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Chapter 66 Hunger Marketing (Part [-])
"Unexpectedly, there is such strong alcohol in Liangzhou! My brother has a huge drinking capacity, and he has never been drunk after drinking five or six catties of turbid wine at a time. How can he be unconscious today after drinking just a catty? It can be seen How fragrant and strong this wine is!"

Zhang Twelve helped Lu San up, then cupped his hands to everyone, and said: "I think people who love wine, drink that dirty wine, it's really dirty! When my brother wakes up, I must come to this Lu's house next time." Restaurant, if you don’t get drunk again, you won’t return! Let’s leave!”

After saying this sentence, Zhang Twelve knew that today's scene was completely over, and he had to wait for this matter to continue to ferment, so he picked up Lu San and walked out...

Unexpectedly, although the third son Lu is small, but——what a fucking drop!
…………

For those who are accustomed to the price of five hundred Wen, the price of five taels of silver per catty of wine is indeed a bit expensive.

But those who can come to this restaurant to eat are not really short of these few taels of silver, especially when they all smelled the smell of the strong wine just now: it is really fragrant!

Just now I heard that the little ugly man can drink more than five or six catties, but today he was drunk and passed out after talking about only one catty, which shows how strong the alcohol is!

The most important thing is that the spirits are specially offered by the Xiliang royal family. Have you ever heard of someone drinking them in the Tang Dynasty?If you drink this strong wine now, you will have the capital to go out and brag in the future!

Thinking of this, the price of five taels of silver does not seem to be very expensive!

"Shopkeeper, give me a catty!"

"And I, also come for a catty!"

"Give me one catty—no, two catties! I want to bring one catty home so that my family can taste this fine wine that only the royal family of Xiliang can taste!"

"........."

Hearing everyone's shouts one after another, Lu Fujing in the back compartment was already smiling, how could he calculate so accurately?
Regarding the pricing of this spirit, Lu Fujing felt that two catties of turbid wine can get one catty of spirits, so the price of this spirit is set at one tael. More than two!
Zhang Twelve doesn't think so, you look down on brother's craftsmanship too much, don't you?
The price was directly set at ten taels of silver per catty, but Lu Fujing refused to agree.

Ten taels of silver?

That can buy four or five shi of rice, who can spend this unjust money to drink a pot of wine?

In the end, the two had no choice but to give in each other and set a compromise price of five taels of silver. Just like this, Lu Fujing was worried that everyone would think it was too expensive and would not buy it!
After hearing this, Zhang Twelve just laughed at her for being too timid, saying that not only would customers not think it was too expensive, but they would rush to buy it instead!
Seeing that Lu Fujing didn't believe it, Zhang Twelve made a bet with her, saying that if anyone loses, he must promise the other party one thing, and Lu Fujing would not be afraid, so he fought directly.

Looking at the posture in the building, Zhang Twelve naturally won the bet, but why did Lu Fujing feel that she was not angry at all, but looked forward to it: What will he ask me to do?

…………

Shopkeeper Lu pressed his hand to signal everyone to be quiet, and then said with an apologetic face: "Mr. Lu can understand everyone's desire to drink spirits, but the brewing process of this spirit is really complicated, and our Lu family doesn't have much in stock. , and I was worried that no one would be able to afford it, so I only kept this catty of spirits in this restaurant."

"What, only one catty?"

"You are bullying customers in this store, we have money!"

"That's right, why didn't you tell me about a catty of spirits earlier? If I had said so sooner, I wouldn't let that little ugly man drink all the spirits no matter what!"

Seeing everyone's resentment, shopkeeper Lu is not only not angry, but very happy. I heard the lady said that there is still some spirits in Lu's house. Judging by the current situation, the business of this Lu's restaurant is probably ushering in spring again. !
"Don't be anxious, everyone. There is no spirits today, but Lu will send someone to Lu's mansion to fetch them tomorrow. At that time, everyone can enjoy the Lu's restaurant - but the quantity of this wine is really limited, so There is news about spirits in Lu’s restaurant, you’d better keep your mouth shut, otherwise too many people will know, and there will be more people competing with you, haha!”

To be honest, shopkeeper Lu didn't want to say this last sentence.

Since the spirit is so popular, why not let these people get out there and spread the word?As more and more people know about it, wouldn't the business of the Lu Family Restaurant be better?
I really don't understand why Mr. Zhang asked him to say that, but since the lady agreed, he can only do as he wants.

I, who should cooperate with you in the performance, turn a blind eye... This is probably the voice of shopkeeper Lu at this time.

In fact, there was a reason why Zhang Twelve asked him to do this.

Human nature is a wonderful thing, the more you keep him tight-lipped, the more he will spread the word. Besides, about the alcohol thing, everyone probably wants to talk about it when they meet people, so as to increase the conversation.

…………

Although everyone was unwilling, but seeing that the matter had come to this point, they had no choice but to make up their minds that they must come early tomorrow and taste the strong wine!

Lu Fujing, who came back to Lu's residence from the restaurant, dragged Zhang Twelve into Chen Qiaoxi's boudoir excitedly, and told the story of what happened in the restaurant after they left.

Especially when it comes to the price of five taels of silver a catty, no one thinks it is expensive, the expression is both excited and shy, and secretly glanced at Zhang Twelve, seeing that he did not mention the bet, I felt a little inexplicably disappointment.

Lu Fujing, what's wrong with you?When did you become so mean?He is my aunt's favorite!

A voice rang in her mind, Lu Fujing shook her head, a little at a loss.

Chen Qiaoxi didn't pay attention to Lu Fujing's abnormality, and asked at the same time happily: "Mr. Zhang, since the customer's response is so good, can we make more spirits and sell them tomorrow? Based on the current price of this wine The price, if you sell more than ten jars a day, it will be worth the turnover of the restaurant for a day!"

Zhang Twelve shook his head with a smile, and said, "Tomorrow will still go according to the original plan. We will only send two catties of spirits to the restaurant, and we will not sell them when they are sold out."

"Ah? Why? Why don't you make money by leaving that money?"

Lu Fujing also asked a little puzzled.He was the one who set such a high price for spirits, and now he is the one who can make more money but doesn't. I really don't know what he is thinking.

Looking at the puzzled looks of the two women, Zhang Twelve laughed again: "This is called hunger marketing."

"Hunger marketing?"

It was the first time for the two women to hear this strange word, and they were even more confused.

"That's right, hunger marketing, as the name suggests, means that they can't make them full. If they are always hungry, they will always look for something to eat. We sell alcohol for the same reason. We only let a small number of people drink it, and those who can't drink it There will be more and more, more and more anxious, and the business of the Lu Family Restaurant—”

"It will get better and better, won't it?"

Zhang Twelve glanced at Lu Fujing in relief, congratulations, you have learned to answer quickly!
(End of this chapter)