Perfection of Rebirth

Chapter 779 Plan ahead
Kenny got up early in the morning, took the materials he prepared with all his heart, and drove a Range Rover to London.

Kenny, who is already in his 40s, has a clear view of the workplace.

Whether you do a good job or not, the most important thing is to see whether the boss thinks you are doing a good job.

If the leader says you can't do it, you can't do it, and if you can do it, you can't do it.The leader says you can do it, or you can't do it.

This principle is not only applicable to the Celestial Dynasty, it is the same in the whole world.

The meeting place between Jiang Hui and Kenny was directly arranged in the conference room of the hotel. Yang Yan and Liao Yun accompanied them to attend, and the others went to the event on their own.

"Mr. Jiang, this is the director of Jaguar Land Rover, Kenny, the vice president of sales of the Land Rover Division." Yang Yan brought Kenny to the meeting room, and Jiang Hui also came over quickly.

"Hello, the global sales of Land Rover have been increasing in the past few years. In the case of the continuous loss of Jaguar Land Rover, the sales performance can improve. Kenny, your work is still good." Jiang Hui offered to reach out to Kenny Said.

"Mr. Jiang, I'm very happy that Jaguar Land Rover can become a subsidiary company of Guanghui Group. I have learned about Guanghui Group. Under your leadership, it is really a great company," Kenny said in fluent Chinese.

I don't know when I went there. As long as a foreigner is in China, he can win applause by speaking a few words of Chinese.

It is said that companies from the United States and island countries have specifically explained to their personnel stationed in China that as long as you speak a few words of Chinese casually, you will be able to gain the goodwill of the people in China and quickly integrate into them.

However, no matter how fluent you are in English or Japanese, no matter how fluent you are in the United States or an island country, basically no one will think you are very good.

This may be similar to the fact that a large group of Chinese girls would rather accompany "foreign trash" than accept Chinese people easily.

"Jaguar Land Rover is a company with a rich history, and I hope it can regain its place in the auto market in the future," Jiang Hui said.

"Mr. Jiang, in the past few years, Land Rover's market share in Tianchao has increased rapidly, and there is reason to believe that the Tianchao market will become the second largest market for the Land Rover brand after the United States in the future."

"I firmly believe in this point, and I believe that China will become the world's largest market for Land Rover in less than ten years. This is also an important reason why I am willing to acquire Jaguar Land Rover at a high price."

Jiang Hui and Kenny did not directly talk about some very sensitive topics at the beginning, but gradually drew closer to each other from Shuangfa's views on the Land Rover brand and changes in the global auto market.

The so-called "communication in shallow words and deep words" is almost the same.

It's like many salesmen visit customers for the first time, and rarely talk directly about business unless the customer asks for information.Some salesmen don't even talk about work at all. They just meet each other to get acquainted, chat about the situation of the two companies, and talk about their basic situation. They don't casually ask customers whether they are interested in their products.

Because once you ask and talk about the specific work, you will put a lot of pressure on the client, and they will consider whether I need you, whether I will see you again next time you ask me, and so on.

Most likely, there will be absolutely no next step between you.

Of course, Kenny came to see Jiang Hui today, which is different from this situation. After all, to a certain extent, this is a bit like a job report, and a bit like taking refuge. Kenny still has a good conversation skill .

After all, they were born in sales!

"Mr. Jiang, let me introduce to you some of the internal situation of Jaguar Land Rover and the existing problems." After chatting for more than ten or twenty minutes, Kenny was about to cut into the topic.

"Yes, I just want to understand why Jaguar Land Rover has been losing money for so many years. I also find it strange."

Generally speaking, the profit margins of luxury cars are relatively high.

Like a 100 million Land Rover, if it does not have a profit of 20, it is not qualified.Especially when a new car is on the market, there are no discounts on the market, and the profit margin is the highest at this time. On the contrary, when a new model is about to be launched, the price will be greatly reduced in order to clear the inventory. At this time, there is basically no profit.

Whether it is Jaguar or Land Rover, they are considered high-end models, and the overall sales are not bad, but it is indeed strange that they have suffered substantial losses for several consecutive years.

Although Jiang Hui probably knew some of the reasons for Jaguar Land Rover's losses through some news reports from later generations, he still wanted to talk about the specific reasons through Kenny, the vice president in charge of sales.

"To talk about the loss of Jaguar Land Rover, we first have to look at the issue of pensions. In 1922, Jaguar was born. Although Land Rover was a little later, it was also owned by the then British Rover Motor Company in 1948. Founded by engineer Maurice Wilkes. No matter which one, it has a history of more than 50 years," Kenny began his introduction.

"After so many years of development, Jaguar Land Rover has more than 1 active employees around the world, and most of these employees are relatively old. At the same time, he also has the same number of retired employees. It is inevitable at this time One issue is involved, and that is pensions."

"The UK is one of the most developed pension markets in the world. The UK's social security system can be traced back to the "Poor Law" in 1601. At that time, it was mainly manifested in the activities of various self-help agencies and church organizations to help the poor.

In 1908, the United Kingdom passed the Pensions Act for the first time. In 1942, Sir William Beveridge published "Social Insurance and Related Welfare Services", which was a milestone in the development of the British social security system.

After World War II, Britain has gradually become a welfare state "from the cradle to the grave", and the pension insurance system is the cornerstone of the welfare state."

"After decades of continuous reform and development, the current British pension system is mainly composed of three pillars.

The first pillar is the national pension plan, which mainly includes the national basic pension for all eligible taxpayers and the income-linked national second pension for employees, both of which adopt a pay-as-you-go system.

The second-pillar occupational pension plan and the third-pillar personal pension plan are collectively referred to as private pension plans, both of which adopt a market-operated model.

State pensions can only guarantee the basic living needs of ordinary workers after retirement, and higher retirement benefits are mainly met by private pensions. "

"Under this background, the individual pensions borne by enterprises are getting heavier and heavier. As far as I know, the formal enterprises of the Chinese Dynasty seem to be like this. It is said that you still have tens of millions of civil servants who do not pay pensions and rely on finance to pay other enterprises. pension for old age".

Perhaps considering that what he said was a bit boring, Kenny began to move the topic closer to Tianchao.

(End of this chapter)