super plane treasurer

081 Unparalleled in the world

"Transport this machine to Factory No. [-] and prepare for modification and production."

"That equipment is useless, and it will be sold as a second-hand product later."

On the third day of the successful acquisition of Hongfa Stationery, Li Mo led some company leaders, including newly joined Lu Siming and other management professionals, to the former opponent's factory to direct the rectification and prepare for subsequent development and management matters.

Relying on the tens of millions of cash exchanged for the mechanical pencil equipment, coupled with the support of the technical drawings of the Plane Mall, the corresponding production equipment has all been born from the machinery factory, and it is just short of being assembled in the workshop and officially starting production.

At this moment, the original Hongfa stationery factory is busy. The trucks responsible for taking away the old goods, the trucks preparing to bring in the new machinery, and the workers who come by car one after another... are busy shuttling inside and outside the factory area.

Those old production equipment that had lost their existence value were all sold by Li Mo as second-hand products or directly as waste products, collecting money and making room for new equipment.

The brain wave interference device that was placed on the window frame of the workshop was also quietly taken away by Li Mo in the middle of the night. All the houses were repainted, and then the red and black ugly fish logo was hung.

Returning to this familiar land, the workers who were originally Hongfa’s front-line employees of Ugly Fish couldn’t help but sigh. If it wasn’t for the fact that the building layout hasn’t changed much, they wouldn’t have recognized this as their original job. factory.

Young and energetic new leaders, brand-new production equipment, first-class scientific research personnel... The Hongfa that was declining day by day is completely different from the Ugly Fish that is now full of vigor.

"Starting today, your production tasks will undergo drastic changes..."

After summoning the former Hongfa workers to a factory, Li Mo stood in front of the temporary flag stand and explained their respective tasks to everyone.

According to Li Mo's preliminary plan, the two newly joined stationery factories will undertake the heavy burden of research and development of shock-resistant fountain pens and some plastic rulers.

The management of these two factories will also be handed over to a few new high-achieving students from the business school, including the original senior executives of Hongfa Stationery. industry development work.

Since most of the newly introduced equipment is automatically synthesized, only manual operations are required for cutting and packing or some checkpoints, so some workers without production positions are redundant.

For these people, Li Mo did not dismiss them and repatriate them. Instead, after simple training, they were transferred to two other newly-built factories to be responsible for the production and manufacturing of other products. A new chain store that is about to open.

With the development of nearly a month, the universities in Beihe Province have basically been captured by Li Mo's Ugly Fish store, and other provinces that have successfully put into production have also opened stores to the university campuses in their respective agency areas.

Taking advantage of the last part of the summer vacation, Li Mo worked hard again, using Ishikawa as the experimental site, renting seven or eight shops located in different districts and counties, close to primary and secondary schools, and contacting the existing sales channels to prepare for the upcoming new The product is well prepared for sales.

In this way, as long as the product leaves the factory, it can be placed on the shelf for sale in the shortest possible time.

"How are the preparations for the press conference?"

After dealing with the factory affairs, Li Mo asked Lu Siming after returning to the company.

"Almost all the media that can be contacted have been contacted, and the invitation announcement has been released, and the number of possible visitors is being counted."

As a corporate management talent, being used to organize such an event seems a bit overkill, but Lu Siming, who knows the unparalleled significance of this conference, did not complain at all, but felt sincerely grateful—many breakthroughs Innovative products will be launched at this event, which may be the most valuable event I have ever organized.

As the first shot in the new product reform, Li Mo didn't have the patience to wait for Qiao Han and others to finalize the cost reduction plan before entering the market. Instead, he chose to carry out research and development and sales simultaneously to ensure the return of funds as soon as possible.

After all, the money for drastic reforms at hand is equivalent to advanced payments by other businessmen. If one or two suddenly withdraw and ask for a deposit, I will be embarrassed.

In order to make the product known to the majority of consumers as soon as possible, Li Mo decided to abandon traditional advertising, but held a product launch conference for Ugly Fish just like those high-end technology products, and invited some media and customers to visit and communicate.

When it comes to new product launches, most people think of the product launch sites of electronic technology companies such as "Microsoft" and "Apple". Introduce your own new product features and functions, etc., and then trigger a burst of applause and panic buying from fans.

But to hold a product launch conference for stationery, this may be an unreasonable thing in the eyes of ordinary people.

Even Li Mo himself, who first came up with this idea, couldn't help but wonder at first, if what was introduced on stage was a new type of eraser, or a fountain pen... would anyone really be interested in visiting the site?

However, Li Mo, who has always had an adventurous spirit, finally finalized this idea and put out funds to put it into practice.

Whether it is successful or not, this is a valuable exploration. Instead of standing still and wasting time, it is better to take the courage to take the risk and try it yourself.

According to the plan, this press conference will focus on inviting TV and network media. They don't have much hope for the voluntary sign-up audience, and even plan to organize young factory employees to fill the scene.

However, to Li Mo's surprise, on the second day after the formal preparations for the conference, more than 200 people signed up to visit the event!Far exceeded his expectations.

Most of these people who signed up to participate in the event are local college students in Ishikawa, and even some related industry personnel from other cities who came spontaneously. The company is about to hold an exclusive press conference, and with the slogan "beyond the glory of the mechanical pencil", it wants to have a sneak peek with a curiosity.

In less than three days, the number of applicants at the press conference quickly exceeded 500, which made Li Mo, who was originally "the more the better" in this regard, have to send a special person to check the information of the applicants and issue invitations to avoid malicious troubles.

It was determined that most of the applicants were students from major colleges and universities, as well as some stationery dealers, basically eliminating the hidden danger of someone taking the opportunity to cause malicious trouble.

For this reason, Li Mo also had to move the venue that was originally set up in a certain exhibition venue in this city to a larger central gymnasium to accommodate the arrival of more people.

A week later, the banner of "Ugly Fish Culture's First New Product Meeting" was officially hung at the entrance of the gymnasium, welcoming all guests who were invited or made an appointment in advance.

Those media personnel who received advertising fees or came with interest wore interview evidence issued by Ugly Fish and entered the reporter area, while scattered young audiences were guided to sit in the auditorium.

After a simple renovation, the original indoor gymnasium has been temporarily installed with a pair of giant LED screens. Several fixed cameras have been installed in place, and speakers have been hung on both sides to ensure that the actions and speeches of the people on the stage can be clearly seen and heard by the audience. .

Li Mo, the founder of Ugly Fish, who is the main force for promoting new products, is also getting ready to go at this time. Putting on a formal suit, he sits in the background and watches the explanation process in his hands nervously, constantly simulating the scene of himself standing on the stage in his mind.

In order to do a good job in this on-site speech, Li Mo not only found a lot of relevant materials, learned from the explanatory styles of those CEOs, but also found a set of product introduction methods that were more in line with his own characteristics according to his own conditions, which not only guaranteed The core information will not be leaked, and it is also guaranteed to fully allow the audience to understand what they want to express.

And with Tian Tian Shang’s recording experience, Li Mo’s psychological quality of speaking in public has been greatly improved, and he will not stand on the stage with trembling legs and be speechless.

"Boss, everything is ready, after the host's introduction, it's time for you to go on stage."

Finally, the person in charge of organizing the meeting came over and reminded Li Mo.

Hearing this, Li Mo took his speech script and tried to suppress his nervousness, then got up and rushed to the stage.

It can be said that I have worked hard for this unusual publicity. Whether I can get the result I want and make a good start for Ugly Fish's next development, I will fight today!

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