several shots of different running routes, which were reserved as backup materials for editing.

The filming process was also full of situations. When "entering the venue", because this was the first time the extras appeared on the scene, several people may not have entered the state yet, and some minor situations frequently occurred.Coupled with the interference of Pu Zhenya's ng and some objective factors, just like this, most of the day passed.

In the studio where the sky is not visible, the passage of time cannot be felt at all.It wasn't until the scheduled work meal was delivered that everyone realized that it was already noon.The two teams of Cui Xiuying and Park Zhenya shared a working meal together, and the girl also specially contributed her own honey citron tea.Pu Zhenya liked the taste of this drink very much, so she specifically asked about the production method, and even the tired mood in the morning was relieved a little while joking with the girl.

Continue in the afternoon, with two breaks during the shooting.The customer representative who has been monitoring the site has brought some functional drinks and coffee, and all the staff who are free can have some extra enjoyment during the break.No matter who drinks the drink, he pecks carefully, trying not to make any noise.The same is true at the scene, there is no louder sound.Cui Xiuying could feel that the staff around her had entered into a focused working state, and everyone was quietly and quickly completing the work at hand.

During this period of time, apart from filming, Cui Xiuying was exchanging ideas on choreography of dance movements with Shen Zaiyuan who was on the side.Shen Zaiyuan said that the time is so tight, so there is actually nothing to make up for the girl's solo dance, and it is enough to show off her best moves at ordinary times, and the key is to dance together.Because I don't know what Pu Zhenya is good at and how good she is, I can only get a vague idea from her agent.So it is still very challenging to make up a dazzling dance immediately.

It was Cui Xiuying who came up with an idea: Anyway, the images shot in the commercials need post-editing in the production stage. This is not a live performance, and it can be taken apart for shooting.Why don't we just make up some beautiful and dazzling action groups, which are related to each other and have some inheritance.At that time, a group of actions will be shot separately, and it will be convenient to adjust and make.After hearing this, Shen Zaiyuan felt that it was indeed a good idea, put aside a lot of worries in his heart, and then devoted himself to editing the dance moves.

The shooting here is in full swing, and there are people at the door of the shed who are not idle.

Assistant Jin watched the filming in the studio with relish, and standing beside him was Minister Zhang who had heard that he was coming but had never shown up.Seeing that Assistant Jin was watching the commercial shooting while paying attention to the choreography of Cui Xiuying and Shen Zaiyuan, Minister Zhang said mockingly: "It seems that sm is really active, isn't this buy one get one free? At the beginning, I thought the price for a trainee in the contract was a little too high, even though she was President Cui’s daughter. Now it seems that it’s basically worth the money.”

"Li Xiuman is a powerful person. He has a long-term vision. He is showing kindness."

"Release goodwill? The first project can only help him to a limited extent. From this point of view, he is looking at the fat of Samsung Electronics."

"I heard that s.m. has another boy group to debut recently. Lee Soo-man personally scolded the team, and the team's name is 'TVXQ'. The first commercial after debut, if you can sign a brand with enough weight, then this rookie group's The value will be different all of a sudden.”

"TVXQ? The tone is really big." The smile in Minister Zhang's words was even stronger.

"As for the brand, it doesn't matter if you speak loudly, as long as you manage it well. The first project, is it loud? Now who dares to say that it is not the number one in Korea?"

"It seems that you are very interested in cooperating with s.m. Are you going to talk to Li Xiuman?"

"Cooperation doesn't always come out of talks, how do you know if you don't talk about it?" Assistant Jin said calmly.

After going around a few times but not getting the answer he wanted, Minister Zhang gritted his teeth and decided to be more direct. "Are you going to leave after the shooting of this commercial? To be honest, the company still doesn't quite understand the purpose of your coming down this time."

The smile on the corner of Assistant Jin's mouth deepened: "Just now when we talked about brand management, do you know about interbrand?"

"interbrand? It seems to be the world's largest brand management consulting company?" Minister Zhang was a little at a loss for the topic change.

"That's right, in July this year, Interbrand selected Samsung's brand value, which reached 108 billion U.S. dollars. It ranked 21st in the world, and has become the fastest growing brand for two consecutive years." Minister Zhang didn't understand why, so he continued to listen carefully. "Below the group, there are three companies that have entered the ranks of the world's top 500 companies selected by the US "Fortune" magazine this year. Among them, Samsung Electronics ranks the highest, 59th, Samsung C&T, 115th, and Samsung Life, 236th, with outstanding results. Yes, although the total turnover of the group this year has not yet been finalized, it is estimated to be almost 950 billion US dollars, so full of vitality, this is the value of the Samsung brand.”

"What do you want to say?"

"I want to say, how can someone live in such a warm home?"

Minister Zhang hurriedly panicked, "You're talking too much..."

"Too much?"

"Too straightforward."

"Haha~" Assistant Jin's laughter echoed in the corridor. "You are an honest person. In fact, it seems that you can't figure it out. Don't look at it and just think about it. The president's family is indeed a little messed up."

Now Minister Zhang didn't even dare to answer.

"It's hard for an upright official to decide on housework. There are so many threads... I can't figure it out (Chinese)."

The sigh spread far away.

ps: This can be regarded as a small summary of the inside and outside of the Samsung advertising incident, and there will be impacts, but that is a matter for the future.