Reborn Cultural Empire

The man's last sentence was a pity, Yang Yi didn't understand what it meant, but it wasn't a bad word anyway, so he shook his head and stopped thinking about it.Ye Yuyou, on the other hand, couldn't help being a little surprised, because only she could understand that the pity her future father-in-law said was obviously aimed at why Yang Yi wasn't his junior, or why her son Xia Yuchao didn't have the same understanding as the young man in front of him. ability.

But now it's time for men to talk, and even if they knew it, they couldn't give Yang a little light, so Ye Yuyou just kept smiling after being surprised in her heart.

Seeing that both of them put on an attitude of waiting, Yang Yi continued: "Then I will venture to share some immature views of my own, and Minister Xia will see if they can play a role in the construction of spiritual civilization. ——First of all, for this activity, my target group is the college students in the area just drawn out..."

"And the time is also the days when the students return to school at the end of August." The young man talked eloquently: "Most of this group of people are people in their [-]s and [-]s, and they can be regarded as the mainstream force in society ten years later. And if it affects them, it will almost affect the whole society ten years later. Of course, it’s just a part of hobbies. After all, these people’s outlook on the world and life cannot be subtly influenced by some cartoons. But no matter what, if they now What I see is our country’s own animation and games, so I will unconsciously have a fixed impression in my heart, that is, our country’s own animation and entertainment industry. In fact, it is also possible. It can divide a large part of the The influence of foreign cultural imports.”

"This concept. It's a bit empty to say now." The man shook his head and joked to Yang Yi with a smile: "I was doing a retreat job. If you still use these as reasons, you probably won't be able to convince me. .”

Although it was said with a smile.But Yang Yi has clearly seen the other party's bottom line, so he nodded without hesitation, and then shifted the field: "Then let's talk about something real. If this grand event can be successfully held, it will be a great benefit to China's animation and entertainment industry." It is a great impetus to accelerate the maturity of this emerging industry, and at the same time guide it according to our ideas, which is the so-called seizing the commanding heights. Minister Xia may not necessarily approve of this industry, but what I want to say Yes. At present, the combined animation and game industry in the island country has almost reached more than 200 billion, and all of this is based on the population base of the other side, which is far smaller than ours. Copying it to our country, and counting the possible demographic dividend in the future, then I don’t have to go out of my way to figure out what effect it will have on the industrial development of the Yangtze River Delta, Minister Xia must know better than me.”

"The island country you mentioned. As far as I know, they have invested in this industry for decades. Since the end of the 50s, there has been a big policy of using animation entertainment to revitalize the economy, and by the way, to inject confidence into the people. And If it were us, you would want to replicate this approach just a few years ago. Are you a little too hasty, or too optimistic?" Xia Yuchao's father was not moved, although it is undeniable.Yang Yi had indeed drawn up a beautiful blueprint with an extremely broad prospect in front of him, but a picture is a picture after all.If you want to become something real and visible, it cannot be done by Ma Liang with the magic pen.

"It's not overly optimistic at all. On the contrary, I think we are still a bit conservative. In fact, if it weren't for protecting the interests of our Yangyi culture, I would have gone directly to the capital and applied directly to the radio and television department." Yang Yang As soon as he shook his head, his eyes were extremely firm. If even he was the kind of person who would be shaken by a casual question or two, how could he guarantee that the other party believed in him?So he looked directly into the man's eyes without hesitation: "The reason why I am so optimistic is nothing else, it is precisely because of the rapid economic development of our country. After various investigations, our Yangyi Culture has come to the conclusion A very clear conclusion, if the country's economic situation can maintain the current growth rate, then by 2002 at most, everyone will find out how big the entire domestic entertainment demand market is. And in this entertainment demand market, teenagers cannot be ignored Parents may go to a random place to dance, dance and play cards, but young people can’t, movies and TV shows, animation games, trendy activities... many, many are things they are willing to try and have the ability to try, so Now that we are launching the top animation event in China, there is only one consequence, which is to become the industry standard."

After explaining countless reasons in one breath, Yang Yi stopped to sip his tea: "As for the huge benefits brought by becoming the industry standard, I think Minister Xia must be the most clear about it."

"The demographic dividend is one aspect, and the country's rapid economic recovery is also another aspect. From these two points of view, Xiao Yang, your mental outlook is still very positive." The man first affirmed, and then put forward his own opinion: "However, I still have some reservations about what you said about the citizens' requirements for entertainment. Because you know the current situation, our country has always been willing to save savings. The total deposits of the entire country last year have already More than 800 trillion, this is a very large number, and it is also a headache, because the money is in the bank, and the people are not willing to spend it. It is for this reason that the Prime Minister has just formulated some A plan to stimulate domestic demand? And even the common people are unwilling to spend a lot of money on the necessities of life, so how can you be so sure that they will definitely spend money on entertainment?"

This question is indeed critical, but more importantly, even if the world's top economists and psychologists join forces, they may not be able to figure out what the Chinese people think in their hearts?Yang Yi couldn't help slandering secretly in his head, he had no choice but to tell the other party about some strange phenomena in the afterlife - some people would rather spend a lot of money in some scumbag games full of injustice and chaos than give out a lot of money. One or even one percent, to support the genuine version of some other games, who should I ask for reasoning?

However, instead of starting with psychology and national habits, Yang Yi also has a way to persuade the other party: "First of all, the ideas and concepts of the two generations are different. Well, I will venture to take Minister Xia's family as an example..."

With the man shaking his head and laughing, and Ye Yuyou blinking his eyes in fear, Yang Yihao looked at him all the time: "If you ask Minister Xia to take your wife and children to visit some scenic spots around the weekend, and then go outside after you come back Have a meal in a restaurant in a restaurant, do you think you are likely to do such a behavior? Or do you choose to stay at home after some hesitation? Of course, you cannot use a single individual as the object of distance, but Choose a group as a sample for analysis and sampling, then you think about how many of your colleagues will choose to go out to consume, and how many will choose to stay at home. Then take out the children in these families and ask them How many people are willing to spend on the things they like, I think the result is clear at a glance. Maybe you like fishing, but you only have one set of fishing gear in your life, and Yu Chao loves animation, so he will persevere in this. money."

"You mean young people don't know how to be temperate? They spend money lavishly?" The man smiled slyly.

"No, it's not that they don't know how to control themselves, but since they were born, you, as parents, haven't instilled this concept into their thinking." Yang was not fooled at all, but came up with a deeper reason: " So they must be able to spend money if they have money, so when this generation or several generations grow up, they will appear to be incompatible with the older generation in terms of consumption concepts."

"This is quite reasonable. Then tell me, if we want to guide consumption, why can't we make a fuss about other aspects, but promote the game, animation and other entertainment industries on a large scale? I don't believe you can say this. Maybe they don’t know, so wouldn’t it be more in line with our requirements to direct their interests to other more meaningful fields?” The man continued to laugh, and kept asking Yang Yi difficult questions.

It's just that how could a young man with the memory of later generations fall under this kind of question? It might make it impossible for any other peers of the same age who have an EQ and IQ lower than Yang Yi's to answer, but it is replaced by someone whose vision has surpassed this era. The reborn person does not constitute a condition of the problem at all: "The key is to lead to other fields, which is meaningless? Then those countries that are ahead of us are examples. Any nation or group of people needs entertainment. , This is the nature of human beings, if it wasn’t for this, how could there be such a saying that we are playing with things and lose our minds? So what we have to do is to guide them correctly, and not deal with them coldly or simply block them roughly.”

"So what you mean is to plan the development direction of this industry by holding the largest animation and game exhibition in China? Let the whole industry move forward according to your ideas?"

Yang Yi shook his head and clarified his ambition: "It's not us, it's the group that wants this industry to be healthy and sunny. Of course, I do have the intention to take this opportunity to make Yangyi Culture a benchmark for certain industries, but from the big industry In terms of perspective and ideology, it is the duty and right of Minister Xia and you leaders.”

It is very clear that this little guy didn't try to gain more benefits just because he was the proposer of the suggestion. Instead, he grasped very clearly what he could get his hands on, and what It's something he can't touch.

So the minister nodded: "Okay, I can almost understand your general idea, but the specific support is still to stand by and stand by, or directly oppose, let me think again. Besides, didn't you say that you are going How about a rehearsal when the school starts two and a half months later? In this way, the results of the activities two months later will be used as a reference standard. If the positive impact is far greater than the negative impact, and it can indeed promote industrial progress, then I will support you in Magic All, no, it is the promotion in the Yangtze River Delta region, if the result is the opposite, then I have to say sorry." (To be continued...)