The king of all people

Chapter 438

In 2003, even the Korean version of "running-man" had not yet officially launched, so this time "Run, Brother" is completely a program dedicated to creating "Chinese characteristics" in Li Xian's planning. The concept of the program conveys some Chinese folk customs.

Therefore, some relevant content of Chinese classical classics such as "The Legend of the White Snake" and "Water Margin" will be adapted and added to add fuel and vinegar to the excitement of the program.

The original version of the running man's theme song "Superhero" Li has now listened to the "Astrology System" several times, and feels that it is very suitable for the style and concept of the show, but he gave up the idea of ​​recreating a new song for the show.This time, Li Xian did not intend to sing by himself, but entrusted the task to Deng Chao, the original singer of the song in his previous life, and Lori Taylor Swift to perform it together.

Taylor's own musical talent is good, but after all, he has not undergone formal professional training, and Deng Chao has no experience in the music scene before. After Li Xian made the score of this song, he discussed with Jay Chou one-on-one tutoring. In order to ensure their correct singing 'posture', Li Xian also specially invited several well-known producers from EMI Records to check.

The recording of the theme song does not need to be rushed for days, and the speed is not as important as the quality. It is not too late to wait until the first episode of the program is officially launched, and let it be released together.

The positioning of the running man has never been associated with "diligence and frugality". The brand-tearing part of the program alone may consume a lot of capital investment. Although Hunan Satellite TV is very optimistic about the prospects of the program, it will not give up after all. One hundred hearts to risk a high investment.Therefore, another vacancy in the selection of scenes, the use of props, and some commercial rewards for artists and guests in the recording of each episode of Running Man needs the assistance of the title sponsor to solve.

Li Xian's own rice noodle interactive entertainment is indeed rich, but Running Man is just a show he planned and participated in, and it doesn't belong to him completely. Naturally, the company doesn't need to spend a lot of money to get a piece of the action.

The title sponsor of "Run, Brother" in the previous life was Shanghai Volkswagen Lamando Lingdu. However, this idea does not seem to have any cooperation experience with any of the 7 members. After Hunan Satellite TV and the production team held a business promotion meeting After a few days of careful selection, the naming rights were finally handed over to the most enthusiastic and sincere Adidas series.

Of course, the most subjective reason for choosing it is because it offers the highest price, but they also know that such a prestigious international brand is willing to participate in the election only because Li Xian, the captain in the program, is their brand's brand of the year. The image spokesperson of Bale.

This time, the Huwei production team did not contact the media, video websites and other promotional platforms. In this era, the domestic copyright effect has not ushered in a period of blowout, and there is no problem that a video can only be broadcast on one website.After the program is broadcast, whether there will be media, websites, newspapers and magazines following up and reporting related news for reasons is not enough to worry about.

It's obvious that something that can bring them traffic and money, only a fool would choose not to talk about it if they have trouble with themselves!
After all the preparatory work and wiring were ready, on June 6th (hoho, the birthday of the devil), the recording of the first episode of "Run, Brother" finally started.

The recording location is the paradise on earth - Hangzhou, Jiangsu, Zhejiang!The theme of the show is named 'Classic Reappearance, The Legend of the White Snake! "

The starting location is located in the area of ​​Wulin Square in HZ City, and the area around the famous tourist scenic spot West Lake and Leifeng Pagoda is the place where several games in the program operate.

Time can't wait!

Run the journey, set sail now!
"On June 6th, meet in downtown HZ and witness the first stop of the running man journey with us!" After receiving the recorded message from the program team, the 25 team members opened their personal post bars and updated on space posted the latest news of "Run, Brother".After all, apart from being interested in the format of the show, participating in Running Man also means wanting to take advantage of the situation to boost one's popularity.

However, Baidu Tieba also ushered in a new round of surge in the number of active users after the news releases of the running men’s group during this period of time, because... some kings and queens who used to seldom bubbling in Tieba actually reposted Commented on their posts!
@张子怡: I have long heard that Li is preparing a reality show, and it is a pity that he cannot participate in it because of the schedule. It seems that this regret can only be resolved in our next cooperation..."

@刘德华: Brother Jianming is still so skilled, I have to take a good look at how much your speed has improved when you are running and catching thieves compared to "Infernal Affairs" (expression: happy)!

@颜朝伟: Talking about my brother, why didn’t Bingbing’s wife and brother-in-law participate in your new show this time?Could it be that you put her at home in a golden house to hide her beauty? "

……

Among the reposts of many well-known artists, Tony Leung's comments are the most hilarious. The audience still don't know that Fan Bingbing will appear in the recording of the first episode of the program as a special guest. Hearing Tony Leung's words, they also followed Booing, he ran to Li Xian's feed and left a message requesting to join the men's team, so that Bingbing's sister-in-law could come in and stage a family reunion...

Zhang Ziyi's remarks attracted the attention of many people.After all, the meaning of her words has been expressed very clearly. There is a possibility that Li Xian and her will cooperate in the next time. This conclusion made many people ignorant and aroused their lingering curiosity!

In the past few years since her debut, Zhang Ziyi became a hit with her identity as a girl in "My Father and Mother", and won many well-known awards one after another, and then successfully performed in "Crouching Tiger, Hidden Dragon" directed by Ang Lee. Breaking through in the world, she has now vaguely been given the title of the head of the four major female roles.

Since she became famous, she has never filmed TV dramas or variety shows, and almost all of the films she filmed were directed by famous directors. If Li Xian really wanted to cooperate with her, could it be...

All of a sudden, all kinds of speculations are flying around.But after all, this news is only a branch derived from "Run, Brother", and it has not been officially certified until now. It is to shift the attention back to the running man.

The trend of retweeting by celebrities intensified. By June 6th, the day before the first episode of the show was about to start recording, Li Xian's post with the most comments and retweets had reached an unimaginable 24 times!
PS: A digression: The current market is dominated by comedy movies. The box office of "The Lion of Heaven" in the past two days has been overtaken by "Macao 2"~
(End of this chapter)