Chapter 134

Liu Xinmin can be described as having a lot of opportunities every day, but he has two things to do every night, one is to watch the Central News Network, and the other is to watch the Zhejiang Provincial News Network.

But just tonight when he was watching the Zhejiang Provincial News Network, he was suddenly attracted by an advertisement.

"The first imperial examination in Greater China has officially kicked off. Download the "Jinshi Jidi Imperial Examination Software" and enter the examination page, allowing you to immediately transform into an ancient imperial examination and take the Jinshi examination."

"There are the most professional examiners here, ancient Chinese professors from 8 top universities in China, and there are generous rewards here, 200 million bonuses are waiting for you. No matter you are from all over the world, whether you are Chinese or foreigner, we We sincerely welcome your participation.”

The address is Hangzhou.

Liu Xinmin suddenly became interested.

During the interval between the two news sections, he took out a blank mobile phone, connected to the Internet and downloaded the "Jinshi and Imperial Examination Software". After opening the software, he was attracted by the title inside.

"Promote traditional culture and inherit Chinese civilization".

Speaking of which, Liu Xinmin was born as a Chinese learner. He worked as an editor for a newspaper at the beginning, and then he turned into politics. However, he has always preferred ancient Chinese, and he is also good at writing calligraphy.

More importantly, since the last plenary session, it has been advocating the promotion of Chinese culture to the outside world, and it has not been said once or twice.

The following is also actively promoting this matter. The Ministry of Education has issued a new policy, which will increase the number of ancient Chinese texts in elementary school textbooks by [-]%, and even consider adding a special ancient Chinese class to learn ancient Chinese and ancient etiquette.If you pay attention, you will find that the Ministry of Foreign Affairs has also done a good job in this regard, and various embassies often hold some promotional activities on Confucian culture and Chinese poetry.

The provinces have also done a lot of work in this regard, such as calligraphy and painting exhibitions, Tai Chi competitions, and some joint performances.However, he felt that although these things looked lively on the surface, they actually had little effect and did not play a publicity role at all. Sometimes they were just pretending to show the superiors.

After he opened the software, he found that there was a real-name registration display on the software, and 135 million people had downloaded and registered it.

Liu Xinmin suddenly discovered that this is a very good activity to promote Chinese culture. Now that people cannot do without the Internet, perhaps it is more powerful to use this method to promote culture.

More importantly, this method is not only for a province, but for the whole country and even the whole world. This kind of propaganda is called real propaganda, and it is much better than those who invite a few experts to come over for a discussion and hold a Confucian cultural exhibition up.

Liu Xinmin picked up the phone and called the secretary: "Xiao Hu, arrange to come out for half an hour tomorrow, and call the people from the Department of Culture and Department of Education to come over."

"Ok."

The next day, Liu Xinmin gave instructions that activities such as imperial examinations should be given strong support. This is also an achievement of Zhejiang Province in promoting Chinese culture to the outside world this year. Although it is a company doing it now, we can provide support. and guidance.

Leadership attention is very important.

In the afternoon of that day, Qin Guan received a call from the cultural department. A deputy director wanted to meet Qin Guan to study the matter of the imperial examination competition.

Qin Guan thought to himself, nothing will happen, is there any violation?

Inspur Technology has already notified him of the current situation of the software. After Qin Guan's brutal advertising bombardment, this software has already had more than 300 million downloads. Of course, this number is in front of those software with tens of millions of downloads. It's not worth mentioning, but this is already a very good result. More importantly, 135 million people have registered with their real names, which is a real result.

Even people in Inspur who are not optimistic about this software are surprised by this result. They can only say that Qin Guan’s advertising planning is excellent, especially the gimmick of "the first section of the Greater China Imperial Examination Competition" So attractive.

Although the imperial examination system has been gone for more than a hundred years, the cultural inheritance of thousands of years has left many Chinese in their genes with a strong yearning for such things as "Jinshi and first rank" and "high school champion".

Don't you see how those top students in the college entrance examination were treated with courtesy.

The next morning, Qin Guan came to the Ministry of Culture and met Jia Dechun, the deputy director who was waiting for him. After seeing Qin Guan, Jia Dechun didn't put on any airs. After shaking hands with a smile, he asked him to sit down and said, "Xiao Qin He should be a student, he started his own business while still in school, he is really young and promising.”

"It's not considered starting a business. In fact, the money is all taken by the family." Qin Guandao.

Jia Dechun knew about Qin Guan's situation long ago, and also knew that Qin Guan was Qin Bainian's grandson, and now the nephew of Qin Shi, deputy secretary-general of the provincial government. Qin Guan's family owned a beauty chain with a family fortune of over [-] million.

Jia Dechun would not entangle Qin Guan in this regard, and said: "The 'imperial examination competition' you held is very creative, and it has attracted the attention of many people. I asked about Inspur Technology, and the registered people came from all over the country. Including some addresses from Hong Kong, Macau, and even Taiwan."

"No matter how far away, there are IPs including Japan, South Korea, Malaysia, and even Australia and the United States. I didn't expect this software of yours to attract so many people."

Qin Guan smiled: "It's not much, it's just the beginning." Although he was laughing, he thought about it in his heart, good guy, he has investigated his software so clearly, what is he planning to do.

Jia Dechun continued: "You may not know that the leader saw the advertisement of your software yesterday, and today he called the cultural and education departments to study the role of the imperial examination competition in promoting Chinese culture. Xiao Qin, the leader attaches great importance to it."

Qin Guan was taken aback

Qin Guan expressed surprise.

"Director Jia, why did you call me here today?" Qin Guan asked.

"Hehe, it's very simple, cooperate."

"I have to say that your idea is very good. However, after our research, we found that the imperial examination you held this time is still too crude. In fact, there are many links that can be promoted. It is so dry. It's a bit boring, and it's actually not good for you to promote your 'jinshi and imperial examination software'."

Qin Guan showed a wry smile: "Director Jia, you don't know, I developed this software and only invested money in it. This time I went online to promote it, and I spent more than 700 million. This thing is too expensive. If you follow the As you said, every link is so impressive that I don’t think it’s worth 2000 million.”

Director Jia smiled: "So, in terms of cooperation, our Department of Culture can give you a certain amount of support in terms of publicity."

"Then how do the leaders think about it?" Qin Guan asked tentatively.

(End of this chapter)

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