Need for a Hero

Chapter 621 Reputation Crisis

The next day.

The four major banks sent messages to the Fu family one after another, asking the Fu family to go through the loan procedures.

From this point of view, the dinner last night had an effect, and the presidents of several major banks chose to compromise.

Naturally, Fu Jingpeng hurriedly sent someone to deal with it, not afraid of [-], but just in case.

Of course, some people soon found out about the loan from the four major banks to the Fu family, including Wang Renfeng.

In the room, Wang Renfeng was playing with two walnuts in his hands, with a hint of sinister look on his face.

"Humph!"

With a cold snort, Wang Renfeng clenched his fists tightly, his bones creaking involuntarily, "Ye Chenfu, Ye Chenfu, it seems that your response speed is really not slow! But, this time, even if it is No matter how capable you are, I, Wang Renfeng, will make you crushed."

After all, Wang Renfeng slapped the table in front of him suddenly, and suddenly he leaned out with a domineering aura.

just.

Wang Renfeng did not choose to take revenge on the presidents of the four major banks. In his opinion, if Ye Chenfu fell by then, the presidents of the four major banks would naturally cry and beg for mercy.

Now if he went directly to the door to take revenge, it would seem that he had no tolerance. Besides, Wang Renfeng was still in a state of being warned, and keeping a low profile was the clearest choice.

just.

Although he didn't directly seek trouble, Wang Renfeng still called each of the four presidents next to each other.

The content is very short, just one sentence.

"You have done a good job, and I look forward to your continuing to help the Fu family."

Say it.

Wang Renfeng didn't even talk to the four chief executives and just hung up the phone without giving the other party any chance to respond.

But Wang Renfeng achieved his goal with such a phone call, but the presidents of the four major banks in Zhejiang Province really couldn't sleep.

Yaya's.

It's okay if it's a threat from ordinary people, but knowing that this call is a threat from Wang Renfeng, the eldest son of the Wang family, they really have to weigh it.

Subsequently.

Naturally, those people who were in fear quickly contacted Ye Chenfu, hoping to get some comfort from Ye Chenfu.

However, Ye Chenfu answered them with the same short words.

"You make your own choices, and what you want to do is entirely up to you."

Ye Chenfu really didn't bother to talk to the four of them, and Ye Chenfu had never had a good look at characters like scumbags.

Without much words, after hanging up the phone, Ye Chenfu believed that they could figure it out, and there was indeed no better choice for them now.

They turned against Ye Chenfu, and Ye Chenfu expected them not to dare.

Sure enough, Ye Chenfu's guess was accurate, and after he also hung up the calls of the four of them, they seemed to calm down.

Now that they have made a choice, they really can only bear all the difficulties. Even if they are kneeling, they must continue to move forward. There is no way out at all.

Stand still and follow Ye Chenfu's side, maybe they still have a chance.

But if they were separated from Ye Chenfu, they would only die faster.Ye Chenfu's words really played a role in making them reflect, and the effect was good.

There was nothing to say for a day, and the next day, all the loans in the bank entered the Fu's bank account on time, so that the capital chain that had been completely broken could finally be circulated again.

It's just that Wang Renfeng has already started to act, so he has no intention of quitting.

When the Fu family felt that they could finally take a good breath, Wang Renfeng held a press conference in Hangzhou.

Wang Renfeng's group united with Fengshen Group to establish Bangrui Group to enter the Zhejiang market and will make strategic investments in real estate, manufacturing and pharmaceuticals.

The aspects that Bangrui Group invests in are all the development directions that the Fu Group is focusing on today, and now it is obvious that it is going to compete with the Fu Group.

Before Ye Chenfu made any moves, Bangrui Group's press conference undoubtedly seized the opportunity again.

What the Fu family didn't expect was that several major sellers who had never stopped cooperating with him turned to Bangrui Group one after another, and they were more inclined to Bangrui Group in the fields of medicine and manufacturing. .

This once again disrupted the layout of the Fu Group, and it really came a bit too suddenly.

However, Ye Chenfu was not too shocked by these. After all, Wang Renfeng had already used these methods once in the East China Sea, and now they were just repeating the old tricks.

Fu's Group has lost most of its sellers, so it is natural to actively broaden the road and find new partners for a while.

At this point, Ye Chenfu has abundant resources.

After all, Ye Chenfu's identity is there, and when Ye Chenfu comes out, many groups will still choose to continue to cooperate.

just.

The distributor's channel can be easily solved, but then the medicines launched by the pharmaceutical company under the Bangrui Group made the Fu Group a little helpless.

There are several major drugs in the enterprises under the Fu Group, which have very good effects in the corresponding fields, and even several drugs are in a state of thriving.

But now that there is no way to go to war directly, the Bangrui Group has once again pushed the Fu Group into the abyss in the name of promoting its own medicines.

It is the medicine that is three-point poison, this truth is the truth that every Chinese person knows.

However, although all medicines have certain side effects, after all, the side effects are big and small.

This time, the publicity about medicine and health launched by Bangrui Group aimed at several major products of Fu Group obviously included malicious propaganda aimed at Fu Group.

Although the news in their propaganda is true, several medicines of the Fu Group do have serious side effects, but it is also a normal situation among medicines.

But there is no problem at all when everyone doesn't know, and no one will care about such a little thing.But when people magnify this small shortcoming infinitely, people's psychology will undergo subtle changes.

All of a sudden, various criticisms of the Fu Group immediately emerged.

It can be said that in the marketing process this time, Wang Renfeng still adopted the old method before, using the power of the media and the masses to achieve the effect of killing with a knife.

Judging from the current situation, it has really achieved good results.

After all, the information promoted by Bangrui Pharmaceuticals is true, and there is no way for the Fu Group to defend it.

Even if people from the group come forward to clarify that these side effects are unavoidable things of medicines, they cannot be guaranteed after all.

This is just like in the past, when everyone was eating outside, they were happy to eat, but after they found out about the existence of gutter oil, they were picky and picky. Oil is just the difference between what you know and what you don't know.

But the human heart is so strange, otherwise it would not be the most complicated animal.

Of course, Bangrui Pharmaceutical’s promotion in this regard is unfair commercial competition. After Fushi Group sued Bangrui Group, Bangrui Group was fined by the relevant department and decided to compensate Fushi Group for its losses.

But for these, Bangrui Group did not have any resistance, and accepted the punishment from the relevant department very smoothly. After all, in his propaganda, he did have elements of malicious competition.

The Fu Group received hundreds of thousands of compensation for reputation loss, but this amount of money was just the tip of the iceberg for the Fu Group's losses.

After losing the support of many users, it is not enough to make up for one or two hundreds of thousands.

Even when Bangrui Group apologized, it did not forget to use its trump card again. While acknowledging its malicious competition, it put on a righteous look and said bluntly, "We are thinking about the safety of the masses. We don’t spare the financial loss for this.”

For such remarks, Bangrui Group was naturally punished again and ordered to compensate Fu Group for hundreds of thousands of reputation losses.

In this regard, Bangrui Group still happily paid the fine and compensation, without any intention of appealing.

In just a few days, Bangrui Group paid nearly one million yuan in compensation to Fu's Group, but Bangrui Group is not doing charity.

They only got the support of the people after paying less than 100 million yuan, and at the same time they made a lot of advertisements for themselves.

If it was just advertising on TV, the millions would really not make much noise, at most it would stir up a small splash of water.

But now it is different. The headlines of the major media have reported this matter, which means that they have made free advertisements for the Bangrui Group, and at the same time pushed the Fu Group a few meters closer to the edge of the cliff. .

It can be said that in this event marketing, Wang Renfeng really achieved fruitful results.

But when Fu's Group suffered a reputation crisis, Bangrui Pharmaceuticals launched its own products in a timely manner. The products they launched were naturally related to the product areas of Fu's Group that they attacked before.

When several leading products of Fu's Group were questioned, Bangrui Pharmaceutical launched these products in a timely manner. Naturally, most of the people chose to buy Bangrui's products and gave up Fu's Group.

Losing a dealer is a small thing, but losing a customer is an irreparable big thing.

This is not something that Ye Chenfu can make them come back to continue to be loyal customers of the Fu Group with a phone call, but something that anyone will find difficult.

Facing such a predicament, I wonder if the Fu Group can gain a firm foothold with the help of Ye Chenfu?

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like