Chapter 16 Women, win the war with the world of men (2)
Among all the provinces in the country, men in Guangdong are the most attractive, and the numbers should be "6" and "8", because their homonyms are "shun" and "fa".Phone numbers and cell phone numbers are "6" and "8" which are very popular. Sometimes they need to be auctioned. The house number of the store should also be "6" and "8". precious.

In daily communication, Guangdong men also pay attention to the lottery: the "big luck" is used for sugar, and the "Double Happiness" brand is used for cigarettes, as a sign of auspiciousness; they must never give a bell as a gift, because it is "the end of the day"; pears are also not allowed. Because that is "from".In addition, even sneezing when going out, and eyelids twitching, in their eyes, it is a sign of whether things are going well or not.

Shenzhen is a place where people gather from all over the country. Men in Shenzhen have a strong sense of modernity, but they still cannot get rid of the strong superstition. Therefore, Shenzhen is also known as "a city where traditional gods rule the modern world".If you walk into a shop or restaurant in Shenzhen, you will always see a reclining Buddha of different sizes on the shelf or beside the dining table, or Tathagata, or Guanyin, or the God of Wealth, with bright colors, fine sculptures, and neon lights. And it does not go out all the year round.In their minds, the pursuit of wealth and auspiciousness are inseparable from the blessings of the gods.

In Guangdong, if something happened to someone's family, cigarettes would be lingering in front of the statue, and paper ashes would float in the air.Daily life is such a belief in God, and business is no exception.For example, on birthdays of bosses and managers, etc., they will burn incense and paper in front of the statues and offer sacrifices to pray for auspiciousness.As for the products in the factory that are unsalable, sacrificial activities are often held.

Therefore, when doing business with Guangdong men, you should pay attention to their superstition, and choose "good days and auspicious days" or "feng shui treasure places".In this way, shrewd men from Guangdong will be happy to cooperate with you.

A Shanghai man who cares about everything and strives for success
The shrewdness of Shanghai men is well known, if you want to get something cheap from them, it is almost impossible.Therefore, in the business field, they are all connoisseurs and masters, who are sensible and good at arguing with reason, but at the same time, they are very petty and often care about small profits.

Because of their shrewdness, Shanghai men have great vision in doing business, but also because they are too shrewd, they tend to focus too much on the details.They will maximize their personal intelligence on various occasions and in various behaviors, and strive to obtain the maximum benefit with the minimum investment.Therefore, generally speaking, shrewd Shanghai men are unwilling to take too many risks.

Men in Shanghai do not do things like men in the north, they take every step and say everything, and they often start after everything has been thought out.This is reflected in the fact that people in Shanghai seek security and stability when doing business, and would rather not do it than take big risks.

Therefore, when doing business with Shanghai men, you must pay attention to the following aspects:

1. Men in Shanghai often argue endlessly over individual small issues, and the time drags on for a long time, which often makes people feel very tired.Therefore, when doing business with them, you must first have enough patience.

2. Before doing business, you'd better consider various possible situations, and make a more accurate estimate of various results in advance, and try not to cooperate with risky things.

3. Don't give Shanghai men an illusion or an adventurous impression.Northerners often say when doing business: "This business is successful, we can cooperate for a long time in the future, we are all friends." But such words have no effect on Shanghai men. They insist on getting what they deserve, illusory Profit has little appeal to them.

4. If there is a risk in the business, it must be stated in advance, otherwise the Shanghai man may withdraw the principal when he realizes the risk in the middle.

Beijing man who likes to talk about human touch
As we all know, men in Beijing are the most humane. They have followed the principles of "propriety is useful, harmony is precious" and "the golden mean" in the traditional Chinese concept for generations to maintain the harmony between people. , and ultimately achieve social harmony.Therefore, when they do business, they also have a strong human touch.

In the past, in old Beijing courtyard houses, several unrelated families lived together and cared for each other, forming a friendly and harmonious interpersonal relationship.This way of life is the easiest way to make people feel emotional, and this feeling has been passed down from generation to generation and gradually accumulated to form a stable cultural feature.Now, although Beijingers have replaced the ancient courtyard houses with high-rise buildings, this cultural characteristic has not changed.

In the daily life of modern Beijingers, good interpersonal relationships are still maintained, people respect each other, make room for each other, and always think about each other.For example, when several businessmen go to a restaurant to eat together, everyone will always compete to pay, and there is often a situation where each other refuses to give in and have to pay, so that the restaurant payee does not know whose money to collect.

Among Beijingers, the "boundary between you and me" is extremely unclear, and AA rules rarely appear in group activities.In their view, if the interests of each other are divided too clearly, especially if they care about every detail, it is simply selfish.More importantly, the harmonious interpersonal relationship must not be destroyed because of personal interests. Once someone destroys this perfect image in people's minds, it will be regarded as "seeing outsiders", a kind of friendship or friendship. Can't behave like a human being.

In the business field, Beijing men abide by a motto: "It is only once to lie to a friend, but it is a lifetime to hurt yourself." Therefore, they are warm-hearted, considerate of others, and care about their friends in every possible way, and they do not expect anything in return.If you go to a Beijinger's house as a guest, the host will definitely treat you very warmly, often bringing out the best things.In front of rich dishes, you'd better have a full meal. If you are too humble and push back, you will be considered unhappy and lose face.

The generous character of Beijing men determines that they are unwilling to accept favors from others one-sidedly. Even the best friends also pay great attention to the "reciprocity" way of communication.The ancient tradition of receiving the kindness of a drop of water from others still remains in modern Beijing men.In view of this characteristic of Beijingers, when doing business with Beijingers, we must pay attention to human relations with them, and pay attention to human touch.

In addition, what cannot be ignored is that Beijing businessmen are of high quality and have a strong cultural flavor.Beijing has concentrated the best and most outstanding talents in China, businessmen transformed from intellectuals, with high cultural level and sensitive information.They are not rich in business experience, but they are rich in market economic theory and well versed in modern management theory. After several years of ups and downs in the business world, most of them are successful.Therefore, when dealing with them, you must pay attention to your own taste and not let them look down on you; otherwise, it is impossible to negotiate a deal.

"Huizhou Merchants" Advocating Politics

Anhui businessmen's admiration and obsession with politics is probably only comparable to that of Beijingers in the capital.In Anhui, even a man with a little literacy can count a large number of Huizhou political figures in one breath.This point has also greatly penetrated into the culture of "Huizhou merchants", and constitutes a major characteristic of Anhui merchants.

Anhui people have a tradition of being enthusiastic about politics, which has a lot to do with the local political background.Historically, politicians in Anhui have come forth in large numbers.As early as the Spring and Autumn Period, there was a politician Guan Zhong in Anhui.He assisted Duke Huan of Qi to carry out a comprehensive reform of domestic and foreign policies, and formulated a series of strategies to enrich the country and strengthen the military, making Qi the head of the five tyrants among the vassal states.During the Three Kingdoms period, two powerful political figures, Cao Cao and Zhou Yu, were also from Anhui.

In modern times, there appeared many politicians in Anhui who were directly related to China's destiny.Li Hongzhang was the most famous in the late Qing Dynasty. Two famous figures in the New Culture Movement—Chen Duxiu and Hu Shi—are both from Anhui.In addition, there are also generals such as Zhang Zhizhong of the Kuomintang and Li Kenong, the general of the Communist Party, all of whom are from Anhui.

Due to the advocacy of politics, the concept of measuring a person's ability and future by "political deeds" and "political talent" has become popular throughout the province.Therefore, Anhui businessmen also had a strong political interest, among which Hu Xueyan, a red-capped businessman in the Qing Dynasty, was an outstanding representative.

In modern society, with the establishment and development of market economy, people's political consciousness and official standard consciousness are gradually weakening.It is no longer news to abandon an official position and go into business.Anhui people have also withstood the impact of the tide of the market economy and caused an unprecedented shift in thinking.However, the political thinking of Anhui businessmen has not been diluted by this.

At present, there are many Anhui businessmen who have become factory managers and then mayors, and have entered the shopping malls and wanted to be official.Many Anhui businessmen pinned their hopes for business success on officialdom.Many enterprises in Anhui like to hang photos or inscriptions on inspections and interviews with state leaders in prominent positions; Get an inscription, and don't hesitate.In their eyes, getting an inscription or taking a group photo at a price seems to be a talisman.In view of this characteristic of Anhui people, you should pay attention to the following points when doing business with them:

1. When dealing with Anhui merchants and enterprises, it may be better to take a political path.

2. Make full use of political celebrity effects to achieve commercial success.

3. Giving businessmen more political interests or reputation can often get the real benefits they give in business.

4. Pay attention to catering to Anhui people's mentality of advocating politics, play more political cards, come up with ideas around political activities, and do business.

Zhejiang's "old fritters" are sleek

Because Zhejiang businessmen are experienced and smooth, they are often called "old fried dough sticks" by businessmen in other provinces.These "old fritters" are good at using various relationships to achieve their ultimate goals.Among them, Shaoxing people are the most.

As the saying goes: "Shaoxing Master Hunan General", Shaoxing has been famous all over the world for its resourcefulness, flexibility and tact since ancient times. Bitter mouth, a pen knife." A lifelike image of Master Shaoxing came to life in front of his eyes.

Generally speaking, in addition to expressing opinions and strengthening self-cultivation in dealing with affairs, Master Shaoxing also needs to handle relationships at all levels.They not only have to deal with the relationship with the higher-level agencies, but also take into account the interests of the same-level agencies, and also consider the status of the other party's master.Today, although the job of being a teacher no longer exists, being flexible and sociable has become a tradition of Zhejiang people and has been integrated into the business culture.Most businessmen in Zhejiang are well versed in the way of "being wise and protecting themselves". In order not to offend others, they always restrain their edge and try to speak as little or as little as possible.

In addition, Zhejiang businessmen are good at playing by ear, and can adjust their strategies in a timely manner according to the identity, status, origin, purpose, and opinions of the other party.They know when to advance and when to retreat.

Zhejiang men usually boast when they see other people’s children, “The child is so smart”, “It’s so beautiful, look at those big eyes.” When seeing someone wearing a new dress, they always boast a few words, “You wear a new dress.” This dress is so handsome", "This dress is very beautiful", etc., which make the other party feel comfortable and satisfy their self-esteem.In other provinces, it is generally only women who do this.

In the view of Zheshang, no matter who they are, they always have their advantages. They are good at digging out the advantages of others and expressing them clearly and appropriately.Therefore, as long as there is no direct conflict of interest with Zhejiang businessmen, anyone will feel that they are easy to get along with.

In view of the "slick and sophisticated" characteristics of Zhejiang businessmen, the following points must be paid attention to when doing business with them:

1. Take advantage of their sociable characteristics and maintain good interpersonal relationships with them.

2. Through his sweet-talking and pleasing appearance, we can see his essence of a veteran in the mall who is flexible in mind and acts according to circumstances.

3. Amidst the praises of Zhejiang people, one should keep a clear head and prevent oneself from revealing commercial secrets unintentionally.

Beware of Hong Kong businessmen's "fighting chaos" and "making money"

In the eyes of businessmen in Hong Kong, the word "投" has the meaning of "fighting chaos" in addition to "fighting for life".The so-called "fighting against chaos" means taking advantage of the opportunity to create chaos, looting, fishing in troubled waters, and taking advantage of the chaos in the world to gain both fame and fortune.Sometimes, in order to achieve this goal, they will deliberately muddy the water and mess up the situation.

In fact, "fighting chaos" is more serious than "troubleshooting". The troubles of urchins are often done in vain, while "fighting chaos" with ulterior motives is ulterior motives, which will burn the fire more intensely and make the water worse. Muddy, even making people stuck in the mud and unable to extricate themselves, and finally failed.

Naturally, there are many well-behaved businessmen in Hong Kong, but there are also many "ruffian" businessmen, who are "chaotic" businessmen.In business, you can often hear such warning voices: "Don't fight the chaos!"

In the jargon of Hong Kong people, a word that is somewhat similar to "fighting chaos" is "fishing the world". "Lao" is different from general salvage, it contains the meaning of obtaining benefits by unscrupulous means. "Liao" has an improper taste. "Finding sideways" means using improper means, taking an improper path, that is, an evil path.

Since the liberation of Shanghai, the title of "Adventurer's Paradise" has been transferred to Hong Kong.But in fact, there are very few "adventurers" among Hong Kong people, and most of them are "fishers". "Laojia" can be big or small, and the big "laojia" are generally so-called adventurers.These "fishing families" are often "fishing sideways", such as drug trafficking, opening casinos, doing sex business...and even developing into underworld forces. or developed as a result. "Da Laojia" is the boss, and "Xiao Laojia" is the horse boy.

Because of their unscrupulous deviance, they are often called "full of money".A person who has been "fishing for energy" is not yet "fishing for a family", but he is not far away. Starting a business is often ruthless, deceitful and deceitful.Therefore, when doing business with Hong Kong people, you must keep your eyes open, be careful and vigilant against chaotic "ruffian" businessmen, and guard against "fishing for home".For this, the following points should be done:
1. Know the details of the other party, and do not do business with Hong Kong people whose circumstances are unknown.

2. Think on both sides of everything and adopt the strategy of "grasping with both hands and being tough with both hands".

3. In the process of communication, pay attention to each other's words and deeds, and carefully ascertain the other party's true identity and sincerity in doing business.

4. If the situation is found to be wrong, withdraw troops in time, and don't take chances.

Taiwanese businessmen are taboo

There are many taboos in Taiwanese shopping malls. Therefore, when dealing with Taiwanese businessmen, it is best to understand some of their taboos in advance, otherwise it will easily cause unnecessary troubles and even ruin the business.

Generally speaking, when doing business with Taiwanese businessmen, you should pay attention to the following taboos:
1. Gift-giving taboo
As elsewhere in China, businessmen in Taiwan are equally concerned with etiquette and human relations.In the business process, in order to deepen the friendship, the two parties usually send some gifts as a friendly expression.However, the following points should be kept in mind when giving gifts:

(1) Taiwanese are taboo to give umbrellas as gifts, because in Taiwanese dialect, "umbrella" and "san" are homophonic, and "give umbrella" and "gisan" are homophonic, which is easy to cause misunderstanding.

(2) Taiwanese are taboo to give scissors to others, because of the saying of "one cut and two cuts", giving this kind of item will inevitably make people feel a sense of threat.

(3) Taiwanese are taboo to give away fans and towels, because they have a saying that "you will not meet each other when you send a fan" and "the root will be cut off when you send a towel".

(4) Don't give zongzi as a gift, because it will be misunderstood as treating the other party as a mourner.

(5) Do not give sweet fruit as a gift, because Taiwanese people often use sweet fruit to worship gods and ancestors during festivals, and giving sweet fruit will easily make the other party feel ominous.

2. Color taboo
Taiwanese are more cautious in using black, because black looks solemn and solemn, and it is mainly used in funerals.The folks generally regard red as a symbol of auspiciousness. Usually, when visiting relatives and friends, they always like to wrap gifts in red paper and give them away.

(End of this chapter)

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