Director's growth history

Today, several major presidents gathered in Ding Xiaohua's office to really study the realistic and urgent issues of the Nass Group.In the past few years, Nass Group has achieved relatively rapid development. It is not easy to maintain a national brand and independent equity under the attack of several international laundry giants.Based on this alone, Ding Xiaohua should be awarded a "National Spirit Award".Other domestic washing brands in China have basically been joint ventures or sole proprietorships, and many well-known washing brands in the past have basically disappeared.The same production line, the same workers, the products produced now are listed on a big foreign brand, such as Ariel, Henkel and so on.

Nass Group's laundry detergent is popular with ordinary families in big cities and residents of third- and fourth-tier towns. It is of high quality and low price, and works well.Therefore, under the attack of international washing giants, the market has not shrunk, and new progress has been made.However, the problem of low profit margins has always plagued the Nass Group.Today's research is exactly how the Nass Group can improve corporate profits.

In fact, several presidents and vice presidents who have done a lot of research on the Chinese washing market have already had some thoughts: to produce high value-added products; to change the impression of low-end brands and attack the high-end market.But how to be recognized by the common people is a big problem!Deep down in the hearts of the Chinese people, there is still a bit of xenophiliac spirit, like mobile phones, which are basically monopolized by Apple and Samsung, earlier Nokia and Motorola; like cameras, basically dominated by Canon, Samsung, and Fuji; like cars, even more Not to mention, mid-level cars and luxury cars, the top 20 sales list, there are no Chinese independent brand cars at all, and all of them are occupied by foreign brands.Foreign countries are better than Chinese ones, and even the moons of foreign countries are rounder than Chinese ones. I am afraid that in the hearts of some Chinese, this is an eternal truth.Even if the United States provides annual funds to the Xinjiang Independence Organization and conducts militarized training for Xinjiang Independence members in Afghanistan, so that terrorists killed civilians in a big city in the southwestern border, there are still many people in the country who think that the United States is a Heaven.Thailand, Ukraine, Syria, the country is in turmoil, and the people are displaced. Which one is not closely related to the United States?Which one is not the result of the United States playing behind the scenes?The common people's requirements are very low, they can eat, have a house to live in, and have money to spend.But wherever the United States goes, it brings democracy to this country, and it also brings war, chaos, death, and insecurity.In Thailand and Ukraine, the minority of the people is kidnapping the government elected by the majority of the people. If they cannot get into power through elections, they rely on street riots, vandalism, and looting to seize power. It is obvious who provided the funds.Tens of thousands of people sit on the streets, eat, drink and sleep every day. They need money and funds.In Thailand, many people who take to the streets followed Suthep to the streets for the sake of providing three meals a day and returning 100 baht a day.No money, no food, who the hell is making trouble with Su Tie?As for overthrowing the government, the vast majority of ordinary people who take to the streets don't care, as long as they have money, as long as they have free meals, they don't care what Sutie will do!And where does Suthep’s money come from?Just think about it with your toes and you will know.

Ding Xiaohua told Fang Yuan about the research results of several people.Fang Yuan naturally entered the state.Fang Yuan said: "I agree with what the presidents mentioned. Let me add a few ideas for your reference. First, to establish a Taobao Tmall online store, we must not give up the online shopping market. In the future, more people will rely on online shopping. The main focus is online shopping, and the traditional marketing model will still work in third- and fourth-tier cities and towns, but today’s young people don’t go into stores, and even buy underwear on Taobao.”

Everyone nodded.

Fangyuan said: "The survival and development of an enterprise is based on product innovation and marketing. The development of high-end products is product innovation. However, new products and high-end products must be recognized by consumers, but it still depends on marketing innovation. I heard that this year's marketing will be in charge of Vice President Ding Chuke and assisted by Assistant President He Yuming. I think the two of you should seize the time to come up with a plan first, and then bring it to the meeting to discuss and study it. If it is approved, we will establish a company Supervision mechanism to implement this marketing plan.”

As Fang Yuan talked, he entered the state of number one.This is also a habit I have developed after being the Director of Education for several months.However, in the Nas Group, everyone seemed to be used to Fangyuan's state.

Ding Chuke said: "Then you must help me!"

Fang Yuan smiled and said, "I will definitely help you."

Sheng Qiming said: "Xiao Ke and Xiao Fang look more and more like a young couple!"