The Godfather of Greenery

Chapter 696 Legend Terminator

In the end, Tottenham Hotspur relied on Kompany's header to beat the Red Devils Manchester United and continue to maintain their position as the leader of the Premier League standings. At the same time, it also increased their chances of winning this season again.

After the game, the Premier League officially awarded the best player of the game to Tottenham's midfielder Andrea Pirlo, because he not only relied on a well-placed corner kick to assist Kompany's lore, And he also created a lot of chances in the game, but more importantly, he ensured that Tottenham Hotspur firmly controlled the advantage of the game.

Although many people doubted Pirlo during the summer transfer, thinking that it would be difficult for the Italian to adapt to the rhythm and style of the Premier League, even if he went to Tottenham Hotspur, the most technical Premier League, but the fact It proved that such worries are unnecessary, because Pirlo not only adapted, but also adapted very well.

The introduction of Pirlo was the result of half a year of deliberation by the team. Ye Qiu conducted analysis with the coaching staff, the scouting department, and the researchers in the tactical library, and used the Pirlo data provided by Mayerseman on the virtual system. The data was simulated, and after many considerations, it was decided to introduce Pirlo.

After the Italian midfielder came to Tottenham Hotspur, Ye Qiu adjusted the team's midfield to give Pirlo the space to play to the maximum, and Pirlo also used outstanding performance to repay Ye Qiu and Todt Nam Hotspur.

Facts have proved that Pirlo is definitely the best signing in the Premier League and even Europe this season. Those who thought Pirlo was no longer good enough before the season and should retire now regret it. Even many AC Milan fans think that Gary Yani and Allegri make a deal that loses money to grandma's house.

AC Milan is currently ranked third in the Serie A standings, behind Inter Milan and Juventus. Speaking of which, this is also the butterfly effect caused by Ye Qiu's arrival.

Originally, AC Milan should rely on players such as Ibrahimovic, Robinho and Thiago Silva to continue to be strong this season, while Juventus relied on Pirlo and Vidal to complete the revival. But Zlatan Ibrahimovic and Robinho are at Newcastle, Thiago Silva, Pirlo and Vidal are at Tottenham.

In this case, the strength of AC Milan and Juventus are greatly affected. On the contrary, Mourinho's Inter Milan has taken advantage of the trend and currently occupies the leading position in Serie A, but the lead is not much, only two points That's all, and outside speculation, Mourinho is likely to return to the Premier League after Inter Milan won the championship.

The key game between Tottenham Hotspur and Manchester United was still scheduled for Saturday night, and on the second day of the game, the Premier League announced that although this game was not the best of the season The game can even be said to be a relatively dull game, but it still created the highest ratings record in the history of the Premier League.

Around the world, more than [-] million viewers watched the game, and a total of [-] broadcasters broadcast live at White Hart Lane Stadium, including ESPN, Sky TV, Al Jazeera and other world-renowned TV stations, as well as There are two TV stations in China, and from the perspective of audience distribution, Chinese audiences also provide strong support.

Premier League CEO Scudemore also mentioned when releasing this data that the Premier League is currently the world's number one league, and there will be a heavy game almost every week, plus the competition to win the championship and relegation Very tragic, the appeal of the Premier League has been greatly improved in the past few years.

Some analysts believe that from Scudemore's remarks, it is not difficult to analyze that in addition to further intensifying the market appeal and marketing of the Premier League, the next Premier League will also focus on brand promotion. article.

Just like La Liga, everyone knows that La Liga is the world of the two heroes of the Western Super League. The two derbies of the century every season are highlights, so La Liga, Real Madrid, Barcelona and other parties have created national derbies one after another. It has become a golden sign of La Liga.

This has created a very interesting phenomenon, that is, the broadcast fees of other teams in La Liga are very bad, and their financial revenue is also very low, but the broadcast fees of Real Madrid and Barcelona are over [-] million. The financial income of the team is also amazing, allowing them to have enough financial resources and strength to scoop up stars all over the world, let alone poach rising stars from domestic teams.

There is no doubt that both Real Madrid and Barcelona have the advantage of the membership system. The background of the membership system means that both teams belong to social public property, which allows them to enjoy privileges in many aspects such as taxes, but There are also some restrictions, that is, they cannot make a profit, because the profit will have to pay heavy taxes.

Therefore, Real Madrid and Barcelona take advantage of the membership system, coupled with the huge membership income base, coupled with the advantages of broadcast fees, making the two teams one of the highest-income football clubs in the world. Real Madrid is ranked first, and Barcelona is only behind Manchester United and Tottenham Hotspur.

With such a huge income, there are privileges and advantages in terms of taxation, etc., so that Real Madrid and Barcelona can spend all their money on signings to the maximum, because they cannot make a profit, and they have to deduct heavy taxes once they make a profit, so many times they even appear. Some outrageous transfer transactions involved money laundering.

But in any case, the talent resources of other teams in La Liga have been devoured, coupled with the advantages of the membership system, and the world's top stars have been recruited to the maximum extent, making the derby of the century between Real Madrid and Barcelona twice a year. The two most influential gold-lettered signs in the field.

Today, although the Premier League has the title of the world's No. [-] league, as well as top European teams such as Tottenham Hotspur, Manchester United, and Chelsea, it is undeniable that in the promotion and promotion of some events, especially brand building In terms of statistics, the Premier League still lags behind La Liga.

Scudemore is very clear that the Premier League must launch its own brand as soon as possible to create a top event brand similar to the Derby of the Century to further increase the influence of the Premier League. Conditions, the reason is very simple, the competition in the Premier League is too fierce.

The current Tottenham Hotspur is indeed a unique player in the Premier League, but there are not many teams capable of challenging Tottenham Hotspur, or even none, especially in Manchester United, Arsenal and Chelsea. Although teams such as Liverpool, Manchester City, Newcastle and West Ham are rising, they need a little time to settle and accumulate.

At least from the current situation, it is difficult for any team to compete with Tottenham Hotspur in a short period of time.

But in the long run, building the Premier League brand is definitely the general trend. Therefore, the Premier League also revealed that it will focus on Tottenham Hotspur. The best, the best team.

Unbeaten in 78 games is the most powerful proof!

Therefore, the next key promotion of the Premier League is who can become the legendary terminator of Tottenham Hotspur!
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Since Abrahimovic took over Chelsea, the Abu Dhabi consortium took over Manchester City, Rebonovlev bought West Ham United, the Qatar consortium bought Newcastle, and the Indian Reliance consortium bought Liverpool. It has become the target of acquisition by a large foreign consortium.

With the strong entry of big consortiums, there have been blockbuster transfers such as Aguero, Mata, Yaya Toure, Hangeland, Ronaldinho, etc., which have attracted the attention of fans all over the world and stimulated their nerves Transactions, especially in recent years, as more and more superstars join the Premier League, many Premier League fans seem to be becoming more and more numb to superstars.

In the past few years, what has been said the most is something else, that is, the fall of Manchester United and Arsenal.

Many people feel that the club management strategy of living within one's means and careful planning in the past is outdated. Now professional football, especially the Premier League, has completely turned into a money game. Whoever has money is the master.

But as Wenger said in an interview before, Tottenham Hotspur is the healthiest and most reasonably operated modern football club. A benchmark that all teams should learn from, including Arsenal.

In fact, looking at the past ten years, how many teams in European professional football have implemented the superstar strategy?
The answer is simple, two types of teams, Real Madrid and Barcelona, ​​the Western Super League duo, and teams piled up by big conglomerates such as Manchester City and Chelsea. It turns out that Chelsea was also trapped by Shevchenko. And superstars such as Barack.

For all the old business benchmarks, Manchester United is more about the introduction of semi-finished products, almost never a transfer transaction of more than 3000 million euros, and never introduces superstars. The only exception is Veron, but the latter has not played at Manchester United. Whether it is Ferdinand, who has created a benchmark for the value of central defenders, or Cristiano Ronaldo, who has created a transfer value for young players, they cannot be regarded as superstars.

It must be made clear here that a high transfer fee does not mean that he is a superstar, just like Ferdinand, before he joined Manchester United, he was considered a superstar?
Moreover, there are many factors to consider for the high transfer fee, and the salary level is the key.

There is another team worthy of everyone's consideration is Bayern Munich. This Bundesliga overlord has always believed in careful calculation, so the introduction of superstars like Arjen Robben paid a transfer fee of 500 million euros. Good quality and low price, is the salary The highs are still a good deal.

Wenger labeled Tottenham Hotspur as a model of management. A very important reason is that Tottenham Hotspur believes in the transfer strategy of selling at high prices and buying at low prices, which is similar to that of Manchester United and Bayern Munich. The strategy is exactly the same, but the two teams are limited by some problems that lead to a deviation in the strategy.

For example, the level of the introduction of players, and so on.

If you are an experienced fan, you should know that at the beginning of the century, players such as Manchester United's Giggs, Scholes and Beckham were poached by teams including Barcelona and AC Milan with high salaries. Doubling the salary to poach Giggs, but the end result is that Giggs and Scholes stay and die at Manchester United, and Beckham leaves the team.

In fact, this is a strategy of Ferguson, and it is also Manchester United's business strategy. It is not possible to break the plan of the entire team for one player. No matter who he is, even Beckham, who is known as Manchester United's money printing machine, can Sell, even for a low price!

what is the reason?
The reason is that if you believe in long-term and healthy management, you must control your salary well, because the transfer fee is a one-shot deal, but the salary is long-term!
To give another simple example, when Chelsea wanted to sell Shevchenko and Ballack, why did no one dare to take over?
On the one hand, Shevchenko has entered the end of his career, but more importantly, his salary is too high. Except for local tyrants, no team can accept such a high salary. Therefore, Chelsea can only rot in hand.

In the same way, if Real Madrid wants to sell Cristiano Ronaldo now, there are probably only a handful of teams that dare to take over. Even local tycoons like Manchester City, Newcastle and West Ham may not dare. The reason is very simple. The salary is definitely a heavy burden for all teams.

With Cristiano Ronaldo's salary and transfer fee, it is absolutely possible to introduce three high-level European first-class stars worth about 2000 million. So, the former is more cost-effective and will help the team the most?Or is the latter more helpful to the overall strength of the team?
I believe the answer is very obvious, it must be the latter, even if the former can provide a huge brand effect.

Some people may think that the difference between the strength of a superstar and a first-class star is not so big.

Yes, yes, superstars do have strong personal abilities, but what about the disadvantages?
Real Madrid's biggest problem right now is Cristiano Ronaldo. He must play and play the main force. The team's offense must also revolve around him. Without him, Real Madrid's overall strength can definitely be improved steps.

But Real Madrid can't sell this player, because Florentino can't break Real Madrid's tradition of only buying superstars and not selling superstars. This will greatly weaken Real Madrid's brand value.

Everyone knows that the most important thing for a team is to maintain balance, not just offensive and defensive balance, but more importantly, the balance between players. That is to say, you cannot rely too much on a certain player, or It is to arrange troops directly around a certain core player.

So a question arises, what to do when the balance of the team no longer exists?
There are two options, either the players leave or the head coach leaves!
Ferguson, Ye Qiu and Wenger all believe in the former, because they all know very well that the team needs to operate for a long time, and the players are only the short-term interests of the team. Giving up short-term interests for the sake of long-term management is called foresight.

In Ye Qiu's previous life, there was a very vivid example, that is, Pep Guardiola of Barcelona. He chose the latter. The reason was that the relationship between him and the players was too deep to make a decision. At the same time, he lacked Selling the courage of several leading stars such as Messi, even if he found that Barcelona had become Messi's personal show, so he chose to leave by himself.

Of course, there are interest disputes among the club's top management behind it, but the real core problem is that Guardiola found that he could no longer maintain the balance of the team, and he couldn't make up his mind to sell Messi and other team leaders superstar.

The reason why Ye Qiu wanted to sell Messi, besides considering Peter Kenyon and others, was that he had to tell everyone, all the players, that Tottenham Hotspur didn't lack anyone If it doesn’t work, he will tell all the players, even if it is Messi, I can sell it.

In the end, Messi chose to stay. This is Messi's own choice, and the Argentine is also very clear that his staying means that he accepts the balance of the team. He can only be a part of the team as a whole, and It can't go beyond the team as a whole, no matter how good or outstanding he performs, it can only be like this.

Therefore, even now, Tottenham Hotspur have not experienced anything similar to Barcelona's over-reliance on Messi in the previous life.

This is actually the same as Ferguson's sale of Beckham back then.

At that time, Manchester United's golden four midfielders were poached by the outside world, and the players asked for salary increases. After all, after the team won the Triple Crown, all the players were big-name superstars. At this time, Ferguson realized the crisis of the team , So he made a decision to sell Beckham and give all players a choice.

You can stay if you want, obey me and the team, otherwise I will sell you one by one!
The players themselves also have considerations, just like Messi is unwilling to go to Manchester City, the players also have to consider their own future and the risks and crises brought about by the transfer, so Giggs and Scholes chose to stay, and this Both players became the most loyal and obedient players under Ferguson.

Is this an accident?Could it be that Beckham and Roy Keane left the team one after another, and Giggs and Scholes died at Manchester United, are they just the players themselves?
Wrong, it's more of a trick of the head coach!
It is precisely this kind of balance within the team that has created the stability of Tottenham Hotspur's dressing room and the diversification of the team's tactics. Even if Ye Qiu puts Messi on the bench, the Argentines have to obey. .

So when Ye Qiu was interviewed by Time Magazine the day after he finished playing Manchester United, when he was asked the secret of his ability to lead the team to such a long undefeated record, he believed that the most important thing for a head coach is to learn to manage. , Learn to optimize the allocation of various resources of the team, manage the locker room well, and let all the players be with you after playing. As long as you do this, basically the achievements of this head coach will not be too low.

And Ye Qiu also became the first football star in the history of football to appear on the cover of Time magazine in the United States, and this is also the third time Ye Qiu has appeared on the cover of Time magazine in the United States, but the previous two times were all because of Leaf Technology. Once it was because of football.

So relatively speaking, being on the cover of Time Magazine this time made Ye Qiu even happier.

As commented by the outside world, this is a breakthrough for the football world, because Ye Qiu used his influence to bring football out of the football circle, because he will appear on the covers of four editions of Time Magazine successively, including American edition.

(End of this chapter)