My diva is super sweet

Chapter 513 Only You Can Do It
Speaking of this, no matter how dull Lin Suxin was, she already understood Xu Xiaoyi's intentions.

To put it bluntly, an artist is also a commodity. How to sell the same thing will have very different effects.

Generally, when entertainment companies package an artist, they will show the strongest and most prominent side first, such as good-looking, let the artist take more personal photos, appear on variety shows, and if they can compose and write lyrics, even if it is just for the composer Even if the song is changed to two notes, it must also be packaged as a singer-songwriter.

Because the competition in the pop music world is too fierce now, and the overall sales are also declining. If there is no gimmick that can attract attention, it is almost impossible to get ahead by singing alone.

Just like Feng Sisi, her singing skills are not too bad. However, Guangxi Entertainment still wants to package her as a two-dimensional cute girl to attract the attention of nerds. Even so, the company is still worried that she is alone. The charm is not enough, several other members with their own characteristics should be added to the group and sold in bundles.

But now, Xu Xiaoyi wants to do it the other way around, to finish the most difficult part first, and then to add more shocking content bit by bit.

In this way, for the public, Lin Suxin will be like an endless book, never knowing where the next climax will be, and when her mystery is slowly revealed, she can always attract the public's attention At the same time, she continued to push her popularity to the top.

This plan sounds like a good idea, however...

Lin Suxin sighed, and said: "Mr. Xu, you think highly of me too! You are right, this will indeed help me develop better and better in the later stage, but the first two years... really Can it develop smoothly according to your plan? What if... what if I can't sell a single record?"

Xu Xiaoyi said lightly: "What? Don't you have confidence? Don't you believe that your voice can attract enough followers?"

Lin Suxin hesitated and said: "This... this is not a question of whether you believe it or not? I think I am still talented and will definitely work hard, but this kind of thing... is still too difficult, right?"

Xu Xiaoyi stood up from her seat, walked slowly in front of her, put her hand on her shoulder, and said in a low voice.

"Of course it's hard, Lin Suxin, I want to tell you, it's hard. If it could be done easily, many companies would have done it long ago, but now there are no singers like this. Do you think it's because other companies Didn't you think of it? Obviously not, but because other people can't do it!"

Entertainment companies have never lacked professional planners. Thinking of such a marketing strategy, it is not too difficult.But it's easy to think about it, but very, very difficult to do it.

Lin Suxin vaguely understood what he meant, but she still couldn't believe it and said: "So, no one in so many big companies can do it for so many years, but do you think I can do it? I...I think you really think highly of it." I'm..."

Xu Xiaoyi said: "To complete this plan, first of all, the singer must have good singing skills, so that he can make his record popular without other hot spots. This is the most important step, but it is not the most difficult step. Over the years, of course I have met newcomers who are almost as talented as you in singing, but just being able to sing is not enough."

Lin Suxin blinked in a daze, she couldn't understand Xu Xiaoyi's words.

In her opinion, selling the record is the most difficult step. The gradual exposure process in the later stage is to put it bluntly on the basis of factual promotion and packaging. The content is ready-made. As long as it is well planned, it is not difficult to complete.

Xu Xiaoyi paused, met her confused gaze, and continued: "Don't you understand? If you want to be exposed again and again, the premise is that there is something to explode! Others have to have your looks in order to reveal that you are a beautiful woman. Only with your ability to hit platinum sales can you say that you are an ace producer! Even, you have to have a powerful fiancé like He Sanshao to ensure that these secrets of yours will not be discovered by the media in advance and affect the effect of publicity in the future .”

Xu Xiaoyi slowly came to a conclusion: "So, only you can complete this plan."

Lin Suxin gradually calmed down from the initial shock, and began to calmly think about what Xu Xiaoyi said.

She had to admit that what Xu Xiaoyi said was very reasonable. For others, it is not easy to make a good record, but it is even more difficult to have an eye-catching appearance and creative level.However, if it was her, it would be completely different.

She is still very confident in her current appearance. At least, she feels that it is impossible for a man like He Sanshao to be fascinated by her inner beauty.

In terms of creation, the success of the record she made for Fancy is the best proof.

Therefore, as long as she can make her own music the best, then the possibility of success of this plan is very high.

Lin Su thought for a long time, and basically agreed with Xu Xiaoyi's point of view in her heart, but she was still a little hesitant.

"Mr. Xu, I understand what you mean. If the company is willing to take such a big risk to praise me, I have no reason not to accept it. However, I really don't believe that I can, without any other exposure, Sell ​​records like Fancy."

Xu Xiaoyi said indifferently: "Fancy's sales? It's not enough. You have to sell 100 million platinum copies. Moreover, at least one album must be released every year, and each one must reach such a sales volume."

Lin Suxin was shocked by his words again, she couldn't help wiping the cold sweat off her forehead, and said, "Mr. A little more realistic, a little more objective..."

Xu Xiaoyi looked at her with a half-smile: "Why? I remember that when we first met, you came to Ice Diamond Entertainment to take the exam. You were so confident at that time that you wished you could point to my nose and tell me that you were eliminated. If you do, you will definitely make me regret it!"

Lin Suxin said awkwardly: "When did that happen? I was more impulsive when I was young... Besides, if I were allowed to make my debut in a normal way, I am confident that I can do better than Fancy, but now I have With so many prerequisites, I still think that I can be better than them, that is self-deception."

Xu Xiaoyi looked down at her with condensed and firm eyes.

"Don't you believe my eyes?"

(End of this chapter)