vampire entertainer

Chapter 77: Publicity Accident

On February 2th, the sky was exceptionally clear and cloudless. It was a rare good weather in winter. The sun shone warmly on the body, as if it shone into the heart.

On the eve of the Spring Festival, the streets are filled with a festive atmosphere that fills every corner.At 8 o'clock in the morning, there were more and more people on the street, and the bustling streets that were originally deserted became lively.

Merchants opened their doors one after another, and various music to attract customers sounded.A song with a strong rock style spread to every customer who passed by the door of the video store.Xiaomi, who had already passed the gate of the video store for several steps, suddenly stopped, and then walked into the video store.

"Boss, what's the name of this song?" Xiaomi asked.

"Oh, you said this song is called "I Should Love You", classmate, do you want a copy? This album is newly released today. I see that you are my first guest today. Call you How about a [-]% discount!" As he spoke, the boss took an album from the shelf and handed it to Xiaomi.

""Wind in the Cloud"!" Xiaomi muttered while looking at the album, "Hey, isn't this song "Elimination" that has been widely circulated on the Internet, so he released an album... Boss, this song How much is the album?"

"2 million won!"

"What... so expensive!" Xiaomi student exclaimed. He is still a student, and his usual living expenses are enough for him. 2 won is not a small number for him.

The boss said politely: "Don't be surprised, don't think it's just a mini-album, it contains not only a CD, but also beautifully crafted photos and posters, 2 yuan is definitely worth it!"

"Really?!" Classmate Xiaomi glanced at him suspiciously. After struggling for a few minutes, he gritted his teeth and said, "Okay, that's it!"

After Xiaomi heard the song "Elimination" on the Internet, he became obsessed with it. Although it was "luxury" for him to buy an album for 1 won, it was not impossible for him to get it out, and this song "I Should Love You" is also very pleasant to listen to, which further strengthened the desire of Xiaomi to buy this album.

The same thing happened in different video stores. From 8 o'clock to 9 o'clock, in just one hour, Li Yunjae's mini album sold 300 copies.

Although the number of 300 copies is not worth mentioning compared to other singers whose sales volume is in the millions, it is not even a fraction of their sales, but it is a good start for Li Yunzai, at least these people are not doing it unintentionally. After listening to his songs, there will be desires to buy the album.

At 9:[-], it was the first wave of hot sales** that came.Of course, these fans who came to buy the album did not buy the album because they accidentally listened to Li Yunjae's songs.Most of them have been looking forward to it for a long time, some even waited for four years, just to fulfill the promise they made at the beginning and buy an album by Li Yunzai.

The Fengzi gathered again because of the appearance of Li Yunjae. Although the number of people was not as large as four years ago, two-thirds of them became fans of TVXQ, and half of one-third became fans of other singers. Half of the loyal fans are public fans, and half of this one-third of the public fans gather again.Became the first wave of registered fans of Li Yunjae Fan Club, the number is 5.

While fifty thousand sounds like a lot, it really isn't.For example, among the bustling crowds on the street, there is only one person in a thousand. It can be said that this base number is very small.

It’s small, but it’s a big deal when gathered together. By 10 o’clock, the sales volume has increased to 2000, and this number is still growing. By 11 o’clock, it has increased to 5000.

But at this time, Pei Songren was not delighted by this hot selling trend, but was furious in the office.

"What's going on, they've gone back on what they said they had agreed a long time ago... and they don't care about us loen!" Pei Songren angrily knocked away the folders piled up on the table on the ground. …,

"President, I don't know what's going on, it seems that Tairong Group has contracted this week's advertisement, and the price is higher than ours. !"

"Tairong Company?!" Pei Songren originally thought that someone was against him, but when he heard about Tairong Company, he thought it was unlikely.Tairong Group has nothing to do with Loen at all. Maybe Loen will have some customer relationship with Tairong Group when he buys a piano.Tairong Company is a relatively large piano production company in Korea. Its main business is in the production and sale of pianos, and there is no conflict of interest with the brokerage company at all.

"Is it really a coincidence?!" Pei Songren frowned and sat down on a chair to meditate, "Except that the MV cannot be played on the electronic screens of major department stores for promotion, how is the rest of the promotion going? "

From the moment Li Yunjae's album hit the shelves, the publicity strategies that Loen Company had arranged in advance were launched one by one.

The first thing to bear the brunt is to play Li Yunjae's song mv on the big screens at the entrances of major department stores in Myeongdong. The desire to trigger fans to buy an album.However, because of the businessman's ungratefulness for profit, and Tairong Company's intervention not only intentionally or unintentionally, this best publicity strategy went bankrupt.

Of course, in this mistake, Loen's people also made a small mistake, that is, they didn't sign a contract with the department store.But usually for these things, you only need to reach an oral contract with the department store, and there is no need to sign a contract at all.This mistake also taught Loen a good lesson, no matter the size of the cooperation, a contract must be signed.

"The audio source has been put on melon, and the mv has not been released yet, only mp3 downloads are available. Large and small audio-visual stores have sufficient supply. Those bosses played Yunzai's songs after opening the store under our suggestion, which attracted many people. Customers come to buy the album, don't know how it's selling yet, but it doesn't look bad.

His posters have also been put on billboards and buses, but it is not yet known how effective they are.We are also negotiating with major TV stations to let Yunzai perform song rankings and various variety shows.But this week's three programs, Music Center, Music Bank, and Inkigayo, are too late, and we have to wait until next week! "

Originally the most sure and novel publicity method that was closest to the masses was forced to "abort". Loen has no choice but to book the electronic screens of other department stores in Jiangnan District now, so he can only add to the traditional publicity Make great efforts to fight for bombarding and exhausting publicity to the citizens.As long as you walk on the street, you can see Li Yunjae's poster with just a few glances.Whether it is on the bus or at the station, on the billboards of department stores or in front of video stores, you can see Li Yunjae's posters in these places with a lot of traffic.

But these publicity methods cost a lot of manpower, material and financial resources, and thanks to Loen's willingness to spend a lot of money on Li Yunzai.

"Well....Continue to intensify publicity. At this time, we must not be discouraged. We must strike while the iron is hot. Put the MV of "Elimination" on Melon first, and pay attention to putting it in the most conspicuous place!" Pei Songren tapped his fingers on the table, silently say.

Although he still has many promotional methods, such as holding a fan meeting, and even holding a live video press conference in Asia, the unique live video press conference can be seen by fans all over Asia.But these propaganda methods are not suitable for the current Li Yunzai.If you want to say why, it's just because Li Yunzai is a newcomer and he has no reputation.If it was TVXQ, Pei Songren would use these propaganda methods without hesitation.But when it comes to Li Yunzai, it is inappropriate to say that it is "how can you kill a chicken with a butcher's knife". …,

"Yes, President!" As he said that, the man was about to walk out of the office.

"Remember, I don't want to see this kind of imbecile mistake again... No matter who you cooperate with, no matter how good the other party's reputation is, no matter how big or small the cooperation is, you must sign a contract so that the other party can't go back and know What!" When Pei Songren thought of this matter, he was still a little out of breath.

Sensing Pei Songren's anger, the man trembled and kept saying, "Yes...it's the president, I remember it!"

"Wait! Let's set up a special area for Li Yunjae on Melon, and put some videos of Yunjae in the recording studio and practice room to attract popularity! Create a message board to provide fans with a platform to communicate with Yunjae. !" Pei Songren continued to order.

"It's the president, I'll do it now!"

.................................................. ..

Although loen's promotion was not satisfactory, on the other hand, Li Yunjae's friends all promoted Li Yunjae's album on Twitter.

Shinhwa, TVXQ, Superjunior, Girls’ Generation, Hot (disbanded), ses (disbanded), Cheonjang Ji-hee, BoA and other artists from the SM family all suggested on Twitter that fans should listen to Li Yunjae’s new album. If you can, buy a genuine album to support him.

Needless to say, the fairy queen, sone, orange, and goblins saw their idol's twitter and logged onto Melon one after another to listen to Li Yunjae's new song, but it didn't do much to promote the sales of the album.

This is also caused by various factors, such as some people are still nestled in the quilt, too lazy to go to the street to buy, or the weather outside is too cold, it will be too late to buy in a few days, etc. have.

February 2th has passed, Li Yunjae's new album has sold 7 copies, which is a good number, and it is only the sales volume of the first day. If anyone thinks about it, someone will definitely buy it tomorrow, plus Loen's Publicity strategy, it is also possible to break through 2 in two days.

But at this time, there was an invisible black hand reaching out to Loen, or their spears were aimed at Li Yunzai.

I worked overtime last night, so there are only two chapters today...Chapter 210 o'clock!Ask for collection, please recommend!

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