King of soft rice

Chapter 71 – Never Expected
"300?"

Li Wenhua's eyes widened suddenly, and he looked at Zhai Nan in disbelief.

Zhai Nan nodded slightly and said, "That's right, it's 300 million."

Only then did Li Wenhua come back to his senses, and said thoughtfully, "I see, it's you..."

Zhai Nan quickly gave Li Wenhua a look.

Li Wenhua also reacted, did not say Han Xia's name, but said: "It was given to you by your family. This is not a soft meal together."

Zhai Nan curled his lips, "This money has nothing to do with her, it's all earned by me, brother."

Li Wenhua was slightly taken aback, and asked, "Did you kill someone or set fire to it? You can't do crooked ways!"

Zhai Nan rolled his eyes in anger, "Do you think I want to do crooked things that much?"

Li Wenhua nodded straightforwardly, "Like!"

Zhai Nan was also speechless. After holding back for a long time, he said: "Just ask, do you want to do it?"

Li Wenhua nodded, "Do it!"

Zhai Nan immediately smiled, raised his glass and said, "That's right. Come on, I wish our cooperation a success."

But Li Wenhua put Zhai Nan's wine glass down and asked, "You haven't said what you want to invest in yet?"

Zhai Nan was also taken aback, thought for a while, and said, "I haven't thought about it yet."

Li Wenhu laughed immediately, "Brother, you are watching me drink too much, so you are here to play with me. You don't even have a project, and you have to invest. You are too good at fooling me."

Zhai Nan said nonchalantly: "I'm not lying to you, I really want to invest. It's just that it's not clear which direction to invest in is the most cost-effective. So I need your brother to give pointers, look at this It’s where the money is best spent.”

After hearing Zhai Nan's words, Li Wenhua thoughtfully said: "In fact, doing variety shows is very profitable, and various advertising fees can be received softly. It's just that most variety shows are made by TV stations or large video websites. Yes. Generally, they will not cooperate with entertainment companies or studios. Unless you can hire your family..."

Before Li Wenhua could finish speaking, Zhai Nan waved his hand and said, "Don't think about it. I won't invite her, and I won't take advantage of any of her connections."

Li Wenhua sighed helplessly, and said: "But if there are no big names in a variety show and only small names, it is difficult to become popular. If the show is not popular enough, no one will buy the advertisement, and the final result is to lose money."

Zhai Nan waved his hand and said, "Then change the project."

Li Wenhua thought for a while and said: "Then there are film and television dramas, if you invest in movies. To be honest, there is really no way to make a movie with 300 million, and you can be squeezed out just by serving the Tao. And the most important thing for a movie The cost is still on the actors. But for any well-known artist, the asking price will not be too low."

Zhai Nan waved his hand: "Change another one."

Li Wenhua frowned, "There are also TV dramas, which is unlikely. TV dramas can be sold for implantation, and the rest are sold for copyright. Although the income is considerable, the investment is not small, and 300 million is not enough. And the film and television Dramas are not something you can shoot just as you say, and various related procedures are required. Although I have some connections, we don’t even have a brand now, so it’s impossible to go through all the procedures.”

When Zhai Nan heard this, he couldn't help frowning, and finally asked, "What if we make an online drama?"

Li Wenhua thought for a while and replied: "Online dramas have only recently emerged. There are still no clear regulations on this aspect of supervision. I can think of a way to avoid some problems. It's just that the current online dramas, It’s basically a loss of money.”

When Zhai Nan heard this, he was a little puzzled.

In his previous life, web dramas were always low-cost and high-yield projects.Although you lose more and earn less, as long as you can become popular on the Internet, you can still make money.

Thinking of this, Zhai Nan couldn't help asking: "Is the market for online dramas so bad?"

Li Wenhua nodded and said, "Well, it's worse than expected. Although some online dramas have become popular, most of them have lost money."

Zhai Nan asked again: "Aren't the costs of online dramas very low? And there are implants, how can they still lose money?"

Li Wenhua said with a smile: "No matter how low the cost is, it is still money! And because of the low cost, most online dramas are shoddy, and it is difficult to produce high-quality products. There is also no clear regulation on the review of online dramas, so it is difficult When it is promoted to TV, it can only be played on the Internet. And the prices offered by video websites are not too high."

Li Wenhua also said that his mouth was dry, so he took a sip of wine and continued: "And the place where online dramas really make money is in the placement of advertisements. This is a bit like a variety show. If no one watches it, there will be no People are coming to buy ads."

Zhai Nan thought for a while and said, "In other words, although the cost of online dramas is low and the review is easy. But it is precisely because of these two points that the production level is not high and the result is shoddy. So most of them are not popular. , the advertisement cannot be sold, and the result of losing money will be caused.”

Li Wenhua nodded and said: "Yes, this is the reason that led to the current vicious circle. Having said that, with our current capital, to be honest, we can make online dramas. It is because the cost is not high. It’s easy to audit. But if you want to make money, it’s a bit difficult.”

After hearing this, Zhai Nan couldn't help but fell silent thoughtfully.

The cost is not high, and it looks shoddy, so no one likes to watch it, which leads to the fact that the advertisement cannot be sold, and it cannot make money.

Inexpensive, shoddy?
popularity?advertise?
All the words kept flashing in Zhai Nan's mind, making him seem to have caught some inspiration.

Li Wenhua looked at Zhai Nan's silence, and asked, "What's the matter, are you really going to invest in online dramas?" As he spoke, he couldn't help laughing, "To be honest, I never expected that, The drunken jokes we made back then are about to come true."

Hearing this, Zhai Nan suddenly had a flash of inspiration, grabbed the uncertain inspiration that appeared in his mind, slammed the table, and shouted: "Yes, I just never thought of it!"

Zhai Nan is very familiar with the series of online dramas that he never expected.

In the memory of the previous life, the Wan Wan series can be said to be a popular web drama on the Internet.

The most important point is that the cost of Wanwan is very low, the production is also very rough, and the placement of advertisements must be as hard as it is.

But it is precisely the shortcomings that these online dramas have that have made the Wan Wan series successful.The low cost, bad production, and forced implantation have been made into selling points abruptly, and it has become a strange flower in online dramas.

Think about the flame and frost effects in the first episode of Wanwan, the plastic toy knife that flashes in Wang Dahui's hand, and the wig that Xiaoxing called Beast Yi wears every minute.

This rotten production with almost no borders has become Wanwan's biggest feature.

Facts have proved that no matter what, as long as it is done to the extreme, it will be successful.

This kind of low cost, poor production, and hard implantation is what Zhai Nan needs most now.

Thinking of this, a smile appeared on Zhai Nan's face.

Li Wenhua asked with a confused face: "What did you never expect?"

Zhai Nan said with a smile, "It's just that I never expected it! I want to make an online drama, and it's called "Legend of the Never Expected King of Sledgehammer"!"

(End of this chapter)