i am miss

Chapter 128 Promotions
As the president's secretary, they glanced at the documents of the president's office. Not only did they want to know, but they had to.If the immediate superior asks about a certain document, he will be in big trouble if he asks three questions.They also had to put the documents away. Gu Xinning could immediately find the documents as soon as he mentioned them. If they had no impression of the documents, they would be blinded.

Therefore, when they read Lishun's brochure, they knew the reason for Gu Xinning's anger.There are many promotion methods of Lishun, among which there are several that Gushi Shopping Center intends to adopt on Christmas.

Due to previous obstructions, the development of Lishun was not so smooth. Many big brands canceled their intention to cooperate with Lishun, which made Lishun's plan to go high-end. the white-collar workers in the middle.

If the purpose of Gu's shopping mall is dignity, the purpose of Lishun shopping mall is taste.The development directions of the two are completely different. Take the Christmas sales promotion as an example. Lishun can copy the Gu's activities, and only need to lower the level of promotional items according to its own ability.However, Lishun's discounts and gift certificate activities cannot be adopted by Gu's Mall.

Gu's Shopping Mall is facing a group of people who pay attention to status and status, so a little discount or gift certificate is a waste of value in their eyes. Customers feel they are being underestimated.

It is not easy to maintain the original price, increase sales, and come up with a series of festival activities.

Gu Xinning cut off several rotten plans before barely finalizing a few, but the plan she was most satisfied with was plagiarized by others. How could Gu Xinning not be angry!
Different customer groups, white-collar workers only go to Gu's Mall to buy one or two luxury items when they live frugally. The competition between the two companies was originally small.Gu Xinning didn't urge him to suspect that the data had been stolen because he couldn't find it out, but now Lishun hit the door again.

Lishun, who opened the business in a hurry, didn't come to trouble Gu Shi on purpose.After the hasty decoration, the number of employees recruited is limited, and the management of the company has not yet formed a radius. At this time, it is a bit difficult to come up with a good plan.In addition, there is a ready-made plan for Lishun to get it, so how can he be willing to let it go?

It is a bit fortunate to give up the big brand that cooperated with Lishun now, because Lishun is rushing to work, and the decoration is too unrefined in front of luxury goods that pay attention to the threshold. Entering Lishun will have a bad impact on the brand image.

Lishun managed his three-point land well, and Gu Xinning didn't plan to pursue it.

Distributing leaflets on a large scale, Gu Xinning can also make fun of the other party's excessive appetite, but borrowing the activity plan of Gu's shopping mall makes Gu Xinning feel annoyed.

The Gu clan hasn't announced it yet. Afterwards, there are rumors outside, who will plagiarize whom?
"The same form is used, but the content is different." Mu Xuan pondered for a moment, then said, "It will not have a big impact on the business of our mall, but at a glance, we can see that the two plans are similar. Now that Lishun announced it first, we are passive. , plagiarism has a bad reputation."

"Lishun doesn't dare to do this. We can provide evidence that this plan is original." Ding Chen had a different idea.

"But if they don't say it, it will make others think that way. If it's just a rumor, it's not easy to prove it." Mu Xuan shook his head, "We can't let it go. To avoid such consequences, we must attack first. Sue Lishun for plagiarism, in this case, you have to find evidence of Lishun's plagiarism."

"The company hasn't made a public plan yet, so how could it be copied by other companies?" Ding Chen said cautiously, "Could it be someone from the company who did it?"

"I want to find out in a short time, but I don't know if there is enough time." Gu Xinning has a plan to dig deeper, so he has to check it out. The previous information has contacted many people, but this time the unpublished plan , there are relatively fewer people, and it is not impossible to find out, "Two preparations have to be made, people need to be checked, and plans have to be remade. As long as the activities that Lishun has adopted, all activities that have been adopted by Lishun will be interrupted and redone."

"But some have already started. Christmas socks are being ordered urgently." Ding Chen said anxiously, "Cancel now, there will be losses, and time is tight. It's too late to replace them with Christmas hats."

"No, no change." Gu Xinning paused, "I will not change the materials that have already been prepared, and come up with another activity plan within the existing materials."

Time is running out, Gu Xinning's words made the people in the planning department work overtime. After vetoing so many planning proposals, they passed them with difficulty, but something went wrong, which made the people in the planning department complain endlessly. To come up with a new plan that satisfies Gu Xinning is simply fatal.

"If I know who leaked the plan, I will peel his skin and stretch his tendons." A young woman in the planning department poked the table viciously with a pen.

Ye Liang covered his mouth and smiled lightly: "Don't worry, Yu Jing, working overtime won't delay your Christmas with your boyfriend."

"Why do you have to work overtime to make plans for Christmas?" Yu Jing rolled her eyes, "If I didn't make it before Christmas, I just waited to pack up and leave. The more I thought about it, the more angry I was, the plan I finally came up with was rejected. Which bastard got it out."

"Stop complaining, it's important to think about another plan." Sister Bagua sighed.

Xiao Zheng didn't say a word, just stared at the table dully, almost seeing through the table, his mind was still blank.

Yu Jing wailed and lay her pillow on the table: "My Santa's plan... When I was a child, I thought, if Santa Claus really gave gifts, it would be such a wonderful thing."

"It's not that this plan can't be used, it's a different way." Xiao Zheng reminded suddenly.

Yu Jing came back to life in an instant, sat up straight, turned her head to look at Xiao Zheng: "What method?"

"In your plan, you were originally a VIP customer of Gu's Mall. As long as you come to Gu's Mall for Christmas, you can get socks for Christmas gifts. You only need to hang the socks on the Christmas tree, and half an hour later you will be able to buy Christmas gifts from Christmas." Got a gift from Santa Claus in the stocking."

"Yeah." Yu Jing nodded again and again, her plan was indeed like this, and she was praised.

"Christmas gifts are already wrapped, and the employees who play Santa Claus will put the gifts into socks. The Christmas socks that customers get are all numbered. At the same time, when customers get Christmas socks, they can get the same number on the Christmas socks. The serial number is used to receive the Christmas stocking filled with gifts." Xiao Zheng said sternly.

Yu Jing was so anxious that she hurriedly said, "This is the process of activities, what should be changed?"

"We can do the opposite." Xiao Zheng said unhurriedly to the point, "Santa Claus always gives gifts when he passes by, and the Santa Claus in our mall should do the same. There will be bells ringing in the ride." When passing by customers with Christmas socks, they will give them a Christmas gift. And the huge Christmas tree allows customers to hang up Christmas socks, and all the gifts on the Christmas tree will be donated to charity. Kids everywhere bring Christmas presents."

It is also Santa Claus who gives gifts, but the method is completely different.

Yu Jingmao suddenly opened up, her eyes lit up: "Xiao Zheng, it's the first time I noticed that your brain is spinning very fast. It's really great, this idea, right, right, Sister Bagua?"

"Small changes are indeed different. The president didn't say that the plan is bad, but that it can't be similar to other shopping malls." Sister Bagua nodded repeatedly.

"What, someone else copied ours, how come ours is similar to theirs." Yu Jing said dissatisfied.

Sister Bagua doesn't mean that, but it sounds like it does, but the current situation is like this, it has been used by others, so it can no longer be used.

Xiao Zheng said, "The name of the event is Jingle Bells."

"This name is good, much better than the original name." Yu Jing clapped her hands and shouted, all the dissatisfaction just disappeared.Her plan finally came to fruition, and the rest of the people still had to think hard, but Xiao Zheng's suggestion made them all see another way, but not every plan can become a new idea after changing the process.

This time, Gu Xinning had already handed over the plan to the planning department, and handed over the plan directly to the president's office, and no one else would pass the plan.

Gu Xinning was furious because of the leakage of the plan. The relevant personnel knew about the leakage of the documents, and they all guessed that there was an insider in the company.Gu Xinning asked the planning department to contact her directly, which means that Gu Xinning only trusts the people in the planning department.

This gave the employees of the planning department a little more sense of identity. They were also annoyed that the planning ideas they had worked so hard for were stolen by others, and they wished they could come up with better ideas and suppress them severely.

Several new planning proposals were placed on Gu Xinning's table. After reading them, Gu Xinning felt that they were much better than the previous ones.

Argument that there is pressure to be motivated?

"Christmas wish." Gu Xinning turned over this new idea and completely replaced the so-called lucky draw. Customers who had spent at Gu's Mall during Christmas before could participate in the lucky draw.Of course, customers are not required to participate, but a lottery is drawn from the payment order number, which will be announced after Christmas.

Because the people in the planning department had figured out the allowable range of gifts given this year based on the data of previous years, and the gifts set up were very decent, Gu Xinning agreed to this plan that was not very innovative.

But it's all been replaced now.

It is not a lottery, but a competition for real consumption.

On Christmas Day, the top three customers who spend at Gu’s Mall can enjoy the privilege of Christmas gifts.That is to say, the customers who spend in the top three can let Gu's Mall satisfy their wishes.

(End of this chapter)