The Godfather of Greenery

Chapter 733 Usher in the era of Tottenham Hotspur

Man is a very complicated and strange animal, even if he is a social animal.

Once upon a time, human beings believed in the law of the jungle where the weak preyed on the strong, which made the human beings at that time look very barbaric and violent, and even almost destroyed the entire earth with war.

After the two world wars and the end of the cold war between the United States and Russia, all human beings are reflecting, and they all know one thing very clearly, if the game of human beings on the earth continues to be played like this, if the game of human beings continues to play in this way If this brutal and violent way continues, sooner or later, the earth will usher in destruction.

It must not be aliens or natural disasters, but human beings who buried the earth with their own hands.

Perhaps everyone understands this truth, and even all mankind has such a consensus, but one very interesting thing is that after the Second World and the end of the Cold War, everyone advocates peace, and all national leaders and politicians Talking about peace means giving up the old law of the jungle where the jungle preys on the strong.

But why is it not the same thing in practice?
The developed countries headed by the United States and Europe, who developed earlier, are the makers of the rules of the world. For their own interests, they will do everything possible to set up a series of rules and regulations to ensure their interests, while restricting the development of other countries and regions. , it is best to let everyone in all countries except the United States and Europe work for them all their lives and be exploited by them. This is the result they want.

But with the advent of the information age, more and more people are awakening, and more and more countries are rising. They will not willingly accept these rules and terms set by developed countries. They are eager for development and progress , hoping that one day, people in their own country can live the same life as developed countries and enjoy that kind of welfare.

This is an irreconcilable contradiction, and this contradiction has forced developed countries to return to the law of the jungle time and time again, and return to the logic of the Cold War in the past.

Not only developed countries, but also developing countries. If they want to develop and make progress, they have to challenge developed countries and harm the interests of these developed countries. This is very dangerous, so they must find a sense of security from themselves. Only when you have enough sense of security, will you consider the so-called world peace and stability.

As a result, the world has become what we see today, and the cloud of war and the Cold War still hangs over the world.

The structure of the Premier League is actually a small world. There are twenty teams. There are giants, strong teams, mid-lower teams, and underdogs fighting for relegation. They have formed a very interesting disparity, but each of them has With the same goal, that is the league ranking.

For newly promoted teams like Reading, they will not consider the so-called salary cap issue, because that is not what they care about. They have only one purpose, to stay in the Premier League, and the salary issue should make them worry about it, which is also a matter of staying in the Premier League. .

But for teams such as Manchester City, Newcastle and West Ham United, and even for teams such as West Bromwich Albion and Aston Villa, the salary cap has become the ceiling above their heads. A big obstacle for the successful and famous teams to press on their heads, hindering their development and progress.

Therefore, they will resist and fight back!

Of course, there is another kind of ostrich thinking in some teams, that is, when losing competitiveness and bankruptcy are in front of them, they will choose the former without hesitation. They would rather lose competitiveness than let the club go bankrupt.

But in fact, they have never seriously thought about another question, why must they choose between losing competitiveness and going bankrupt?
Ye Qiu and his Tottenham Hotspur actually proposed a brand new possibility for all Premier League teams, and even all European professional teams. You have ambitions for a high ranking, and even take some risks, but the premise is that you have to use the best and best means to operate your team and develop potential markets.

Tottenham Hotspur is currently the healthiest team in the Premier League and even in Europe. The ratio of salary to income is maintained at a moderate 45%. The team is increasing its commercial income every year and opening up new markets every year. All these are While allowing them to obtain financial income, the treatment of players has been improved.

Many people criticized Tottenham Hotspur, thinking that they squeezed the value of the stars, but why didn't the stars rise up to resist?Why are Messi, Ribery and others not considering leaving Tottenham Hotspur?Are they fools?Or are they not greedy for money?
Wrong, because their income in Tottenham Hotspur is at least not lower than that of other teams!

It should be said that business operation has always been the strength of the Premier League. Both Tottenham Hotspur and Manchester United are excellent teams in business development. Why do so many teams fail to understand the problems?

In fact, this involves another issue, that is motivation.

What many people don't know is that the reason why the Premier League's broadcast rights sales are based on a sharing system is that small and medium teams strive to win it.

In the 80s, the League One teams at that time were divided into two factions, the strong team and the weak team. The two factions were like two national political parties, attacking and repelling each other. It is beneficial, but because it was proposed by the other party, they must resolutely oppose it.

This situation became more obvious in 1988. David Dunn actively operated by wooing and lobbying, and sold the broadcasting rights of League One to ITV, which frustrated Sky TV's efforts on League One. The spokespersons of the two TV stations are fighting to the death at the chairman's summit.

Later, some sponsors proposed to name the league, but including David Dunn and others, because the proposal was put forward by their opponents, they all firmly opposed it, and the struggle between the two factions became completely heated.

In 1991, the faction headed by the former chairman of Chelsea, Ken Bates, also took advantage of the alliance of the middle and lower teams to defeat the alliance headed by David Dunn's Arsenal, Manchester United, Liverpool and other teams, and helped Sky TV win the The reason for the broadcasting rights of the Premier League is simple. Sky TV has a higher bid and is willing to take care of the interests of the middle and lower reaches of the team.

This has formed the current sharing model of Premier League broadcast rights, in which Ken Bates plays an important role.

And Sky TV has always wanted to acquire Manchester United in 1998 because it failed to get strong support from the giants. One thing to be clear is that Edwards and others in Manchester United's management at the time agreed, so that Edwards later left Manchester United and let Peter Kenyon replace him.

By the way, at the end of the 90s, when Britain was going to renovate Wembley Stadium, Arsenal's David Dunne once wanted to adopt the model of Tottenham Hotspur's purchase of Stratford Stadium , bought Wembley Stadium, the two sides basically reached a consensus at that time, but Ken? Forced to undertake the construction of the new stadium by himself.

The reason why Ye Qiu adopted a low-key strategy in the past few years and pursued the strategy of making money with harmony is also related to this case back then. After all, Arsenal failed at the time, and if Tottenham Hotspur offended too many people, It could easily lead to the failure of the acquisition of Stratford Stadium.

Relatively speaking, in the league or in player transfers, the loss of the team is nothing more than a trivial matter, but a stadium in the city center worth hundreds of millions of pounds is the core interest of Tottenham Hotspur.

Judging from the history of the Premier League in the past 20 years, the struggle between Ken Bates and the mid-lower teams was for their respective interests, but it laid a solid foundation for the prosperity of the Premier League. At the same time, It also brings another kind of trouble, that is motivation.

All mid-lower teams do not have the pressure and motivation of European competitions, big-name players and salary pressure, but they can get tens of millions of pounds from the Premier League every year, coupled with the support of the Premier League's excellent game attendance, this is Two incomes are enough for them to live a good life in the Premier League, so they lack a kind of motivation to continue to develop the market.

Just like Aston Villa, Everton and other teams, and even Tottenham Hotspur. In the past, Tottenham Hotspur got fourth and fifth in the league and performed well in a row, but their sponsors There are only four, and Aston Villa didn't even find a sponsor for the chest advertisement, and Everton also lived on the share given by the Premier League.

This kind of lack of development motivation can be found everywhere in the Premier League. As a result, almost all teams are very dependent on broadcasting rights and match day income, and commercial income is very little. What?
As time goes by, the Premier League's income from broadcasting rights is getting higher and higher, and these teams are becoming less and less motivated, and the pressure on players' salaries is also increasing, resulting in an increasing proportion of their debts, which also causes The current Premier League situation.

Prosperity, that's what the outside fans see, but inside the Premier League, especially in the eyes of some discerning people, the Premier League has reached a critical juncture that it will definitely decline if it does not reform.

Therefore, Ye Qiu proposed to take advantage of the opportunity of broadcasting rights sales to implement the pace of the reform of the Premier League. The first thing to bear the brunt is to limit the development of Premier League salaries. Factors, such as the team's newly increased commercial income can be used for salary expenditure without restriction, which is to encourage the middle and lower reaches of the team to actively carry out commercial operations.

But the biggest problem is debt, because teams including Chelsea, Newcastle, West Ham United, Manchester City, Manchester United, and even Everton have serious debts, and another point of Ye Qiu's proposal is to limit debts , This immediately made him strongly opposed by teams including Manchester United, Chelsea, Liverpool and so on.

Regarding Ye Qiu's proposal, a vote was held that day, and the results included opposition from a total of eight teams including Manchester United, Chelsea, Newcastle, West Ham, Everton and Liverpool. This also caused Ye Qiu's proposal to be met immediately. Waterloo.

Among them, Chelsea was the most resolute in its opposition. Although Abramovich didn't say much, he was the first to stand up and object with a very resolute attitude. What about grievances?Or is Abramovich considering his own interests?

Ye Qiu had already been mentally prepared for such a situation, he chuckled, and didn't have much dislike for the result.

Today's draft is just a hasty one, without consultation and discussion. The biggest problem is debt. If only debt is considered, I am afraid that only a few teams in the Premier League can meet the requirements, but this is definitely the case. Impossible, so to link the debt with the team's finances, it is necessary to give a detailed and convincing data.

Moreover, reducing debt is not something that can be done in a day. It will take several years, so a timetable must be given.

Therefore, today's declaration of failure does not explain any problems, because under the initiative of Southampton's chairman Matthew Le Tissier, a week later, [-] Premier League teams will arrange representatives to come here again for the second time. During the talks, each representative will be able to come up with a more detailed reform plan.

And one week is also a time for all parties to communicate and contact. After all, among the eight opposing teams, there are actually different differences. For example, Manchester City and Newcastle, the behind-the-scenes owners of these two teams are It is actually not difficult for the typical losers to make money and yell for their consent, because they are more reluctant than anyone else to see the decline of the Premier League.

As for debt, this is a technical issue, and it depends on whether the boss behind the scenes is willing to invest himself.

If every Premier League boss is Moratti, how can the Premier League team be so heavily in debt?
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"Looking at the situation, Manchester United and Chelsea are the ones with the strongest opposition. What an irony!" Peter Kenyon and Ye Qiu returned to the private room, mocking the two rival teams with a sneer.

They are advanced members of salary limit, but they don't want to limit debt. What's the logic?

"It doesn't matter, it doesn't matter whether they agree or disagree. We only need to win two-thirds of the votes, that is, the approval of fourteen teams. From the current point of view, eleven teams support and one abstains." , Eight teams are opposed, so we only need to win the support of three more teams to get it done!"

Ye Qiu sees this very openly. How many people support it and how many people oppose it doesn't mean much to him, because he knows very well that Tottenham Hotspur's line is right. As for what other people do No matter what he thought, he couldn't interfere much.

There is a good saying, self-inflicted, can't live, if other teams are really so short-sighted, then they deserve their problems.

As for Tottenham Hotspur, even if the Premier League declines to the level of Serie A or Bundesliga in the future, Tottenham Hotspur will be able to ensure that they will always stand by relying on the new stadium and their huge sponsor system. Among the top giants in Europe, because they have good enough financial health.

"Find an opportunity to talk to them, Peter, I will leave this matter to you!" Ye Qiu smiled and put this burden on Peter Kenyon's shoulders, because he still has a lot of things to do. "Oh, by the way, draft a framework agreement as soon as possible. The core content is basically what I just said. There is no need to rush, but a timetable must be drawn up."

With a timetable, those teams with heavy debts will quickly find a solution, otherwise, they will still adopt the tactic of procrastination.

"Good!" Peter Kenyon knew very well that if this vote was done well, he would basically be able to become one of the two vice-chairmen of the FA in October, which was his dream position back then.

As the chief executive of Tottenham Hotspur and the vice chairman of the FA, Peter Kenyon will have more power in the Premier League than Edwards and David Dunne, who were once brilliant, and this means that the Premier League will Announcing the official entry into the Tottenham Hotspur era, whether on the pitch, or in authority and influence.

"Do it well!" Ye Qiu smiled and patted Peter Kenyon's shoulder. Ye Qiu knew very well what the bald man in Manchester was thinking. He never felt that he had lost to Edwards and David Dunn, and now was his chance. .

"In my opinion, there is not much controversy about the salary limit issue. The only troublesome thing is the debt limit. Try to contact Manchester City, Newcastle and other teams, and you should get something!"

Ye Qiu's words made Peter Kenyon nod repeatedly, and this was also his idea.

The reason is also very simple. Neither the Abu Dhabi consortium of Manchester City nor the Qatari consortium of Newcastle are the Glazer family. To make money, it is almost impossible to persuade the Glazer family, but it is still very possible to persuade these two consortiums.

Actually, neither Ye Qiu nor Peter Kenyon said anything about their selfishness.

Tottenham Hotspur is currently the healthiest team with no debts and is profitable every year, especially with the new stadium in 2013 and the implementation of the new broadcast rights contract, Tottenham Hotspur’s profit will reach one A whole new level of astonishment.

Once the Premier League implements salary and debt restrictions, teams including Manchester United, Manchester City, Liverpool, Chelsea, Newcastle and West Ham United are bound to enter a stage of adjustment, while Tottenham Hotspur will usher in a stage of rapid development , Under the ebb and flow, it is conceivable that Tottenham Hotspur will completely dominate the entire Premier League.

According to Ye Qiu's preliminary estimate, if the entire salary and debt limit clause is implemented, no team will be able to challenge Tottenham Hotspur's supremacy in the Premier League in the next five years, and even in the next ten years, Tottenham Hotspur will Still standing at the top of the Premier League.

This can be regarded as the best coaching environment that Ye Qiu created for his successor after retirement.

Of course, this policy itself is of great benefit to the long-term development of the Premier League. Therefore, even if other teams know this is the case, they have no way to stop it, because this is the general trend.

Who made them not have Ye Qiu's vision?

(End of this chapter)