Reborn Cultural Empire

240. The transition from spending money to earning money

"What are you doing, there is no more!" Chen Cheng, who was dissatisfied with desire, looked at the computer screen blankly, and the words "It's the last page, please wait for the author's update" popped up on it, which made this ordinary boy feel no worries. The boy who had a good taste suddenly felt lost, and felt that he couldn't cheer up for anything.

Even if it was a temporary saliva, the more than [-] words still took Yang one or three days, and he would not continue to write the rest.

It's not for fame or profit, and it's not because I'm too idle to toss out this masterpiece.Seemingly bored, Yang Yi applied for the first author account on Yanhuan.com, and took advantage of his power to change the book number of this book. Most of the reasons were to enrich the library.

Of course, he doesn't intend to take the title of "the first eunuch in history" in the fantasy novel. Fill it up later.

So under Yang Yi's intervention, Yanhuan.com was newly opened less than a month ago. In addition to the copyrights of Hong Kong and Taiwan martial arts and fantasy masters who have obtained electronic copyrights, there are also hundreds of pioneering works of domestic fantasy novels.

Although most of these articles still can't get rid of the shadow of martial arts, there are also many novels that describe the fairy monsters in the east and the demon gods in the west, which make many people who come into contact with fantasy for the first time completely fall into it.

Well, there is another fact that makes Yang Yi feel emotional and dumbfounded.

The weekly hits of "I am the Master" have jumped to the second place in the total point list, close to [-], and almost one book is worth the number of daily email subscriptions of the former "Golden Bookstore".

The divine book in the previous life, after experiencing the change of the historical track, still maintains such a strong inertia, which is really staggering.

Although Chen Cheng came to the Internet later than Wei Feifei, the reading speed of the two of them was obviously not in the same order of magnitude. At this time, the latter had just read about [-] to [-] words, and there were still more than ten chapters that he hadn't read.Hearing Chen Cheng complaining listlessly beside him, like an empty young man addicted to drugs, he tapped the screen next to him impatiently: "Close the current page, there are still many books on this website, you won't read them one by one. Check it out locally, what's it called!"

Although both of them are students of No. [-] High School, they are not well-behaved babies who can concentrate on studying. They usually play football and electric drilling nets.However, reading novels online is still a completely new experience for them. It is very different from reading in ordinary times. The unrestrained imagination of fantasy novels almost makes them sink into it without resistance.

And Wei Feifei hasn't finished a book yet, so he can't understand Chen Cheng's feeling of sadness and depression when the novel comes to an abrupt end when he's excited to read the book and has great desire and curiosity about the fate of the characters and the development of the story.So seeing the latter like this is naturally not quite understandable.

Although Chen Cheng grumbled and complained unwillingly, another book he opened quickly attracted his full attention again.

But after he read another novel with relish for a little while, the same irritable complaints as he just came from the side.

"Aren't you mistaken? It's really cool to watch!" Wei Feifei patted the mouse in great frustration.

The same scene has been played out many times on the Internet.Most people reluctantly click on other new books again, and some are stubborn, refreshing the same page over and over again, hoping that a new chapter will suddenly come out.

Many readers don't know how many times they scolded the author and the boss of Yanhuan.com in their hearts. Only the boss of Wang, who was hiding behind the cashier, laughed so hard that he couldn't even close his mouth.

At this time, playing on the computer and surfing the Internet are not the same price.

Also in front of the computer screen, the employees of Yanhuan.com, who watched the user data grow in a straight line, felt a sense of accomplishment and were puzzled at the same time.Such traffic and data can fully support the charging plan submitted by their operation center but rejected.Now Yang Yi, the big boss, insists on reading for free, and at the same time pays the authors' manuscript fees. No matter how you look at it, it is a loss-making business.

Most people choose to listen to the boss's orders and do what the boss tells them to do. There are also some people who are a little more suspicious. They think they have some experience in the world, so they have some hesitant expressions: "What do you think this little boss can do?" No way, I'm younger than us, and I haven't heard of any background. Although there is nothing to say about the conditions that were offered to us, what if the company can't continue in the end? No matter how good the benefits are, they are just bamboo baskets Is it empty to fetch water?"

"Hey, don't you disturb the morale of the army!" Yan Lei squinted at this person very unhappy: "What do you know, although Yangyi Culture is a company that has sprung up suddenly, you have seen some big moves .And let me tell you a little more, at the time of recruitment, Mr. Yang and Mr. Qin Huang ended up leaving with Mr. Qin.”

"Boss Qin..." Some students thought the name was familiar, but couldn't remember where they heard it for a while.

Yan Lei is a cadre of the student union, and he has more information in his memory: "He is the founder of the Qingfeng Scholarship of the School of Economics and Management."

Some students realized this, and suddenly clicked their tongues: "No, they are engaged in international agricultural trade, how can they have anything to do with our company!"

"Who can explain clearly about business matters?" Another student who has a good relationship with Yan Lei sneered: "Could it be that someone needs to get your approval first to do business!"

"That's not what I meant!" The student who had doubts about the future of Yangyi's culture blushed and said firmly, "No matter how much money Qin Huang has, it's still Qin Huang's. Could it be that he would lend it to our boss?"

"Don't talk about those useless things!" Guo Yin, who came over, slapped his hands to arouse everyone's attention, and then revealed something inadvertently: "Although Qin Huang may not be counted on, but our President Luo, you can Not an ordinary businessman, someone with a red hat on his head!"

Guo Yin got in touch with Yangyi Culture's top management earlier than these people, so he learned some of the company's public secrets.

The suspicious person immediately closed his mouth, and the wavering in his heart disappeared with Guo Yin's words.

Although these people are all from ivory towers, it doesn't mean that they don't know anything about certain things in society. They are in their early twenties, which is enough for them to gradually develop awe of the word power.

"Xiao Yi, it's not worth it!" Rogo twisted the data analysis report with his fat fingers distressedly, and looked at Yang Yi with the most hungry and thirsty eyes in the past, and the shape of his pupils changed suddenly. A "¥" character will become a "$" character in a short while.

Yang Yi simply turned a deaf ear to it, and calmly flipped through the data analysis report under the banyan tree telexed from the magic city, and then compared it with the data from Yanhuan.com, thinking about how to make decisions for the next step of development.

Logically speaking, as the boss of a fledgling cultural industry group, as long as he formulates big policies, and then asks his subordinates to refine these policies and come up with practical and detailed plans, he can be regarded as an excellent boss .

But the problem now is that Yang Yi really only knows the general trend of historical development, and knows nothing about the rest.All his advantages now are just the words "foresight and foresight". Excluding these things, he is at best a passerby with a better mentality than others.

So contradictions emerged. Yang Yi gave the general direction of development, but when refining these strategies into executable plans, there was no one who could connect the past and the future. The publishing company was led by Rogo, while the network and animation In these two directions, there is a complete lack of talents.

"Xiaoyi, you're talking." Rogo smacked his lips helplessly, leaning forward in a hurry: "The author's manuscript fee is still a small amount, and the current investment in website maintenance is already too much to bear." !According to your plan, you have to wait two or three years to get the benefits, how can you persist until then!"

Yang Yi was still thinking about his own problems in his head, but he walked around the table and patted the fat on Rogo's shoulder.Probably because he thought it felt good, Yang Yi patted it a few more times, and praised sincerely: "Even the shoulders are full of flesh, so rich."

"Damn it, you kid!" Mr. Fat, who had always been good-tempered towards Yang Yi, became impatient.

Yang Yi hurriedly cleaned up his expression, and returned to his true nature: "Brother Luo, let me tell you, it's not yet time to develop paid reading. We don't have the accumulation of works, and the reader base is like a soap bubble. One poke will blow you away." Bro, how could it be possible for people to have a habit of reading in a month's time? And our technology center, don't look at the frightening speed of access now, but after the charging system is activated, a new website structure will be introduced... In short , now the time is not ripe."

"This is all your prediction, it's not convincing at all!" the fat man grumbled reluctantly.

Yang Yi looked at Luo Ge unhappily, this fat man is different from other people, the relationship between the two has reached the present, they can be regarded as brothers and friends, Yang Yi did not regard Luo Ge as a subordinate, and Luo Ge did not have this consciousness .

As for the owner who is desperately asking for money in the coffin, Yang Yi can lure him: "Actually, charging is not a big profit until readers have no consumption awareness. If we want to make money, we can think about it from another angle."

"Huh?" Rogo raised the corners of his eyes, becoming interested.

Yang Yi didn't hold back people's appetites either, he was so irritated by Rogo, how could he hide something and said: "Advertisement, after the traffic of Yanhuan.com reaches the predetermined target, even if we sit at home and don't move , someone will come to your door.”

"Scheduled target? Someone come to the door?" Rogo was indifferent to Yang Yi's casually thrown cakes: "How much is the scheduled target? Xiaoyi, you can guarantee that someone will come to you?"

"The daily visit IP exceeds [-]. At that time, there will definitely be advertisers who will take the initiative to come to the door!" Yang Yi said firmly: "If not, I will only ask about Yanhuan.com."

In March last year, it won the first advertising revenue on the domestic Internet. After a whole year of development, online advertising has become the most direct and effective profit model for Internet companies.Although the amount of investment in a single advertisement is not much, it has already left the stage of crossing the river by feeling the stones.

However, compared with all kinds of new Internet advertisements in later generations, whether it is content or form, the current Internet advertisements are undoubtedly still too tender.At the very least, after Yang Yi asked Si Chen from the technology center, he was very certain in his heart that the current technology was enough to realize the ideas in his head that transcended the times.

……

Thus, time passed silently and entered April of 98.

In the year of Wuyin, Yimao month, Jimao day, the sixth day of the third lunar month, it is advisable to travel.

Luo Ge and Yang Yi were waiting in the airport departure hall at this time, preparing to board the plane in half an hour.

Mr. Fat was still a little reluctant: "Didn't you say that you can just wait at home? Why do you want to go to the imperial capital?"

"It's true that someone came to ask for an advertisement!" Yang Yi spread his hands as a matter of course, without any shame in his word play: "But the price they offered is not enough, so I have to go out by myself!"

Rogo's mouth moved, and thinking of the boy in front of him who had become thicker and darker, he finally closed his mouth sensibly.

It's nothing more than a trip to the imperial capital to run an advertising business, but it's nothing to worry about. Traveling across the ocean is nothing to worry about, so what's the matter of going south and north?Rogo was annoyed that Yang Yi's arrangement was a little too sudden, and it was a decision to pat his head.

"Okay, Brother Luo, to be honest, I planned to go to the emperor a long time ago, and you will know when the time comes."

Without getting a response, Yang Yiben thought that some fat man was still in depression, and when he turned his head, he immediately realized that he was wrong: "Hey, where is this, don't read this kind of magazine, okay? "

"Go away, I'm an adult, why can't I read it!" Rogo glanced at Yang once or twice, and shook out the street stall magazines that had been blown together, and the black font was clearly in sight——Love in the South China Sea, I'm in Huacheng The career of being a lady.

Eyes twitched, Yang moved the bag on the left and put it on the seat between himself and Rogo.

It was impossible to prevent the fat man from venting his anger, so Yang Yi didn't bother to think about it, and instead thought about the action arrangement.

Although I came here uninvited, but because of the thick stack of materials in the bag, and the Lenovo orangutan advertisement that came out in advance under my own planning, the possibility of getting advertising investment is very high.

The only question is how much Lenovo is willing to spend on the ad.

This is the first battle for Yanhuan.com to introduce investment. If the expected goal can be achieved, the road ahead will undoubtedly be much easier.

So there is nothing to lose.

On the TV screen in the airport waiting hall, there is a promotional advertisement of Yanhuan.com. The continuous scrolling broadcast for more than half a month has allowed this 100% new thing to gradually enter the daily life of the first generation of netizens.

Things in the world are changing like a chess game. Yangyi Culture Yanhuan.com, which was originally an advertiser, is about to transform into an out-and-out advertiser during this "Northern Expedition".

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