Rebirth of the rich and famous

Chapter 285
When I returned to New York, it was already mid-February, and the large poster I shot before had become a landscape of New York City.

There is even one across from the apartment building on Block 42.Not only these advertising spaces, but also can be seen in the subway.Perhaps, a non-commercial advertisement, such a big publicity offensive, is the first time.

It was a photoshopped poster.Against the white and empty background, a woman in a patient's gown is curled up in a corner, looking up at the sky, her eyes are incredibly radiant.

And what she was staring at was floating in mid-air, a black-haired and white-feathered angel, gentle, benevolent, with a divine radiance.

If you look closely, you will find that the wounded and helpless woman and the angel who reached out to her are actually the same face, but because of the different expressions and eyes, they look like two different existences.

Above the poster, is a simple sentence "We are not angels, but we hope to help you..."

Below that, the name and hotline number of the Concern for Mental Illness Foundation.

Because of this poster, Song Xiaoye became famous all of a sudden. No matter whether you have paid attention to the Sundance Film Festival or not, whether you know Song Xiaoye’s previous news or not, many people in New York and even the United States have recognized a beautiful oriental Barbie. face.

Such a situation made Lionsgate's Mr. Mason very happy, and even called with the manager of the distribution department, jokingly saying that with Song Xiaoye's cooperation, their publicity can save a lot of money.

This is of course a joke. For "Black Tulip", which was released on March [-], Lionsgate invested a lot of effort.

Not only all kinds of promotional posters, but also wonderful trailers on major TV stations, which are very consistent with the style of the posters. Although the latest edited trailer is only 1 minute, the cool and bright style blends with Has the usual charm of a movie.

In the dark basement, the woman's terrified and loving eyes; under the bright sunshine, the blue sky, white clouds, river beach, and the lover's bright smile; the madness when facing the psychiatrist; the horror of the pain, looking at the psychiatrist and Sam with cold eyes When the dark eyes...

"A mysterious woman, is she a lovely lily? Or a sad Bianhua?"

In the whole trailer, there are too many shots of Song Xiaoye, making the trailer seem like a show of her alone.

"Everyone did a great job, one is indispensable! But there is no doubt, Song, you are the soul of this movie - without you, there would be no movie."

Taylor said it solemnly, and the compliment he had never given before made Song Xiaoye wonder if this is still that vicious professor.

Although there are many types of posters, Song Xiaoye's favorite is "Love and Death".

On the poster, she and James stand facing each other, behind them is a bloody white rose, and their arms are connected by a red ribbon.

This was designed by Taylor, "Isn't there a saying in your country that lovers are bound by red strings?"

"It's not a red rope, it's a red thread, it's the red thread wrapped by Yue Lao, and it's not wrapped around his arm, but wrapped around..." Tilting up his little finger, Song Xiaoye bent, "Here's..."

"Really? Did you feel the little finger being pulled?" Taylor stared at Song Xiaoye's little finger with wide eyes.

Seeing him terribly, Song Xiaoye made a "cut" sound, withdrew her hand, and rubbed against her clothes, but felt a strange feeling in her heart.

It is said that the marriage is drawn by Yuelao with a red thread. If the legend is true, who is at the other end of the red thread?
Although the film's publicity is not as ingenious as "Ghost Shadow", the effect is still very good.

On March 3th, "Black Tulip" was released. Although it was on Monday, the total box office was less than 10 million, but since it was released in only 100 theaters, and the opponent was the extremely powerful "500 Years Before History", which was released last weekend, Such a result is already considered good.

"New York Daily" film critic Tom wrote: "I thought it was a thriller, but it turned out to be a romance film. Perhaps, the film was selected for the wrong time. It should be released on Valentine's Day. But, Valentine's Day , this movie seems too tragic and bloody."

The film critic Jason who gave it three stars commented on the "Post": "This is a movie that can kill time. At least, the beauty alone is worth the ticket price."

The film critic Kevin, who gave four stars, wrote in the "Los Angeles Times": "I like this movie. Although there are still shortcomings, it can feel the emotion that the director wants to express. Everything, In Xiao Ye’s eyes, it’s all revealed. After watching the movie, I think it’s really wise for Robert to hand over the trophy to her. At least, she deserves a nomination.”

There are not too many praises, and the ratings are not too high. The film critics of major newspapers in the United States are obviously much stricter than the film critics at the Sundance Film Festival.But, at least, audiences flocked to theaters because of those comments.

By the end of the week, "Black Tulip" had a weekly box office of 650 million, while the North American box office, that is, the three-day box office on Friday, Sunday, and Sunday, was 340 million. Compared with the number one "Prehistoric 1 "Ten Thousand Years" has a shortfall of 300 million.

However, it is still ranked eighth. Such a result has exceeded the expectations of many companies.

By the second week, the number of movie theaters showing had increased to nearly a thousand, which was less than [-] theaters less than another Lionsgate movie "Bank Robbery".

The weekly box office is 980 million, and the North American box office is 520 million, ranking fifth, which has surpassed the box office of "Bank Robbery".

In the third week, although 700 more theaters were added, the weekly box office still fell to 350 million, and the North American box office was [-] million.

It is slightly higher than the 280 million box office of another movie released by Lionsgate, the British "Bank Robbery", which ranked tenth.

In the fourth week, the number of theaters was reduced to 300. The box office for the week was 180 million, and the North American box office was 21 million. It has already fallen out of the top ten.And this week, the North American box office champion is still "Decisive Blackjack".

"Black Tulip" was released in North America for four weeks, with a total box office of 630 million.Although it is far behind the "Ghost Shadow" that caused a world sensation back then, for an independent film with a production cost of less than 50 yuan, this achievement is already a surprise.

Those major companies who thought that Lionsgate spent 800 million to buy the North American distribution rights of this movie regretted it at this time.But at this time, it was too late to regret anything, and they could only hope that the independent films they bought would also sell well.

"The success of "Black Tulip" once again proves the vision of the Lionsgate procurement group. To be precise, it should be Mason's vision. From "Ghost Shadow" to "Black Tulip", Lionsgate has always been in the selection of independent films. Each has its own unique taste. From a commercial point of view, Lionsgate is very successful..." - "Business"

"Lionsgate, the king of thrillers and horror films!" - Film Week

"A movie that benefits the most, I think it's not just Lionsgate. In fact, the biggest beneficiary should be Xiao Ye, the protagonist of "Black Tulip". "Ghost Shadow" a few years ago, this Oriental The beauty is just a small supporting role that only shows a few scenes. In a few years, she has become a real actress on her own. A "Black Tulip" made everyone know this oriental Barbie—I mean, no Just from the news, pointing at the beauty next to the prince and saying 'ah, look at that oriental barbie' - I think for many years, the character of Joan will be a classic character among cult fans. And Xiao Ye , this mixed-race beauty from the East will also become another charming oriental face in Hollywood." - "Film Critic"

While major publications in North America were discussing "Black Tulip", many people in China on the other side of the ocean were also talking about this movie.

Two weeks after the film was released in North America, a gun version without subtitles appeared on the Internet, but at the time, it did not attract attention.A movie with subtitles, even though it was specifically mentioned in the entertainment news that the leading role was the domestic actress Ye Xiao when it appeared in the North American box office, it didn't attract too many people's attention.

But by its third week, once the subtitled version came out, "Black Tulip" was one of the biggest hits online.

"A femme fatale! This is called a femme fatale..." Some netizens lamented: "I really didn't expect that Ye Xiao could play such a role. I'm so scared to death! My Ding Linglin!"

"It's so beautiful - no man can resist it? It's a pity, why didn't you show it! I think Ye Xiao's figure must be more attractive than that blonde meatball..." This is obsessive.

A female netizen immediately went crazy: "Upstairs, if you want to make a fuss, stay away! You always say that there are no female stars who actually star in American movies! Now that Ye Xiao has finally won the honor for Chinese actresses, you guys are doing it again." To say such a disgusting thing—women are not only based on their figure! Especially Ye Xiao. You only see violence and pornography, but don’t you see the sadness hidden in Ye Xiao’s eyes? This is not just a thriller, but a film Romance - I bet a hundred popsicles that Joan loves Sam..."

"Well, sister, don't be so angry, okay? You can save the popsicles to extinguish the fire yourself! To be fair, although Ye Xiao is the leading role, this is not an American blockbuster, but a low-cost independent movie—you read it Turns out, in January, Ye Xiao won a special jury award for this role at the Sundance Film Festival."

If there are netizens looking for the news in January, it really is.

At the end of January, the portal website Xinchao reported on the Sundance Film Festival.And Ye Xiao's name was on the list of winners.

It's just that because the Sundance International Film Festival is not well-known in China, many netizens didn't pay attention to it.

According to past experience, even if the media did not pay attention to such news of an actress winning an award, the brokerage company would release the news early in the morning and make a big splash. But the strange thing is that this time, Hantang Company did not make any noise at all. No news was released.

At first, no one paid attention to this matter, but when "Black Tulip" became popular in China, this issue was caught by some people...

(End of this chapter)