Rebirth of Merry Career

Memory is like a galaxy hanging from the sky, full of stars, but dreamlike and untouchable.

Zhou Jing stood under the old wall of his ancestral house and looked at the thick calendar hanging on the wall. Today is June 1997, 6, and there are still thirty days before the college entrance examination.

What Zhou Jing calculated was not the time of the college entrance examination, but the days when he appeared in this parallel space.

Over the past week, carrying the shackles of memory, he has traveled to every corner of the city, trying to find the traces he left in the city from every detail.

Until today, standing under the old wall of the ancestral house, looking at the calendar that he hung up by himself during the Chinese New Year, Zhou Jing once again confirmed that he has really become very different.

He was reborn, back to the past.

Before reading the files in his life, his company went bankrupt due to investment failures and the betrayal of his partners, which made him suddenly fall from the top of the pyramid. The swarming creditors and huge psychological gap once forced him into desperate situation.

Although, relying on his own indomitable will, Zhou Jing tried his best to fight against fate and deal with the successive blows, but just when the situation was about to improve, an unexpected car accident happened unexpectedly. Arrived ten years ago.

At this moment, standing in this place full of childhood memories, for a long time, he was immersed in the memories of the past, unable to extricate himself.

Suddenly, a slender hand patted his shoulder. He turned around in astonishment, only to find a pretty face. The woman was about 23 or [-] years old, with a beautiful oval face, delicate features, fair complexion, and pair of A shrewd smile flashed in his clever eyes.

"Xiao Jing, what are you thinking about? So obsessed?" The woman blinked her eyes and asked curiously, her voice was muffled and sticky, as if carrying the unique sweetness of Jiangnan water town.

Zhou Jing smiled slightly, and covered it up as if nothing had happened: "Sister Jiani, I'm thinking about where to go for a while."

The woman pursed her red lips, glanced at him, and said with a light smile: "It's this time, and you still want to play? After cleaning the house in a while, you go home obediently, the college entrance examination is coming soon, don't waste time Don't forget, you promised me that you will be admitted to a prestigious university."

Zhou Jingjing nodded and said with a smile: "Sister Jiani, you once said that if you can be admitted to a prestigious university, you will reward me."

"That's natural, you have to work hard!" The woman nodded with a smile, and went to the inner room with the broom.

The woman's name was Li Jiani, and he was a neighbor, and they were related. If they were called by seniority, they should be called sister-in-law. In her previous life, she was Zhou Jing's mentor and guide on the business road.

Li Jiani has been extremely beautiful since she was a child, and her body developed early. During her studies, she was already charming and charming, and she had many suitors. Later, because of family constraints, she was unable to continue her studies and was forced to drop out of technical secondary school after one year. Go out to work and earn money to supplement the family.

A few years later, Li Jiani opened a clothing store. Starting from a small store, she worked hard and successfully built her brand into a national chain, and also became the largest garment production company in China - Kaifeng Group.

When Zhou Jing graduated from university, he gave up the opportunity to work in a state-owned enterprise and chose to start a business, but suffered from lack of start-up funds and was at a loss.

After Li Jiani got the news, she took the initiative to help, not only gave him advice on how to start a business, but also sponsored a large amount of funds to allow him to start a small company.

Zhou Jing started his business with this small company, and gradually made his mark in the Internet industry. In just a few years, he became an upstart in shopping malls and jumped into the ranks of the top richest people in China.

However, all of this can only be regarded as a matter of the previous life, just like a passing cloud. At this moment, Li Jiani's clothing store has been open for less than half a year, and it is struggling, but Zhou Jing has to sort out his mood and prepare to start all over again.

The ancestral house is a courtyard house with seven or eight large and small houses. In the early years, there were six families living here. Zhou Jing and Li Jiani also lived here for a long time. Both of them have a deep love for the ancestral house. Feelings, every once in a while, I will come back to take a look, and clean up by the way.

The two joined hands and worked hard for almost half a day before cleaning the inside and outside of the ancestral house.

Zhou Jing fetched a basin of water to wash his hands, put it on the rattan chair at the door, and asked with a smile, "Sister Jiani, do you want to go to the store later?"

Li Jiani raised her head, looked at the hot sun above her head, shook her head and said: "No, I was pulled here by you today. I have been busy for a long time and I am almost exhausted. I want to go back to take a shower and sleep."

Zhou Jing grinned and reminded in a low voice: "Sister Jiani, this is not like you. If the shop assistant does not have your supervision, it will be a big loss if he passively sabotages work. When the time comes, don't blame me."

Li Jiani snorted, squinted at him sideways, and said with feigned anger: "No one will blame you, little boy!"

"Little poor boy?" Zhou Jing rubbed his nose and gave a wry smile. Although he was not comfortable with this title, he also knew that this slightly immature body was not very convincing, so he didn't argue.

The summer in Qingyang City is very hot. After entering June, the whole city is like a furnace, and here is no exception.

The two of them were busy just now, and they were sweating all over. Zhou Jing didn't care, but Li Jiani liked to be clean. She washed her hands, asked Zhou Jing to change a basin of water, and took a small towel to wipe her face and body.

She carefully unbuttoned the two buttons on her chest, and slowly wiped her chest. Zhou Jing saw the purple tube top under the white shirt at a glance, and the plump and plump twin peaks followed Li Jiani's wiping movement. It was trembling, as if it would break free at any moment and bounce out.

Zhou Jing's heart was pounding. However, he had always respected Li Jiani very much. He didn't dare to look at it after one glance. Instead, he turned his head and pretended to look at the scenery as if nothing had happened. However, the looming spring scenery still made him feel a little bit Heart shakes.

After tidying up her personal hygiene, Li Jiani took the initiative to sit on the back seat of the bicycle and let Zhou Jing carry her home. Her small hands naturally wrapped around Zhou Jing's waist, and her pretty face was attached to Zhou Jing's back. His eyes were slightly squinted, looking very comfortable.

This inadvertent action warmed Zhou Jing's heart slightly. In his previous life, he had gone through ups and downs in the business world, and the world was cold and warm. The only thing that remained constant was the relationship with Li Jiani that had lasted since childhood, which made him feel very happy. Be down-to-earth, and have an extra sense of belonging to your new life.

"Sister Jiani, I heard that your store has some problems recently, and the sales are not good?" Zhou Jing asked seriously while riding a bicycle.

Li Jiani hummed, frowned, and said in distress: "Business is difficult. The small street where I opened the shop suddenly opened two new clothing stores this month. Some of the old customer resources in my shop , and most of it was robbed, and now the business is getting worse and worse, I want to close it."

Zhou Jing shook his head, and persuaded softly: "Don't, take your time, it will get better. A few days ago, didn't I buy some fashion magazines for you to read? Have you read them?"

Li Jiani nodded, puzzled and said: "I saw it, what's the matter?"

Zhou Jing smiled and continued, "Do you have any ideas?"

Li Jiani tilted her head and thought for a while, then said hesitantly: "The clothes are very beautiful, but the price is too high, not enough for civilians. If they are sold in my small shop, the purchase cost alone will be enough to overwhelm the small shop."

"Then do you want to sell it or don't you want to sell it?" Zhou Jing smiled and continued to be persuasive.

Li Jiani cast her eyes into the distance, was in a daze, she looked preoccupied, she didn't know what to think about, after a long while, she suddenly sighed quietly, and said a little discouraged: "It's useless to think about it."

Zhou Jing smiled slightly, turned around and said, "Not necessarily, I can offer some suggestions, of course, it depends on whether you have the courage to do it."

Li Jiani found it interesting, raised her pretty face, and said with a smile: "Xiaojing, can you do business?"

"I don't know how to do business, but I have a business mind." Zhou Jing supported the front of the car with one hand, and nodded his head with the other hand. Even he himself found it very interesting when he said this.

Who would have thought that the strong woman who single-handedly brought him into the business world would need to ask him for advice on these issues at this time?The restoration of time makes all of this full of drama, and he likes this feeling very much.

"Then tell me." Li Jiani said coquettishly, fiddling with the hem of the skirt.

Zhou Jing smiled and started a long speech: "Actually, the biggest problem here is the cost. I prefer to divide the cost into two parts, one is the operating cost, and the other is the opportunity cost. At present, the scale of the small store Look, the operating cost is a big problem. Because the operating cost is too high, we can’t compete with the shopping malls on the same level. Compared with other similar clothing stores, we don’t have any advantages. So, what you need to do now is not to strengthen the store decoration, etc. , but to strengthen the cultivation of the core competitiveness of small stores, such core competitiveness is the style of clothes and its cost control.”

Li Jiani seemed to understand, but hurriedly asked: "Then what is the opportunity cost?"

Zhou Jing didn't answer directly, but asked instead: "Sister Jiani, have you heard of chain operations?"

Li Jiani frowned, a hint of confusion flashed in her beautiful eyes, and said softly: "I've heard of it, but I don't know much about it."

Zhou Jing rode a bicycle, turned around the intersection, and said with a light smile, "This is actually a very simple concept. It advocates the concept of brand competition. What we have to do is to strengthen this concept and create our own clothing brand."

Li Jiani was a little tempted, but hesitated and said: "The idea is very good, but it is not easy to do it!"

Zhou Jing, on the other hand, looked confident, and said confidently: "It's difficult to say, but the actual operation is not complicated. The main thing to do in the chain operation is to unify the brand management, unify the image, unify the price, etc., your I have been to a clothing store, and the biggest problem is that the goods are messy and the prices are chaotic, and there is no intuitive competitiveness.”

"Then what should I do?" Li Jiani asked with a surprised look.

Zhou Jing shrugged and said with a smile: "That's why I showed you the two fashion magazines. At the current stage, based on our foundation, there is no way to carry out self-design, so we can only borrow model clothes for a little while. Improvement and self-brand customization. Once the cost can be controlled, we can fully image the direct core competitiveness. Of course, doing so is a bit risky, which is what I said, we must consider its opportunity cost, failure or success, which is equally accounted for. The ratio depends on whether you dare to do it, sister Jiani."

Li Jiani was aroused and asked impatiently, "What about the specific operation?"

Zhou Jing smiled slightly and said softly: "Sister Jiani, these are just basic concepts. I have to think about the specific operational details. After straightening out my thoughts, I will write a plan. After you approve it, you can Go to Lingnan to look for cooperative manufacturers."

Li Jiani's eyes lit up immediately, she nodded vigorously, and said with a smile: "Okay, Xiaojing, my sister believes in you, and after a while, I will go to Lingnan to have a look."