Reborn Cultural Empire

According to Lianxiang's development momentum in the previous life and its market share in the personal computer market, Li Xie's conditions are not unacceptable.

But what annoyed Yang Yixin was his attitude. The deputy manager didn't think that Yangyi Culture could talk with Lianxiang on an equal footing, so the attitude he put on was a bit high.

Li Xie took a sip of tea and seemed to be waiting for the two people in front of him to make a decision. After seeing Rogo and Yang Yi exchange eyes but did not speak, he put down his teacup with a smile: "And your company is not a large portal website. For example, Yahoo and the like; or a professional site like abyte. Therefore, we have taken a great risk in choosing your company to cooperate with... If you two feel that the conditions I put forward are unacceptable, then you can also choose another cooperation Way."

"Change the way of cooperation? What Manager Li means..." Rogo was not in a hurry, the smile on his face remained the same.

"What I mean is that our company directly buys out your advertising case."

Li Xie's expression was very sincere. He didn't look like an opponent in a business negotiation. Instead, he seemed like a close friend making a suggestion. It was a bit confusing: "I think this is an acceptable result for both parties. As far as I am concerned, I am really optimistic about this advertisement. It is quite imaginative and fits the latest model we are about to launch; secondly, it is to reduce risks, not only our risks, but also yours. I think two You should know what I mean."

Seeing that the two were still still talking, Li Xie said directly, "For 6 yuan, I can make the decision to buy your plan in its entirety. This price is absolutely fair. I can reveal that some small companies have made very creative plans. , sold to us only around 3 to 4."

Yang Yi sneered in his heart, the price Li Xie offered was not intentionally low. The information he had come into contact with in his previous life was about 2006 for a complete real estate sales advertising plan, and the price of the outsourcing was around 16. Taking various factors into consideration, Li Xie's 6 yuan is also acceptable.

But the big problem right now is that he's not an idea monger, or a small start-up ad agency.

The purpose of going north this time is to enable Yanhuan.com to start self-generated blood through the model of advertising, instead of living off the profits of the bookstore and those best-selling books.

If you can't successfully win the first negotiating partner, then it is conceivable that even if you change to another company, you will still hit a wall.

Moreover, in Yang Yi's brain, there is a little more information about Lianxiang, so he can roughly grasp the company's thinking.If you change to other customers, you may not be able to scratch their itch.

"I'm sorry, but if Manager Li thinks the price is unreasonable, then we have nothing to say. We can only hope that there will be a chance to cooperate next time." Yang Yi shrugged regretfully, and was about to get up.

Li Xie was very surprised by his statement. Originally, the deputy manager thought that Rogo would be the one who made the final decision. How did he know that this kid suddenly stood up and said such a sentence.

And looking at the meaning of the person next to him, there was no objection at all.

What is an associate director?Most of them are just eating bonuses in name, and even if they want to express their opinions, they are still on the board of directors. How can they make daily administrative decisions instead of the president?

And most importantly, does this kid know what business negotiation is?Do you know how to negotiate?

Standing up and leaving at the slightest disagreement, this is a bit of a joke!

How did Li Xie know that Yang Yi, the "co-director", was originally a self-proclaimed title, which is about the same as a certain emperor, and self-proclaimed mighty general has a similar meaning.

It's just that most of the willful and playful elements, and Yang Yi is just covering up his identity.

Moreover, the reborn man really didn't understand negotiation skills. Except for the historical materials he was interested in, and current political events, Yang Yi didn't know anything about other things. He was able to get to where he is now, nothing more than relying on the bug of knowing the future.

Just imagine the first time he participated in the negotiation, when he met with Xiao Mingnan of Yuezhou Publishing Group, he still focused on attracting funds, and he was able to choke several investors into speechless during the meeting.

If you want to hope that he can understand some negotiation skills, the difficulty may not be much lower than that of an old sow climbing a tree.

But all of this is not a problem. As far as the entire domestic advertising industry is concerned, it is not an absolute buyer's market, nor is it an absolute seller's market. I begged him.

That's why Yang Yicai is so confident, and there is no other reason, it is still the four words of foresight.

As soon as Yang made a gesture to get up, Rogo was stunned and slowed down a little bit, but he didn't have any other thoughts or something. Mr. Fat often sat like this for a long time, and it was difficult to get up.

But at this moment, Rogo's slightly slower beat was regarded by Li Xie as evidence that one of the two was singing a good face and the other was a bad face, and he felt a little funny.I thought to myself that I am sitting at the headquarters of the group and responsible for the entire advertising affairs of the marketing department. Who hasn't seen anyone?These two are fine, and they still want to play with these little tricks.

"If the two of you think so, then I'm very sorry, and I can only hope that there will be a chance to cooperate next time." Li Xie also nodded, and then stood up to see off the guests.

Then he was just waiting for Rogo to ask to keep him, but in the end, the two came up and shook hands together. With this sudden change, the situation was completely out of his control.Therefore, when Rogo reached out his hand first, he was still a little bit astonished.

What's happening here?Is there such a talk about cooperation?Li Xie couldn't laugh anymore.

Since it's a negotiation, it's natural for everyone to ask for each other's conditions, and then it's nothing more than asking for a high price and paying back the money on the spot. If they are like these two, and walk away if they don't agree with each other, then what's the point of talking!

Manager Li, who found the problem a bit tricky, forgot to ask for a guest.He originally thought that since these two people came from afar, they rushed from Yuezhou to the imperial capital to seek cooperation, so it must be inevitable.

And judging from the information they produced, it also proves this very well. These two people are not ignorant, they are very clear about what kind of company Lianxiang is and what it needs, and everything is prepared.

But the more this happened, the more Li Xie didn't understand their fierce reaction now.Could it be that these two people have done so much preparatory work just to leave if they can't reach an agreement like they are now?

Li Xie found that things were a bit beyond his expectations, and he couldn't grasp the thinking of these two people at all.

And this huge contrast between facts and expectations also made him feel frustrated to some extent.But after all, he was in charge of a department's advertising affairs, so he adjusted his mentality in just a dozen seconds, and began to re-evaluate the two people's intentions and bottom line.

But in the end, it was hard to calm down, because Rogo and Yang Yi's reactions were almost as if they didn't care about the cooperation between the two parties. A little annoyed, he joked half-jokingly: "You two are very confident. Are you not afraid that I will go to Ogilvy China and reveal this idea to them? According to Ogilvy's strength, I want to make a similar Advertisement should not be too difficult?"

"Don't worry, because our next destination is imb. It's nothing more than changing the logo on the advertisement." Yang Yi smiled harmlessly.

Li Xie didn't turn around in one breath, and began to guess in the right direction, could this child be a young child?Although he thought it was up for grabs, who would say it clearly like this?Although everyone knows how to use this method, it is also very cryptic to mention it. It is almost rampant to say it clearly like this. Li Xie really doesn't see it much.

No, it's not that I haven't seen much, it's that I have never seen it before.

With a very strange smile on his face, Li Xie tentatively said: "Are you two so sure that IBM will offer a higher price and better conditions than ours? I don't think so, they are a big international company , the conditions will not be better than ours.”

Yang Yi shook his head indifferently: "Yes, I'm not sure."

Li Xie was taken aback, and just about to speak, Yang Yi added: "But we will take the initiative to lower the price."

So Li Xiefeng was in a mess. Now he fully understood that the kid in front of him was the kind of bastard who didn't follow the rules.

When meeting such a person, Tangtang's deputy general manager of the marketing department had no choice but to agree to the other party's conditions, or to look at these two people and surrender to him with an advertising plan that was unusually in line with the requirements of Lianxiang. Worth into the arms of ibm.

At first, I thought that this child was sent by the adults in the family to learn from the fat man, but as long as the fat man is dealt with, there is nothing to be afraid of a half-grown child, but it can be settled with just a few hands.It's not that Li Xietuo is self-righteous. He has seen all kinds of shrewd people before, but most of them succumbed to the powerful position of Lianxiang and the benefits brought about by cooperating with Lianxiang.

Yes, it is profit. In the market, profit is only for profit, and no one will make trouble with profit.

But now it seems that this kid is just a shit stick, desperately trying to reduce his income, and refuses to let go.

Is there really such a person?Or is this just a way for him to retreat?Li Xie couldn't take it anymore.

"I really doubt the sincerity of the two of you. You would rather go to IBM to negotiate with yourself?" Li Xie made an inconceivable expression, and spread his hands in astonishment.

"That's right. Although these plans of ours were planned around your company from the beginning, since the conditions offered by Manager Li did not meet our expectations, we had no choice but to do so." Yang Yi didn't speak this time, but Luo Ge's caliber is very consistent with that of the boy.

"But you guys..." Li Xie said unwillingly, he didn't know what to say, he had been in the workplace for so many years, and he had never met such a person before him.But if he let the two of them leave without saying anything, he would not be reconciled.

Although even he himself doesn't know where this unwillingness comes from.

But this is not a problem now, because Luo Ge and Yang Yi obviously made up their minds to leave, and it is impossible for him to say anything to persuade them to stay.Because once you speak, the bottom line you insisted on before will be meaningless, and it will make people laugh for nothing.Although even a slight lowering of the bottom line will bring a lot of money to Lianxiang, but Li Xie is obviously not the kind of manager who is dedicated to the public, and will not completely disrespect his face for the benefit of the company thing.

"That's it, see you next time." Yang Yi and Rogo nodded politely at the same time, and then Fat Boss said lightly: "Now our analysis is invalid! You also said that people used our advertisement. The Asia-Pacific market share can reach 6%, and it will reach 8.5% next year, and this expected data is not needed now, let’s look at IBM.”

If he was killed by lightning, Li Xie only felt the hairs on his back stand on end, and his head was covered in cold sweat.Now even if he is reluctant, he has no choice but to keep someone, even if he knows that the fat man said so on purpose.

Without full confidence, does Yang Yi dare to leave like this?He set his goal on Lianxiang Group from the very beginning, and looking for IBM now is putting the cart before the horse.

All the confidence, which seems completely unreasonable, comes from the data of the two annual reports released by Lianxiang Company in the previous life.

If the market share data is placed after the statistics, it will be released to the public in a big way, and there is no need to hide anything.But if at the beginning of the year, everything is just an analysis preview, this is a company's trade secret.

Not to mention that it is life and death related to the company's prospects, but it is definitely not something that can be reported by just anyone.And the data reported by the fat man just now happened to be the analyst of the marketing department of Union Elephant. After a busy month or two, he carefully summarized and summarized the data from various parties. confidential.

But now that he was stabbed out casually, Li Xie couldn't help being stunned.

"Sorry, can you delay the two of you a little bit?" This time, even if he was reluctant, Li Xie had no choice but to say, if this data is stabbed to IBM by these two guys who seem to be completely stupid. Over there, the fun is a little too big.

If these two bastards talk a little more loudly and tell him that Li Xie has heard this data but has done nothing... Then, then there will be no more, Li Xie refuses to think about it.

This time it was Yang Yi and Luo Ge who took the time to look back, but to Li Xie's relief, there was no playful or triumphant expression in their eyes, but they were serious and waiting for him to speak.

"I don't know where the data you two mentioned just now came from?" Manager Li didn't dare to evade the important thing at this time. The fact that these two people can confidently say these two data means that they must know something. However, if he is not open and honest, being looked down upon by others is the next best thing, causing these two people to walk away, that is the unbearable burden in Li Xie's life.

"Oh, this, analysis, through the analysis of the data released by your company over the years, there are some related actions." Rogo said frankly, but his eyes involuntarily glanced at Yang Yi.

This kid is also a bit of a stickler, saying that after these two numbers are heard by the people who are associated with the image, they will definitely be shocked. Looking at the situation now, it is really as he said, and he has completely ignored all of them. Badly expected.

Could it be that, as he said, this kid himself read the economic annual report and analyzed and summarized it after various financial reports?Then this ability is too monstrous. Some senior financial analysts may not have this utilitarianism. He is a child, and he has never spent his time on it.

But if it is obtained from other channels, it is even more impossible. Rogo dare not say that every minute and every second of Yang Yi's daily situation in the past six months is clear, but he knows that it is roughly the same.He has time to analyze the market and finance, and Rogo was the first to not believe it.

But Rogo knew the origin of these two data, but Li Xie didn't know at all. Now that he heard that the data was obtained in this way, although he didn't believe it 100% in his heart, he didn't have too much doubt.

In other words, he didn't dare to have too many doubts, God knows what else these two guys know.

If Luo Ge and Yang Yi, in the eyes of Li Xie at first, were upstarts from the south, then now they look a bit like commercial spies, and they are still hidden.

Thinking that he almost pushed these two people to IBM, Li Xie couldn't control his sweat glands at all, just like a faucet valve that couldn't be turned off in a small house, body fluids gushing out .

"The analysts of your company are very skilled. Although there is still a gap between the data obtained and ours, it is not too different. From this point of view, the two of you are really sincere." Li Xie said At the scene of unbelievable ghosts, he regained the calmness that a department manager should have: "Since this is the case, and I personally cannot decide other cooperation conditions, can you please wait a moment, I will ask our marketing department Mr. Jiang came over to have a talk with the two of you?"

Luo Geyang looked at each other, then nodded politely, not at all complacent about gaining the upper hand.The decent response of the two made Li Xie start to reflect, thinking to himself that it was a little too big at first.

Damn it, there shouldn't be too many people hiding dragons and crouching tigers these days.

……

"Are you nervous?" Seeing that Li Xie was going out to inform Mr. Jiang, Rogo raised an eyebrow at Yang Yi, but this very manly movement was demonstrated by a fat face with a double chin, which always made people feel uncomfortable. The funny effect of people grinning involuntarily.

And Yang Yi's answer was as indifferent as ever, or heartless: "So far, I haven't felt this way. A life without tension is really lonely like snow."

Rogo was too lazy to speak.

The two waited for 5 minutes, then waited for the second 5 minutes, and then, just when they thought they had to wait for the third 5 minutes, Li Xie went back and forth, with a retinal tear on his face and a temporary repair The weird look on his face, that unexpected look is obviously still lingering.

"You two, please come with me, our President Liu is here to invite you."

As soon as Li Xie opened his mouth, the two of them were taken aback, Yang Yi didn't expect it at all, and Rogo didn't understand who this "President Liu" was.

So Mr. Fat grinned curiously: "Well, didn't you go to talk to your Mr. Jiang? Manager Li, you are..."

It wasn't that he was afraid, but because of the sensitivity of a businessman, he noticed that after Li Xie asked for instructions and came back, the atmosphere was a little different, and there was a strange feeling that he couldn't explain clearly.

But Yang Yi's heart was churning like porridge. What Li Xie said was Mr. Liu, and combined with his expression of seeing a ghost, he was not the leader of Lenovo Group, and that influential figure in the previous life could who is it?

It's just that he didn't expect at all that this time he came here to attract this person's attention.Although because of his foresight, Yang Yi's admiration and awe for certain things before, such as power, wealth, and status, were much less.Instead, he paid more attention to certain mysterious powers, but he didn't expect to meet this President Liu.

Although the current Lenovo is far from reaching the height of the domestic giants, it is not comparable to the current Yangyi culture.And the characters that Mr. Liu usually came into contact with were either business tycoons of the same level, or government leaders of a certain class. It was beyond his expectation to be able to spare time to meet with them.

Speaking of people with status in my memory, Yang Yi has also come into contact with one before, and now he is one of his collaborators, Zhu William under the banyan tree.However, this one has a lot of controversy. At most, he can be regarded as a well-known manager, not a business tycoon.

As far as Yang Yi's own experience is concerned, Zhu William can only be regarded as a second-class figure, and he probably cannot compare with Mr. Liu who is about to meet now.

"It's really unexpected that a boss like Mr. Liu, who manages so many things every day, will have time to meet with us?" Yang Yi pretended to smile in surprise, while blinking at Rogo. This reminder made Rogo react immediately, Li Xie said Who on earth is "Mr. Liu"?

Li Xie's unexpected feelings will only be more than those of the two. At this time, he has no intention of talking, and is just secretly analyzing what kind of attention the boss of the company will bring to him in the end. Influence.

However, he could also see that only if he really valued these two people, his boss would unexpectedly put down the business at hand and come up with the idea of ​​a temporary meeting, so Li Xie quickly changed his thoughts and kept his spirits up. Say hello to the two.

It's just a human instinct.

Walking with Li Xie in the headquarters of Lianxiang Group, I met all the employees of Lianxiang Group who were full of energy. This is the pride and confidence of being an employee of a large company.Moreover, the past few years have been the years when Lianxiang has seized the market crazily. The rapid development and the generous treatment at the group headquarters have given these people a sense of belonging.

Compared with the current Lianxiang, there is undoubtedly a long way to go for Yangyi Culture. If Lianxiang is already on the right track, then the new Yangyi has just started on the road and is far from full.

As he got closer to the destination, Yang Yi, who always calmly treated idlers as nothing, unexpectedly felt a little nervous. What he said to Rogo just now was completely irrelevant.

Of course, it's not that Yang Yi's integrity is like a condom, and he throws it all over the floor after one use.What he just said was that he was not nervous when he met Mr. Jiang, but he still had some reactions that normal people would have in the face of this old Liu who was regarded as the son of the Shang Hai plane.

When I read the newspaper in my previous life, I was talking about a doctoral student who was receiving a scholarship from Lianxiang Group. When he was received by Lao Liu, he was so excited that he shed tears.

When I watched it at the time, Yang Yi was very disapproving. Didn't Nima just enjoy a private loan?You use the money to gain a good reputation, and it's just a transaction, so it's like a chicken blood?

But when the incident happened to him, Yang Yi discovered that it was not the same thing at all. A person's fame and prestige can have an undoubted effect on his aura.

When used on officials, this is the so-called official authority, when used on the emperor Lao Tzu, it is the arrogance, and when used on these business elites, it is the aura of aura, which is mysterious but can be felt thing.

And the most important thing is that Yang Yi is mentally prepared even to meet with the director of the marketing department of Union Image.

I am nothing more than a professional manager, how to deal with it at that time, the enemy changes in a thousand ways, I will stand still, no different from the previous Li Xie, nothing more than being more scheming and knowing how to use methods.

But for this old Liu, besides IQ and experience, there are other things that are difficult to express in words. Top business tycoons like this have already left the category of pure business people, and it is difficult to classify them as In a certain group of people - honorary professors, senior engineers, vice presidents of private chambers of commerce, representatives of the National People's Congress... the countless identities are not easily interpreted by Yang Yi's current class.

But one thing is for sure, these people are tough, very tough.

It’s like Yang Yi and Rogo teamed up to go to Zuma, one method and one method were more than enough, but after entering the game, I realized that I was not playing Legend of Blood, but the authentic Yamaguchi Mountain, and the opposite was not the leader of Zuma , but Illidan Stormrage.

play off...

So at first he felt that the journey was quite long, but when the increasingly obvious unspeakable emotions—not pure nervousness, but also the excitement of seeing a legendary figure—swelled in Yang Yi's whole body, he realized that , This section of the road actually ended like this.

This is too short. The building of Lenovo Group looks quite big from the outside, but after entering it, I found out that it is small and stingy.

Yang Yi couldn't pull it out at this time because the earth has no gravity.

But some people tend to be quick-witted, and the reborn man seems to be in this category.

He suddenly had a general idea.

……

A spacious room. Compared to the IT companies of this era, this general manager's office is very distinctive. It doesn't have much commercial atmosphere, but it has a stronger technical atmosphere.

It is the office of the general manager, not the office of the president. In the newly reorganized Lianxiang Group in 97, even this Mr. Liu is only the chairman of the board of directors and general manager of China Lianxiang. Job titles like managers have yet to emerge.

And Mr. Liu, the first boss of the entire Lianxiang Group, is not as described in some reports, who is buried in his desk to deal with affairs, as if he will be broken into two halves in a second, but waits with a smile on his face. over there.

It's just that Yang Yi still can't say clearly what this smile means.

Yang Yi seldom read biographies before. Even when the former Apple King left, the personal biography was sold out on Dangdang Taobao and Amazon, so he didn't bother to take the time to read it.

As for the most common sentence said by those legends—the legend is for people to hear, work and life must be done by yourself, Yang Yi is quite disapproving, and thinks that these people are very suspicious of pretentiousness.

He thought so in his previous life, obviously because he couldn't eat the grapes and said the grapes were sour, envious and jealous, but after his rebirth, he didn't take it seriously because he deeply felt the power of this legend.

"Mr. Liu, the guests have arrived." Li Xie, who had put his confidence on his face from the beginning, is now just a supporting role to introduce guests, and he is very respectful: "This is Rogo, the president of Yangyi Culture. Mr. Luo, this is Mr. Yang Yi, the co-director of Yangyi Culture."

Mr. Liu who was waiting behind the reception table smiled kindly, but Yang Yi still caught some kind of surprise in his eyes.

It is very clear why the unexpected look in the eyes of this boss came from, which also made Yang Yi's initial nervousness dissipate a lot.It seems that Mr. Liu is not out of the normal range of people. Others should be surprised by Yang Yi's age, and he is also surprised, but this expression is very well concealed. Afterwards, all the people I came into contact with were above a certain level, so I probably wanted to ignore Mr. Liu's fleeting expression at the moment.

"Hello, both of you, please sit down." Mr. Liu smiled kindly, but it is not difficult to see the aura cultivated by him in a high position for a long time. By 98, he had already been in charge of Lianxiang. For a full ten years, the group has been the undisputed monarch in this kingdom, so it has enough confidence to freely choose its own attitude towards the last emerging cultural company that is barely budding.

"Hello, Mr. Liu." "Hello, Mr. Liu!" The master said, and Luo Ge and Yang Yi naturally responded, and they wanted to be more enthusiastic. The status of the two is not completely equal, so the attitude is even more important.

"I heard that the two of you are here this time to contact the advertising business." After the three of them were seated, Mr. Liu went straight to the point, but it didn't make people feel abrupt: "And Manager Li is also interested in your advertising case." He gave a very high evaluation. To be honest, a cultural company dedicated to book publishing is now offering to promote advertising for us on the Internet. After hearing this, I was a little surprised.”

Three aspects are pointed out in one sentence. Although book publishing, the Internet, and the advertising industry all belong to the category of cultural companies, there are still quite clear industry differences between them.When Mr. Liu asked this question, he undoubtedly had some doubts, but he was skillful enough to speak, so it sounded like he was admiring it.

"These are businesses in the cultural industry, and although Yangyi Culture started out in the book industry, our development plan is based on the entire cultural industry circle." Rogo explained with a smile: "Of course, planning is planning. Some things still need to be done in a down-to-earth manner, and this rash visit is also to hope that the leader of the domestic IT industry can give some support and help to us younger generations."

Confidence high, posture low, Rogo's performance was impeccable.

"Hehe, it's a good thing to have a long-term vision." The boss of Lianxiang nodded with a smile, seeming to appreciate Rogo's attitude, and then suddenly pointed out the knife: "It is said that your company has paid a lot of money for this business. In time, we even provided our own data on the market expectations of our Univision. I am still a little curious about this. I don’t know the basis for this data, or what is the reason for your confidence? It’s not going to be Yang Yi Culture also intends to set foot in the personal PC market?"

As he was talking, he saw Tu Qiongdao. Although he was still smiling and friendly, Yang Yi had no doubts that the meaning behind the words was to doubt the motives of Yang Yi Culture.

"Of course, analysis based on market and economic trends is not impossible, but for some data analysis that is accurate to the decimal point, I don't think it should be explained by coincidence, and although Yangyi Culture is interested in advertising and the Internet, but You don’t have much contact with the sales of personal computers?” Mr. Liu’s tone gradually became serious, and the smile on his face remained unchanged, but there was a message clearly different from the expression in the depths of his eyes.

Yang Yi has no doubts, if the answers of himself and the fat brother beside him can't clear up Mr. Liu's doubts, he will definitely use some means to suppress Yang Yi culture.

For a colleague whose intentions are unclear, who appears to be extremely ambitious, and who knows his company well, no one will readily accept him after he has figured out the purpose of the other party.

Rogo doesn't know what to say now, it's not that he doesn't practice enough, the reason is very simple, this data is simply said by the reborn man, how can people believe it?Are you expecting the leader of the United Elephants to suddenly lose his mind?

And if you say that your company's analysis report is obtained, isn't this talking nonsense with your eyes open?And it takes others to believe it.

Yangyi Culture is a cultural industry company, not an accounting firm, nor a financial magazine.

But the two had a tacit understanding for a long time, and it was Yang Yi who came forward.

Facing Boss Liu's questioning, Yang Yi didn't speak, just sat calmly and waited for Mr. Liu to finish speaking.

After the guy passed the initial period of emotional fluctuations, he returned to his calm demeanor.

This is not his natural character, but an additional effect brought about after experiencing such an incredible thing as rebirth.

Even this kind of strange and chaotic ghosts and gods happened, so there is nothing to worry about or get emotional about other situations in life.