Super entertainment red envelope

The release of Chapter 908 "I'm Not the God of Medicine" caused controversy!

Before "I'm Not the God of Medicine" was officially released, word-of-mouth has already begun to ferment.

In addition, screening activities across the country have been launched one after another, which has further increased the audience for promoting the film.

There were only two screenings on the first day, in the student theaters of Beijing Film and China Opera respectively. The combined audience was no more than 100 people.

Li Zhifan attended the two scenes in person, and took a group photo with the student audience after the film ended.

In the following week, "I'm Not the God of Medicine" was screened in student theaters in major cities one after another.

But there are not many screenings, and there are only a few in total.

then.

A week before its release, "I'm Not the God of Medicine" finally had an official screening.

On the first day, [-] games were played across the country.

It is no longer a movie theater in some schools, but a commercial theater open to the public.

But it is only the cooperative theater participating in the film distribution, and other theaters can only watch it after it is officially released.

With 1400 screenings, "I'm Not the God of Medicine" won a box office of [-] million.

This result, in the history of domestic film screenings, has won the seventh place.

On the second day, the number of screenings rose to 2.7, and the box office directly exceeded 4000 million. This was also the result of the high reputation after the first day of screenings.

On the Internet, it can be said that it is hard to find tickets for screenings, comparable to Li Zhifan's concert tickets and Spring Festival train tickets.

Many viewers thought that on the third day there would be an increase in screenings, but they did not expect that there were only more than 200 screenings left.

Immediately, a large number of netizens began to vent their dissatisfaction on the Internet.

Li Zhifan was very helpless, so he had no choice but to stand up and explain, because it will be screened in three days, so the screening room was canceled directly.

But because I saw everyone's enthusiasm for watching movies, I communicated with the theater and assured netizens that in the next two days, that is, the two days before the release, the number of screenings per day will not be less than [-]. Five thousand games.

As a result, the next day's screening room was immediately restored to [-], and the online ticket sales had already started, and they were sold out.

Faced with this situation, the number of screenings in the future was directly increased to [-], but it was still sold out.

The number of shows on the first day of "I'm Not the God of Medicine" has been set at 15.

Because this is a drama movie with serious elements, the film schedule is not very high.

It is precisely because of this that the movie tickets two days before the screening have been pre-sold out.

The major theaters are also actively preparing to add shows, and the theater managers are very happy. Who can make life difficult for money?
The final box office of the screening room was 1.6 million.

This screening result directly won the No.1 box office list of Chinese-language movies.

Of course, this is also because there are many movies that only have a few screenings, or there are no screenings at all.

However, the move of "The God of Medicine" made the major film companies start to make moves, and the high-quality films all aimed at the screening venues.

9 month 25 day.

"I'm Not the God of Medicine" is officially released nationwide.

This is Li Zhifan's first realistic drama film.

It is also the first film to expose real social problems.

First day of release.

The final first-day filming of "The God of Medicine" was finally released, with a score of 51%.

In this filming, the actors are not as good as those of "Lord of the Rings" and "Avatar", but they are enough.

Among the movies released at the same time, there are still many big productions by big directors, so we must save face and fruit for others!
Of course Li Zhifan didn't care, but Oriental Entertainment is a company, and their high-level executives would care.

After a day of intense competition.

"The God of Medicine" earned 1.77 million at the box office on the first day.

On the fast blog, there was a lot of blessings in the circle, and many celebrities took the initiative to reserve the venue to watch and cheer for Li Zhifan.

Even the rival director, who was released at the same time, showed the photos of the private viewing of "The God of Medicine" on the fast blog, as well as the screenshots of all the ticket purchases, and Aite Li Zhifan, I hope he can go back and book a session of his movie.

Li Zhifan didn't have that much time to spare. Right now, he was paying attention to the comments on the word-of-mouth of the movie.

On Rotten Tomatoes, the freshness of "I'm Not the God of Medicine" has always remained at 100%.

Many viewers have already left comments after watching the movie:

"This is a domestically produced high-scoring movie that has finally been made today - a commercial film with realistic themes, with social significance placed there, and the group drama is also handled quite well. For our country, such a movie One more is one, and one step is one step.”

"What a movie can do well, this movie does it all. The rest is that this era doesn't make it better. In the torrent of the times we have just experienced, there are countless such little people who struggle to survive in the torrent of the times. At the same time, they are trying their best not to lose their souls. Finally, there is such a movie, so that we can see the times, see goodwill, and see hope. I hope this movie can also be treated kindly by this era.”

"No paint, no powder, no polish. It is a rare masterpiece of realism in recent years. What's more valuable is that it clearly writes about China and India, clearly indicating that this is Shanghai, and the license plate is generous. Fang was printed in Shanghai, and now many movies have become more realistic. The theme of war has to be written about terrorists to make up a country that does not exist, and the theme of crime has to make up a city that does not exist. "The God of Medicine" restores the dignity of Chinese realism .”

"Sickness is a sin that God cannot forgive; poverty is a disease that cannot be cured by the God of Medicine. Sihui put on the clothes she took off one by one, and Huang Mao cut off her long hair inch by inch. Bravely filled the gap, benefited and took off the mask. The law and love will go up and down, life and money will go up and down, who's head will be wiped with the red potion of disaster, and where will the lucky savior fall into the world. Many people end up He has been looking for a kind of medicine all his life, can we live in a world of myrrh?"

"..."

Of course, there are also some people who have their own unique opinions and give bad reviews.

"Delicately strike a balance between flattering the censorship mechanism and catering to the needs of the market. It seems that there is a tentative reflection between legal principles and human feelings, but it is extremely shrewd to pass on the government (end legal propaganda) and the protagonist. (The endowment of "divinity") The moral accusations that these two poles should bear, regardless of social and moral, are all pushed to big capital, which is essentially an act of shirking responsibility."

"Give it a half score, another work that has changed its taste under high-pressure censorship. The whole film is full of good people, and foreign profiteers are bad guys. The audience was so moved that they were in a mess. After watching the ending subtitles, the medicine was covered by medical insurance, and they ate it." This is a cheap but effective placebo. Just one question, is the high price of imported drugs in China caused by foreign companies? It is even more difficult to avoid imagination when copyright is involved.”

"Facing the real problem, courage is commendable. But it is unfair to point the finger at drug R&D manufacturers. Drug R&D requires huge capital investment and long time and cost investment. Just imagine if no one develops drugs, how can generic drugs start to imitate? For patients, that is really only waiting for death. But if the finger is directed at what should be directed, this movie will not be released, so those who want to change reality through movies, wake up."

"It's a good route, but it's a pity that I didn't dare to beat the tiger. I just beat the fox with the tacit consent of the tiger. This greatly weakened the power of the movie. Don't compare it with Korean high-scoring movies, it can't be compared."

"..."

Li Zhifan could think of all these bad reviews.

If it was the past, he would keep silent, anyway, there are always more positive reviews than negative reviews.

But this time he didn't stay silent, and stood up directly.

He introduced these bad reviews one by one, and responded with his ID and account number on Kuaibo.

In response to the flattery, Li Zhifan directly attacked: "That is an issue that the radio and television and its leaders need to consider, not that I, a film director, need to consider. What I need to consider is to make the story in the most popular way within the rules set by the country. Speaking through the techniques, the common people are my audience and a fundamental part of this society, neither I nor this country nor this society can do without them.”

For those who didn't tell the story well, Li Zhifan didn't even bother to explain, and said directly: "So many people understand the details, you young people still don't understand? Are you going to watch movies at this level? SB ?”

In response to those who said that he dared not commit crimes, but only dared to fight mosquitoes, Li Zhifan was also angry: "You are so good, you can make a movie that dares to fight tigers and can be released. I will count you as a bull! Don't pretend to be here Shit, who do you think you are?"

There are also those who smashed green tomatoes just because they smashed too many red tomatoes, Li Zhifan was even more rude: "You are mentally ill at first sight, I advise you to go to a mental hospital as soon as possible to take a look, don't find out too late, and your family will be affected." Wife and son, you like smashing green tomatoes so illogically, I think you just like green, do you want me to give you some green hats?"

After Li Zhifan pissed off so many people, he started to piss off those people, saying that the movie pointed the finger at the genuine drug dealers.

He pissed off so many people in front of him, but he didn't piss off these people, which made many netizens think that Li Zhifan acquiesced in this matter.

But now his counterattack is coming!

Li Zhifan directly posted several pictures.

The first one is the key inventor of Gleevec, Professor Brian, a leading figure in the medical field, published a blog comment on the Internet: "Don't Abuse Patent Rights".

This blog post was mentioned by Li Zhifan in his speech when he was at Huazhong University of Science and Technology.

But at that time, I didn't come up with the original or screenshots.

This time, he directly sent the screenshot, including a translation.

In addition to these two photos, there are some data maps behind.

The first is from the United States.

Since 1892, the U.S. government has invested basic public funds in drug research every year, from hundreds of millions of dollars a year at the beginning, to hundreds of billions of dollars today.

Only during World War I and World War II, this funding decreased slightly, but it still stood at 40.00% of the national tax.

Then, there is the data map from China.

Since the 50s, funds have been granted to pharmaceutical research and development every year, and by 2023, the amount has exceeded [-] trillion yuan, much higher than the investment in pharmaceutical research and development in the United States.

After that, there are data maps of Japan, Germany, Switzerland, Canada and other countries.

These data directly show that the funding for drug research is provided by the country every year, and it is very high, and the source is people's taxation.

The last two pictures.

One is the research and development units and pharmaceutical units of the ten most expensive targeted drugs in the world.

The two pictures easily explain that although R&D units have invested heavily in the early stage, they basically or even completely rely on national basic public funds, especially some university research laboratories.

Including Harvard, Yale, Cambridge, Qingbei, Hong Kong Chinese University School of Medicine, etc.

However, these took the money from the state, and after the drug was developed, all the patents of the drug were sold to drug manufacturers.

Only some low-priced drugs will be sold to national pharmaceutical companies, and expensive targeted drugs are almost monopolized by private pharmaceutical companies.

Some research laboratories will cooperate with private pharmaceutical companies and share shares.

But there are also some who directly sell all the property rights of the drug at a very low price.

And these private pharmaceutical companies, where will they spend billions to buy them, basically a few hundred million will be the top.

Yes, pharmaceuticals also have costs.

But many people are talking about the investment in early research and development. Isn't this also a shift in focus?

Isn't this just the guise used by those private pharmaceutical companies to sell high prices?
Why did the people have to pay high patent fees when they bought medicine later when they were called out by taxation?

Is the so-called patent fee reasonable?

Going back to Professor Bryan's article "Don't Misuse Patent Rights", the answer is clear at a glance.

"I know that many people will say that the movie blamed the pharmaceutical companies, but after reading these pictures, you will understand that the blame can only be borne by them. The difference between them and those generic pharmaceutical companies is that Paying several hundred million dollars more in patent fees, even if you sell regular drugs with patent rights at a low price, you can still earn this money back in 20 years, or even earn more, enough to continue selling the next patent right .”

"But they're not going to do that, they're thinking about getting the royalties back the first year and then selling the next one right away."

"Because their medicine can't be stopped!"

Li Zhifan talked a lot at length and solved many mysteries for the public.

Those who deliberately say what the movie blames, actually don't know the relationship between R&D and pharmaceuticals at all.

Of course, Li Zhifan also said: "If it is a private pharmaceutical company, its own studio, its own investment, and the targeted drugs developed by itself can certainly sell high prices to recover costs, but according to the current available data, there is no targeted drug. Drug research does not apply for national funding at all, it is just a matter of more or less. Gleevec was originally a drug developed by scientists from CG Company, and this company was established with investment from Yale University. After the drug was successfully developed, it was acquired by Switzerland. The purchase price of Novartis is less than one-tenth of the research and development expenditure!"

"Afterwards, Yale University and the professors who developed the drug expressed their dissatisfaction more than once in the face of Novartis' high drug costs, and even wanted to withdraw the patent rights, but they underestimated the face of the businessman."

(End of this chapter)