Teach my brother-in-law

Deshengtang became famous in Jinan because of Qibei Laojiao, and two thousand catties of wine were sold out within three days.This time, Deshengtang sent shopkeeper Li Da and his staff to go straight to Ningzhou, trying to buy more drinks in the shortest possible time.

Due to this business opportunity, Deshengtang has created a century-old prosperous scene of Desheng, and has become the number one commercial firm in Jinan.

The same thing happened in Chengdu, Liaodong, Luoyang, Yangzhou, Changsha and other places, and the sales of Qibei Laojiao, the "best wine in the world", were booming.The thresholds of merchants with sales rights in various places have been broken, and they just want to obtain the sales rights of subordinate states and counties in various places.

It is undeniable that the method of franchising established by Bai He is really effective, and now there are no merchants who have the right to operate in various places. The 5000 taels of silver is no longer in the hearts of the people, because compared with the 5000 taels, the following states and counties handed over The franchise fee of 5000 taels exceeded this.

All places are now proud of drinking Qibei Laojiao, especially officials, rich men, and big businessmen, if they can't bring out a bottle of Qibei Laojiao to entertain guests, they will lose face.It led to frequent transactions in Qibei Laojiao in private, and the price was also raised until a mysterious figure came out in Jinan City. Anyone who raised the price and sold it again was hit by various blows, and the price gradually calmed down. But there is a situation where prices are not available on the market.

But what followed was that all kinds of wine imitating Qibei Laojiao appeared on the market. Of course, most of them were imitation wine bottles, which hit the market at a lower price, causing a bad situation.

But it didn't take long before this kind of counterfeit wine appeared on the market. First, anti-counterfeiting teams appeared in various places. The anti-counterfeiting team was in charge of one or two prefectures and counties in groups of three or five. After checking the brewery, if you don't listen to it, you can sell it directly. In half a month, there will be no news of counterfeit wine on the market.

In Jinan Lu Palace, a man in his 40s was sitting on a soft chair listening to another man talking in front of him.

"Back to the lord, our winery was smashed by someone, and we lost 3000 taels of silver for nothing." The standing man said in a low voice, his eyes were always on the sitting King Lu, for fear that he would get angry. When angry, he not only smashed things, but also killed people.

"He's too courageous. Does he still recognize me as an uncle? Isn't this wine just because of some good words from officials, and he has made all the money in the world by himself. Has anyone been caught? "Wang Lu was very angry, that seventh nephew was too embarrassing, and his own uncle's winery was also smashed, and his courage became more and more bold.

"Back to the lord, those people are quick in action and have first-class skills in their hands and feet. You can tell at a glance that they are people who have practiced martial arts all year round. Therefore, no one has been caught." The middle-aged man is a manager under King Lu. This time, King Lu By chance, he also opened a brewery, and the wine produced was put into imitation Qibei Laojiao wine bottles. At the beginning, the underground market was very popular, and he also made a lot of money, but it was a pity that it took less than ten days. A group of men in black rushed into the winery, smashed it up, and completely destroyed the winery.

"Worthless, if people can't catch it, then check the owner of Deshengtang, can he escape?" King Lu was half lying on the cot, feeling very unhappy. The nephew sent someone over to destroy it.

"My lord, don't touch the owner of Deshengtang. His wife is the niece of Mr. Zhang in the current cabinet." The steward was shocked. If you want to provoke Mr. Zhang Ge, it would be tantamount to seeking death.

The vassal kings of the Ming Dynasty were not worth much, they just used the remaining prestige of the officials to make some money in the local area. If they really touched the elders, maybe the officials would not provoke the elders for a vassal.What's more, the officials have long wanted to cut down the feudal clan, but there has never been a good opportunity. If the prince provokes the old man for this matter, the feudal clan may be gone.

King Lu sighed and said: "You can't provoke this one, and you can't touch that one, then who is this prince spitting on, and I feel uncomfortable if I don't say this."

"Returning to the lord, I heard that besides King Shun, there are two other people involved in this old cellar in Qibei. My wife is from a wine-making family, and someone once entered the palace and was brewed by the emperor." The housekeeper thought about the things he had inquired these days, and immediately found two punching bags for King Lu.

"Oh, there is this matter... Tell me about the situation of these two people, and I will teach you how to do it more beautifully." King Lu said with a gloomy look, finally he could breathe a sigh of relief.

Of course, no one knows whether these two punching bags match or not.

Ningzhou Qibei Laojiao Winery.

Buyers and sellers from all directions, the stewards of the merchants who have taken the right to operate, the guys, and all kinds of carriages, martial artists, and guards surrounded the gate of the brewery tightly.

Now the wine shop can get [-] to [-] catties of wine a day, and nearly [-] catties of wine have been stored in the warehouse of the wine shop for more than a month.

Just when King Shun was anxious that so much wine could not be sold, the buyers and sellers sent by the first batch of merchants arrived with bank notes and guards driving the carriage, and in the next few days, the buyers and sellers came intermittently.

Mr. Chen was stunned when the purchase and sale orders were handed over to Mr. Chen.

These buying and selling orders may add up to one hundred thousand catties. If the purchase price is calculated at three renminbi per catty, the hundred thousand catties will cost tens of thousands of taels of silver.It's just that there is only about [-] catties of alcohol in the warehouse, which is a real headache.

The equalization method is still adopted. All merchants with franchise rights can take away [-] catties of wine, and merchants who have paid a deposit are still [-] catties. In this way, [-] catties of wine will be taken away, and the rest will be taken away by the king. This time, he wanted to send the wine to the capital, firstly as tribute wine to the palace, and secondly to manage the officials of various government offices.

The merchants from all over the place did not mention the desired quantity, so they had no choice but to send people to station outside the winery, and when the winery released the goods on the [-]th, they would first hand over the purchase order, set the quantity, and wait for the horse team to come over next time. It can be shipped directly, saving the waiting time.

Manager Chen of the distillery discussed with Lin Zicai and Lin Mutou, and they agreed to release them once every seven days and give priority to buying and selling. As a result, small restaurants, small inns, and other industries appeared along the roadside outside the distillery. They also surrounded it, and it felt like a town of its own.

The wine shop was afraid of accidents, after discussing with the government through King Shun, officials were sent to patrol daily, and the wine shop also sent guards to assist in the management, so that the wine shop street gradually became famous.

Now merchants from all over the country have sent permanent buyers and sellers at the entrance of the winery, which has become a scene in northern Qi. Every seven days, the warehouse will sell the brewed wine in advance, but it can still be temporarily stored in the warehouse, waiting for the horses of the merchants. The convoy came and took it away. Of course, some money was required for storage.

At the beginning of October, the city gate of Ningzhou was opened, and a cavalry team sent by Prince Shun’s Mansion set out on the road. The car was full of large vats, and inside the vat was naturally Qibei Laojiao, which was known as "the best wine in the world". The guard leading the team was Guard Xiao, whom Lin Zicai was familiar with, and Manager Chen was transferred out to accompany the convoy.

The carriage in the middle was well-made, and the four strong guards on the side pressed their hands on the handle of the knife, and their eyes shot around.

Inside the carriage, there were two men sitting on the cushions, one of them was King Shun. This time he personally escorted the wine to Beijing. Of course, he had obtained the official letter to allow him to enter Beijing, but the person sitting opposite him was actually Lin Zicai, there was a small coffee table between them, and a teapot was gurgling steam on the small stove next to them.

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