Star Media Helmsman
029 Herald
Li Xiuman was sitting by the window in the coffee shop, with an old Samsung notebook in front of him, watching all kinds of entertainment news on it, but there was no excitement on his face.
An old man over [-] years old sitting in a coffee shop watching entertainment news will inevitably be regarded as a strange uncle with perverted interests. Fortunately, he has a face that is well known in Korea, so most of the gazes he casts are worried and nervous. .Decades of experience in the entertainment industry has let Li Xiuman know that everyone has a dream of being a star, even a wealthy young master who has no worries about food and clothing still cannot escape the temptation of 'famous'.Being able to take the lead in reaching the height of being well-known among peers, in addition to vanity, there is also a desire for recognition from others.If anyone could stand up to the pressure and recommend himself at this time, he didn't mind giving this young man a chance, but after half an hour, no one dared to introduce himself against the eyes of all the people in the coffee shop.
"President, your newspaper."
The young man who spoke had a serious face, and his actions were calm and capable that did not match his age. He handed Li Xiuman a stack of newspapers with both hands, and there was a sense of respect for the teacher in both his actions and his tone.
Li Xiuman asked with a smile: "What does Yanping drink?"
The young man replied, "I'll just drink a double-strength Americano."
Li Xiuman frowned slightly and said: "It's not good to drink that all the time, I just can't understand you. You only sleep three or four hours a day with that thing, what is it if it's not drug use?"
"President, I'm also here for work." The serious face of the young man finally relaxed a little, it seemed that he was not very good at dealing with other people's concerns, and he looked a little at a loss.
"Work, work, I also know that you are work. But you have to understand that we are in the entertainment industry, and entertaining people and ourselves is the highest state of our business. After all, our products are people, not those who just need the process to be correct. A dead thing that can function normally, if you want to bring all the artists under you to be like you, I'll see how you explain to me."
"That's not true." Jin Yanping smiled awkwardly.
Seeing Jin Yanping finally showing his youthful appearance, Li Xiuman's expression eased a lot.This person is good at everything, but his serious personality worries him the most. Since he joined the company, he has been nicknamed 'Robot'.If it weren't for his reassuring handling of affairs, Li Xiuman would not treat him like a disciple.As the years passed, he became more and more satisfied with this young man, but his rigid temperament became more and more an obstacle to his promotion.
Opening the newspaper in his hand, unlike ordinary successful businessmen, Li Xiuman turned directly to the entertainment page, and saw that the headline on the front page read that Yu Suli was convicted of committing a crime, he sighed, "I think Yu Suli was shooting 'Watercolor Painting on a Rainy Day'" I was infatuated with her for a while when I was young, but I didn't expect her to disappear after getting married, leaving only the title of "Model Couple in the Entertainment Industry" with Pu Zhe. Looking at it now, it leaves people with a golden jade and a ruined one. .”
After sighing, he asked Jin Yanping again: "How about psy's military service lawsuit?"
"I lost the case and was sentenced to serve again." Jin Yanping replied concisely.
Li Xiuman frowned slightly, and said: "Cui Minxiu and Jin Meili's usury endorsement scandal has not yet passed, and recently it has been revealed that the artists' academic qualifications are fake. These years, the methods of packaging artists are still the same, and the brokerage companies with poor skills dare to fake everything. , It’s just that some idiots don’t even know how to make fakes, and some even associate artists with loan sharks.”
After a pause, he sighed, "These people are crazy!"
Jin Yanping pondered for a while, and persuaded: "It's not just bad news. For example, after Jeon Do-yeon was released in Cannes, there are many veteran actresses coming back. The entertainment circle in the second half of the year should be more interesting. What's more, besides psy, everyone Some of the scandals have nothing to do with the music industry, and our plan to launch a new group in the second half of the year should not be affected."
"Everyone prospers, every one loses!"
Li Xiuman said in a deep voice: "Artist is a general term. If the public has a general disdain for artist, no matter what we release will fail. You should understand the halo effect. In China, female artist has become synonymous with high-end prostitutes, isn't it? Because of these scandals? If the whole industry is in a downturn, it will be difficult for us to be alone."
Jin Yanping seemed to understand something, and said: "The reason why the company has reduced its investment in girl groups in recent years is because of the scandals in the entertainment industry?"
Li Xiuman smiled and said: "Then what do you think? The power of the x-file in South Korea is no less than that of Hong Kong's 'pornographic'. This is an impact on the entire industry. It has shaken the foundation of the entire Korean entertainment industry. Can you hold on It’s not up to our family. Regardless of whether the x-files are true or not, the public will never stop speculating about the stars behind the lens. Celebrities are also human beings, and they also have emotions and desires. To make them perfect, we can only make them and The public keeps a distance, but the distance not only produces beauty, but also makes people look up."
"No one likes to look up." Jin Yanping murmured: "So no matter whether the scandal is true or not, they will want to believe it, so as to 'look down' on these artists."
Li Xiuman nodded, with a teachable look on his face.
Looking at the big picture, everyone knows this, but very few can do it.While Jin Yanping was only concentrating on the job at hand, Li Xiuman had already considered the problem from the perspective of the industry itself. This gap is not a 01:30 point, but a level of level.Looking at the teacher who once again convinced him, Jin Yanping still asked curiously: "Then what should we do in this situation?"
Li Xiuman smiled mysteriously: "We are going to meet someone here today, and his words may help us find a way out."
Jin Yanping became confused, is this person a government official or a media tycoon?It is difficult for ordinary people to have such influence.
After a short wait, Jin Yanping finally saw the true face of this mysterious man in Lushan. He was ordinary-looking, wearing a suit of an unknown brand, and it was impossible for him to hold a high position at such a young age. It can be said that he is a completely ordinary person.
he?
way out?
Jin Yanping couldn't believe it.
"Hello, President Li Xiuman."
Lin Weiran shook hands with Li Xiuman, and turned to look at the young man who had been staring at him. He should be about the same age as him, but the complexity in his eyes made people confused about the situation.He stretched out his hand and introduced himself habitually.
"Hello, Lin Weiran."
"Hello, Jin Yanping."
The two hands are held together, equally powerful.
"Okay, I'll save the politeness, Wei Ran, it's not the first time we've met, can I call you that?"
Hearing Li Xiuman's words, Lin Weiran turned his attention away from Jin Yanping. He didn't know what opinion this peer had on him, and he almost turned a handshake into a handshake-like anger.He sat down in his seat and smiled at Li Xiuman: "Of course, it's better for elders to call juniors casually, so that I won't be too nervous."
Li Xiuman smiled and didn't answer the question, but went straight to the point.
"Yanping, show Weiran the file."
Jin Yanping took out a stack of documents with a serious face, and he seemed not so willing to let go when he handed it over to Lin Weiran.No matter what, he couldn't believe that this young man would become an existence like a guide.
Of course, Lin Weiran could feel the vague hostility. To be honest, he never thought that he would receive Li Xiuman's initiative to contact him. After the last jyp trip, he went to SM the next day, but he still It didn't work out.
Seeing the top of the file, his eyes lit up, "Is this SM's new group promotion plan for the second half of the year?"
Li Xiuman nodded, "Yes."
what is this?Nothing to show courtesy?Lin Weiran was a little shocked, because a person like Li Xiuman would never steal from him by accident.I looked down at the document for a few times, only to find that it is meticulous and meticulous. Even if it is a scam, it takes a lot of effort to make such a plan. Is it necessary for him, a powerless little assistant?
After waiting for a while, Li Xiuman said: "Yanping, tell him something."
"Yes." Jin Yanping responded, and turned to a business-like tone: "The company plans to launch a group in the second half of the year. It has been two years since the company launched a girl group last time. We are also exploring many places. The way to promote the debut We borrowed from the debut record of 'irls' at the end of last year, this is a very good initial publicity method, which can make the girl group more close to the people and closer to the lives of the public..."
"and many more."
After a pause for a while, Lin Weiran suddenly interrupted, causing Jin Yanping to frown.
"I'm sorry, I didn't mean to be rude, I just want to know what is the special feature of this project? As far as I know, the company launched two girl groups after the disbandment of SES in 01, but they all failed. Launched four years later Tiantian Zhixi, now there is no improvement. At the end of last year, the solo female singer Zhang Liyin was launched, and the development is not satisfactory. I also want to know why the company still invests in the girl group market? This market is for SM It's totally unfamiliar territory."
Li Xiuman said with a smile: "Strangeness also symbolizes opportunity. The girl group market is like a new continent."
Lin Weiran blinked and asked, "You want to be Columbus?"
"Can't you? Don't look at my age, I still have a good sense of direction." Li Xiuman joked.
This is a completely different atmosphere from the past, and Lin Weiran is even more puzzled. Li Xiuman's friendliness can be seen in almost every one of his smiles, and there is no love or hatred for no reason. This kind of atmosphere is everywhere in Lin Weiran's eyes. Weird, I have to say, it made him a little creepy.
He flipped through the information in his hand, and said: "I admit that you are always strong, but it seems that you are not ready enough."
Jin Yanping frowned even tighter. This plan was made by him himself, and it even won unanimous praise from the company's board of directors.In the hands of this man who came out of nowhere, he got only insufficient evaluation?
"Where is it insufficient?" He asked bluntly, his tone inevitably a little angry.
Lin Weiran glanced at Jin Yanping, and said calmly: "For example, most of the candidates for this group are high school students, that is, young girls in the eyes of grown men. Let's tentatively assume that the theme of this group is girls, then they The debut song, the mv planning, and even the selection of variety shows and publicity methods should focus on this theme. We need to impress the audience, not make them think that this is a group of girls singing and dancing on stage, acting cute..."
Hearing this, Jin Yanping resisted the urge to interrupt Lin Weiran. These girls knew they were girls just by looking at them. Could it be that they couldn't think about being an audience?He listened to Lin Weiran's eloquent talk, and even showed disdain inadvertently, while Li Xiuman, who was sitting opposite them, became more serious, with piercing eyes.
ps, the second update will be later, please recommend, bookmark, and support.
An old man over [-] years old sitting in a coffee shop watching entertainment news will inevitably be regarded as a strange uncle with perverted interests. Fortunately, he has a face that is well known in Korea, so most of the gazes he casts are worried and nervous. .Decades of experience in the entertainment industry has let Li Xiuman know that everyone has a dream of being a star, even a wealthy young master who has no worries about food and clothing still cannot escape the temptation of 'famous'.Being able to take the lead in reaching the height of being well-known among peers, in addition to vanity, there is also a desire for recognition from others.If anyone could stand up to the pressure and recommend himself at this time, he didn't mind giving this young man a chance, but after half an hour, no one dared to introduce himself against the eyes of all the people in the coffee shop.
"President, your newspaper."
The young man who spoke had a serious face, and his actions were calm and capable that did not match his age. He handed Li Xiuman a stack of newspapers with both hands, and there was a sense of respect for the teacher in both his actions and his tone.
Li Xiuman asked with a smile: "What does Yanping drink?"
The young man replied, "I'll just drink a double-strength Americano."
Li Xiuman frowned slightly and said: "It's not good to drink that all the time, I just can't understand you. You only sleep three or four hours a day with that thing, what is it if it's not drug use?"
"President, I'm also here for work." The serious face of the young man finally relaxed a little, it seemed that he was not very good at dealing with other people's concerns, and he looked a little at a loss.
"Work, work, I also know that you are work. But you have to understand that we are in the entertainment industry, and entertaining people and ourselves is the highest state of our business. After all, our products are people, not those who just need the process to be correct. A dead thing that can function normally, if you want to bring all the artists under you to be like you, I'll see how you explain to me."
"That's not true." Jin Yanping smiled awkwardly.
Seeing Jin Yanping finally showing his youthful appearance, Li Xiuman's expression eased a lot.This person is good at everything, but his serious personality worries him the most. Since he joined the company, he has been nicknamed 'Robot'.If it weren't for his reassuring handling of affairs, Li Xiuman would not treat him like a disciple.As the years passed, he became more and more satisfied with this young man, but his rigid temperament became more and more an obstacle to his promotion.
Opening the newspaper in his hand, unlike ordinary successful businessmen, Li Xiuman turned directly to the entertainment page, and saw that the headline on the front page read that Yu Suli was convicted of committing a crime, he sighed, "I think Yu Suli was shooting 'Watercolor Painting on a Rainy Day'" I was infatuated with her for a while when I was young, but I didn't expect her to disappear after getting married, leaving only the title of "Model Couple in the Entertainment Industry" with Pu Zhe. Looking at it now, it leaves people with a golden jade and a ruined one. .”
After sighing, he asked Jin Yanping again: "How about psy's military service lawsuit?"
"I lost the case and was sentenced to serve again." Jin Yanping replied concisely.
Li Xiuman frowned slightly, and said: "Cui Minxiu and Jin Meili's usury endorsement scandal has not yet passed, and recently it has been revealed that the artists' academic qualifications are fake. These years, the methods of packaging artists are still the same, and the brokerage companies with poor skills dare to fake everything. , It’s just that some idiots don’t even know how to make fakes, and some even associate artists with loan sharks.”
After a pause, he sighed, "These people are crazy!"
Jin Yanping pondered for a while, and persuaded: "It's not just bad news. For example, after Jeon Do-yeon was released in Cannes, there are many veteran actresses coming back. The entertainment circle in the second half of the year should be more interesting. What's more, besides psy, everyone Some of the scandals have nothing to do with the music industry, and our plan to launch a new group in the second half of the year should not be affected."
"Everyone prospers, every one loses!"
Li Xiuman said in a deep voice: "Artist is a general term. If the public has a general disdain for artist, no matter what we release will fail. You should understand the halo effect. In China, female artist has become synonymous with high-end prostitutes, isn't it? Because of these scandals? If the whole industry is in a downturn, it will be difficult for us to be alone."
Jin Yanping seemed to understand something, and said: "The reason why the company has reduced its investment in girl groups in recent years is because of the scandals in the entertainment industry?"
Li Xiuman smiled and said: "Then what do you think? The power of the x-file in South Korea is no less than that of Hong Kong's 'pornographic'. This is an impact on the entire industry. It has shaken the foundation of the entire Korean entertainment industry. Can you hold on It’s not up to our family. Regardless of whether the x-files are true or not, the public will never stop speculating about the stars behind the lens. Celebrities are also human beings, and they also have emotions and desires. To make them perfect, we can only make them and The public keeps a distance, but the distance not only produces beauty, but also makes people look up."
"No one likes to look up." Jin Yanping murmured: "So no matter whether the scandal is true or not, they will want to believe it, so as to 'look down' on these artists."
Li Xiuman nodded, with a teachable look on his face.
Looking at the big picture, everyone knows this, but very few can do it.While Jin Yanping was only concentrating on the job at hand, Li Xiuman had already considered the problem from the perspective of the industry itself. This gap is not a 01:30 point, but a level of level.Looking at the teacher who once again convinced him, Jin Yanping still asked curiously: "Then what should we do in this situation?"
Li Xiuman smiled mysteriously: "We are going to meet someone here today, and his words may help us find a way out."
Jin Yanping became confused, is this person a government official or a media tycoon?It is difficult for ordinary people to have such influence.
After a short wait, Jin Yanping finally saw the true face of this mysterious man in Lushan. He was ordinary-looking, wearing a suit of an unknown brand, and it was impossible for him to hold a high position at such a young age. It can be said that he is a completely ordinary person.
he?
way out?
Jin Yanping couldn't believe it.
"Hello, President Li Xiuman."
Lin Weiran shook hands with Li Xiuman, and turned to look at the young man who had been staring at him. He should be about the same age as him, but the complexity in his eyes made people confused about the situation.He stretched out his hand and introduced himself habitually.
"Hello, Lin Weiran."
"Hello, Jin Yanping."
The two hands are held together, equally powerful.
"Okay, I'll save the politeness, Wei Ran, it's not the first time we've met, can I call you that?"
Hearing Li Xiuman's words, Lin Weiran turned his attention away from Jin Yanping. He didn't know what opinion this peer had on him, and he almost turned a handshake into a handshake-like anger.He sat down in his seat and smiled at Li Xiuman: "Of course, it's better for elders to call juniors casually, so that I won't be too nervous."
Li Xiuman smiled and didn't answer the question, but went straight to the point.
"Yanping, show Weiran the file."
Jin Yanping took out a stack of documents with a serious face, and he seemed not so willing to let go when he handed it over to Lin Weiran.No matter what, he couldn't believe that this young man would become an existence like a guide.
Of course, Lin Weiran could feel the vague hostility. To be honest, he never thought that he would receive Li Xiuman's initiative to contact him. After the last jyp trip, he went to SM the next day, but he still It didn't work out.
Seeing the top of the file, his eyes lit up, "Is this SM's new group promotion plan for the second half of the year?"
Li Xiuman nodded, "Yes."
what is this?Nothing to show courtesy?Lin Weiran was a little shocked, because a person like Li Xiuman would never steal from him by accident.I looked down at the document for a few times, only to find that it is meticulous and meticulous. Even if it is a scam, it takes a lot of effort to make such a plan. Is it necessary for him, a powerless little assistant?
After waiting for a while, Li Xiuman said: "Yanping, tell him something."
"Yes." Jin Yanping responded, and turned to a business-like tone: "The company plans to launch a group in the second half of the year. It has been two years since the company launched a girl group last time. We are also exploring many places. The way to promote the debut We borrowed from the debut record of 'irls' at the end of last year, this is a very good initial publicity method, which can make the girl group more close to the people and closer to the lives of the public..."
"and many more."
After a pause for a while, Lin Weiran suddenly interrupted, causing Jin Yanping to frown.
"I'm sorry, I didn't mean to be rude, I just want to know what is the special feature of this project? As far as I know, the company launched two girl groups after the disbandment of SES in 01, but they all failed. Launched four years later Tiantian Zhixi, now there is no improvement. At the end of last year, the solo female singer Zhang Liyin was launched, and the development is not satisfactory. I also want to know why the company still invests in the girl group market? This market is for SM It's totally unfamiliar territory."
Li Xiuman said with a smile: "Strangeness also symbolizes opportunity. The girl group market is like a new continent."
Lin Weiran blinked and asked, "You want to be Columbus?"
"Can't you? Don't look at my age, I still have a good sense of direction." Li Xiuman joked.
This is a completely different atmosphere from the past, and Lin Weiran is even more puzzled. Li Xiuman's friendliness can be seen in almost every one of his smiles, and there is no love or hatred for no reason. This kind of atmosphere is everywhere in Lin Weiran's eyes. Weird, I have to say, it made him a little creepy.
He flipped through the information in his hand, and said: "I admit that you are always strong, but it seems that you are not ready enough."
Jin Yanping frowned even tighter. This plan was made by him himself, and it even won unanimous praise from the company's board of directors.In the hands of this man who came out of nowhere, he got only insufficient evaluation?
"Where is it insufficient?" He asked bluntly, his tone inevitably a little angry.
Lin Weiran glanced at Jin Yanping, and said calmly: "For example, most of the candidates for this group are high school students, that is, young girls in the eyes of grown men. Let's tentatively assume that the theme of this group is girls, then they The debut song, the mv planning, and even the selection of variety shows and publicity methods should focus on this theme. We need to impress the audience, not make them think that this is a group of girls singing and dancing on stage, acting cute..."
Hearing this, Jin Yanping resisted the urge to interrupt Lin Weiran. These girls knew they were girls just by looking at them. Could it be that they couldn't think about being an audience?He listened to Lin Weiran's eloquent talk, and even showed disdain inadvertently, while Li Xiuman, who was sitting opposite them, became more serious, with piercing eyes.
ps, the second update will be later, please recommend, bookmark, and support.
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