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Chapter 421
In March, the weather is getting warmer, the coldness of February is gone, and the temperature has reached above zero. The big girl and daughter-in-law who have been holding back for a whole winter begin to take off their heavy cotton clothes and put on light and beautiful clothes. Si appeared in the streets and alleys, full of spring.

However, for Nostalgic Art Auction Company, this cold winter does not seem to have passed, or in other words, it is just the beginning.

Since the announcement that the antique customization business was limited and ended, Huaigu Company, which had just recovered from the Zhou Dazhong antique fraud case, once again fell into the unanimous criticism and crusade from inside and outside the circle. Newspapers, news, and The online homepage of Nostalgic Art Auction Company is full of accusations and constant abuse.

Some said that Huaigu was suspected of false propaganda, and that Li Dacheng pretended to be a rebel, and some said that Huaigu was a scam company.

Huaigu Company's customer service phone number was also blown up. Two employees who had just been transferred from the business department to support customer service were scolded by the customer before they were ready. Employees are starting to doubt life now.

"Dacheng, I have something to tell you." Ye Jin came to the chairman's office, looked at Li Dacheng and said seriously.

"Let's talk." Li Dacheng shifted his gaze from the company's official website to Ye Jin.Women love beauty, and Ye Jin is no exception. As the temperature rises, Ye Jin also put on a dark professional suit with a knee-length skirt early on, plus delicate black stockings and high heels, which not only accentuate her slender and graceful figure At the same time, it highlights her ability and sexy, which is pleasing to the eye.

"It has been more than ten days since the announcement was made. Whether it is the auction circle or the antique circle, there is a lot of scolding for our actions. I thought that the scolding would dissipate after a while and everyone would forget about it. So far, the scolding has not shown signs of weakening, and it has directly affected other businesses of our company. The number of people entrusted to our company for antique auctions has also decreased rapidly during this period. If this situation continues, then we will also We can only start the spring auction with the current lineup." Ye Jin rarely showed a serious expression. Li Dacheng cannot be relied on for all the auction items. This is not a long-term solution. If no one entrusts antiques to Huaigu, then Nostalgia will close one day sooner or later.

Li Dacheng nodded as he listened. He knew all of this. Apart from Gao Mingde who would come to his office to report every now and then, Wu Changyuan from Jiade Auction House, and even He Jianming behind him also called him to sell antiques in his auction circle. While asking him about the situation in the circle, he also asked him if he was crazy, but he didn't cheat his teammates like that.

However, Li Dacheng's reaction to this matter was still very calm. Although the strong reaction from the outside world exceeded Li Dacheng's expectations, he also advertised for nostalgia for free. It was the headline of antique newspaper news for more than ten consecutive days, and it was still a follow-up report , How much does it cost? If there are still people who say that they don't know about the Nostalgic Art Auction Company, they will be ashamed to say that they are in the circle when they go out.

What's more, most of the scolding outside is that they don't understand the real situation of the matter, and many of them are even malicious runs from colleagues. Li Dacheng has never paid attention to these scolding, because he knows very well that when the truth comes out when the lie dies.

After Ye Jin said so much, she originally hoped that Li Dacheng, as the chairman and backbone of the company, would come up with an idea to turn the tide at such a critical moment, but the other party didn't say anything, just like usual, with a look of wind on his face. Qingyundan, can you still be calm now?Are you not afraid of being drowned with spit?
Things are pretty serious.

"Don't you have any ideas?" Ye Jin couldn't help asking, it wasn't that she lacked concentration, but that the other party's concentration was too strong, just like a stone, not afraid of wind and rain, it wouldn't be Sun Houzi A spirit stone?
"Yes, of course." Li Dacheng said.

"What do you think?" Ye Jin asked hastily, thinking that the other party already had a solution.

"Some people really scolded too much." Li Dacheng said while turning his gaze back to the message board on the company's homepage on the computer screen. Originally, the number of visits per year was only one or two thousand, and no one left a message in half a year. There are one or two thousand visits, and hundreds of messages. Of course, most of them are swearing.

"Ah?" Ye Jin froze for a moment, then frowned. What Li Dacheng said was not the answer she wanted. Could it be that the other party really didn't worry about the company's future at all?In the end, Ye Jin finally couldn't hold back, and said directly to Li Dacheng, "Dacheng, we can't let this situation continue. Our company should do something to make those outsiders who criticize us shut up. I suggest, immediately Contact those [-] custom-made antique customers and announce this matter, so that at least half of the voices that slander us will disappear."

"What about the remaining half?" Li Dacheng asked.

"The remaining half..." Ye Jin thought for a while. In her mind, the remaining half should be those who did not get the opportunity to order antiques. She really has no way to appease these people. Resentment and dissatisfaction.

"You announce the information of customers who order antiques, do you think those customers will agree? I have seen it, and these twenty are all famous people." Li Dacheng said again, "If you just contact customers If the customer doesn't come forward, who will believe you?"

Ye Jin also felt that her idea was ill-considered, so she thought about it for a while, but she still couldn't come up with a perfect solution, so she said dejectedly, "This won't work, and that won't work, so what should we do? Do we have to keep being Cursing that the Spring Festival auction has started? Isn’t our reputation for nostalgia dead?”

"Of course I won't let their scolding continue. I still count on those antique experts and collectors to bring their treasures to us for auction." Li Dacheng said after hearing Ye Jin's words.

"Do you have a solution?" Ye Jin asked.

"There is no way..." Li Dacheng said, Ye Jin felt lost for a while, but then he heard Li Dacheng say, "But there is an idea."

"What do you think?" Ye Jin asked with wide eyes, looking at Li Dacheng intently, she knew that the other party would never remain indifferent in the face of suspicion and scolding.

"It's just an idea. It doesn't matter whether it will work or not, so don't place too much hope on it." Li Dacheng said to Ye Jin, then picked up the calendar card on the table, flipped through it, and counted the days in a low voice.

Ye Jin looked at Li Dacheng strangely. Since she knew each other, the method he came up with had never been difficult to use, but this time she was even more curious about the other party's method.

Turn over the calendar card?

What do you do with a calendar card?Is it to choose an auspicious day to open the altar?If so, then this method may not really work.

"Yezi, how many days before the auction is usually publicized?" Li Dacheng asked.

"Under normal circumstances, the auction house will conduct relevant publicity one month before the auction date is confirmed, including auction announcements, pre-auction displays, and if necessary, promotional brochures, etc. In fact, there is no hard and fast time for publicity. According to the regulations, each auction house usually adopts corresponding publicity methods according to the situation of the auction." Although Ye Jin didn't know what Li Dacheng was going to do, he still explained it for him.

Li Dacheng thought for a while, and then said to Ye Jin, "Ye Zi, you go to draw up an auction announcement. The auction time is set on May [-]th, and then contact the venue and post the announcement on the official website as soon as possible."

"And then?" Ye Jin asked.It was agreed years ago that the auction will be held in May, and the outside world already knows about it, so it is impossible to divert attention from it.

"What I just said is the first announcement and the second announcement."

"The second one?"

"From March [-]th, we Huaigu will announce on the official website every day an antique custom-made by an antique custom-made customer. I hope everyone will pay attention to it."

"Why is that?" Ye Jin asked puzzled, "Isn't it printed in the brochure?"

"Yes, according to the normal publicity procedures, antiques will be printed on publicity brochures, and then distributed to those experts and collectors, but because the last announcement has too much influence on our nostalgia, so I want to use this method Come and fight back, use facts to crush all doubts, and reverse the current situation." Li Dacheng stared at the computer screen coldly and said.

"Can this work?" Can this crush doubt?Ye Jin felt uncertain, because compared with the good ideas Li Dacheng had come up with before, there was nothing amazing about this idea, isn't it just a promotional picture?Isn't early hair and late hair the same?Besides, what's the matter with posting one every day?

"I don't know either." Li Dacheng said calmly, "But I know that each of the twenty custom-made antiques is a rare treasure with a priceless value. And those who accuse us are nothing more than questioning our nostalgic collection. The ability of antiques, but when the twenty custom-made antiques are announced, I believe that no one will doubt the strength of our nostalgia, and no one will question the authenticity of our antique custom business. I just want to use In this way, they destroy their psychological defense bit by bit."

After hearing Li Dacheng's words, Ye Jin didn't know why, the previous depression disappeared without a trace, replaced by an uncontrollable excitement, a feeling of knocking down and crushing the enemy.

"I'm going to contact the venue right now, and try to release these two announcements as soon as possible!"

……

(End of this chapter)